DESTINATION DC. Official Marketing Opportunities for Targeting Leisure Visitors

Save this PDF as:
 WORD  PNG  TXT  JPG

Size: px
Start display at page:

Download "DESTINATION DC. Official Marketing Opportunities for Targeting Leisure Visitors"

Transcription

1 DESTINATION DC Official Marketing Opportunities for Targeting Leisure Visitors

2 PROMOTES LEISURE VISITATION Destination DC s Mission As the official convention and tourism corporation for Washington, DC, the mission of Destination DC is to promote the nation s capital as a premier destination for business, convention, trade show, meeting and leisure travel. In doing so, we aim to generate economic growth that creates new jobs and benefits the District s local community. TOURISM MATTERS A look at the audience & economic impact VISITATION & SPENDING ANNUAL VISITORS 19 MILLION SPENDING $6.7 BILLION JOBS TAX REVENUE GENERATED: $711 MILLION JOBS CREATED: 75,541 OUTLOOK OCCUPANCY: 76.1% ADR: $ % HIGHER THAN THE NATIONAL AVERAGE! DC TRAVELER DEMOGRAPHICS 17,480,000 DOMESTIC TRAVELERS TOP 5 MARKETS 1. New York, NY 2. Philadelphia, PA 3. Atlanta, GA 4. Chicago, IL 5. Boston, MA-NH TOP 5 MARKETS 1. China 2. United Kingdom 3. Germany 4. South Korea 5. France 1,520,000 OVERSEAS TRAVELERS HIGHLY QUALIFIED LEISURE AUDIENCE PRINT REACH (MAP & GUIDE) 2.68M WEB REACH 3.7M REACH 110K SUBSCRIBERS

3 PAID & EARNED MEDIA OVERVIEW Paid Media Overview Domestic Efforts Domestic Markets: NYC Boston Philadelphia Baltimore DC Metro Area Richmond, VA Target Audiences within the Geographic Markets: Families Women Young adults DDC is capitalizing on top rankings, notably The Advocate s Gayest City in America and Forbes.com s America s Coolest City to inspire business and travel features to broadcast the accuracy of Destination DC s DC Cool campaign. Campaign Overview: Promoting the Washington, DC brand with 6 major marketing campaigns throughout the year including: Winter Holidays (Nov Dec 2015) Date Nights DC (Jan Feb 2016) Civil War to Civil Rights (March 2016) Spring (March April 2016) Summer (May Sept 2016) Convention Trade (throughout 2016) Earned Media Overview $ 43 Million IN EARNED MEDIA VALUE DDC s Communications Department generates domestic and international editorial media coverage for the city and Destinations DC s many partners and attractions by hosting journalists in DC with the support of members, pitching one-of-a-kind story angles, answering media queries, supporting press conferences, promoting marketing themes and writing editorial content. The story focus is about the $6.7 billion economic impact that visitation has on the District or highlights one of DC s unique neighborhood offerings, from restaurants to nightlife. Every media hit generated helps publicize Washington, DC as a unique city to visit. International Efforts Sales Missions: The DDC team works with top media, tour operators and travel agents to promote the destination in: Australia New Zealand UK Brazil HIGHLIGHTS

4 CREATIVE & RESULTS CREATIVE KAYAKING POTOMAC RIVER, 11:11 am DINING LE DIPLOMATE, 9:13 pm Live streaming now from DC. See the cool side of WASHINGTON, DC. Plan your visit at Washington.org. Start the night off right. See the cool side of WASHINGTON, DC. Plan your visit at Washington.org. RESULTS $98.4 MILLION IN INCREMENTAL VISITOR SPENDING TAX ROI $2.54 FOR EVERY $ 1 SPENT 305,950 FACEBOOK FANS (Defined as likes, comments, shares and clicks) 86,000 TWITTER FOLLOWERS (Defined as clicks, retweets, replies, follows and favorites)

5 DESTINATION DC OFFICIAL VISITORS MAP Helping visitors explore and leading them to your door, the Official Visitors Map provides cost-effective access to 700,000 travelers all year long. 300,000 Distribution BY REQUEST: More than 300,000 are direct mailed via requests. Top 10 Markets: 1. New York 2. Chicago 3. Washington, DC 4. Philadelphia 5. Dallas - Ft. Worth 6. Minneapolis - St. Paul 7. Boston 8. Atlanta 9. Los Angeles 10. Tampa - St. Pete, Sarasota IN-MARKET: 400,000 are distributed at high-traffic locations around the city: Visitor Centers in DC, MD & VA Airports Convention Center Metro stops More than 125 top area hotels MAILED BY REQUEST 400,000 DISTRIBUTED IN-MARKET International Map printed bi-annually. (Next issue: 2016) Standard Listing Benefits & Features D etailed listing information and map locator for all advertisers on the map Detailed inset maps Metro map F riendly format with illustrations of key landmarks NEW! All map advertisers get FREE BANNER ADVERTISING on Washington.org. Photo Listing PRINT/BANNER ADVERTISING RATES FOR 2015/2016 LARGE RECTANGLE* TOTAL IMPRESSIONS POTENTIAL REWARDS IMPRESSIONS VALUE PLACEMENT NET RATE FORMATTED BANNER* Back Panel $18, ,490 58, , ,851 $3,774 Full Panel $17,335 99,639 49, , ,715 $3,471 Half Panel $9,639 50,972 25,106 76,078 76,078 $1,928 Qtr Panel $5,095 24,972 12,300 37,272 37,272 $1,019 Photo Listing $2,341 11,469 5,649 17,118 17,118 $468 Standard Listing $1,377 6,739 3,319 10,058 10,058 $275 *Your impressions will deliver as quickly as possible. 2015/2016 MAP DATES Circulation Dates Oct Sept Ads Close July 30, 2015 Materials Due Aug. 6, 2015 MEMBER DISCOUNT Destination DC Members earn a 10% discount on all print advertising VOLUME DISCOUNT Spend $10,000+ and earn an additional 10% discount Spend $25,000+ and earn an additional 15% discount

