EVENT & SPONSORSHIP INFORMATION

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1 EVENT & SPONSORSHIP INFORMATION

2 MotoFest is a brand new concept that will combine the Boonah Street Festival with a series of high octane motorcycle events and activities to be held at Queensland Moto Park, Boonah. Well known for its arts, culture and rural pursuits, the Scenic Rim will be on display as part of the Boonah Street Festival which will be held on Saturday 26th September in the main streets of Boonah. Come and sample all of what the Scenic Rim has to offer as part of this free Street Festival. They ll be a smorgasbord of local produce and local artists all intertwined with fun interactive activities, as well as Moto-Trials demonstrations, tyre changing competitions, celebrity visits and much more. Motorcycling Queensland Motorcyling Queensland (MQ) has been the controlling body for motorcycle sport and recreation in Queensland since MQ, and its team of seven fulltime staff, professionally manage the business of motorcycle sport and recreation in Queensland. MQ is responsible for managing event calendars, insurance and promotion for an organisation consisting of 7,000 licence holders, over 300 venues and 90 clubs. What is Motofest? In recent years Boonah has also become synonymous with Queensland Moto Park an off-road motorcycle facility that plays host to 30,000 off road motorcyclist / visitors annually. On Sunday 27th September, Queensland Moto Park, a mere 7kms from the heart of Boonah, will explode into life as it hosts a number of spectator friendly, extreme off road motorcycle events including: EnduroX, Dash 4 Cash, Kick Start Arena Trials and Freestyle MX demonstrations. Visitors to Saturday s Boonah Street Festival will be able to get up close and personal with riders and machines competing in Sunday s EnduroX, as they will be scrutineered and presented to spectators in the streets of Boonah.The two events will be promoted in a carnival-style atmosphere offering both spectators and riders an experience not to be missed. This MotoFest Event Information booklet provides more details for potential participants in both events, as well as outlining the opportunities that are available to businesses interested in partnering with what is sure to become a highly successful annual event. MotoFest... don t miss it. Who are the key players in Motofest? Queensland Moto Park Queensland Moto Park (QMP) is Australia s premier off road motorcycle riding facility. Officially opened in December 2011, the Park is a joint initiative of the Queensland Government, South- East Queensland Council of Mayors and Motorcycling Queensland (MQ). MQ is responsible for the employment of full-time staff to manage the day to day running of the Park. QMP is located in the heart of the Scenic Rim - a 60 minute drive from Brisbane. Ray Buchanan With more than 40 years experience in the motorcycle industry, Ray Buchanan was an obvious choice to be appointed as Manager of QMP. Ray is also the founder of Australian Dirt Bike Adventures and runs a variety of off road adventure motorcycle events. The most famous of these is the Woodendbong Trail Ride which has been running for 12 consecutive years. Ray has the unique ability to create partnerships with local small businesses, community organisations and large corporate companies all of whom understand the popularity of off road motorcycling. Toowoomba Motorcycle Club Boonah District Chamber of Commerce Ralph Freeman Founded in 1911, the Toowoomba The Boonah District Chamber of Event Patron & Grand Marshall Motorcycle Club (TMCC) is Commerce (BDCC) represents busi- Long-time Boonah resident Mr. one of the Queensland s longest nesses across the Fassifern Valley Ralph Freeman, was recognised serving motorcycle clubs. TMCC Region, encompassing the communities of Boonah, Aratula, Mt Al- Queensland (QSport) in 2014 by the Sports Federation of has a long and proud history of managing top class off-road motorcycle ford, Kalbar, Roadvale and Harrisville. with a Services to Sport award for events. The club will be responsible for the management of the EnduroX event being held as part of MotoFest. These communities are nestled amongst the ranges formed by ancient volcanic cauldrons that give the region its colloquial name, the Scenic Rim. his more than 50 years involvement as a motorcycle official.

