Message Delivery Systems Valtimax Radio. PO Box Aventura, FL
|
|
- Claud Rafe Shields
- 7 years ago
- Views:
Transcription
1 Message Delivery Systems Valtimax Radio PO Box Aventura, FL
2 ALL RIGHTS ARE RESERVED. No part of this book may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording or by any informational storage or retrieval system without express written permission from Rainmaker Lawyer Consulting. DISCLAIMER AND/OR LEGAL NOTICES: While all attempts have been made to verify information provided in this book, neither the authors nor the publisher assumes any responsibility for errors, inaccuracies or omissions. Any slights of people or organizations are unintentional. If advice concerning legal, accounting, financial investment or related matters is needed, the services of a qualified professional should be sought. This is a book on business strategy and marketing. It is not intended for use as a source of legal or accounting advice. Also, some suggestions made in this book concerning marketing, product sales, testimonials or referral fees, etc., may have inadvertently introduced practices deemed unlawful in certain states and municipalities. You should be aware of the various laws governing business transactions or other business practices in your particular geographic location. All marketing material should be thoroughly reviewed by your local governing authority before implementation. ATTORNEYS ARE ACTIVELY ENCOURAGED TO REVIEW ALL MARKETING MATERIAL WITH YOUR STATE BAR ASSOCIATION BEFORE IMPLEMENTATION. This book is for informational and entertainment purposes only. The liability of the author and publisher of this book is limited to its purchase price. Any reference to any persons or businesses, whether living or dead, existing or defunct, is purely coincidental. Copyright MMXIII Rainmaker IP Holding, LLC Biscayne Blvd. Ste. 904 North Miami, FL Phone: Fax:
3 This is Dave Lorenzo. I m the chairman and founder of Valtimax Consulting and I want to welcome you to another edition of the Valtimax podcast. That s right, folks. We re here each and every single week and in case you don t know, you can find us on itunes. Click on the podcast app on itunes and search for the Valtimax podcast. Subscribe to us on itunes and you will never, ever miss an update. You can also find the Valtimax podcast at Valitmax.com. All right. Today s podcast is episode number 6 and we re going to be talking about message delivery systems. Message delivery systems are a part of your MAD approach to marketing. That s right. In case you re not familiar with the MAD approach to marketing, the M in MAD stands for message. You have to have a powerful message that differentiates you from everyone else who does what you do. The message has to contain a call to action, which means the message has to get people to get up on their feet and get out and find you, your product, your service, your law firm or your medical practice. The A in the MAD approach to marketing stands for audience. You have to target the right audience. If you don t have the right audience picked out, your message will be falling on deaf ears so you need to select the right audience to communicate with. The D stands for delivery systems and that s what we re talking about today. We re talking about delivery systems. We re talking about delivering your message to the right audience at the right time. The key to getting delivery systems right is to make the delivery system is one that resonates with the audience. So for example, if you re trying to reach business owners, you want your message to appear in the business section of your local newspaper. That s just one example of the right delivery system for a message that s targeted at business owners. If you wanted to reach women, you would want to take out an ad on a television network that was focused on getting its message to women. The OWN Network (the Oprah Winfrey Network) or Lifetime. Lifetime is a network that s dedicated to programming for women. Taking out an ad on those networks would be ideal if you were trying to reach women. Now, if you re trying to reach seniors, you re probably going to want to use direct mail and you re going to want to use a list of people who are receiving Social Security benefits because you have to be at least 65 years old to get Social Security benefits, in most cases. Matching your delivery system to your audience is absolutely critical. Also, matching your message to your delivery system is absolutely critical. A visual message is going to work well in print media or on television or on the Internet. But an auditory message is going to work better on the radio or on a podcast like this or in a venue where someone can hear it. Matching the message to the market with the right media is phenomenally important to your success in MAD marketing. All right. Let s talk about this one more time. Let me say it one more way. Your message much match your audience and it must delivered using the right system that s in agreement with both
4 of those of other aspects; message, audience, delivery system, MAD, all in agreement, all working together. All right. Factors that are going to influence your selection of a delivery system, what are they? Here I m going to tell you. The factors that are going to influence your selection of a delivery system, number one, we already talked about it, is the audience. What type of media does your audience consume? What do these people read? Where do they go? What do they watch on television? What do they listen to on the radio? What websites do they visit? All of these things are critically important. There s a study that was done just a couple of years ago that identified over 1,250 different types of media that we are bombarded with each and every single day. I didn t say messages, folks, I said types of media. Everything from pop-up ads on the Internet to messages in your Inbox to direct mail postcards to direct mail catalogs, to direct mail flyers to billboard advertising, all of these different types of media are out there bombarding you with messages haphazardly. You have to be more scientific than that because you don t have the kind of budget that s going to support that type of use of media. You have to be much more scientific. You have to know your audience, know where they go, know what they read, know what they watch, know what they listen to. You have to be much more scientific in your choice of message delivery systems. In your choice of media, you have to be much more scientific and you have to match it to your audience. The second factor that s going to influence your choice of delivery systems is your budget. If you have a good size budget, if you have good resources, you can select television, you can select radio, you can select a whole host of options that people who don t have a good budget don t have. But having a huge budget is not a requirement. There are hundreds and hundreds of ways to get your message out without ever having to worry about spending a ton of money. Using a modest budget, you can still get results. You have to choose your delivery systems. You have to choose your form of media much more carefully when you are resource challenged. In other words, when you don t have a lot of money, you ve got to pick your resources carefully. You have to, as they say, Keep your powder dry. You have to conserve your bullets because when you take a shot, it has to be a kill shot. When you take a shot, it has to be successful. All right. The next factor that s going to influence your selection of a delivery system is the history of responsiveness associated with that form of media and your audience. So in other words, if your audience members have responded to that form of media in the past, you can use it again because past history is indicative of future performance when it comes to selecting delivery systems, when it comes to selecting media. Past history is indicative of future performance and we care about results. Ease of use is critically important when it comes to a form of media, when it comes to a delivery system. When you re selecting a form of media, when you re selecting that delivery
