Title Survey Role Play

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1 Title Survey Role Play Purpose For participants to practice conducting surveys before going out and doing a real life survey. First we will learn about the basics of conducting a survey, then the group will conduct several role plays. Materials 15 surveys, you may use your own, or use this brief one we have in Appendix B. 15 Surveyee Role Cards 9 different personality types (Appendix C). 15 informed consent conversation cards (Appendix A). Note paper Pens Instructions 1. Prompt After today s activity you will be prepared to do conduct a survey. A survey is a tool that is used to gather information about a group of people. By asking a large group the same set of questions, you can better understand something about that group. Whether it is something about their opinion (What exercise do you prefer the most?), a behavior (How often do you get exercise?), knowledge (What is one way to get exercise if you have a busy schedule?). By asking many people, you start to see what the most common opinions, behaviors and knowledge are of this group. In order to successfully conduct the survey, there are a few things you want to keep in mind: 1) consent, 2) target population, 3) survey questions, 4) and finding true answers. 2. Consent First thing to do when conducting a survey is asking your survey participant if they want to participate in the survey. This is often referred to as informed consent. You are giving the participant information, and asking for their permission to ask them questions. Appendix A has an example of a consent script. When asking for participants consent, you should include a. Introduction, your name, the name of your organization b. What is the purpose of the survey? c. How long will it take? d. What will be done with the results of the survey? e. Will their name be used? f. What are the benefits of completing this survey? 3. Survey Questions The goal of conducting the survey is that each surveyor is conducting the survey the same way as the others. If they are not conducting the survey in the same way, it could open up the potential for data to be recorded incorrectly. Here are a couple of parts of the

2 survey could be done differently and ruin the data you are collecting. Target Population How are potential respondents selected? If you only interview friendly old people, then all your data can only be used to describe friend old people. Usually you will want to ask questions of the general public, so make sure to select your respondents so that they are representative of the group of people you are trying to describe. Surveyor Questions You want each surveyor to ask questions in exactly the same way. If the questions are read differently from one surveyor to the next, the respondents will be answering different questions. Don t do this. True answers For the survey, you are interested in the true answers. Sometimes people will respond with answers that are they think you want to hear ( Oh, yeah I exercise seven days a week for an hour each day! ). If the question is about exercise, you don t want to hear about what they feel like they should be doing, but what they are actually doing. The best way to do this is to remain neutral, meaning no judgement or praise whatever your respondent answers. 4. Survey Practice Activity Now we will practice surveying: a. Get into teams of three. b. Everyone will receive an informed consent script (APPENDIX A), a blank Survey (APPENDIX B), a Surveyee Role Card (APPENDIX C), and a blank piece of paper for notes. c. Everybody in each trio will read through the survey together. d. Assign three roles with each team: surveyor, surveyee and note taker. First, the surveyor will ask the questions of the surveyee. The surveyee will play the character that has been assigned on their role card. Each character will have a quality that makes the survey more difficult. This will be a good practice for when the actual surveying takes place so that they will be prepared to do it with the public that might have a variety of responses. We are going to assume that all these people are being approached in a local park. Roles include: bored, busy, shy/ embarrassed, paranoid, detailed responder, interrupter, not enough info., and mumbler. The notetaker will take notes of the surveyee s responses. After the survey is complete, debrief. The surveyor will go first, what did you do well, what could you have done differently? The surveyee will go second, what was done well, and what could have been done differently? The note taker will go third, what was done well, and what could have been done differently? Switch roles, go through process again with new roles. Switch roles again, conduct surveys one more time so that everyone has a

3 chance to play each role. 5. Summary and Discussion Now, as a large group, discuss the following: What are the questions that worked well? What was difficult? Where did the surveyors trip up? How did you deal with the difficult character types? Each of these character types represent challenges that may come up during the course of an interview. There are several ways to deal with these character types, but it is important to do it systematically, so that everyone surveyed is really answering the same type of question. By practicing before actually beginning to survey, surveyors can develop a systematic and constant way of dealing with different issues that may arise while interviewing.