3 Sat 26 September FESTIVAL downtown boonah Celebrity Tyre Changing Competition Interviews with profile riders Motorsport celebrity autograph sessions Remote control car display/competition Local produce exhibits Local food/refreshment stalls Licensed areas and wine tastings Local live bands Moto-Trials Stunt displays Historic motorcycle Show n Shine Muscle Car display Harley rides Big screen TV Photograph booth Activities for the kids Enduro-X machine scrutineering Sun 27 September Motofest queensland moto park Extreme EnduroX Competition Motocross Da$h 4 Ca$h Competition Kick Start Arena Trials Competition Three Freestyle Motocross demonstrations Awards and prize presentations following races Race updates and interviews Helicopter joy rides Kids activities including rock climbing walls, jumping castles, kids slides and entertainment Heaps of lucky door prizes and giveaways Remote control car demonstration Expo stalls for local produce, the motorcycle industry and more Heaps of motorcycle and vehicle parking

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6 HOW CAN YOU MOTOFEST NAMING RIGHTS SPONSOR 1 Available $25,000 Hospitality 20 VIP tickets to corporate tent at MotoFest (includes complimentary drinks and food, meet and greet with celebrity riders and more) Five VIP car parks at MotoFest Three 10 minute helicopter rides at the event (three people per ride) Pre- Event Promotion Naming rights: 2015 company name MotoFest Access to all MQ Media Channels: o At least three articles in MQ Ride! enewsletter (reach of 7,500 members per month), linked to website (over 12,000 views per month) o Branding on MQ Facebook page for two months leading up to event (over 3,000 likes) o Branding on QMP Facebook page for two months leading up to event (over 11,000 likes) o Two event promotional s in September to all MQ members o Branding on QMP newsletter in July, August and September (sent to first time park users monthly) o Anticipated distribution of 15 media releases in lead up to event, featuring company branding Branding on official MotoFest Poster (estimated production 1,000 posters for SEQ region) Branding on the front of official event info package (this document), distributed to riders, businesses and the media Logo on Supplementary Regulations, event entry forms and Final Instructions Your company logo included as part of MotoFest advertisement in August, September, October and November editions of Australasian Dirt Bike Magazine (circulation of over 17,000 copies, digital reach of 200,000) Your company logo included as part of MotoFest advertisement in August, September, October and November Dirt Action Magazine (circulation of 35,000 copies) Your company acknowledged as MotoFest Naming Rights Sponsor in anticipated editorial in ADB and/or Dirt Action Your company acknowledged as MotoFest Naming Rights Sponsor in MX Nationals mag for rounds 7 (Shepparton, VIC), 8 (Nowra, NSW), 9 (Toowoomba, QLD) and 10 (Coolum, QLD) (free for download on Android and iphone) Your company extensively acknowledged as MotoFest Naming Rights Sponsor on Motofest Facebook page, QMP Face book page and MotoFest webpage At Event & Post Event Promotion We ll work with you to create a package that suits all of your company s needs A negotiated signage package at QMP throughout MotoFest, for example: o 20 teardrop signs around Queensland Moto Park o Signage on all circuits (Enduro, Motocross, FMX and Moto-Trials) including prime spectator points Two permanent signs in prominent position at QMP for a period of 12 months following event (2400cm x 900cm) Expo stand space on Saturday in Boonah town (located in prominent position) Expo stand space on Sunday at MotoFest (located in prominent position) Extensive acknowledgement as official MotoFest Sponsor on PA system at Saturday Festival Extensive acknowledgement as official MotoFest Sponsor on PA system at Sunday Motofest Acknowledgement on front of event program (Estimated 3,500 copies) Centrefold spread of your choosing in event program (Estimated 3,500 copies) A representative from your company to assist with rider presentations and ceremonies Your company branding on event officials uniform (MQ to provide) Opportunity to provide company branded tents etc. to be used for event administration centres at Motofest Opportunity to provide promotional material for Show Bag distributed to spectators at the gate (estimated 2,000 produced) First right of refusal for 2016 MotoFest