5 system, ease of use is critically important. You want to make sure that the form of media that you choose is easy to use. How tough is it going to be if you have to drive to a television studio, read a teleprompter, write the script first and then read the teleprompter and do 15 different takes in order to get one 30- second commercial right? It s very difficult to do that. You re not going to do that frequently. If it s really easy for you to sit down at a computer and pound out a 250-word or a 500-word article and post it on your blog, you re going to be able to do that once a week. I m telling you right now, ease of use is a big deal when it comes to selecting a message delivery system. You need to include that in with your options when you re selecting a form of media. The final element that I ll tell you is important for you when selecting a message delivery system is what your competition is doing. Now, contrary to what a lot of marketing gurus will tell you, it is important for you to know and understand what your competition is doing. You don t have to do something or use a form of media or use a delivery system just because your competition is using it. You don t have to do it for that reason, but if your competition is on the airwaves on Spanish-language TV, bombarding your audience every night with their marketing message and you re not there, you re going to be pre-empted. It s going to be very difficult for you to break into that market if they re there every night, pounding away night after night with television commercials designed to attract the entire market to them. You re going to have to come up with a very, very stealth marketing strategy to attract that market if your competition is trying to pre-empt you. So knowing what your competition is doing is important and you have to adjust your strategy accordingly. I m not telling you that you have to match them dollar for dollar in television advertising in the example I gave. You don t have to do that, but what you have to do is you have to tailor your marketing so that it works for that demographic group based on what your competitors are doing. You re going to have to come up with a way to differentiate your business, your law firm, your medical practice. You re going to have to come up with a way to differentiate yourself in response to what they re doing. Those are some of the factors that influence delivery systems that you may select. Here s how you re going to evaluate whether or not a form of media, whether or not a delivery system is effective for you and it s a very simple criteria. I ll give it to you right now. You ready? You ll evaluate whether a form a media, whether a delivery system is effective for you by whether or not it gives you money, by whether or not it puts money in your pocket. That s how you evaluate it. If you spend $50.00 on advertising and you get $51.00 in return, that form of media was effective. If you spend $50.00 and you get $49.00 in return, that form of media was not effective. The idea behind using media, the idea behind selecting these delivery systems is to put money in your pocket. It s to put money in the bank. That s why you do it.
6 A form of media is effective if it returns $1.00 more than you spent on it in the first place. If you spend $1, on a television commercial, a television spot that runs for a 30-second commercial and you get a client and that client pays you $1,001.00, that spot was worth it. That s how you evaluate the effectiveness of a form of media. That s how you evaluate the effectiveness of a delivery system. Now, should you spend your money on one form of media versus another if they re both effective, absolutely. If that television commercial returns $1.00 on the investment and you have a direct mail campaign that returns $ on your investment and you only have that $1, to invest and the direct mail campaign returns $100.00, definitely use the money there. Use the money in the direct mail campaign because your return on investment is greater. That s the lesson about evaluating media, the lesson about evaluating delivery systems. The return on investment is the only thing that matters. Evaluate your media delivery systems based on the return on investment. If your media provides you with a positive return on investment, then use it! If it doesn t, then don t. That s the lesson about return on investment when it comes to delivery systems. All right. The last point that I have to make for you today on the delivery systems, on selecting media to use for your MAD marketing is diversity. Diversity is critical to your long term success when it comes to marketing. I ll say that again folks. Diversity is critical to success. Just because you have one form of media that works over and over and over again, doesn t mean that that s the only form of media that you should invest in. I ll give you the example of a lawyer I worked with about a year ago. This lawyer was superb. He was phenomenally effective using pay-per-click advertising. He would manage it himself. He d be up until all hours of the night watching the responses to his pay-per-click campaign and he got to the point where he was spending over $60,000 a month, $60,000 a month on payper-click. But the return on investment was enormous. He was getting a three times return on his investment. He was making over $200,000 per month through his pay-per-click advertising. What did he do? He put all of his time and all of his money and all of his effort into more payper-click. You know what, folks? More isn t better because low and behold, he had a competitor who realized what he was doing and the next few months, it cost him to get that $200,000, $300,000 in business. Over time, he had to spend more and more and more and more to get the same results. Diminishing returns, that s what that s called. It was more and more difficult for him to get the return on investment that he wanted to out of pay-per-click. What did he do? He had to diversify. He started investing in other forms of Internet advertising. He invested in some directory sites. He invested in search engine optimization. Then he came to me and he said, I m not getting any return on my investment in pay-per-click anymore and I m not getting any clients in the door without the pay-per-click. What do I do?