4 Appendix A: Informed Consent Consent: Hello, my name is (name) and I am part of X group Today we are doing a confidential survey to learn about the residents of City X to learn the reasons they do or do not walk. This survey will take about 5 minutes and will consist of 12 questions. When they survey is complete, we will share overall results with community members and community leaders. We will not collect your name or any other identifying information. We do not believe there are any risks to you from participating in this survey. If you do decide to participate in the survey you will receive a for your participation. Do you have any questions and would you like to participate in this survey?

5 Appendix B: Example Survey How Walkable and Accessible is Your Community? 1. What is your gender? Male Female 2. What is your age? years or over 3. Do you walk often? No: If no, what are some of the things that keep you from walking? (mark all that apply) Scary dogs or people Dirty, lots of litter or trash Too much traffic My health makes walking difficult Something else? 4. How often do you walk? 5 to 7 days per week 1 to 4 days per week Occasionally (less than once a week) Rarely or never 5. How far do you walk in a typical week? Under 2 miles 2 to 10 miles Over 10 miles 6. Why do you walk? (mark all that apply) Go to or from work or school Connect to bus or carpool Walk children to school Errands or visiting Recreation or exercise Other

6 7. In your neighborhood, do you have room to walk? No, because..(mark all that apply) Sidewalks or paths start and stop Sidewalks are broken or cracked There are no sidewalks or paths There is no shoulder (if no sidewalk) Something else? 8. In your neighborhood is it easy to cross streets? No, because.. (mark all that apply) Traffic signals make us wait too long Signals do not give us enough time to cross Too far to nearest safe crossing (such as traffic signal) Parked cars block view of traffic Curb ramps or ramps need repair Something else? 9. In your neighborhood, do drivers behave well? No, because..(mark all that apply) Back out of driveways without looking Do not yield to people crossing the street Turn into people crossing the street Drive too fast Speed up to make it through traffic lights or drive through red lights Something else? 10. Do you feel safe walking in your neighborhood? No: If no, what are some of the things that make you feel unsafe? (mark all that apply) Scary dogs Scary people Too much traffic Not well lighted (if walking at night) Something else?

7 Appendix C : Surveyee Character Descriptions for the Role Cards 1. Bored/not interested 2. Busy 3. Shy/ embarrassed 4. Paranoid 5. Confused 6. Interrupts 7. Gives really long detailed answers 8. Does not give enough information 9. Mumbles responses

8 Too much information Doesn t understand the question Respond to all questions with more When the questions are asked, look information than necessary, and start telling confused. Say you don t understand the stories that are not relevant to the survey. question twice. Ask clarifying questions. Or, spend a lot of time explaining why you When you do answer, you don t give the gave a certain answer. Only stop when the correct answer. Tell stories that a relevant, interviewer re focuses your attention on the but that do not answer the question. Do this survey questions. Do this a few times a few times throughout the interview. throughout the interview. Paranoid Ask a lot of questions about the purpose of the survey. Who is paying for it? What is the data going to be used for? Will my personal information be used? Could I get into trouble for answering these question. Then for the particular questions, asks the interviewer why they want to know that. Do this a few times throughout the interview. Interrupter Interrupt the interviewer before the question has been read. Try to guess at what the interviewer was going to ask, or tell a story that is relevant to the survey. Do this a few times throughout the survey. Not enough information Do not give the interviewer all the information they ask for. For yes/no questions, say maybe or I guess and don t seem interested. Don t make eye contact with the interviewer. Do this a few times throughout the survey. Bored Yawns during the interview. Looks away from the surveyor. Blows off the question and doesn t seem interested. Mumbler Responds to answers accurately, but mumbles their words in a way that the answers cannot be understood. Continue mumbling until the interviewer asks you to speak clearly. Do this a few times throughout the survey. Shy/Embarrassed Looks down at their feet for the interview. Speaks so softly that the interviewer canno hear what they are saying. Busy Quickly answers the question and asks the interviewer if they can ask the questions faster. Looks at their watch and keeps asking how much more time interview is going to take.

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