FDI International Training Seminar ISTANBUL February 2016
|
|
- Molly Brown
- 8 years ago
- Views:
Transcription
1 FDI International Training Seminar ISTANBUL February 2016
2 Day One: Strategy Registration and Refreshments Welcome and Introduction: Conway Events World Overview of Corporate Foreign Direct Investment (FDI) Location Advisor to Corporate Clients What is happening at the moment in the world of FDI and what is forecast for 2016/2017? What are global and regional trends in FDI in 2016? Facts and figures Which geographies are generating FDI and which are attracting it? Booming sectors The risks that investors perceive and the challenges these pose for governments Focus on Turkey Part 1: Turkey as a location to invest in Location Advisor How does Turkey compare with neighbouring countries? What other countries does Turkey compete with? Which are the interesting areas within Turkey for different sectors? Part 2: Turkey as a source of investment for other countries Lead generation specialist How internationally-inclined are Turkish companies? What sort of profile do they have? Where do they feel comfortable investing? What are their perceptions of other countries as places for doing business? A Location s Value Proposition to Foreign Companies Location Advisor IPA s should have detailed insight in the exact strengths of their regional business and science clusters. In order to achieve realistic ambitions, exact target groups need to be indentified and translated into the investor s specific needs and language. If you don t have the budget or the inhouse skills for a proactive program of investment attraction across all sectors, how do you choose where to focus? Are you guided by what has happened in the past or by the future you hope to shape? Once you ve decided on your sectors, how do you narrow down your target universe? What factors affect location decisions in a specific sector? What market segments can be identified? Are these segments subdivided in particular niches? If you have a related cluster in your location, which segment or niche does it serve? Where and how do you find potential investors? How do you persuade them that they should be looking at your location? Break for refreshments and networking Comparing Economic and Investment Agency Performance Location Advisor Competition among locations is intense and IPAs from around the world are increasingly adopting similar methods to attract investment. This makes it more difficult for IPAs to differentiate themselves and find
3 new methods of attracting investment. This session looks at the activities of IPAs from around the world and highlights innovative ideas and best practices and sets those against results achieved. Key questions addressed in the session include: How are agencies around the world responding to FDI trends? How is performance measured? Projects, jobs, capital invested or other? What are some of the best practices in promotion methods? Which agencies have best embraced the arrival of social media? Which offer support to M&A activity? If so how and with what success? Where will investors find good aftercare services? Lunch and networking Site Selection and the Corporate Decision-Making Process Investor Company or Location Advisor Strategic drivers and objectives for location decision-making. Typical steps that companies go through. Factors considered throughout the process and methodologies used for evaluation. Risk and tools for assessing it. Difference between strategic drivers and tactical factors. When is input and assistance from regional investment agencies required? Typical mistakes and lessons to be learned Strategic Account Management Former agency representative Defining a Strategic Account. Expected outcomes and resource planning. The advantages and disadvantages of key account holders based in target countries. Rewards and penalties for key account handlers. How much flexibility should you build into the system to address external factors beyond the control of the account handlers? Reinvestment or Relocation? Aftercare issues Investor Company What percentage of projects are expansions of existing foreign investments? Fortune 500 priorities and standard aftercare package for all investors. Options: How to structure your aftercare activity, staffing profile. Making best use of resources prioritising strategic accounts. Questionnaires, visits and round tables Goodwill, testimonials and contact burn Working with partners/municipalities in your country/region. Broken promises, press leaks and lobbying. Accusations of unfair competition from national champions Refreshment and networking break The Changing World of FDI and Investment Promotion: Best Practices Moderated Discussion Session with Panellists from Investment Promotion Agencies At Conway Events, the questions we are asked most frequently, are: Who does it well? How do we benchmark our work? How can we compare and discuss best practice? With this in mind, we select panellists from successful investment agencies to answer specific questions pre-prepared and set by you. This is your chance to discuss and compare best practice on attracting and retaining FDI in an informal debate