7 We went and used some traditional marketing methods. We used direct mail. We got him into a PR campaign where he was going out into the community doing talks and it was phenomenally effective. He was able to build-up the return on investment in his overall marketing portfolio to exceed the return on investment he was making from pay-per-click but it took us seven months to do that. He was using 18 different forms of media to get the same amount of business in the door that he was originally getting in with pay-per-click. Now you may say to yourself or you may say to me, Hey, Dave, that doesn t make any sense. This guy was getting all of that business in from the one form of media. He only had to watch one thing every month. He could do it right from his desk. He didn t have to worry about it. Oh, wait a minute. He did have to worry about it. Wait a minute. That investment, that went away. He had to invest more and more over time and eventually it just dried up. Now he s got 18 different forms of media, each of them delivering a significant return on investment. Any one of them goes down, he can be up and running with another one in a heartbeat and he doesn t lose a significant client flow as a result because he s got 18 different forms of media, each with a positive return on investment, each of them bringing clients to his doorstep every single day. Folks, I m going to tell you this and this is one thing that you can take away from this podcast and you can take it right to the bank. Just take it away and run right to the bank now. Diversity in your marketing is critical to long term success. You may be able to knock it out of the park with search engine optimization and it may work for three years, one year, five years, ten years. One day, Google will give you a slap and it will stop working and then what are you going to do? You have to have other forms of media in the bank. You have to have other ways of delivering clients to your doorstep. If you do, you ll be successful and if you don t, you won t. Today we talked about the final element of your MAD marketing system and that s delivery system. The D stands for delivery systems. The M is message. The A is audience. The D is delivery systems. This is the Valtimax podcast. Until next time, this is Dave Lorenzo and I will see you. That ll do it for this week s episode of the Valtimax podcast. My name is Dave Lorenzo and I d like your feedback and comments on this week s episode. You can call me at or me at dlorenzo@dlorenzo.com. Here s hoping you make a great living and live a great life.
How to Create a Diverse Marketing Plan Valtimax Radio. PO Box 800509 Aventura, FL 33280 888.444.5150
How to Create a Diverse Marketing Plan Valtimax Radio PO Box 800509 Aventura, FL 33280 888.444.5150 ALL RIGHTS ARE RESERVED. No part of this book may be reproduced or transmitted in any form or by any
More information* Dry Cleaning and Laundry Services Picked Up and Delivered to Your Home or Business
Consumer Guide to Delivery Dry Cleaning Services * Dry Cleaning and Laundry Services Picked Up and Delivered to Your Home or Business * By David Whitehurst A Consumer Education Message That Gives You:
More informationHow to create even more authority and presence using the web. Your ultimate weapon to getting and sustaining change.
Change Management Consultant Guide Bonus ebook How to create even more authority and presence using the web Your ultimate weapon to getting and sustaining change 1 Stuart Corrigan Vanguard Scotland Ltd
More informationcprax Internet Marketing
cprax Internet Marketing cprax Internet Marketing (800) 937-2059 www.cprax.com Table of Contents Introduction... 3 What is Digital Marketing Exactly?... 3 7 Digital Marketing Success Strategies... 4 Top
More informationThe Power of Relationships
The Power of Relationships How to build long-lasting customer relationships to help you do more business 2014 Copyright Constant Contact, Inc. 14-3931 v1.0 Helping Small Business Do More Business When
More informationTerminology and Scripts: what you say will make a difference in your success
Terminology and Scripts: what you say will make a difference in your success Terminology Matters! Here are just three simple terminology suggestions which can help you enhance your ability to make your
More informationTelemarketing Selling Script for Mobile Websites
Telemarketing Selling Script for Mobile Websites INTRODUCTION - - - - - - - To person who answers phone - - - - - - - Record name of company, phone Good Morning (or Good Afternoon) I would like to speak
More informationWhy Your Business Needs a Website: Ten Reasons. Contact Us: 727.542.3592 Info@intensiveonlinemarketers.com
Why Your Business Needs a Website: Ten Reasons Contact Us: 727.542.3592 Info@intensiveonlinemarketers.com Reason 1: Does Your Competition Have a Website? As the owner of a small business, you understand
More informationCreate YOUR Client Journey Map
Create YOUR Client Journey Map What the heck is a client journey map? Only one of the most powerful tools you can have as you build your business! Seriously. Most business owners look at their marketing
More informationEnglish as a Second Language Podcast www.eslpod.com. ESL Podcast 292 Business Insurance
GLOSSARY to lose control of (something) to no longer be in control of something; to not be able to influence how something moves or happens * When I was driving home last night, I thought I was going to
More informationA Sales Strategy to Increase Function Bookings
A Sales Strategy to Increase Function Bookings It s Time to Start Selling Again! It s time to take on a sales oriented focus for the bowling business. Why? Most bowling centres have lost the art and the
More informationEmail Marketing 1, 2, 3... 3 Section 1 - Email Marketing 101... 4 Why Email Marketing?... 4 Learning the Basics... 5 Build your List...
