Experience the Advantages of Selling your Home with The Mona Real Estate Team
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1 Experience the Advantages of Selling your Home with The Mona Real Estate Team
2 We will be your advocates: As experienced local REALTORS, we have the expertise that counts. Thank you for taking the time to meet with us today. We appreciate the opportunity to present our comprehensive sales and marketing plan. We are confident we will sell your home and make the process as seamless as possible for you. We look forward to working with you! Custom listing presentation prepared for: Jeannine Mona, REALTOR ABR, GRI, CNE, ASP, CLHMS (480) Greg Mona, Associate Broker, REALTOR, SFR, CSSN (480)
3 Bringing Buyers to Your Home Understanding where buyers come from allows us to market your home more effectively. While buyers use a variety of information sources to learn about homes for sale in their target neighborhood, it s common knowledge that the vast majority will discover your home with the assistance of a real estate professional and the Internet. That is why it is so important for us to offer a powerful combination of expert real estate representation and a dominant Internet presence. 89% 89% Through a Real Estate Agent/Broker 3% Foreclosure or Trustee Sale 3% Directly from Previous Owner Whom Buyer Didn t Know 2% Directly from Builder or Builder s Agent 2% Directly from Previous Owner Whom Buyer Knew 1% Other Jeannine Mona, REALTOR ABR, GRI, CNE, ASP, CLHMS (480) j@jeanninemona.com Greg Mona, Associate Broker, REALTOR, SFR, CSSN (480) greg@gregmona.com
4 Jeannine Mona, REALTOR ABR, GRI, CNE, ASP, CLHMS (480) Greg Mona, Associate Broker, REALTOR, SFR, CSSN (480)
5 Our Proactive Approach For The Successful Sale Of Your Home Along with an extensive network of local contacts, we have the advantage of a relationship with a national and worldwide community of expert real estate professionals. When you list your home with us, it is presented to prospective buyers from all over the world in addition to right here in your own backyard. Our listings are translated into 22 different languages, marketing to international buyers. This, among other things, translates into our team selling 97% of our listings! Additionally, we will Discuss with you and utilize our 3 formulas for fearless pricing to jointly establish a sales price that will open up the potential sales market instead of narrowing it. Advertise and pre-market your home on the Top Agent Network prior to listing it on the MLS Our professional photographer, Maggie Berry utilizes HD Photo high definition photography of your home and produces a virtual video tour which will be uploaded to the Multiple Listing Service (MLS), internet web sites and search engines. This helps to create the highest web ranking for your home and receives much higher than average views on line. Expose your home to over 200 real estate related websites, including Realtor.com, which gets over 7.5 million hits per month, and the Realty Executives International website at over 2 million hits per month. Advertise your home periodically via an e-flyer that reaches over 7,500 real estate professionals within Maricopa County. Mail out Just Listed postcards to introduce your home to your neighborhood. Host a periodic Open House of your home for additional exposure to potential buyers. Display your listing prominently in our newsletter that is sent out monthly to our extensive database. Place your home on local home tours for exposure to local agents who are representing active buyers. Market your home to potential buyers via our attendance at several industry networking functions. Promote your home among other real estate professionals affiliated with the Realty Executives Premier Marketing Group. Promote your home on the radio during the That Real Estate Show broadcast on KTAR, 92.3 AM. (Pending availability of securing airtime.) Provide a Weekly Activity report with prospective buyer feedback, and a monthly overall review of your listing. Jeannine Mona, REALTOR ABR, GRI, CNE, ASP, CLHMS (480) j@jeanninemona.com Greg Mona, Associate Broker, REALTOR, SFR, CSSN (480) greg@gregmona.com
6 Sample Activity Report for your Listing
7 Market Value Strategies Statistics Have Shown Fair market value pricing will enable you to reach 95% of the buyers searching in your homes criteria Just 15% above fair market value will decrease your buyer pool to only 20% Jeannine Mona, REALTOR ABR, GRI, CNE, ASP, CLHMS (480) Greg Mona, Associate Broker, REALTOR, SFR, CSSN (480)
8 The Effects of Overpricing Your Home Overpricing your home can mean a decrease in interested buyers and an increase in days on market Although it may seem tempting initially, overpricing one s home typically results in the opposite effect. The fact is, the market is very efficient the best priced homes sell. That being said, if you price your property at fair market value from the beginning, you will likely increase your buyer traffic and decrease total days on the market. We will assist you with our precise method of establishing a sales price to et your home sold as quickly as possible. Jeannine Mona, REALTOR ABR, GRI, CNE, ASP, CLHMS (480) j@jeanninemona.com Greg Mona, Associate Broker, REALTOR, SFR, CSSN (480) greg@gregmona.com