6 DESTINATION DC OFFICIAL VISITORS GUIDE The official fulfillment piece for Destination DC s leisure marketing campaign, published twice a year: Spring/Summer & Fall/Winter. PRINT CIRCULATION: 800,000 copies of the Official Visitors Guide are printed annually. OVER Distribution BY REQUEST: More than 375,000 are direct mailed via requests. Top 10 Markets: 1. New York 2. Chicago 3. Washington, DC 4. Philadelphia 5. Dallas - Ft. Worth 375,000 MAILED BY REQUEST TOTAL REACH: 1.9M 6. Minneapolis - St. Paul 7. Boston 8. Atlanta 9. Los Angeles 10. Tampa - St. Pete, Sarasota * *INCLUDES DIGITAL EXTENSION AND PASS-ALONG READERSHIP PRINT USAGE IN-MARKET: 425,000 are distributed at high-traffic locations around the city: Visitor Centers in DC, MD & VA Airports Convention Center Metro stops More than 125 top area hotels IS UP 24 % YEAR OVER YEAR TO 49% OF AMERICAN TRAVELERS - State of the American Traveler The only DC Visitors Guide that receives both in-market & out-ofmarket distribution and is backed by DESTINATION DC S MARKETING BUDGET MEMBER DISCOUNT Destination DC Members earn a 10% discount on all print advertising

7 OFFICIAL VISITORS GUIDE - INTEGRATED REACH Engage visitors where they are and inspire visitation and conversion with extended placement in the online guide. E-BOOK VIEW IT HERE: WASHINGTON.ORG/ VISITOR-REQUEST-FORM ALL PARTNERS RECEIVE A FREE LINK TO THEIR SITE. AUDIENCE & ENGAGEMENT TIME SPENT ON SITE 9:04 788,854 VISITS LAST YEAR (2014) AVAILABLE UNITS & RATES FOR 2015/2016 Full Page $13,765 Half Page $8,619 Third Page $5,585 Sixth Page $2,805 Back Cover $17,850 Inside Front Cover $17,213 Page 1 $17,213 Inside Back Cover $17,213 FALL/WINTER 2015 GUIDE DATES Circulation Dates Sept Feb Ads Close June 24, 2015 Materials Due July 2, 2015 SPRING/SUMMER 2016 GUIDE DATES Circulation Dates Mar Aug Ads Close Nov Materials Due Nov VOLUME DISCOUNT Spend $10,000+ and earn an additional 10% discount Spend $25,000+ and earn an additional 15% discount

8 WASHINGTON.ORG FEATURED BUSINESS LISTINGS As the call-to-action for Destination DC s multi-milliondollar advertising and PR efforts, Washington.org reached nearly 4 million visitors who viewed 16.3 million pages in Position your business as a leader in front of our most targeted audience on the site. Our Featured Listing program places your business in our premium listing tier on all relevant pages, ensuring that you are top-of-mind when visitors are looking to convert. Featured Listings Receive: Top-tier sort on all relevant category pages Highlight and special call-out that draws attention to your business REACH OUR MOST TARGETED AUDIENCE UNIT RATES FOR 2015/ Months $695 Sold on a 12-month basis Only 20 spaces per category available, first come, first served. VOLUME DISCOUNT Spend $10,000+ and earn an additional 10% discount Spend $25,000+ and earn an additional 15% discount

9 WASHINGTON.ORG BANNER ADVERTISING Banner ads allow you to target your message by site content, season or geography, and our impressionsover-time model along with our monthly reporting allow you to control your exposure and return. AVAILABLE UNITS: FORMATTED BANNERS 3-frame rotating banner with 3 sets of copy/photos CREATE A 3-FRAME AD TO GET THE BEST RETURN! DISPLAY BANNERS 300 X 250 PIXELS These standard units allow you to showcase your business in a visually robust way. Targeted Channel Rates: Earn a lower CPM (Cost-Per-Thousand) at each discount tier below. Impression amounts available in between tiers. A la carte unit rates and run-of-site rates available. Sample Web Advertising Package: Ask your sales executive for a custom program for you based on your budget and target audience. REWARDS PROGRAM Got Print? Get FREE Advertising! Advertisers with an integrated presence in the Official Visitors Guide and on Washington.org qualify for the CUSTOMER REWARDS PROGRAM and receive an additional run-of-site web campaign from available inventory. Your free campaign will run until either your end date, or until your purchased number of impressions have been reached. BANNER ADVERTISING QUANTITY DISCOUNT RATES Package Impressions Total Package Rate Number of 300 x 250 Display Banner Impressions Number of Formatted Banner Impressions Potential BONUS REWARDS Impressions 20,000 $547 6,600 13,400 20,000 50,000 $1,267 16,500 33,500 50, ,000 $2,918 41,250 83, , ,000 $5,335 82, , ,000 VOLUME DISCOUNT Spend $10,000+ and earn an additional 10% discount Spend $25,000+ and earn an additional 15% discount

10 ADVERTISING SPONSOR FEATURED CONTENT Received by more than 110,000 opt-in subscribers monthly with an average 18% open rate, the monthly Destination DC Visitor enewsletter and Custom s reach an engaged, active travel planning audience. MONTHLY Take advantage of integrated advertising opportunities designed to fit your specific goals and budget. SPONSOR Position your business as a leader with the most prominent placement on the . This display banner/ formatted unit commands attention and drives results. FEATURED CONTENT Gives prominent exposure for your content. As one of only two sponsored content units in the , your content gets more attention and click-throughs than traditional banner advertising and helps tell your story to consumers. IDEAS FROM OUR PARTNERS Highlight special offers, events or simply tell your brand story with this formatted placement. 110,000 SUBSCRIBERS IDEAS FROM OUR PARTERS CUSTOM Receive 100% share of voice with our custom program. Submit photos, copy and a call-to-action, and we ll blast your message out to our opt-in database, driving all inquiries to your site; or, co-op with partners in your area or industry. 100 % SHARE OF VOICE UNIT RATES FOR 2015/2016 Sponsor Featured Content Ideas Monthly MONTHLY CUSTOM * $1,000/mo $650/mo $350/mo $4,000/mo *Limited availability at one per month VOLUME DISCOUNT Spend $10,000+ and earn an additional 10% discount Spend $25,000+ and earn an additional 15% discount