Email Marketing 1, 2, 3... 3 Section 1 - Email Marketing 101... 4 Why Email Marketing?... 4 Learning the Basics... 5 Build your List... 5 Send to Your List... 6 Profit From Your List... 7 Selecting Your
More informationGrade 2 Lesson 3: Refusing Bullying. Getting Started
Getting Started Lesson Concepts You can refuse to let bullying happen to you or to others. Being assertive is one way to refuse bullying. Key Words Refuse, assertive Objectives Students will be able to:
More informationEasy $100-$150 per Day with CPA offers
Easy $100-$150 per Day with CPA offers by Alex Sol http://extra-paycheck.com/ *You have the right to give this guide out for free and to sell this guide, suggested retail price: $7 ** You do not have the
More informationFull Service B2B Marketing and Communications for Life Science, High Tech, Software and Healthcare Companies
ceocfointerviews.com All rights reserved! Issue: August 24, 2015 The Most Powerful Name in Corporate News Full Service B2B Marketing and Communications for Life Science, High Tech, Software and Healthcare
More informationHow to Create an Out-of-Control Viral Marketing Campaign!
- 1 - How to Create An Out-Of-Control Viral Marketing Campaign! Powerful Techniques On Viral List Building, Affiliate Marketing And Brand Name Building While Leveraging On The Internet! LEGAL NOTICE The
More information6 Steps To Success With Your Web Agent Solutions Website
6 Steps To Success With Your Web Agent Solutions Website By Jay Kinder and Michael Reese Introduction Congratulations on your decision to join the Web Agent Solutions family. It s an enormously effective
More informationEverything was done manually. If you wanted to know where a file was, you had to ask who had it, said Miami Legal Group attorney Danay Acevedo.
CASE STUDY The Firm Founded in 2011, Miami Legal Group is a law firm that specializes in Personal Injury cases on a contingency basis. Immigration, Family Law, and Wills & Trusts comprise the remaining
More informationEp #19: Thought Management
Full Episode Transcript With Your Host Brooke Castillo Welcome to The Life Coach School podcast, where it s all about real clients, real problems and real coaching. And now your host, Master Coach Instructor,
More informationHow to Sell Your House Fast
How to Sell Your House Fast By Sharon Vornholt Innovative Property Solutions, LLC Copyright Innovative Property Solutions, LLC 2012 Page 1 Sell My Louisville House Fast I m so glad you downloaded your
More informationBy: Jason Livingston
This booklet reveals... (and how to fix it) By: Jason Livingston Jason@Local-Search-Pros.com http://local-search-pros.com The 7 REASONS Why Internet Lead Generation For Small Businesses FAIL Brought to
More informationCopyright (c) 2015 Christopher Small and The Art of Lawyering. All rights reserved.
Copyright (c) 2015 Christopher Small and The Art of Lawyering. All rights reserved. 1 In this special report, I ll be sharing with you the ten biggest mistakes that lawyers make when marketing their law
More informationHow To Understand Your Car Insurance Coverage
Kentucky Consumer Guide To Buying Car Insurance Attorney-At-Law 859.254.7076 859.281.6541 FAX Page 2 Phone: (859)254-7076 Copyright 2012 by All rights reserved. No part of this report may be reproduced,
More informationCopyright 2011 Smart VA Ltd All Rights Reserved.