9 Our marketing plan reaches and attracts potential buyers throughout our community, our state and around the world.
10 Example Jeannine Mona, REALTOR ABR, GRI, CNE, ASP, CLHMS (480) Greg Mona, Associate Broker, REALTOR, SFR, CSSN (480)
11 Reaching Buyers Through Electronic Media and International Advertising With 92% of home buyers beginning their search for a home on the Internet, we couple our marketing strategy with a broad reach on the worldwide web by using websites, search engines, portals, blogs, virtual communities and more. We also have available to us a very powerful international advertising presence on the web that can create opportunities, attract potential home buyers and generate interest in your home. This combined marketing strategy allows us to reach large networks of home buyers, other real estate agents and industry professionals. The ultimate benefit to you our client is more exposure for your home, making it easier for home buyers to take action on purchasing it. Jeannine Mona, REALTOR ABR, GRI, CNE, ASP, CLHMS (480) j@jeanninemona.com Greg Mona, Associate Broker, REALTOR, SFR, CSSN (480) greg@gregmona.com
12 Sample Just Listed Postcard Introducing your property to the marketplace.
13 Sample Professional High Definition Listing Flyer
14 Testimonials Dear Jeannine and Greg: We want to thank you so much for all of your advice, marketing and hard work in the sale of our home. You got it sold the first day on the market! Wow, record time! We can t thank you enough for your: Home staging implementations Coordination of perfectly lighted photography (this was so eye catching and instrumental to your marketing our home) Coordinating the small (but time consuming for you) repairs to expedite closing after the home inspection Locating and transporting packing boxes to us To even finding Wes a gorgeous yet reasonable place to stay for his last month in Scottsdale Responsiveness was extraordinary not only to us, but to everyone involved in this transaction Overall professionalism We have enjoyed our relationship with both of you. If ever in San Diego, we would love to have you as our guests. Fondly, Lori and Wes Potterton We recommend Jeannine and Greg Mona with the highest possible recognition. They are the "Top Gun" realtor team. Meticulous attention to detail, genuine expertise and skill to take care of every aspect of marketing and selling your home. My family was kept in the loop every step of the way. Whether you're doing a local, in-town sell...or longdistance (I live in New Jersey!) Jeannine and Greg were only an away. Thank you for your exemplary expertise, professionalism, and thoroughness Jeannine and Greg! If I could, I'd buy my next home from you both too! Warmest regards, Lisa Miller Dear Greg and Jeannine, I wanted to take this time and thank you very much for handling the sale of our home. We were very pleased the way you handled the situation, given it was not a planned move and a difficult time for us to have to sell. You both went above and beyond to ensure the sensitivity and care was taken to make this a pleasant as possible. Well beyond what I expected. The choice to continue with you after you assisted with our purchase of the home was the best one made. If anyone would ever be on the fence on choosing a realtor, please direct them to me and I can share my experience. The purchase and sale of our home was handled with the utmost professionalism, but more importantly with care as one would treat a friend. It brought great reassurance through an unexpected situation. Also, we received a great price on the purchase and through the sale negotiations. All around fantastic job! Again, thank you both. It was great pleasure to work with you and will definitely do so again in the future and will recommend anyone to work with you as well. Thank you both for taking great care of the transactions and all the above and beyond jobs you performed. You definitely knocked it out of the park. With best regards, Greg Mallin
15 Home Staging The benefits of staging your home for sale include: Sell and appraise for top dollar Minimize days on the market Competitive advantage over other homes on the market Home shows to its fullest potential Wiser financial alternative than reducing sales price Buyers want a home that is move-in ready Before Before After After
16 Empty Homes Come Alive with Virtual Staging The best use of technology to help you get the highest sales price! By formally integrating these services that go hand and hand, we provide interior design and home staging services that result in maximizing the value of your property.
17 Start Packing! The Mona Real Estate Team just SOLD your home!
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