11 LEAD GENERATION PROGRAM THE PROGRAM Gain exposure in front of our most qualified audience and grow your opt-in database with our Lead Generation program. When visitors sign up to receive the DC Visitors Guide or sign up for our DC Visitor monthly , they can request to receive information about your business. Upon selecting you, users receive an instant auto-generated from you (direct them to your site or provide them an offer). You will obtain leads in a weekly . GROW YOUR OPT-IN DATABASE! OPT-IN PAGE: Communicate why you are a not-to-be-missed experience and what the user will receive by checking to receive information from you. CONFIRMATION This is your opportunity to further communicate your value proposition and to drive traffic to your site. UNIT RATES FOR 2015/2016 Lead Generation 200 lead minimum $3/lead VOLUME DISCOUNT Spend $10,000+ and earn an additional 10% discount Spend $25,000+ and earn an additional 15% discount

12 We are focused on providing value to you. Your Travel Media Executive can provide you with the latest research and white papers around tourism marketing and will customize a proposal for DDC programs to meet your objectives. Contact your sales executive for more information on any of the programs available to you. CARLY STEDMAN NOROSKY Travel Media Sales & Marketing Executive milespartnership.com Research and Resources: budurl.com/milesessentials

Washington Tourism Alliance Membership & Marketing Opportunities

Washington Tourism Alliance Membership & Marketing Opportunities Washington Tourism Alliance Membership & Marketing Opportunities WASHINGTON TOURISM ALLIANCE MISSION STATEMENT To advocate, promote, develop and sustain the economic well being of the Washington tourism

More information

Memphis Convention & Visitors Bureau Leisure & Consumer Marketing Opportunities

Memphis Convention & Visitors Bureau Leisure & Consumer Marketing Opportunities Memphis Convention & Visitors Bureau Leisure & Consumer Marketing Opportunities SM Mission, Tourism Impact and Travel Resources Visitor Profile & Marketing Strategy Memphis Convention & Visitors Bureau

More information

WYOMING OFFICE OF TOURISM LEISURE MARKETING OPPORTUNITIES

WYOMING OFFICE OF TOURISM LEISURE MARKETING OPPORTUNITIES WYOMING OFFICE OF TOURISM LEISURE MARKETING OPPORTUNITIES PROMOTING WYOMING TOURISM MATTERS TO WYOMING Mission Statement: To promote and facilitate increased travel to and within the state of Wyoming.

More information

Memphis Convention & Visitors Bureau Media Kit

Memphis Convention & Visitors Bureau Media Kit Memphis Convention & Visitors Bureau Media Kit SM To see Leisure & Consumer Marketing Opportunities, go to page 3 > More than 10 Million Overnight Visitors! $3.2 Billion in Visitor Spending! To see Meetings,

More information

2015 VISITOR STATISTICS WASHINGTON, DC DESTINATION DC WASHINGTON.ORG 1

2015 VISITOR STATISTICS WASHINGTON, DC DESTINATION DC WASHINGTON.ORG 1 2015 VISITOR STATISTICS WASHINGTON, DC DESTINATION DC WASHINGTON.ORG 1 TOTAL VISITATION TO WASHINGTON, DC VISITORS (IN MILLIONS) 20 15 10 5 0 Overseas Domestic 14.8 15.1 14.9 1.0 1.0 1.0 13.8 14.1 13.9

More information

2016 MEETINGS AND CONVENTIONS, INCENTIVE AND GROUP TRAVEL ADVERTISING OPPORTUNITIES

2016 MEETINGS AND CONVENTIONS, INCENTIVE AND GROUP TRAVEL ADVERTISING OPPORTUNITIES SAN FRANCISCO TRAVEL ASSOCIATION 2016 MEETINGS AND CONVENTIONS, INCENTIVE AND GROUP TRAVEL ADVERTISING OPPORTUNITIES CONTACT LINDA CHASE TO ADVERTISE Linda.Chase@milespartnership.com 415-987-7648 MEETINGS

More information

We help meeting and event planners make magic happen.

We help meeting and event planners make magic happen. We help meeting and event planners make magic happen. We help you drive sales. Media Kit 2013 bizbash.com sales@bizbash.com 646.638.3600 digital PRINT EVENTS Style Matters. Planning a successful event

More information

DMO MARKETING & COMMUNICATIONS PERFORMANCE REPORTING

DMO MARKETING & COMMUNICATIONS PERFORMANCE REPORTING DMO MARKETING & COMMUNICATIONS PERFORMANCE REPORTING Fundamental Mission of the Marketing & Communications Function To increase visitor volume, visitor spending and economic impact for the destination

More information

TOURISM PEI. Advertising & Marketing Program. Your Best Return on Investment!

TOURISM PEI. Advertising & Marketing Program. Your Best Return on Investment! 2016 TOURISM PEI Advertising & Marketing Program Your Best Return on Investment! TOURISM PEI IS THE LARGEST MARKETER OF TOURISM ON PRINCE EDWARD ISLAND In 2016, Tourism PEI is poised to build on strong

More information

2015 DIGITAL MEDIA KIT

2015 DIGITAL MEDIA KIT 2015 DIGITAL MEDIA KIT ADVERTISING & MARKETING OPPORTUNITIES DISCOVERLOSANGELES.COM WHO WE ARE Los Angeles Tourism is the leading resource f visit infmation on Los Angeles. The mission of the Los Angeles

More information

Marketing the U.S. to the World. Karyn Gruenberg, VP Global Marketing and Partner Programs August 27, 2015

Marketing the U.S. to the World. Karyn Gruenberg, VP Global Marketing and Partner Programs August 27, 2015 Marketing the U.S. to the World Karyn Gruenberg, VP Global Marketing and Partner Programs August 27, 2015 Industry Defining Moments March 2010 Signing the Travel Promotion Act into Law January 2012 National

More information

Radio Website Advertising INNOVATIVE ONLINE ADVERTISING

Radio Website Advertising INNOVATIVE ONLINE ADVERTISING Radio Website Advertising Radio Website Advertising Opportunities Advertising opportunities include: Display Ads Web Streaming Ask the Experts Featured Directory Listing Contesting & Events Radio Club