with bestin-class practitioners. Themes may include: How are investment agencies reviewing their approach to foreign investment attraction while ensuring an efficient and effective use of limited resources? How are they aligning their strategies with other areas of economic development? How can they compete on a worldwide scale? Setting Agency Objectives and Measuring Results. What is their value proposition and how are they getting this message across? Lead Generation Options Reinvestment/Aftercare what works? Pitfalls, challenges and successes How is their organisation structured? Talent, workforce and training Property Internal account management tools and techniques (Customer Relationship Management Systems) Continue the discussion and debate with a networking drinks reception
4 Day Two: Operational Issues 8.30 Breakfast and Networking 9.00 Staffing and Budgeting Past agency representative What services can be outsourced? What are the perils at HQ of successful lead generation abroad? Is the aftercare function properly resourced? Where to apply budget cuts: creative partnering solutions External Communication and Marketing Marketing and Communications Specialist Co-ordinating your location branding with other government stakeholders such as tourism authorities. Marketing s role in developing sector propositions. A mix of tools, strategies, and resources. Using the right marketing channels and instruments. Preparing for road shows. A look at some of the more successful marketing campaigns other IPAs have used. Measuring the results of marketing campaigns. 10:30 Break for refreshments and networking 10:45 Social Media Conway Social Media Specialist The inevitability of social media in the marketing mix. Which media are best suited to IPAs? What role do social media play in your overall marketing mix? Co-ordinating the message with the rest of your government and other stakeholders. Resourcing issues When to engage and when to disengage Selling Your Location Lead generation specialist Knowing how to read a company s actions and the thoughts and motivations of the key influencers to the investment decision, is crucial to your location discussions with them. Timing and follow up is particularly important when it comes to being able to close the deal. The key to convincing a client to invest in your location, and to knowing how to keep them interested in the meantime, is to understand what drives them, and to position your offer to match. The importance of thorough research before initial contact. Patience but persistence in reaching the person you have targeted within a company. Consultative selling The art of questioning Understanding the role of different influencers, and using the influencing team to your advantage to position your location well, and limit progress of a competitor location. Matching your value proposition to the preferences of the key decision influencers. Closing the deal After sales 12:00 Best practice panel Agency representatives A moderated panel session designed to explore practical examples of the sales, marketing and resourcing issues discussed earlier in the morning. This
5 will be an interactive session and attendees are invited to submit questions in advance for the panel to debate. 13:00 Lunch 14: 00 Putting it All Together. Drilling down to identifying your value proposition, selling to the client, winning and retaining the investment! Working in groups and individually, delegates will be given timed case studies and challenged to present their findings to the rest of the attendees. They may need to do all or some of the following: Prepare a SWOT analysis of their own location. Develop a Value Proposition and argue their case for attracting a particular project. Design an international lead generation network, complete with remuneration structure. Negotiate and deal with the client consultative selling. Organise a site visit programme who are your champions? Work to convert a threatened relocation to an investment retention. (This session will incorporate a refreshments break). 16:30 End
6 For more information on the event or on sponsorship opportunities please contact Laura Martin at +44 (0) , or
Step 3: Has your company got the capability and resources?
Steps to Exporting Success in international markets is critical to the long-term, sustainable growth of your business and good preparation is key to successfully managing the risks associated with exporting,
More informationTEAMWORK. Recruitment HR Consulting Market Research A WINNING TEAM IS GREATER THAN THE SUM OF ITS PARTS.
TEAMWORK Recruitment HR Consulting Market Research Business Consulting A WINNING TEAM IS GREATER THAN THE SUM OF ITS PARTS. Saint Blanquat & A. Services Saint Blanquat & A. is Cambodia s premier Human
More informationUNDERSTANDING EFFECTIVE LEAD GENERATION TICK #THINKGROWTH
UNDERSTANDING EFFECTIVE LEAD GENERATION TICK #THINKGROWTH CONTENTS 1 INTRODUCTION Page 3 2 COMPETITIVE PROPOSITION Page 4 3 USER PROFILING/AUDIENCE DNA Page 9 ENSURE YOUR BRAND HAS A CLEAR, COMPELLING
More informationFrom local firms, international law firms, joint venture law firms, management consulting firms, head hunters and recruitment firms.
