Business Intelligence (BI) Implementation for a Leading Insurance Provider
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1 Business Intelligence (BI) Implementation for a Leading Insurance Provider The client, a leading insurance provider serving both corporate and individual accounts across five countries, sought a partner to help realize their business intelligence objectives: to have complete visibility of strategic KPIs and a consolidated view of the business across geographies in order to make faster, more effective business decisions. Industry: Insurance Challenges: Complete visibility into strategic KPIs generated through various premiums and recoveries Consolidation of data from five countries and a consistent view across geographies Solution: Multi-dimensional data warehouse system using Microsoft BI Suite Comparison between KPIs and Budget In-depth analysis of claims, premiums and broker commissions down to policy level Background The client is a leading insurance provider in the Gulf region with 52 million clients worldwide, 1,315 billion Euros in assets under management and 79 billion Euros in revenues. The client provides both life and non-life insurance products to its personal and corporate customers in the Gulf and KSA markets. Business Challenges In order to run its day-to-day operations, management needed complete visibility into business parameters like gross written premiums, new business and renewals, agents earnings and sales activities and operational efficiency in claims and policy servicing. The key business challenges faced by the client included: Disparate data sources within and across all geographical locations An inconsistent view of premiums, outstanding claims, broker commissions and other key measures Manual planning, budgeting and predictive processes A lack of multi-dimensional KPI analysis capability Insufficient analyses of claims and premiums. Technology Challenges In addition to the various business challenges, the client faced a number of critical technology challenges, including: An application architecture that did not support ease of navigation, intuitiveness and a simple drag and drop interface
2 Benefits: Time savings for budget and planning departments Easy access to meaningful information to make effective business decisions End users can access all reports and dashboards in one single view Role-based security and data access across geographies Technology Highlights: Reporting: MS SQL Reporting Service 2008, Report Builder 1.0 (for Ad-hoc Reports) ETL: MS SQL Integration Service 2008 Dashboard: Performance Point Server 2007 Database: MS SQL Analysis Service 2008, MS SQL Server 2008 Presentation: MS Share Point Server 2007 The lack of ad-hoc analysis facilities to support executive queries The need to automate delivery of customized reports to a predefined distribution list Manual report processes resulting in inaccuracies and reduced resource availability. Infogain s Solution Infogain leveraged its experience in the insurance domain and with BI technologies to deliver a state-of-art solution for the client. Infogain worked with the client s IT and functional teams to produce multi-dimensional data warehouse systems using the Microsoft BI Suite. This Business Intelligence solution enabled the conversion of raw data into the information needed for accurate management decision-making. Some of the business and technology benefits include: In-depth analysis of KPIs such as claims, broker earnings, outstanding claims and premiums down to the policy level Comparison of Key Performance Indicators (KPIs) vs Budget/Forecast Intuitive dashboards based on dials, gauges and traffic lights Reports downloadable to common Microsoft Office formats and PDF for ease of use and sharing Capability to share information through discussion threads and public folders Robust metadata to deliver a flexible and scalable BI architecture Single IDE for all reports and dashboards Consistent and extendible ETL technology for all data marts Standardization and reusability of dimensions Infogain s BI Solution Architecture Results The new system resulted in considerable time savings reducing the client s planning and budgeting exercise from two weeks to a maximum of two days. Simultaneously, users gained access to extensive and meaningful management information enabling them to plan strategically and operate more effectively. From a single interface, the end user is now able to access all reports as well as the dashboard. Role-based security was implemented in such a way that the Country / Branch Managers can see only their geographical data while top executives can see the complete picture.
3 In addition to these core benefits, the new system included various advanced features: 1. Cube Analysis through Excel 2007: End users can connect through Excel for in-depth data analyses using a familiar Microsoft Office tool, as shown below. 2. Ad Hoc Reports: End users can create reports using the Report Builder tool by starting with report layout templates containing pre-defined data regions to build combinations of tables, matrices and charts. The Report Builder also makes it possible to: Add text and formatting to reports Create new fields and calculations Preview, print and publish reports Explore data related to the content of the report. 3. Dashboards: Dashboards provide an overview of key metrics and key information all in one screen. Using the Dashboard filters, users can select a range of information to view.
4 There are a variety of dashboard capabilities, as shown below: Parameterized Dashboard Graphs Drill Down and Drill Up Feature Graphs and Tabular Reports with Expand and Collapse Functionality Generation of Custom Graphs and Reports. Parameterized Dashboard Graphs Drill Down and Drill Up in Dashboards
5 Comparing Actual Gross Loss Ratio with Budget and Forecast for Different Countries USA: UK: +44-(0) INDIA: All trademarks, trade names, service marks and logos referenced herein belong to their respective companies Copyright Infogain Corporation, All rights reserved. CS-I
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