More information

Interactive Online Co-op

Interactive Online Co-op 2012 FALL Interactive Online Co-op Brought to you by West Virginia Division of Tourism and Madden Media 728 x 250 300 x 250 300 x 250 non-expanding The 2011 campaign generated nearly 13,460 visits to promoted

More information

The Social Intelligence Report ADOBE DIGITAL INDEX Q3 2013

The Social Intelligence Report ADOBE DIGITAL INDEX Q3 2013 The Social Intelligence Report ADOBE DIGITAL INDEX Q3 2013 Social media reaches far beyond likes and retweets. Social marketing continues to transform the way brands connect with their audiences. Whether

More information

Table of Contents. Leisure Room Nights Booked 6

Table of Contents. Leisure Room Nights Booked 6 Meet Minneapolis Meet Minneapolis Table of Contents Introduction Page What is Meet Minneapolis? and Guide to the Meet Minneapolis IMPACT Online Dashboard 3 Glossary of Terms 4 Minneapolis Hospitality Industry

More information

The 3 must-know online marketing trends for event promotion. Jenn Tapscott Online Strategy Consultant September 22, 2011

The 3 must-know online marketing trends for event promotion. Jenn Tapscott Online Strategy Consultant September 22, 2011 The 3 must-know online marketing trends for event promotion Jenn Tapscott Online Strategy Consultant September 22, 2011 Today s Agenda 1. Goals of the Presentation 2. Benefits of Online Marketing 3. Top

More information

CAREERS IN OIL + GAS MEDIA KIT

CAREERS IN OIL + GAS MEDIA KIT CAREERS IN OIL + GAS MEDIA KIT 2014 2015 INSIDE2014 2015 CAREERS IN OIL AND GAS MEDIA KIT Introduction About the Petroleum HR Council About Careers in Oil + Gas Quick Facts Why Advertise with us? The Careers

More information

As seen in all the best places YEARS

As seen in all the best places YEARS As seen in all the best places ANNIVERSARY YEARS ANNIVERSARY10 Website The new isleofwight.com website combines the latest online search technology and dynamic marketing features to guarantee your business

More information

WH&LA 2015 TARGETED MARKETING

WH&LA 2015 TARGETED MARKETING WH&LA 2015 TARGETED MARKETING Pick your audience. Save your money. Put WH&LA s buying power to work for your property by participating in our targeted marketing: offering over 60 cost-effective targeted

More information

US Lodging Industry What Lies Ahead? Jan D. Freitag Vice President STR

US Lodging Industry What Lies Ahead? Jan D. Freitag Vice President STR US Lodging Industry What Lies Ahead? Jan D. Freitag Vice President STR Agenda Total US Overview Group vs. Transient Major Markets Chain Scales Forecast www.hotelnewsnow.com Click on Industry Presentations

More information

Advertise on the BajaInsider Reach More Potential Customers for Less Money

Advertise on the BajaInsider Reach More Potential Customers for Less Money Advertise on the BajaInsider Reach More Potential Customers for Less Money The Baja California peninsula is home to more than 600,000 North Americans and is visited annually by millions people from around

More information

YOUR LOGO HERE. Online Communication Plan

YOUR LOGO HERE. Online Communication Plan YOUR LOGO HERE Online Communication Plan Jan 2016 June 2017 Template by Upleaf Table of Contents I. Strategy Overview.....2 II. Communication Platforms....4 III. Messaging...6 IV. Campaigns....10 V. Activities...12

More information

Engaging New Audiences

Engaging New Audiences OurState.com Engaging New Audiences Digital Media Kit Display Advertising Premium Promotions Newsletters Sweepstakes The Brand Our State magazine is North Carolina s premier statewide magazine devoted

More information

2015-16. Marketing Plan

2015-16. Marketing Plan 2015-16 Marketing Plan ABOUT VISIT FLORIDA VISIT FLORIDA, the state s official tourism marketing corporation, serves as Florida s official source for travel planning to visitors across the globe. VISIT

More information

Highest Geographic Areas

Highest Geographic Areas MEDIA KIT Who We Are: DreamPlanGo fills the void in online travel marketing. We help travelers answer the question where do you want to go? There s plenty of traditional advertising out there competing

More information

2015 Advertising Opportunities

2015 Advertising Opportunities 2015 Advertising Opportunities About NPCA... Founded in 1979 and headquartered in Washington, D.C., the National Peace Corps Association (NPCA) is a nonprofit organization at the center of a vibrant and

More information

Presentation. AgentStudio.com 1

Presentation. AgentStudio.com 1 Presentation AgentStudio.com 1 Our Mission Our mission is to give travel agents and agencies the tools to increase their online and offline sales for suppliers and destinations around the world. AgentStudio.com

More information

Advertising opportunities

Advertising opportunities Advertising opportunities Online advertising Advertising on Broadcastnow.co.uk is available as run of site, or on specific channels to carefully target your audience. We have a variety of advertising solutions

More information

AUDIENCE PROFILE. Call today to learn more! (800) 826-3893 lhsales@homebuyerpubs.com

AUDIENCE PROFILE. Call today to learn more! (800) 826-3893 lhsales@homebuyerpubs.com AUDIENCE PROFILE LogHome.com Audience Profile: Visitors to LogHome.com are actively searching for information and resources to help them plan, build, restore, and decorate their primary or vacation log

More information

2015 Consumer Digital & Print

2015 Consumer Digital & Print 2015 Consumer Digital & Print INFLUENCE REACH PERFORMANCE RESULTS 2 MARKETING WITH US MARKETING WITH US Collinson Media & Events has complete marketing services for the travel industry. Integrated advertising

More information

CONVERSATION JOIN OUR DIGITAL MEDIA KIT. .com. gulfshorelife.com now available on mobile. @gulfshorelife. pinterest.