10-11 December 2012 Singapore Overview The demand for legal services in Asia is on the rise. To keep up with the needs of foreign investors and businesses in the region, local law firms must rise to the
More informationUK Medical Marketing Courses 2011 / 2012 Programme
UK Medical Marketing Courses 2011 / 2012 Programme To book your place, please call: 0845 4090 897 or email: info@pilgrimconsultancy.co.uk Winning Product Launches Date: 3 rd and 4 th October 2011 Cost:
More informationCHANGE MANAGEMENT PLAN
Appendix 10 Blaby District Council Housing Stock Transfer CHANGE MANAGEMENT PLAN 1 Change Management Plan Introduction As part of the decision making process to pursue transfer, the Blaby District Council
More informationAFTERCARE AND MANAGEMENT OF EXPANSION PROJECTS
AFTERCARE AND MANAGEMENT OF EXPANSION PROJECTS As shown on the next page: Discussion highlights the benefits, rationale, and methodology of implementing an aftercare system. It looks at the different steps
More information2015 South African Cloud Based Solutions to the Contact Centre Product Leadership Award
2015 2015 South African Cloud Based Solutions to the Contact Centre Product Leadership Award Contents Background and Company Performance... 3 Industry Challenges... 3 Implementation Excellence... 4 Product
More informationto selection. If you have any questions about these results or In the second half of 2014 we carried out an international
Candidate Experience Survey RESULTS INTRODUCTION As an HR consultancy, we spend a lot of time talking We ve set out this report to focus on the findings of to our clients about how they can make their
More informationThird Party Distribution Delivery and Service Strategies
Third Party Distribution Delivery and Service Strategies Prepared by Sally Wijesundera and Tom Bayley Presented to the Institute of Actuaries of Australia XIV General Insurance Seminar 2003 9-12 November
More information18 Fresh Ideas for Lawyers. frahanblonde`
18 Fresh Ideas for Lawyers frahanblonde` 18 Fresh Ideas for Lawyers Training Ideas for Law Firms, Legal Departments and Law Professionals Overview At FrahanBlondé, we help our clients in the legal sector
More informationInbound Marketing. Research Summary Report. Reaching the Next Level of Marketing Performance
Reaching the Next Level of Marketing Performance Inbound Marketing Research Summary Report Ascend2 Research Conducted in Partnership with Leading Marketing Solution Providers Inbound Marketing Research
More informatione-reward.co.uk LONDON 12th MAY 2016 E-REWARD PRESENTS SHOWCASE ON SALES COMPENSATION 75 FREE TICKETS AVAILABLE
e-reward.co.uk DELEGATE PROSPECTUS 75 FREE TICKETS AVAILABLE E-REWARD PRESENTS SHOWCASE ON The sales compensation plan is one of the most significant drivers of performance in the sales organisation. And
More informationSmart Insights Conference Digital Impact 2014
Smart Insights Conference Digital Impact 2014 Learn best practices for integrating digital technology and marketing to fuel business growth Cavendish Conference Centre London Wednesday, September 17th
More informationE: Business support and access to finance
E: Business support and access to finance 41 The North East Local Enterprise Partnership area benefits from a committed workforce, a good business environment and a competitive cost base. However, the
More informationAll available Global Online MBA routes have a set of core modules required to be completed in order to achieve an MBA.
All available Global Online MBA routes have a set of core modules required to be completed in order to achieve an MBA. Those modules are: Building High Performance Organisations Management and Organisational
More informationPreparing A Business Plan. Presented By: Raed Daoudi
Preparing A Business Plan Presented By: Raed Daoudi The Business Plan Whether it s a start-up company, an expansion of an existing firm, a spin-off from a parent corporation, or even a project within a
More informationSPEAKER: Harry van Huyssteen
TOPIC: The Transport Forum as Best Practice for Collaboration SPEAKER: Harry van Huyssteen WHAT IS THE TRANSPORT FORUM? Monthly Special Interest Group events Attendance is for free, but registration is
More informationBUSINESS DEVELOPMENT AND MARKETING AGENCY
BUSINESS DEVELOPMENT AND MARKETING AGENCY Ad Astra Overview Ad Astra is a full-service business development and marketing agency that has been in business since 1995. We are proud to provide our clients
More informationCBI Product Factsheet: Human resource services in the UK
CBI Product Factsheet: Human resource services in the UK Practical market insights into your product Human Resource (HR) departments in the UK are becoming smaller. This is predominantly the result of
More informationTools for High Performance Recruitment: Carl Freelove Marketing Manager
Tools for High Performance Recruitment: Building a Better Workforce Carl Freelove Marketing Manager Agenda: what you will takeaway About jobs.ac.uk Recruitment market overview The recruitment tools: creating
