Welcome to the 2012 Trail s End Popcorn Sale

Transcription

1 Welcome to the 2012 Trail s End Popcorn Sale Thank you for investing the time and energy to captain your Scouting Unit s 2012 Trail s End Popcorn Campaign. This sale plays an essential role in allowing you to generate unlimited funds for your Unit. Imagine being able to pay for EVERYTHING your Unit does for an entire year with popcorn sale profits. Trips campouts trainings advancements blue & gold banquets...courts of honor trailers uniforms day camp summer camp it can and has been done! Last year, Scouts throughout the Suwannee River Area Council sold over $190,000 dollars in popcorn! Our top selling unit (Pack 40) sold over $17,000! Our vision is to genuinely educate and give each Cub Scout Pack, Boy Scout Troop, and Venturing Crew the opportunity to participate in this incredibly profitable sale. This Leaders Guide Book will help to introduce our 2012 Popcorn Campaign, what it entails, how it will benefit you, timelines, all 16 products, the prizes, online ordering, our $600 Club, our new $1,000 club, and much more! Hats off to you for making a difference in the lives of the Scouts in your unit! Don t forget to visit the Trail s End popcorn Website at end.com and the Suwannee River Area Council Website at for updated popcorn information!! Tia Pendleton, Council Staff Advisor tpendleton@suwanneeriver.net (office) x. 107 (fax) Page 2

2 2012 Popcorn Sale Key Dates August 4 September 9 September 21 First Day to Sell Popcorn Show and Sell Popcorn Orders Due (online) Show and Sell Popcorn Pick-up (Tri- State Sales Automotive Warehouse- by appointments; 12:00 pm (noon) 6:00 pm) Sept. 14, Sept. 28, Weekly Drawings (5:00 pm) Oct. 12, 19, & 26 October 26 October 29 October 27, 31 November 9 Last Day to Sell Popcorn- Sale Ends/Show and Sell Return Friday only!! NO EXCEPTIONS! SUBMIT Take Orders and Prize Orders Due (online) All Popcorn Money Due to Council (Settlement will be by appointment only) Take Order Popcorn Pickup (Tri- State Sales Automotive Warehouse- by appointments; 12:00 pm (noon) 6:00 pm) Page 3

3 Ok, so I am my Units Popcorn Leader Now what do I do? Take a deep breath everything is going to be ok! 1. Attend your Popcorn Kick Off 2. Read and absorb the contents of this guide 3. Go to end.com it has just about everything you need for a successful sale(virtual planner, kick off presentation, tracking forms, training videos, an library for your sale, and much more). Your Log-in information will be ed to you. 4. Visit our Council website at which will allow you to see important dates, pick up locations, and more about our 2012 Popcorn Sale. 5. Review all of the materials in your Popcorn Folder 6. Go to end.com and complete your virtual sales planner 7. Set Unit & Scout Goals 8. Have an enthusiastic and informative Unit Kick Off 9. Motivate and track your Scouts Sales Have incentives 10. Have Fun!!! Page 4

4 Sales Methods We have 5 different recommended sales methods Show & Sell Scouts display products and sell outside of stores, banks, schools Show & Deliver Scouts go door to door with product in vans/car...deliver on spot Take Order Scouts sell door to door fill orders with a second visit(most successful) Corporate Sales Scouts sell to companies; great gift for employees, vendors Online Sales Scouts friends and family locally and world wide for sales Each of these plays an important role in allowing our Scouts to be successful. We highly suggest that your Units use all 5 Sales methods! Show & Sell Orders Orders due online by Friday, September 9 th Units should secure your own location for Show and Sell. The Suwannee River Area Council will secure participating Publix locations only. Locations can include: Wal-Mart, Sam s, Costco, Harvey s, etc. The higher the traffic area, usually the better. Call or visit your target location and secure the date with the Manager. Another early option is the Show & Deliver method. Scouts canvas their neighborhoods, door to door, with products either in cars & vans or even wagons. This allows a one time stop at a residence product sold product delivered payment received. The Trick here is to estimate how much Popcorn to order for this. Take Order Take Orders due online by Monday, October 29 th Traditionally the Take Order Sale is the most successful method of selling, Scouts sell door to door with a second visit for delivery and payment. Take order allows the Scouts to quickly canvas neighborhoods without having to have cars and vans with product We encourage Districts and Units to organize Blitz Days where groups of Scouts sell to entire neighborhoods. Blitz days are really just group style Take Order and Show & Deliver sales. Page 5