CONVERSATION JOIN OUR DIGITAL MEDIA KIT. .com. gulfshorelife.com now available on mobile. @gulfshorelife. pinterest. .com @gulfshorelife @gulfshorelifemagazine pinterest.com/gulfshorelife gulfshore life magazine facebook.com/gulfshorelife gulfshorelife.com now available on mobile JOIN OUR CONVERSATION OVERVIEW GulfshoreLife.com

More information

Media Planning. Marketing Communications 2002

Media Planning. Marketing Communications 2002 Media Planning Marketing Communications 2002 Media Terminology Media Planning - A series of decisions involving the delivery of messages to audiences. Media Objectives - Goals to be attained by the media

More information

TOURISM VANCOUVER ISLAND S FY17 MARKETING PLAN

TOURISM VANCOUVER ISLAND S FY17 MARKETING PLAN TOURISM VANCOUVER ISLAND S FY17 MARKETING PLAN Executive Summary The intent of Tourism Vancouver Island s FY17 Marketing Plan is to focus on supporting and strengthening Destination BC s brand and key

More information

2016 Digital Book World Community Sponsor Media Guide

2016 Digital Book World Community Sponsor Media Guide 2016 Digital Book World Community Sponsor Media Guide www.digitalbookworld.com Connect with Your Customers Today with DBW Digital Book World is the leading online information source for the ebook and digital

More information

Online Lead Campaigns

Online Lead Campaigns Online Lead Campaigns Spring-Summer 2010 Fall 2010 Steve Herring 949-364-1992 steveh2@cox.net CT Online Lead Generation Campaigns - Overview - Leverages the highly successful, CT Tourism sweepstakes platform

More information

Digital Marketing Solutions

Digital Marketing Solutions Digital Marketing Solutions Mission & Promise Our Mission: VMG s Digital Marketing Services Division is a full service Internet marketing services agency providing small to medium size businesses with

More information

2016 DIGITAL MEDIA KIT JETSETMAG.COM 2016 MEDIA KIT. JETSETMAG.COM

2016 DIGITAL MEDIA KIT JETSETMAG.COM 2016 MEDIA KIT. JETSETMAG.COM 2016 DIGITAL MEDIA KIT JETSETMAG.COM The Global Leader in Digital Advertising for the Luxury Market JetsetMag.com offers access to an exclusive audience of the wealthiest demographic in the world. Considered

More information

Luxury Homes & CoastaL DestINatIoNs 2015 MEDIA KIT

Luxury Homes & CoastaL DestINatIoNs 2015 MEDIA KIT Luxury Homes & Coastal S 2015 MEDIA KIT F Florida Homes Magazine offers our advertising partners innovative multimedia solutions to reach qualified affluent consumers in the United States and around the

More information

TOP 50 SPIRITS OF 2014 Standouts from the Spirit Realm BY KARA NEWMAN

TOP 50 SPIRITS OF 2014 Standouts from the Spirit Realm BY KARA NEWMAN TOP 50 SPIRITS OF 2014 Standouts from the Spirit Realm BY KARA NEWMAN PHOTO CREDIT Out of the hundreds of spirits reviewed for this year s Spirit Buying Guides, this list represents 50 of the best picks.

More information

Visit South Walton. Multi-Channel Analytics Report May 2015

Visit South Walton. Multi-Channel Analytics Report May 2015 Visit South Walton Multi-Channel Analytics Report May 2015 1 CONSUMER SITE PERFORMANCE 2 OVERALL HEALTH Stick Rate is defined as the percent of visits that last more than one page. VSW s May stick rate

More information

E-Commerce Customer Acquisition Snapshot

E-Commerce Customer Acquisition Snapshot E-Commerce Customer Acquisition Snapshot Q2 2013 This is the first in a series of reports examining emergent e-commerce customer acquisition trends. These findings are derived from data spanning 72 million

More information

from the editor we thank you so much for your interest in advertising with us

from the editor we thank you so much for your interest in advertising with us MEDIA KIT 2015 OUR is to share original, beautiful inspiration, practical, helpful information, vendor recommendations, and used wedding dresses to inspire engaged couples to dream a better dream for their

More information

EXHIBITOR MARKETING MANUAL

EXHIBITOR MARKETING MANUAL EXHIBITOR MARKETING MANUAL Where the art of invention meets the industry of America Media Sponsor HOUSTEX is produced by SME February 24-26, 2015 George R. Brown Convention Center Houston, Texas HOUSTEXONLINE.COM

More information

Compliment Tourism WA s cooperative marketing programs in all markets; Increase the dispersal of visitors into regional areas; and, Generate

Compliment Tourism WA s cooperative marketing programs in all markets; Increase the dispersal of visitors into regional areas; and, Generate Tourism WA s marketing strategy comprises three key elements: 1. Brand marketing to inspire domestic consumers who want to visit Western Australia; this now includes content marketing to increase consumer

More information

Echuca Moama Regional Tourism ADVERTISING OPPORTUNITIES

Echuca Moama Regional Tourism ADVERTISING OPPORTUNITIES Echuca Moama Regional Tourism ADVERTISING OPPORTUNITIES EMT MEMBER ADVERTISING OPPORTUNITIES Echuca Moama Regional Tourism offer many ways for our Members to participate in exclusive advertising opportunities.

More information

m a r i n m a g a z i n e. c o m

m a r i n m a g a z i n e. c o m Marin Magazine Online Media Kit marinmagazine.com m a r i n m a g a z i n e. c o m M i s s i o n S t a t e m e n t The mission of Marin Magazine and marinmagazine.com is to celebrate the extraordinary

More information

ABOUT THE GREATER MIAMI CONVENTION & VISITORS BUREAU

ABOUT THE GREATER MIAMI CONVENTION & VISITORS BUREAU ABOUT THE GREATER MIAMI CONVENTION & VISITORS BUREAU The Greater Miami Convention & Visitors Bureau (GMCVB), a 501 c (6) organization, creates marketing that inspires visitors, meetings and convention

More information

M E D I A K I T RELEASED SEPTEMBER 2015

M E D I A K I T RELEASED SEPTEMBER 2015 MEDIA KIT RELEASED SEPTEMBER 2015 ABOUT US We connect publishers, advertisers, and users by serving over 16 million monthly impressions to our network of over 200 marine and boating related websites. Our

More information

2015 Marketing Plan. Branson Convention & Visitors Bureau

2015 Marketing Plan. Branson Convention & Visitors Bureau 2015 Marketing Plan Branson Convention & Visitors Bureau 2015 MARKETING GOAL A: Position Branson as the top choice in consumer consideration set for meaningful, memorable and wholesome vacations. 1. Generate

More information

Why Advertise on FMLink?... 2. Topic-Centric Content... 2 Mobile-Responsive Design... 3 Highly Qualified Subscribers / Users... 3