More informationSupply Chain Excellence
Executive MasterClass For fee, dates & location details see page 8 The Overview Introduction How can industry leaders build an effective supply chain to reduce costs and enhance value? Effective Supply
More informationMARKETING STRATEGY TEMPLATE
MARKETING STRATEGY TEMPLATE START-UP ORGANISATION, PRODUCT OR SERVICE 1 Executive Summary rundown of what s in the document (often completed last) Purpose Use this template to capture the key information
More informationDistributor Management. Equipping Your People to manage the Distributor Relationships
Distributor Management Equipping Your People to manage the Distributor Relationships Mark Hollyoake has recently returned to the subject of the potential training and development needs for distributor
More informationAll available Global Online MBA routes have a set of core modules required to be completed in order to achieve an MBA. Those modules are:
All available Global Online MBA routes have a set of core modules required to be completed in order to achieve an MBA. Those modules are: Management and Organizational Change (P.4) Leading Strategic Decision
More informationTalent Management Leadership in Professional Services Firms
Talent Management Leadership in Professional Services Firms Published by KENNEDY KENNEDY Consulting Research Consulting Research & Advisory & Advisory Sponsored by Table of Contents Introduction.... 3
More informationAdvisor Advantage The Ultimate Authority on Financial Advisors
Deliverables Presentation of findings Analytic with Executive Summary Complete dataset (SAS/SPSS) Standard segmentations Standard Tabulations Ad hoc Custom Analysis (optional) Custom segmentations (optional)
More informationTHE ORGANIZER S ROLE IN DRIVING EXHIBITOR ROI A Consultative Approach
7 Hendrickson Avenue, Red Bank, NJ 07701 800.224.3170 732.741.5704 Fax www.exhibitsurveys.com White Paper THE ORGANIZER S ROLE IN DRIVING EXHIBITOR ROI A Consultative Approach Prepared for the 2014 Exhibition
More information3PL Industry. A Practical Guide to Market Oriented Business. Presented by Brian Martin, VP Sales & Marketing Kuehne + Nagel Canada October 30, 2014
Marketing and the 3PL Industry A Practical Guide to Market Oriented Business Presented by Brian Martin, VP Sales & Marketing Kuehne + Nagel Canada October 30, 2014 Today s Discussion Points and Intent
More informationMiddlesbrough Manager Competency Framework. Behaviours Business Skills Middlesbrough Manager
Middlesbrough Manager Competency Framework + = Behaviours Business Skills Middlesbrough Manager Middlesbrough Manager Competency Framework Background Middlesbrough Council is going through significant
More informationIT IS NOT THE STRONGEST OF THE SPECIES THAT SURVIVE, NOR THE MOST INTELLIGENT, ONE MOST
IT IS NOT THE STRONGEST OF THE SPECIES THAT SURVIVE, NOR THE MOST INTELLIGENT, BUT THE creative ONE MOST thinking driving RESPONSIVE TO business CHANGE Charles Darwin creative thinking driving business
More informationinfo@regionalbusinesspartners.co.nz
Appendix 1: Qualifying Service Subjects Services covering the following subjects may qualify for the Voucher Scheme. SERVICES THAT ARE NOT ELIGIBLE INCLUDE Consultancy Services Staff and Industry Training.
More informationHow Winners Sell Outsourcing Services: Proven Best Practices
, LLC Application Outsourcing: Consulting and Sales Training Services How Winners Sell Outsourcing Services: Proven Best Practices David J. Smith Principal, LLC djsmith@conscientiallc.com, LLC 2007 All
More informationKey Industry Challenges addressed by Superior Customer Offerings
Customer Value Enhancement Award Mobile Marketing North America, 2011 Frost & Sullivan s Global Research Platform Frost & Sullivan is in its 50th year in business with a global research organization of
More informationCompetition for Investment: Best Practice in Investor Targeting. Paper by Dr. Henry Loewendahl APEC-OECD Seminar, 14-15 November 2005 (Busan, Korea)
Competition for Investment: Best Practice in Investor Targeting Paper by Dr. Henry Loewendahl APEC-OECD Seminar, 14-15 November 2005 (Busan, Korea) Executive summary About this paper This is the accompanying
More informationSpecialist training and coaching for retail bank staff, managers & executives
OXFORD FINANCIAL SERVICES TRAINING Specialist training and coaching for retail bank staff, managers & executives MUNGO DUNNETT ASSOCIATES Our Specialism About the company 2 Introducing Oxford Financial
More informationCourse Descriptions for the Business Management Program
Course Descriptions for the Business Management Program Upon completion of two quarters, students will earn a Professional Certificate in Business Management with a specialization in a chosen area: HR,
More informationPart I Inform: Provides an overview of the private exchange market and highlights considerations for forming a marketplace strategy.