5 Sales Methods (Continued) Corporate Sales Scouts can approach companies and offer these products as gifts to valued employees and customers. This is a way corporations can purchase gifts for their clients and support the Boy Scouts at the same time. On average, 70% of the cost of the popcorn is returned to Scouting. Also, many times these gifts are tax deductible for the corporations. Online Selling (base 28%) This is the most effective way to sell popcorn to family and friends who live out of town. Scouts send s to any customers asking them to purchase Trail s End Popcorn online customers click on the link in your and begin shopping right away. They pay with a credit card and Trail s End will ship directly to them! Scouts *Go to end.com to sign in or create an account *Send personalized s to family and friends (use templates) *Track your online sales validation code is popcorn Leaders *Go to end.com and click on online sales to sign in or create an account *Track online sales validation code is popcorn Page 6

6 People who can help! These people are your first line of offense in your Unit popcorn program. If you have a question, just give them a call. Aucilla District Counties Served Scouting Professional Franklin, Wakulla, Jefferson Mark Snyder Madison, Taylor x. 105 msnyder@suwanneeriver.net PDL District Leon, Liberty, Gadsden James Rhodes-Dreyer x.106 jrdreyer@bsamail.org Thunderbird District Seminole, Decatur, Colquitt James Rhodes-Dreyer Thomas, Grady Mark Snyder Many questions can also be answered by visiting our website at or you or more than welcome to contact the Council Popcorn Staff Advisor, Tia Pendleton at or tpendleton@suwanneeriver.net. Page 7

7 SIXTEEN great products to sell!! **Military Product $50(gold) / $30(silver) Support our Military while supporting Scouting..This fall Scouts can offer two levels of Military donations, which will be sent to U.S. Soldiers & Families **Premium Chocolate Lover s Collection $70. 1 per case 17 oz. White Chocolatey Pretzels, 17 oz. Milk Chocolatey Pretzels, 14 oz. White Chocolatey Caramel Crunch, 14 oz. Chocolatey Caramel Crunch, 11 oz. Chocolatey Peanut Clusters.Comes in a gift tin. **Chocolate Lover s Collection $50. 1 per case 17 oz. White Chocolatey Pretzels, 17 oz. Milk Chocolatey Pretzels, 14 oz. White Chocolatey Caramel Crunch, 14 oz. Chocolatey Caramel Crunch,.Comes in a gift tin. **Sweet & Savory Collection $40. 1 per case 20 oz. Butter Toffee Caramel Corn, 17 oz. Milk Chocolatey Pretzels, 7 oz. Sour Cream and Cheese Corn...New and improved flavor.comes in a gift box. Cheese Lover s Collection $30.1 per case 7 oz. Cheddar Cheese Corn, 7 oz. Sour Cream and Cheese Corn, 7 oz. White Cheddar Cheese Corn. Made with real cheese Comes in a gift box. Double Caramel Crunch w/ a hint of cheese $30. 8 per case 22 oz. and made with real cheese and 0 g trans fat. **White Chocolatey Pretzels $25 6 per case 17 oz. 0 Trans fat, no hydrogenated oils Comes in a gift tin. **Chocolatey Triple Delight $20. 8 per case 20 oz. The original chocolate caramel corn with low sodium...as chocolatey as it gets! 18 Pack Kettle Microwave Popcorn $ per case Salty sweet product with only 320 calories per bag popped. Page 8