Why Advertise on FMLink?... 2. Topic-Centric Content... 2 Mobile-Responsive Design... 3 Highly Qualified Subscribers / Users... 3 2015 MEDIA PLANNER The most cost-effective way to reach facilities managers online Why Advertise on FMLink?... 2 Topic-Centric Content... 2 Mobile-Responsive Design... 3 Highly Qualified Subscribers /

More information

exhibitor marketing manual human ingenuity. manufacturing brilliance. 12-14 EASTEC is produced by SME Official Media Sponsor

exhibitor marketing manual human ingenuity. manufacturing brilliance. 12-14 EASTEC is produced by SME Official Media Sponsor exhibitor marketing manual human ingenuity. manufacturing brilliance. 12-14 2015 EASTEC is produced by SME Official Media Sponsor Eastern States Exposition West Springfield, MA What separates successful

More information

2015 DIGITAL MEDIA KIT. marindigitalmedia.com

2015 DIGITAL MEDIA KIT. marindigitalmedia.com 2015 DIGITAL MEDIA KIT marindigitalmedia.com MARIN S DIGITAL SOLUTIONS INCREASED EXPOSURE FOR YOUR BRAND Thousands of visitors each month searching for information, products and services. 75% from Google

More information

2015 California Passenger Rail Summit. April 28 & 28, Transportation & Tourism. Collaboration is Critical

2015 California Passenger Rail Summit. April 28 & 28, Transportation & Tourism. Collaboration is Critical 2015 California Passenger Rail Summit April 28 & 28, 2015 Transportation & Tourism Collaboration is Critical Stephen Hammond President & CEO Sacramento Convention & Visitors Bureau Caroline Beteta President

More information

Digital Book World Community Sponsor Media Guide. www.digitalbookworld.com

Digital Book World Community Sponsor Media Guide. www.digitalbookworld.com DIGITAL BOOK WORLD CONFERENCE + EXPO Digital Book World Community Sponsor Media Guide www.digitalbookworld.com Digital Book World is the leading online information source for the ebook and digital publishing

More information

2015 LEISURE VISITOR MARKETING OPPORTUNITIES

2015 LEISURE VISITOR MARKETING OPPORTUNITIES SAN FRANCISCO TRAVEL ASSOCIATION 2015 LEISURE VISITOR MARKETING OPPORTUNITIES LEISURE AUDIENCE WHAT TOURISM MEANS TO SAN FRANCISCO SAN FRANCISCO TRAVEL ASSOCIATION MISSION STATEMENT To enhance the local

More information

Social Intelligence Report ADOBE DIGITAL INDEX Q4 2013

Social Intelligence Report ADOBE DIGITAL INDEX Q4 2013 Social Intelligence Report ADOBE DIGITAL INDEX Q4 2013 ADOBE DIGITAL INDEX Q4 2013 key insights Facebook ad: Click-through-rate (CTR) is up 365% year-over-year and 41% quarter-over-quarter. Cost-per-click

More information

www.agbell.org 2016 MEDIA KIT Reach thousands of parents, educators and hearing health care providers in the deaf and hard of hearing community.

www.agbell.org 2016 MEDIA KIT Reach thousands of parents, educators and hearing health care providers in the deaf and hard of hearing community. www.agbell.org 2016 MEDIA KIT Reach thousands of parents, educators and hearing health care providers in the deaf and hard of hearing community. www.agbell.org AG BELL 360 MARKETING Exhibit, sponsor and

More information

Volume I Issue V. LVCVA Return on Investment: Operations and Advertising

Volume I Issue V. LVCVA Return on Investment: Operations and Advertising Volume I Issue V Page 1 Applied Analysis was retained by the Las Vegas Convention and Visitors Authority (the LVCVA ) to review and analyze the economic impacts associated with its various operations and

More information

Amtrak Marketing & Advertising Update

Amtrak Marketing & Advertising Update Amtrak Marketing & Advertising Update November. 12, 2015 Building a Stronger Brand - Brand Identity and Guidelines Development and Execution Extended the brand architecture work, established Journey Line

More information

California Association of Marriage and Family Therapists Branding Campaign

California Association of Marriage and Family Therapists Branding Campaign California Association of Marriage and Family Therapists 2016 Branding Campaign ADVERTISING AND BRANDING CAMPAIGN GOALS Create a compelling brand image of MFT as ultimate professionals Increase visibility

More information

All of the following is proprietary information and will be provided to the winning vendor.

All of the following is proprietary information and will be provided to the winning vendor. 1. RFP lists web tools you are currently using. Is the intent to continue to use those tools or are you looking for a new holistic development solution? For example, I think some of the services are viable

More information

Online Advertising Agency. www.m-m-g.com

Online Advertising Agency. www.m-m-g.com Online Advertising Agency MOBILE ADVERTISING EMAIL MARKETING IN-GAME ADVERTISING VIDEO MARKETING SOCIAL ADVERTISING AFFILIATE MARKETING DISPLAY & BRANDING ABOUT US Mars Media Group was founded in 2003

More information

The Greatest Strategy. For Social Media Marketing

The Greatest Strategy. For Social Media Marketing The Greatest Strategy For Social Media Marketing Table of Contents The Greatest Strategy for Social Media Marketing 03 Introduction: Why Social Media Marketing? 07 Part 1: Attracting Target Audience 12

More information

HITECH Answers Overview 2012

HITECH Answers Overview 2012 HITECH Answers Overview 2012 HITECHAnswers.net HITECH Answers is an independent resource for providers and hospitals to understand the full spectrum and impact of EHR adoption. The first incarnation of

More information

PARTNERSHIP OPPORTUNITIES

PARTNERSHIP OPPORTUNITIES PARTNERSHIP MARKETING AT SANTANA ROW SANTANA ROW With a prime location in a key market, proven shopping traffic, and targeted demographics, Santana Row is an ideal environment for consumer promotions.