INFORMATION DRIVES SOUND ANALYSIS, INSIGHT, AND ACTION. IMPLEMENTING A HEALTHCARE PRIVATE EXCHANGE PART III OF III STRATEGIC AND TACTICAL CONCEPTS EVERY PAYER SHOULD KNOW INTRODUCTION Based on our experiences
More informationGuide to marketing. www.glasgow.ac.uk/corporatecommunications. University of Glasgow Corporate Communications 3 The Square Glasgow G12 8QQ
Guide to marketing www.glasgow.ac.uk/corporatecommunications University of Glasgow Corporate Communications 3 The Square Glasgow G12 8QQ 0141 330 4919 2 Introduction One of the easiest mistakes to make
More informationMARKETING, MEMBERSHIP AND EVENTS ASSISTANT JOB DESCRIPTION AND PERSON SPECIFICATION
MARKETING, MEMBERSHIP AND EVENTS ASSISTANT JOB DESCRIPTION AND PERSON SPECIFICATION 1. Job details Job title: marketing, membership and events assistant Responsible to: membership manager Directorate/Team:
More informationBriefing Paper. How to Compete on Customer Experience: Six Strategic Steps. www.syn gro.c om SynGro SynGro 2013 2013 Tel: +44 (0 ) 15 06 5 92 2 24
Briefing Paper How to Compete on Customer Experience: Six Strategic Steps How to Compete on Customer Experience: Six Strategic Steps Voice of the Customer as a term has come to reflect the growing understanding
More informationControlled Assessment
7 th Jun 18 th Jun 7 th Jun 18 th Jun 7 th Jun 18 th Jun GCSE Business Studies Year 11 AQA Unit 2: Growing as a Business Controlled Assessment The Unit may be introduced by inviting in outside business
More informationGeorgia Tech College of Management
Best Practices in Developing an Effective Marketing Strategy Building Brand Loyalty Identifying and Segmenting Your Target Audience Georgia Tech College of Management Marketing Strategies: Building Brands
More informationMarketing Automation
Marketing Automation Benchmark Summary Report The most challenging obstacles to marketing automation success in the year ahead and how marketers plan to overcome them. Ascend2 Research Conducted in Partnership
More informationRecruitment Process Outsourcing Methodology Statement
Recruitment Process Outsourcing Methodology Statement Contents An Overview... 3 Steps To Success The Components of an Outsourced Recruitment Process... 4 Why Use RPO?... 6 Why Consult Group?... 8 About
More informationBBSI Pre-Masters Courses in Marketing, Advertising & Public Relations
Course Descriptions BBSI Pre-Masters Courses in Marketing, Advertising & Public Relations 1. BBSI delivers its Marketing courses in different formats to suit the personal requirements and specific training
More informationConsulting Performance, Rewards & Talent. Making Employee Engagement Happen: Best Practices from Best Employers
Consulting Performance, Rewards & Talent Making Employee Engagement Happen: Best Practices from Best Employers The Challenge Companies across the globe are taking the initiative to administer and manage
More informationKea Influencer Relations and Marketing for High-Tech & Technology Providers
Kea Analyst Relations Industry analysts play a key role in defining markets and educating buyers. We work with clients to identify and track the most influential and relevant industry analysts, and advise
More information5 Steps to Creating a Successful Optimization Strategy
5 Steps to Creating a Successful Optimization Strategy Many companies are now recognizing that in a world of mobile devices and increasingly sophisticated online services, the creation of an excellent
More informationFour Proven Marketing Tactics Commercial Insurance Marketing Leaders Use to Beat Their Competition...
Four Proven Marketing Tactics Commercial Insurance Marketing Leaders Use to Beat Their Competition... Special Report - exclusively for property-casualty insurance carriers! Four Proven Marketing Tactics
More informationReports to Head of General Insurance Marketing and Sales
JOB DESCRIPTION Title: Senior Marketing Manager General Insurance Functional line: Reports to Head of General Insurance Marketing and Sales The role exists because: Police Mutual has to communicate its
More informationMBAProgramme. The College of The Bahamas
c o u r s e o u t l i n e MBAProgramme The College of The Bahamas Year 1 Fall Financial/Managerial Accounting (3 credits) Introduces students to the financial and managerial accounting disciplines; develops
More informationWebsite Marketing Optimization Benchmark Summary Report
Website Marketing Optimization Benchmark Summary Report The most challenging obstacles to website marketing optimization success in the year ahead and how marketers plan to overcome them. Ascend2 Research
More informationRecruitment and Selection
Recruitment and Selection The recruitment and selection belongs to value added HR Processes. The recruitment is about: the ability of the organization to source new employees, to keep the organization
More informationSo you think you ve got RPO?