Copyright 2011 Smart VA Ltd All Rights Reserved. No part of this guide may be reproduced or transmitted in any form whatsoever, electronic, or mechanical, including photocopying, recording, or by any informational
More informationRawson Internet Marketing
Introduction: Connect Connecting with the right prospects is the first step to sales and marketing automation success. Let s cover how to identify your ideal buyer and connect with leads that come to your
More informationTeachingEnglish Lesson plans
Worksheets Meetings (1): Getting down to business Reading: Text 1 Let s stop wasting time and get on with it! TeachingEnglish Lesson plans Did you know you can download a clock from the internet to calculate
More informationA Guide to Social Media Marketing for Contractors
A Guide to Social Media Marketing for Contractors Belynda Holt Pinto, Director of Operations Mike Holt Enterprises The way companies market their services is in transition, and keeping up with those changes
More informationThe 4 Ways You Can. When A Realtor Can t Do The Job
The 4 Ways You Can Sell Your Home When A Realtor Can t Do The Job Table Of Contents: 1. Selling Your Home Fast. 2. Home Selling Guidelines 3. Is It A Good Idea To Sell The Home Yourself? 4. Marketing Your
More informationCREATIVE S SKETCHBOOK
Session Plan for Creative Directors CREATIVE S SKETCHBOOK THIS SKETCHBOOK BELONGS TO: @OfficialSYP 1 WELCOME YOUNG CREATIVE If you re reading this, it means you ve accepted the We-CTV challenge and are
More informationThe Easy Way To Flipping Domain Names
The Easy Way To Flipping Domain Names Published by http://rebirthmediagroup.com Disclaimer: The rights of this ebook are owned by Rebirth Media Group. You are not allowed to copy, reprint, or sell this
More informationGoogle Lead Generation For Attorneys - Leverage The Power Of Adwords To Grow Your Law Business FAST. The Foundation of Google AdWords
Google Lead Generation For Attorneys - Leverage The Power Of Adwords To Grow Your Law Business FAST You re about to discover the secrets of fast legal practice success with Google AdWords. Google AdWords
More informationThe Doctor-Patient Relationship
The Doctor-Patient Relationship It s important to feel at ease with your doctor. How well you are able to talk with your doctor is a key part of getting the care that s best for you. It s also important
More informationYou Now Own the Lifetime Giveaway Rights to This Report. You May Give Away This Report
Viral MLM Secrets CONGRATULATIONS! You Now Own the Lifetime Giveaway Rights to This Report You May Give Away This Report You may freely distribute this digital PDF report to anyone you wish. Share it on
More informationStarting Your Fee Based Financial Planning Practice From Scratch (Part 2) FEE008
Starting Your Fee Based Financial Planning Practice From Scratch (Part 2) FEE008 Episode Transcript Host: Scott Plaskett, CFP Okay. So let s get onto the feature segment. And this is a continuation from
More informationCourtesy of D W A R D M A R K E T I N G. www.dwardmarketing.com. david@dwardmarketing.com (413) 306-4500
Courtesy of D. W A R D M A R K E T I N G www.dwardmarketing.com david@dwardmarketing.com (413) 306-4500 Introduction As a business owner, you may have been hearing about this internet thing called Google
More informationHealth Care Vocabulary Lesson
Hello. This is AJ Hoge again. Welcome to the vocabulary lesson for Health Care. Let s start. * * * * * At the beginning of the conversation Joe and Kristin talk about a friend, Joe s friend, whose name
More informationThe Top 10 Local Marketing Secrets
The Top 10 Local Marketing Secrets Using technology to beat your competitors Business Marketing techniques are changing rapidly, more rapidly than most business owners are able to keep up. This FREE report
More informationLooking For A Lawyer: The Truth About Attorney Finder Websites & Directories What You Should Know About Lawyer Referral Services
Looking For A Lawyer: The Truth About Attorney Finder Websites & Directories What You Should Know About Lawyer Referral Services Copyright 2014 by Davis Law Group, P.S. All rights reserved. No part of
More informationPROVEN MLM SCRIPTS PROSPECTING WITH A VALUE FOCUSSED ATTITUDE THE THE PERFECT WARM MARKETING RECRUITING SCRIPT THE
PROVEN MLM SCRIPTS THE RECRUITING PROCESS PROSPECTING WITH A VALUE FOCUSSED ATTITUDE THE ONLY SECRET TO RECRUITING THE PERFECT WARM MARKETING RECRUITING SCRIPT THE PERFECT WARM MARKET PRODUCT SCRIPT The
More informationsee, say, feel, do Social Media Metrics that Matter
see, say, feel, do Social Media Metrics that Matter the three stages of social media adoption When social media first burst on to the scene, it was the new new thing. But today, social media has reached
More informationEPISODE 02: HOW TO FAST FORWARD YOUR EMAIL LIST GROWTH
EPISODE 02: HOW TO FAST FORWARD YOUR EMAIL LIST GROWTH! 1 of 18! Tell me if you ve done this before HOW TO FAST FORWARD YOUR EMAIL LIST GROWTH Come up with a brilliant idea. Go into hiding while you create
More informationCash Flow Exclusive / September 2015
Ralf Bieler Co-Founder, President, CEO Cash Flow Exclusive, LLC My 2 Cents on The Best Zero-Cost Strategy to Improve Your Business To achieve better business results you don t necessarily need to have
More informationInterview with David Bouthiette [at AMHI 3 times] September 4, 2003. Interviewer: Karen Evans
Interview with David Bouthiette [at AMHI 3 times] September 4, 2003 Interviewer: Karen Evans KE: What we are going to talk about first are your experiences while you were at AMHI, and then we will go on
More informationLove-Based Copywriting:
TEMPLATE Love-Based Copywriting: Write Copy That Attracts, Inspires and Invites Your Ideal Prospects to Become Ideal Clients by Michele PW (Michele Pariza Wacek) Bestselling Author of the Love-Based Copywriting
More informationDo you wish you could attract plenty of clients, so you never have to sell again?