8 18 Pack Unbelievable Butter Microwave Popcorn $ per case 18 pack and only 320 calories, this original favorite is even better with the new butter burst flavoring. 18 Pack Butter Light Microwave Popcorn $ per case The flavor you want...all the taste less sodium and less calories 0g trans fat 1g saturated fat 230 calories Gourmet Caramel Corn with Almonds, Pecans & Cashews $20. 8 per case 24 oz. Golden caramel corn and caramel glazed premium almonds, pecans and cashews. 100% whole grain! Cheddar Cheese Corn $15 8 per case 7 oz. Low fat and reduced sugar caramel corn with a great butter toffee taste. 100 whole grain. Gourmet Caramel Corn $ per case 11 oz. naturally sweetened caramel corn delicious NEW 3-Pack Unbelievable Butter Microwave Popcorn - $5.12 per case 3 packs and only 320 calories, this original favorite with butter burst flavoring. Only available for Show and Sell ONLY.. (Limited quantity) ** Take Order Form Only All products are made with canola oil 0 grams trans fat Resealable Packages Page 9

9 Prizes for Scouts who sell Council Prize Program Get your Scouts really motivated with prizes! The Suwannee River Area Council will have weekly drawings! For a greater sense of achievement; the harder they work, the better their rewards. All Trails End prizes for Scouts will be ordered online when you submit your Take Order Sale on Monday, October 29. Trails End Prizes are ordered online! Bonus Prizes From Trail s End! $1,500 Sellers! Scouts who sell $1,500 or more can claim an EXTRA Bonus prize with a $50.00 Wal Mart Gift Card or Amazon.com Gift Card. $$2,500 Sellers! 6% of your total sales each year is invested in your own Trail s End Scholarship Account. Application forms are available at Trail s End web site: end.com. NEW!!! All Scouts who sell $1,000 or more of popcorn will receive a free FULL Scouting uniform!!! Page 10

10 2012 Unit Commission Scale Base commission for all units.28% Commission for attending August 4 Kickoff...2% Commission for meeting ALL deadlines 2% TOTAL COMMISSION AVAILABLE..32% TOTAL ONLINE COMMISSION 28% Commission Qualifications: 1. Your units Popcorn Chairman must attend the Council Popcorn Kickoff on Saturday, August 4, (2% Commission available) 2. Your unit must submit all orders online by the dates listed in the Popcorn Calendar (included in packet). 3. Your unit must pick up popcorn on specified dates and scheduled time (Popcorn pick-up times listed in calendar in guidebook and also online). 4. Your unit must settle with payment due to Council on Saturday, October 27, 2012 (10am 2pm ONLY by appointment) or Wednesday, October 31(2pm 6pm- ONLY by appointment) at the Council Service Center. Please submit one check made payable to Suwannee River Area Council at your scheduled settlement time. Important 2012 Popcorn Sale Changes: 1. Units will be able to return SHOW and SELL popcorn ONLY on Friday, October 26, 2012 (2pm 6:00 pm). A time slot schedule will be ed out at a later date. 2. Popcorn can only be ordered in full cases for Show and Sell. For Take Order ONLY, cases and containers can be ordered. 3. Units deduct their commission earned from total due to council at the end of the sale. Page 11

11 Pickup locations Show & Sell Pickup Friday, September 21, 2012 Location Tri-States Automotive 745 W. Gaines Street Tallahassee, FL Times 12:00 (noon) 6:00 pm (Be sure you have your scheduled pick-up time) Take Order Pickup Friday, November 9, 2012 Location Tri-States Automotive 745 W. Gaines Street Tallahassee, FL Times 12:00 (noon) 6:00 pm (Be sure you have your scheduled pick-up time) Vehicles required Please make sure you have enough vehicles to handle your order. Use the chart to determine the number of vehicles you need. Deduct 4 5 cases, from the numbers shown, for each passenger (kid, dog, etc.) that comes with a driver. Approximate number of cases per vehicle: Car Mini Van (rear seats out) Panel Van Moving Truck (12 foot) Page 12

12 UNIT LEADER S GUIDEBOOK The place to start for all information about the Suwannee River Area Council popcorn sale! For the most up-to-date popcorn information, including forms and help documents specific to the Suwannee River Area Council go to and click on popcorn at the bottom of the page! For access to the popcorn and prize ordering system go to and press the leaders tab, then press popcorn system. The on-line sales system is accessed through the home page of Trails-end.com.