So you think you ve got RPO? Are you getting enough of the right candidates? Are you measuring what good looks like? Do you have an EVP? Do you have a social media strategy? Do you have attrition or employee
More informationContents. Part- I: Introduction to Services Marketing. Chapter 1 Understanding Services 3-22. Chapter 2 The Nature of Services Marketing 23-38
Contents Part- I: Introduction to Services Marketing Chapter 1 Understanding Services 3-22 Chapter 2 The Nature of Services Marketing 23-38 Part- II: The Customer Experience Chapter 3 Consumer Behavior
More informationEntrepreneurship & Business Management N4
Oxbridge Academy effortless excellence in education Entrepreneurship & Business Management N4 Study Guide Preview CONTENTS TOPIC 1: THE CHALLENGES OF ENTREPRENEURSHIP 1.1 Defining the concept entrepreneur
More informationThe what, why, when and how of Strategic Workforce Planning
Future-proof your workforce The what, why, when and how of Strategic Workforce Planning Susan DeFazio Table of contents 3 Introduction 5 What does good SWP look like? 7 Why SWP matters to risk & operational
More informationBuyer s Guide to. Survey-Based. Lead Generation
Buyer s Guide to Survey-Based Lead Generation CONTENTS Introduction... 2 Challenge... 3 Solution- Survey-Based Lead Generation... 4-8 10 Key Attributes Introduction Selling technology solutions to successful
More informationSession 2 Generating Value from 'Big Data' Mark T. Bain
Session 2 Generating Value from 'Big Data' Mark T. Bain Presented by Mark Bain Head of Insurance Consulting KPMG GENERATING VALUE FROM BIG DATA 1 BIG DATA IS EVERYWHERE WHAT IS BIG DATA ALL ABOUT? WHAT
More informationLeadership & People Management WSQ
Our frontline leaders in SIA are empowered to lead our service teams to achieve the highest levels of service excellence. They are trained in core functional skills as well as given the opportunity to
More informationElements of Brand Adoption
ADVOCATES vs. INFLUENCERS vs. EMPLOYEES A practical guide to understanding the true motivations and potential impact of each target, and how to approach a strategy for success. 2014 Crowdly, Inc. THE GOLDILOCKS
More informationDigital Marketing Strategy
Reaching the Next Level of Marketing Performance Digital Marketing Strategy Research Summary Report Ascend2 Research Conducted in Partnership with Leading Marketing Solution Providers Digital Marketing
More informationHow To Plan An Organization Development Network
STRATEGIC PLAN 2015 1 TABLE OF CONTENTS Vision and Mission 2 Strategic Goals and Objectives 3 Strategic Goal 1 3 Strategic Goal 2 3 Strategic Goal 3 4 Strategic Goal 4 4 2015 Priorities 6 Committees 7
More informationThe New HR Competencies: Business Partnering from the Outside-In
The RBL White Paper Series The New HR Competencies: Business Partnering from the Outside-In DAVE ULRICH, JON YOUNGER, WAYNE BROCKBANK, AND MIKE ULRICH The New HR Competencies: Business Partnering from
More informationIntroducing Our Firm
Introducing Our Firm Management consultants to the professional services sector. 2 Our Clients We serve the professional services sector and related businesses worldwide. Our clients are based in the United
More informationDirect Marketing Officer. MS National Centre, London. Individual Fundraising Manager
Job Title: Location: Reports to: Direct Marketing Officer MS National Centre, London Individual Fundraising Manager Introduction to MS Society The MS Society is the UK s leading MS charity. Since 1953,
More informationCreating Powerful Brands. Malcolm McDonald and Leslie de Chernatony. Theme of the Book
Malcolm McDonald and Leslie de Chernatony Butterworth Heinemann, September 2003, 496 pages ISBN 0750659807 Theme of the Book A thorough and practical analysis of the essential elements of branding, giving
More informationWhite Paper Preparing Your Contact Centers for the Customer Experience Tsunami. Transforming Passion into Excellence
Preparing Your Contact Centers for the Customer Experience Tsunami Executive Summary Recently, Gartner surveyed 315 international companies with revenues of at least $500 million across the financial services,
More informationPutting Knowledge To Work. Arts. Management Certificate. The University of Texas at Austin McCombs School of Business
Putting Knowledge To Work Arts 2014 Management Certificate The University of Texas at Austin McCombs School of Business APPLY RESEARCH DEVELOP BEST PRACTICES DELIVER NEW IDEAS A Message from Texas Executive