The 9 Secrets to Signing up Clients Without Selling Do you wish you could attract plenty of clients, so you never have to sell again? Imagine having an endless supply of great clients who approach you
More informationInvest Your Heartbeats
Invest Your Heartbeats Wisely Practical, Philosophical, and Principled Leadership Concepts for Business and Life Theo Etzel GREENLEAF BOOK GROUP PRESS www.gbgpress.com This publication is designed to provide
More informationThe Google Guide to Search Advertising. How to make search advertising work for your business
The Google Guide to Search Advertising How to make search advertising work for your business Contents Introduction... 2 Google AdWords: What s In It For You?... 2 5 Steps to Success: Setting Up & Maintaining
More informationstarting your website project
starting your website project Here are three comprehensive posts from our blog, refined and updated through feedback from our clients. Together, they cover the essentials of building a successful website.
More informationBrought to you by. Technology changes fast. From new apps to digital marketing, it can feel impossible to keep up.
1 Brought to you by Technology changes fast. From new apps to digital marketing, it can feel impossible to keep up. At The Paperless Agent, our mission is to help real estate professionals from all experience
More informationEXPONENTIAL TECH INVESTOR. Training Video 3
EXPONENTIAL TECH INVESTOR Training Video 3 Amber Lee Mason Jeff Brown Hi. I m here with former aerospace engineer, tech insider, and angel investor extraordinaire, Jeff Brown. In our last segment, we talked
More informationBuyer Lead Conversion Plan
Buyer Lead Conversion Plan Respond effectively to your new buyer leads whether they are from Trulia, or other internet sources. This plan is based on best practices, tips and email scripts shared by top
More informationHow to Open,Verify and Fund Accessible PayPal Account In Any Unsupported Country
Michael Nwanator's PayPal Solution PayPal Solution How to Open,Verify and Fund Accessible PayPal Account In Any Unsupported Country By Michael Nwanator www.4lucrativebiz.com Important: Free Giveaway Rights
More informationGoogle Lead Generation for Attorneys
1 Google Lead Generation For Attorneys Leverage The Power Of AdWords To Grow Your Law Business FAST You re about to discover the secrets of fast legal practice success with Google AdWords. Google AdWords
More informationYou re sitting on a gold mine right there. Are you a good accountant? And many of your clients have been with you for a while?
Before you start, I want you to know that I believe getting a full education in marketing does not have to be expensive. I also believe that in most cases you should never have to pay retail for any educational
More informationHow to get 2 Cents Clicks by Colin Klinkert
How to get 2 Cents Clicks by Colin Klinkert Hi, Colin Klinkert here at CKTV, that you can find at http://www.colinklinkert.com. This video is a very exciting one where we re going to talk about how you
More informationChristopher Seder Affiliate Marketer
This Report Has Been Brought To You By: Christopher Seder Affiliate Marketer TABLE OF CONTENTS INTRODUCTION... 3 NOT BUILDING A LIST... 3 POOR CHOICE OF AFFILIATE PROGRAMS... 5 PUTTING TOO MANY OR TOO
More informationWholesaling Mark Ferguson
TRANSCRIPT OF EPISODE 14 OF THE INVEST FOUR MORE PODCAST Wholesaling Mark Ferguson Mark: Hi everyone. Mark Ferguson here with another episode of the Invest More Real Estate podcast. Today is just going
More informationSunday School Center www.sundayschoolcenter.com
A DAY IN THE LIFE OF A SUPERHERO (Or of a Children s Ministry Staff Person) TYPE: LENGTH: SKIT to recognize Children s (or Youth) Ministry Staff Person 6-8 minutes SYNOPSIS: Lisa is your typical Children
More informationTHE SME S GUIDE TO COST-EFFECTIVE WEBSITE MARKETING
THE SME S GUIDE TO COST-EFFECTIVE WEBSITE MARKETING Learn how to set your website up to convert visitors into sales and drive traffic to your website using online advertising. A publication by: Introduction
More information11 emerging. trends for DIGITAL MARKETING FINANCIAL SERVICES. By Clifford Blodgett. Demand Generation and Digital Marketing Manager
11 emerging DIGITAL MARKETING trends for FINANCIAL SERVICES By Clifford Blodgett Demand Generation and Digital Marketing Manager Exploiting your Technology Vendors Customer Engagement and Maintaining a
More informationSteps to Higher Local SEO Rankings for Law Firms.
6 Steps to Higher Local SEO Rankings for Law Firms. BY CALIN YABLONSKI Table of Contents About the Author 3 Introduction 4 Who is this ebook for? 5 What is Local SEO 6 1. Keyword Research 7 2. Localized
More informationWriting a Scholarship Essay. Making the essay work for you!
Writing a Scholarship Essay Making the essay work for you! Reasons why students don t write scholarship essays (and lose out on scholarships!) They hate to write. They don t think they will win anyway.
More informationThe 7 REASONS Why Internet Lead Generation For Small Business FAILS
Inside this booklet you ll discover... The 7 REASONS Why Internet Lead Generation For Small Business FAILS ( and how to fix it!) Presented By: Emily Cressey The 7 REASONS Why Internet Lead Generation For
More informationEasy Casino Profits. Congratulations!!