More information

2014 ONLINE MEDIA KIT

2014 ONLINE MEDIA KIT Digital Capabilities Digital Ad Packages Editorial Calendar Ad Rates Ad Specifications 2014 ONLINE MEDIA KIT We move as fast as she does. ki Racing has been covering our sport since 1968 but is at the

More information

INSTAGRAM ADS: A PICTURE OF GROWTH

INSTAGRAM ADS: A PICTURE OF GROWTH INSTAGRAM ADS: A PICTURE OF GROWTH Six Months of Advertising Through the Instagram Ads API 1 Instagram Ads: A Picture of Growth Executive Summary: A Word from Our CEO... 2015 Retrospective Increasing Demand

More information

Marketing & PR Manager. Job description and person specification

Marketing & PR Manager. Job description and person specification Marketing & PR Manager Job description and person specification Summary Opera Holland Park (OHP), founded in 1996, is now embarking on a new future as it becomes a charitable company independent of its

More information

Presentation Topics. Google s Ad Distribution Network. Primary Benefits of AdWords. Online Advertising Stats and Trends

Presentation Topics. Google s Ad Distribution Network. Primary Benefits of AdWords. Online Advertising Stats and Trends Presentation Topics Introduction to AdWords Google s Ad Distribution Network Primary Benefits of AdWords Online Advertising Stats and Trends Appendix: Basic AdWords Features What is Google? Google has

More information

2016 Media Guide. We search for industry news so you don t need to.

2016 Media Guide. We search for industry news so you don t need to. We search for industry news so you don t need to. 30,000+ daily e-mail subscriber 127,000 unique visitors past 12 months Readership from 130 countries #1 newsletter and website for industry professionals

More information

CAPITAL REGION USA, INC Washington, DC» Maryland» Virginia

CAPITAL REGION USA, INC Washington, DC» Maryland» Virginia CAPITAL REGION USA, INC Washington, DC» Maryland» Virginia Annual Report FY 2014 ABOUT CAPITAL REGION USA Capital Region USA (CRUSA) is the official regional destination marketing organization promoting

More information

Community Content Collaboration

Community Content Collaboration 2015 Community Content Collaboration Conferences Meetings Training Marketing Trade Shows Government Fund-Raising Business Entertaining Destination Management Incentive Entrepreneurs Wedding & Social Corporate

More information

Conquering the Content King and Distribution Queen: Information Strategy and Management in Today s Digital World. #estokq

Conquering the Content King and Distribution Queen: Information Strategy and Management in Today s Digital World. #estokq Conquering the Content King and Distribution Queen: Information Strategy and Management in Today s Digital World Paul Bencivengo Marketing and Communications Director Visit Bucks County Emily Forsha Content

More information

ACSI Media Kit. Your multichannel advertising opportunity within the international Christian school market. Print / Digital / Events / and more

ACSI Media Kit. Your multichannel advertising opportunity within the international Christian school market. Print / Digital / Events / and more 2015 ACSI Media Kit Your multichannel advertising opportunity within the international Christian school market Print / Digital / Events / and more advertising@acsi.org 719-867-0211 Who is the Association

More information

2015 MEDIA KIT QUALITY, FOCUSED CONTENT FOR WHOLESALE DISTRIBUTION EXECUTIVES

2015 MEDIA KIT QUALITY, FOCUSED CONTENT FOR WHOLESALE DISTRIBUTION EXECUTIVES QUALITY, FOCUSED CONTENT FOR WHOLESALE DISTRIBUTION EXECUTIVES Since 1967, Modern Distribution Management has been the premier source of objective news, analysis, data, informed insight and trend evaluation

More information

Organic Authority Advertising

Organic Authority Advertising 2010 Organic Authority Advertising Laura L. Klein Publisher - OrganicAuthority.com Chief Creative Officer - Laura Klein's Green Cleaning Follow me on Twitter: http://l00kat.us/twitter/ Facebook me at:

More information

STADIUM SIGNAGE AND DIGITAL ADVERTISING RATE CARD Fremantle Dockers 2016 Advertising Rate Card

STADIUM SIGNAGE AND DIGITAL ADVERTISING RATE CARD Fremantle Dockers 2016 Advertising Rate Card STADIUM SIGNAGE AND DIGITAL ADVERTISING RATE CARD 2016 Fremantle Dockers 2016 Advertising Rate Card Fremantle Dockers 2016 Advertising Rate Card ADVERTISE WITH AUSTRALIA S #1 DOMESTIC CODE AUSTRALIAN POPULATION

More information

GreenThinkerNetwork.com GTNBuildingMaterials.com Media Kit L I B R A R Y P R O D U C T

GreenThinkerNetwork.com GTNBuildingMaterials.com Media Kit L I B R A R Y P R O D U C T L I B R A R Y P R O D U C T 2016 Media Kit Our Publications GTN Publications GTN Operates Two Online Publications Green Thinker Network and GTN Building Materials are designed to be valuable resources

More information

Influencer Marketing: Introduction & Market Landscape

Influencer Marketing: Introduction & Market Landscape Influencer Marketing: Introduction & Market Landscape Influencer Marketing Overview This presentation provides an overview on the rise and increasing relevance of social influencers, and how they are impacting

More information

The Lodging Conference 2011

The Lodging Conference 2011 The Lodging Conference 2011 Business Intelligence Tim Hart 9/26/2011 TravelClick provides expert solutions so that hotels can optimize performance, grow revenue, and create a stronger brand. 9/26/2011

More information

'WHERE AM I?' Sponsored Stories Partnership

'WHERE AM I?' Sponsored Stories Partnership 'WHERE AM I?' Sponsored Stories Partnership PARTNERSHIP OPPORTUNITY: SPONSORED STORIES Cost-share with OTMPC as part of our year-long content marketing partnership with Huffington Post to raise the awareness

More information

Introduction to e-marketing

Introduction to e-marketing Introduction to e-marketing Agenda Destination NSW overview The impact of technology and digital marketing on travel Email marketing Search engine marketing Social Media for Tourism Facebook advertising

More information

Leisure Media online advertising

Leisure Media online advertising Advertise on our websites and we ll boost your online revenue by increasing targeted traffic to your site boost your online traffic Leisure Media websites are visited by over 250,000 leisure professionals

More information

Online Marketing Institute London, Feb 2012 Mike Shaw Director, Marketing Solutions