More informationMarketing Manager - Competitive Salary + Bonus & Benefits - West London
Marketing Manager About the Job Marketing Manager - Competitive Salary + Bonus & Benefits - West London Reports to: Direct Reports: CEO Marketing Executive (Copywriting) Marketing Executive (Tender Management)
More informationbest practice paper: guidelines for organising design conferences
best practice paper: guidelines for organising design conferences ico-d. Leading creatively. ico-d is the world body for professional design. It is a non-profit, non-partisan, member-based network of independent
More informationIPA Forum: Helsinki. Lead Generation Best Practices 9 June 2014. www.ocoglobal.com
IPA Forum: Helsinki Lead Generation Best Practices 9 June 2014 www.ocoglobal.com Contents About OCO Why bother with Lead Generation The process of Lead Generation What works and what does not Tools and
More informationSpecialization Human Resource Management
Specialization Human Resource Management Specialization of the master s programme in Business Administration www.vu.nl/programmes A wider perspective Managing the very heart of an organisation A wider
More informationFull-time MSc in Retail Management Course structure and content
Full-time MSc in Retail Management Course structure and content Course modules Term 1 Managing Brands and Consumer Equity Understanding and Managing People and Organisations Integrated Marketing Communications
More informationTemplate for business concepts
Template for business concepts We suggest that you structure your business concepts as presented here. Remember that there is a maximum of 10 pages or 12 PowerPoint slides including overview. Feel free
More informationSTRATEGIC THINKING, PLANNING & GOAL SETTING
Training Title STRATEGIC THINKING, PLANNING & GOAL SETTING Training Duration 5 days Training Venue and Dates Strategic Thinking, Planning & Goal Setting 09-13 June $ 3,750 Riyadh, KSA In any of the 5 star
More informationBenchmark Summary Report
SEO Marketing Benchmark Summary Report The most challenging obstacles to Search Engine Optimization success in the year ahead and how marketers plan to overcome them. Ascend2 Research Conducted in Partnership
More informationStrategic Human Capital Management in SMEs 2015
60% CASH BACK The Productivity Innovation Credit (PIC) Scheme Save $400 Early Bird Special Only S$$295 + GST* Register before 22 Sept 2015 Strategic Human Capital Management in SMEs 2015 13 October 2015
More informationTalent Management Essential Toolkit
Talent Management Essential Toolkit Talent Management Essential Toolkit This presentation has been prepared to to provide the reader with an initial overview of five talent management tools that can assist
More informationwww.pharmaphorum.com
Social media training workshop Driving growth through effective social media use Thistle Marble Arch Hotel, London 12th July 2012 www.pharmaphorum.com A one-day workshop to cover the essentials of effective
More informationThe Financial Planning industry in Australia has
Professional Financial Planning Advisory Services The Advisors Advisor Fiducian, a Professional Financial Planning Advisory Company based in Australia has set up specific programmes for Financial Planners
More informationProfessional Sales Management Workshops
Professional Sales Management Workshops Bervidson Group Consultancy Training Intelligence BERVIDSON CONSULTING RETAIL ACADEMY BERVIDSON INTERNATIONAL About Bervidson Group Bervidson Group is a leading
More informationCUSTOMER STRATEGY DRIVING SUSTAINABLE GROWTH THROUGH A CUSTOMER CENTRIC APPROACH
CUSTOMER STRATEGY DRIVING SUSTAINABLE GROWTH THROUGH A CUSTOMER CENTRIC APPROACH 1 Customer Strategy CUSTOMER STRATEGY With more connected global marketplaces, shortened product and service innovation
More informationEMPLOYER BRAND. THREE EMPLOYER BRAND IMPERATIVES TO STRENGTHEN YOUR EMPLOYER BRAND. strengthen employer brand engage people cut the cost of talent
EMPLOYER BRAND. THREE EMPLOYER BRAND IMPERATIVES TO STRENGTHEN YOUR EMPLOYER BRAND. strengthen employer brand engage people cut the cost of talent Authenticity is the new paradigm. Authenticity is the
More informationCRUSH WHITE PAPER HOW TO BUILD A KILLER STRATEGIC ACCOUNT PLAN. The guide every salesperson needs to read before creating a strategic account plan.