Easy Casino Profits The Easy Way To Beat The Online Casinos Everytime! www.easycasinoprofits.com Disclaimer The authors of this ebook do not promote illegal, underage gambling or gambling to those living
More informationVIDEO TRANSCRIPT: Content Marketing Analyzing Your Efforts 1. Content Marketing - Analyzing Your Efforts:
VIDEO TRANSCRIPT: Content Marketing Analyzing Your Efforts 1 Content Marketing - Analyzing Your Efforts: This is a transcript of a presentation originally given live at the Growth Powered by Risdall Fall
More informationSecrets of Direct Mail Copy
Secrets of Direct Mail Copy Most of content marketing deals with mediums such as blogs, articles, and white papers. This kind of writing is more latent in nature after all, most of the time people interact
More informationHow to make more money in forex trading. 2003 W. R. Booker & Co. All rights reserved worldwide, forever and ever and ever.
The 10 Rules How to make more money in forex trading. 2003 W. R. Booker & Co. All rights reserved worldwide, forever and ever and ever. 2 10 Rules Page 2 Rule #1: Never lie to anyone. Never lie to yourself
More informationNext Generation Tech-Talk. Cloud Based Business Collaboration with Cisco Spark
Next Generation Tech-Talk Cloud Based Business Collaboration with Cisco Spark 2 [music] 00:06 Phil Calzadilla: Hello, hello! Welcome. This is Phil Calzadilla founder and CEO of NextNet Partners, and I'd
More informationModule 6.3 Client Catcher The Sequence (Already Buying Leads)
Module 6.3 Client Catcher The Sequence (Already Buying Leads) Welcome to Module 6.3 of the Client Catcher entitled The Sequence. I recently pulled over 300 of the local lead generation explosion members
More information"A SISTER'S SECRET" Written by Chad Schnackel & David Dalton
"A SISTER'S SECRET" Written by Chad Schnackel & David Dalton Pages: 3+ Characters: Tanya, older sister, 25ish Bianca, younger sister, 16 Synopsis: Tanya suspects her little sister Bianca is doing drugs.
More informationSTEP 5: Giving Feedback
STEP 5: Giving Feedback Introduction You are now aware of the responsibilities of workplace mentoring, the six step approach to teaching skills, the importance of identifying the point of the lesson, and
More informationTHE EF ENGLISHLIVE GUIDE TO: Dating in English TOP TIPS. For making the right impression
EF Englishlive: Language & Lifestyle Guides THE EF ENGLISHLIVE GUIDE TO: Dating in English TOP TIPS For making the right impression Index INDEX 03 Introduction 05 Asking someone out on a date 09 Booking
More informationCan you get all of that by sending your emails at the best time? It s a good place to start.
The reason why you want to know the best times to send email or the best days is that you ultimately want more opens and more clickthroughs to get more traffic to your blog. And you want all of that because
More informationONLINE. e-series. Does Google AdWords. really work?
ONLINE e-series Does Google AdWords really work? ON THIS ISSUE... 1. Introduction 2. What is Google AdWords? 3. Let s get a few common misconceptions out of the way first 3.1 "AdWords is about the quest
More informationLet s start with a couple of definitions! 39% great 39% could have been better
Do I have to bash heads together? How to get the best out of your ticketing and website integration. Let s start with a couple of definitions! Websites and ticketing integrations aren t a plug and play
More informationDirect Response: The Key to Effective Marketing - Part 2
Direct Response: The Key to Effective Marketing - Part 2 How small businesses get the best results from Direct Response Marketing By Robert Ciccone - Success Unlimited Sales & Marketing Group Inc. In Part
More informationREPUTATION MANAGEMENT SURVIVAL GUIDE. A BEGINNER S GUIDE for managing your online reputation to promote your local business.
REPUTATION MANAGEMENT SURVIVAL GUIDE A BEGINNER S GUIDE for managing your online reputation to promote your local business. About Main Street Hub: Main Street Hub is the voice for more local businesses
More informationIT Audit. 15301 Dallas Parkway, Suite 960 Addison, Texas 75001- Phone: 214.545.3965 Fax: 214.545.3966 www.bkmsh.com
Radio Host: Every Wednesday BKM Sowan Horan comes in here, today we are so blessed to have Rick Sowan and Kevin Rockecharlie in here from IT Audit, did I get the company right? Rick Sowan: Correct Yes
More informationGetting Your Keywords Right
Getting Your Keywords Right Workbook How to Get Your Keywords Right The purpose of this workbook is to help marketers understand the first step in improving your organic search results. In order to drive
More informationPREDICTING SUCCESS BY DEFINING CALL CENTER COMPETENCIES Product No. 10036
PREDICTING SUCCESS BY DEFINING CALL CENTER COMPETENCIES Predicting Success by Defining Call Center Competencies Abstract Receive nuts and bolts, practical information regarding contact center competencies.