Online Marketing Institute London, Feb 2012 Mike Shaw Director, Marketing Solutions The State of Social Media Online Marketing Institute London, Feb 2012 Mike Shaw Director, Marketing Solutions comscore s Innovative Approach Revolutionizes Measurement 2 Million Person Panel 360 View of

More information

2008 Online Advertising Media Kit

2008 Online Advertising Media Kit 2008 Online Advertising Media Kit Connect with more than 4 million small and medium-sized businesses, who are looking to find new customers and grow their businesses. A great way to reach small and medium

More information

Partnership. Opportunities. We help you grow your business in the Homeowner Association Industry. Marketing Kit. HOA-USA.com

Partnership. Opportunities. We help you grow your business in the Homeowner Association Industry. Marketing Kit. HOA-USA.com HOA-USA.com Partnership Marketing Kit Opportunities We help you grow your business in the Homeowner Association Industry One Copley Parkway, Suite 400 Morrisville, NC 27560 info@hoa-usa.com (866) 462-3232

More information

ADVERTISING OPTIONS. À La Carte Options. Custom email Blasts Up to 10,000 subscribers. Membership and Bundled Packages C O N T A C T

ADVERTISING OPTIONS. À La Carte Options. Custom email Blasts Up to 10,000 subscribers. Membership and Bundled Packages C O N T A C T AECCafe Media Kit WHY ADVERTISE WITH US? ADVERTISING OPTIONS We're the World's #1 AEC web portal. À La Carte Options AECCafé.com reaches out to more AEC professionals than any other AEC site. The portal

More information

Global Media Relations RFP Issued: September 30, 2014

Global Media Relations RFP Issued: September 30, 2014 Global Media Relations RFP Issued: September 30, 2014 The following are answers to questions Brand USA has received to the RFP for Global Media Relations. Q: Can you confirm your core markets for media

More information

SANS 2017 Events Overview

SANS 2017 Events Overview SANS 2017 s Overview As the leading organization in information, network, and computer security training, the SANS Institute is known for providing intensive, immersion training courses designed to help

More information

Distribution Evolution: How Travelers Search, Shop, Buy and Share. Tony D Astolfo Managing Director

Distribution Evolution: How Travelers Search, Shop, Buy and Share. Tony D Astolfo Managing Director Distribution Evolution: How Travelers Search, Shop, Buy and Share Tony D Astolfo Managing Director In the News 95% of member operators anticipate growth in sales in 2015 62% forecasting optimistic to boom

More information

Sabre Media Reach the most powerful travel audience in the world with Sabre Media s advertising opportunities.

Sabre Media Reach the most powerful travel audience in the world with Sabre Media s advertising opportunities. Sabre Media Reach the most powerful travel audience in the world with Sabre Media s advertising opportunities. Get the ROI you deserve by spending your dollars reaching the most qualified travel buying

More information

Marketing Update Kelly Ballard, Head of Marketing

Marketing Update Kelly Ballard, Head of Marketing Marketing Update Kelly Ballard, Head of Marketing Updates on Digital PR Groups Overseas New brand Campaigns Visitor Guide 2013 Digital general highlights so far this year Visitbristol.co.uk reached 120,000

More information

Doody s Publisher Promotions: 2016 Media Kit

Doody s Publisher Promotions: 2016 Media Kit Doody s Publisher Promotions: 2016 Media Kit To place ads or for further information: Dan Doody email: dan@doody.com phone: 312-239-6226 TABLE OF CONTENTS RATE CARDS FOR PROMOTIONS TO LIBRARIANS DOODY

More information

AFTA SOCIAL MEDIA MARKETING & TRAVEL

AFTA SOCIAL MEDIA MARKETING & TRAVEL AFTA SOCIAL MEDIA MARKETING & TRAVEL 11/03/2014 AGENCY Circul8 Communicate The Trophy Room L1 545 South Dowling St Surry Hills 2010 Sydney, Australia CONTACT Catherine Wagner Veary +61 (02) 9331 6685 catherine@circul8.com.au

More information

GISCAFÉ YOUR MARKETING MACHINE

GISCAFÉ YOUR MARKETING MACHINE LET THE WORLD'S #1 GIS PORTAL SITE BE YOUR #1 MARKETING TOOL! page 1 why advertise with us? We're the world's #1 GIS web Portal GISCafé.com reaches out to more GIS professionals than any other GIS site.

More information

Agency of Record: Expansion Plus Inc

Agency of Record: Expansion Plus Inc Client: 21st Century Formulations Skin MD Natural Agency of Record: Expansion Plus Inc http://www.expansionplus.com Social Media Newsroom: PRESSfeed http://www.press-feed.com SITUATION: After years of

More information

Convention & Exhibition Attendance Marketing Best Practices Study SPECIAL REPORT DEVELOPED BY:

Convention & Exhibition Attendance Marketing Best Practices Study SPECIAL REPORT DEVELOPED BY: Convention & Exhibition Attendance Marketing Best Practices Study SPECIAL REPORT DEVELOPED BY: Convention & Exhibition Attendance Marketing Best Practices Study Table of Contents INTRODUCTION... 3 EXECUTIVE

More information

ORIGIN: Tangible Media, 34 Westmoreland Street West, Grey Lynn

ORIGIN: Tangible Media, 34 Westmoreland Street West, Grey Lynn idealog /iddiëa-log/ noun and verb To be rich with ideas. A magazine about innovation, creative business, entrepreneurship and creating wealth from ideas. To target entrepreneurs, innovators, creative

More information

Travel Trends and Outlook for California. Dan Mishell Visit California

Travel Trends and Outlook for California. Dan Mishell Visit California Travel Trends and Outlook for California Dan Mishell Visit California Over 90% of visits are domestic, but international accounts for 20% of spending 251 million person-trips 7% Domestic International

More information

The Old Town Boutique District (OTBD) comprises of 20 independently owned, diverse retail stores located in the heart of Old Town Alexandria.

The Old Town Boutique District (OTBD) comprises of 20 independently owned, diverse retail stores located in the heart of Old Town Alexandria. Business Group OLD TOWN BOUTIQUE DISTRICT (OTBD) Contact Elizabeth Todd Owner, The Shoe Hive libby@nextwavecommunications.org Other Participating Organizations/Businesses The Old Town Boutique District

More information