CRUSH WHITE PAPER HOW TO BUILD A KILLER STRATEGIC ACCOUNT PLAN The guide every salesperson needs to read before creating a strategic account plan. CRUSH PAPER: HOW TO BUILD A KILLER STRATEGIC ACCOUNT PLAN!!
More informationPeople & Organisational Development Strategy
2013-2018 People & Organisational Development Strategy Delivering excellent research Delivering an excellent student experience Enhancing global reach and reputation 1. Introduction Glasgow 2020: A global
More information10.3.2 Objectives of the Public Relations Services in German Speaking Market (German, Switzerland and Austria).
THE COMPETITIVENESS AND ENTERPRISE DEVELOPMENT PROJECT (CEDP) TERMS OF REFERENCE FOR A PUBLIC RELATIONS FIRM TO REPRESENT UTB IN GERMAN SPEAKING MARKETS (GERMANY, AUSTRIA AND SWITZERLAND). 10.3.1 Project
More informationABOUT AHRI AHRI STATE CONFERENCES 2016 DETAILS OF EVENTS ABOUT DR JASON FOX CONFERENCES MAY CONFERENCES OCTOBER
ABOUT AHRI Established in 1943, the Australian Human Resources Institute (AHRI) is the national association representing human resource and people management professionals. We have around 20,000 members
More informationThe Six Deadly ERP Sins
The Six Deadly ERP Sins Summary: This white paper is a collection of observations by Manoeuvre based on our experience in the field of Enterprise Resource Planning (ERP) system implementations. The target
More informationJOB DESCRIPTIONS SERVICING & AFTERCARE UNIT. Servicing & Aftercare 1
JOB DESCRIPTIONS SERVICING & AFTERCARE UNIT 1 JOB DESCRIPTION SENIOR SERVICING & AFTERCARE MANAGER Background ENTER IPI NAME is the official investment promotion agency of ENTER COUNTRY. The agency s mandate
More informationRemarks by. Carolyn G. DuChene Deputy Comptroller Operational Risk. at the
Remarks by Carolyn G. DuChene Deputy Comptroller Operational Risk at the Bank Safety and Soundness Advisor Community Bank Enterprise Risk Management Seminar Washington, D.C. October 22, 2012 Good afternoon,
More informationSTATE OF DIGITAL MARKETING
2016 STATE OF DIGITAL MARKETING Survey Summary Report Monthly Research Series Conducted in Partnership with Leading Marketing Solution Providers TABLE OF CONTENTS 2016 State of Digital Marketing 3 Competitive
More informationKenya Revenue Authority (KRA) Chief Manager - Strategy, Planning and Policy
Kenya Revenue Authority (KRA) Chief Manager - Strategy, Planning and Policy Job details Reference Number: KRA/HR01/14 Job Title: Chief Manager - Strategy, Planning and Policy Supervisor: Deputy Commissioner
More informationHelping our clients win in the changing world of work:
Helping our clients win in the changing world of work: Recruitment Process: Why Outsource? A Manpower Insights Paper The future of RPO looks strong despite or perhaps aided by the current global recession.
More informationIntroducing Our Firm
Introducing Our Firm The Professional Services Advisory Firm. 2 Our Clients We serve the professional services sector and related businesses worldwide. Our clients are based in the United Kingdom, Continental
More information48. MAURITIUS TOURISM PROMOTION AUTHORITY
48. MAURITIUS TOURISM PROMOTION AUTHORITY 48.1 The Mauritius Tourism Promotion Authority (MTPA) is established under the Mauritius Tourism Promotion Authority Act 1996. It envisions to be a leading economic
More informationAdvisor Advantage The Ultimate Authority on Financial Advisors
Deliverables Presentation of findings Analytic with Executive Summary Complete dataset (SAS/SPSS) Standard segmentations Standard Tabulations Ad hoc Custom Analysis (optional) Custom segmentations (optional)
More informationINVESTMENT ANALYST SAN FRANCISCO
2 INVESTMENT ANALYST SAN FRANCISCO The Australian Trade Commission Austrade contributes to Australia's economic prosperity by helping Australian businesses, education institutions, tourism operators, governments
More informationBusiness Forecasting and Analytics Forum
#JPKGroup Business Forecasting and Analytics Forum Financial Forecasting and Planning Finance Transformation S&OP and Demand Forecasting Sales and Market Forecasting and Analytics Collaborative Forecasting
More information