More informationBBC Learning English Talk about English Business Language To Go Part 2 - Induction
BBC Learning English Business Language To Go Part 2 - Induction This programme was first broadcast in 2001. This is not a word for word transcript of the programme Forget about struggling with dictionaries
More informationA PARENT S GUIDE TO CPS and the COURTS. How it works and how you can put things back on track
A PARENT S GUIDE TO CPS and the COURTS How it works and how you can put things back on track HOW YOU CAN USE THIS HANDBOOK We hope that this handbook will be easy for you to use. You can either read through
More informationSEO MADE SIMPLE. 5th Edition. Insider Secrets For Driving More Traffic To Your Website Instantly DOWNLOAD THE FULL VERSION HERE
SEO MADE SIMPLE 5th Edition Insider Secrets For Driving More Traffic To Your Website Instantly DOWNLOAD THE FULL VERSION HERE by Michael H. Fleischner SEO Made Simple (Fifth Edition) Search Engine Optimization
More informationPicture yourself in a meeting. Suppose there are a dozen people
1 WHAT IS ACCOUNTABILITY, REALLY? Hypocrisy exists in the space between language and action. Picture yourself in a meeting. Suppose there are a dozen people seated around a table and someone says, I m
More informationTOTAL WEB PRESENCE LOCAL INTERNET MARKETING MADE EASY
TOTAL WEB PRESENCE LOCAL INTERNET MARKETING MADE EASY A million-dollar entrepreneur shares 3 Sneaky Ways to make your offline business visible in an online world Michelle Chance-Sangthong INTRODUCTION
More informationFor More Free Marketing Information, Tips & Advice, visit www.lgx.im
For More Free Marketing Information, Tips & Advice, visit www.lgx.im DISCLAIMER AND/OR LEGAL NOTICES The information presented in this E Book represents the views of the publisher as of the date of publication.
More informationThis Report Brought To You By:
This Report Brought To You By: Gregory Movsesyan SoftXML - Target your market audience Visit Us At: http://www.softxml.com 1 Legal Notice While attempts have been made to verify information provided in
More informationINBOUND MARKETING. should do online. Put up a website? Google Adwords? Facebook Ads? Both? Something else?
1 INBOUND MARKETING Digitally marketing a product or service can get complicated. Before digital came along things seemed easier. Consider a farmer s market: a farmer has a product and displays it on a
More information7 Secrets To Websites That Sell. By Alex Nelson
7 Secrets To Websites That Sell By Alex Nelson Website Secret #1 Create a Direct Response Website Did you know there are two different types of websites? It s true. There are branding websites and there
More informationThe $200 A Day Cash Machine System
The $200 A Day Cash Machine System Make Big Profits Selling This Opportunity From Home! This is a free ebook from Frank Jones. You should not have paid for it. COPYRIGHT Frank Jones. All Rights Reserved:
More informationEarn Money Sharing YouTube Videos
Earn Money Sharing YouTube Videos Get Started FREE! Make money every time you share a video, also make money every time the videos you have shared get watched! Unleash The Viral Power of Social Media To
More informationCreate Your Own $1 Million Message Elevator Pitch Template Workbook
Create Your Own $1 Million Message Elevator Pitch Template Workbook E-Learning Marketing System The volume of content in this program can be overwhelming You have no idea where to go what to do or how
More informationLESSON TITLE: The Great Commandment. THEME: Love is the fulfillment of the Law. SCRIPTURE: Mark 12:28-34 CHILDREN S DEVOTIONS FOR THE WEEK OF:
Devotion NT264 CHILDREN S DEVOTIONS FOR THE WEEK OF: LESSON TITLE: The Great Commandment THEME: Love is the fulfillment of the Law. SCRIPTURE: Mark 12:28-34 Dear Parents Welcome to Bible Time for Kids.
More informationSEO search engine optimization
How do I get visitors to my site? (the truth about SEO) SEO search engine optimization SEO is all about getting your site to the top of the list when people search for your topic in the major search engines:
More informationHow To Set Up A Video Email Referral Marketing Campaign That Spits Out Referrals & Repeat Business
How To Set Up A Video Email Referral Marketing Campaign That Spits Out Referrals & Repeat Business 1 The Key To Long Lasting Referral & Repeat Business Lead Generation Before we get started here s something
More informationThe Fruit of the Spirit is Love
The Fruit of the Spirit is Love Pre-Session Warm Up (Galatians 5:22-23) Today we are going to learn more about the fruit of the Spirit called, Love. What do you think of when you hear the word love? A
More informationINTRODUCTION. In this guide, I m going to walk you through the most effective strategies for growing an email list in 2016.
- Bryan Harris - INTRODUCTION In this guide, I m going to walk you through the most effective strategies for growing an email list in 2016. A lot of things are taught online that, quite honestly, just
More informationYouTube In-Stream Ads 101
Legal No part of this publication may be, including but not limited to, reproduced, in any form or medium, stored in a data retrieval system or transmitted by or through any means, without prior written
More informationCambridge English: ESOL Skills for Life
Cambridge English: ESOL Skills for Life ESOL Skills for Life Speaking and Listening Entry 3 Sample Test E This test should not exceed 22 minutes. Please note: With the exception of the Task Sheets in Phases
More information