7 GET INVOLVED? MOTOFEST PARTNER 4 Available $7,500 As an event partner, you re a key player in MotoFest so tell us what you want Hospitality 10 VIP tickets to corporate tent at MotoFest (includes complimentary drinks and food, meet and greet with celebrity riders and more) Two VIP car parks One 10 minute helicopter ride at the event (three people per ride) Pre- Event Promotion Branding on official MotoFest Poster (estimated production 1,000 posters for SEQ region) Advert included on back of official event information package (distributed to riders, sponsors, local Boonah businesses and the media) Company logo on MotoFest Facebook page and webpage At Event & Post Event Promotion A negotiated signage package as QMP throughout MotoFest, for example: o 10 teardrop signs around Queensland Moto Park One permanent sign in prominent position at QMP for 12 months following event (1200 cm x 900 cm) Extensive acknlowledgement on PA system at Saturday Festival Extensive acknlowledgement on PA system at Sunday MotoFest Expo stand space on Saturday in Boonah town Expo stand space on Sunday at MotoFest Your company s logo in official event program (estimated 3,500 copies) Opportunity to provide company promotional material for Show Bag distributed to spectators at the gate (estimated 2,000 produced) Full page advertisement in event program (estimated 3,500 produced) Opportunity to provide company branded tents etc. to be used in strategic locations throughout the event USE YOUR IMAGINATION... Got other ideas? Talk to us. We will provide invoices and receipts for tax purposes. We re happy to negotiate instalment payments. There is some opportunity to negotiate contra in lieu of cash.

8 DA$H FOR CA$H EVENT NAMING RIGHTS (1 Available) $2,000 Naming rights: company name Dash for Cash Branding on all Dash for Cash event trophies Company representative to assist with podium presentations Expo stand space on Saturday in Boonah Town (3x3m) Expo stand space on Sunday at MotoFest (3x3m) Signage as negotiated with event organisers in prominent positions on Dash for Cash track 10 general admission passes to MotoFest Opportunity to provide company promotional material for Show Bag distributed to spectators at the gate (estimated 2,000 produced) Name and logo to appear on Dash for Cash Supplementary Regulations, entry forms and Final Instructions One half page advert in official MotoFest program (3,500 to be produced) KICK START ARENA TRIALS EVENT NAMING RIGHTS (1 Available) $2,500 Naming rights: company name Kick Start Arena Trials Company name on Kick Start Arena Trials Trophies Company representative to assist with podium presentations Expo stand space on Saturday at Boonah Town (3x3m) Expo stand space on Sunday at MotoFest (3x3m) Four signs in prominent position on obstacles, including two at start/finish point 10 general admission passes Opportunity to provide company promotional material for Show Bag distributed to spectators at the gate (estimated 2,000 produced) Name and logo to appear on Kick Start Arena Trials Supplementary Regulations One half page advert in official MotoFest program (3,500 to be produced) ENDUROX EVENT NAMING RIGHTS (1 Available) $2,500 Naming rights: company name EnduroX Company name on Enduro ExtremeX Trophies Company representative to assist with podium presentations Expo stand space on Saturday at Boonah Town (3x3m) Expo stand space on Sunday at MotoFest (3x3m) Four signs in prominent positions, including two at start/ finish point 10 general admission passes Opportunity to provide company promotional material for Show Bag distributed to spectators at the gate (estimated 2,000 produced) Name and logo to appear on EnduroX Supplementary Regulations One half page advert in official MotoFest program (3,500 to be produced) Got other ideas? Talk to us: Ray Buchanan QMP Park Manager Kim Rowcliffe MQ Operations Manager (07) % of adult South East Queensland residents ride off road motorcycles! Eliza-Jane Mann MQ Media Officer (07)

9 SIGNAGE & TRADE DISPLAY $1, 500 OTHER OPPORTUNITIES: Four signs to be located in strategic locations around QMP throughout the event Expo space at Saturday s Boonah Street Festival (3x3m) Expo space on Sunday at MotoFest (3x3m) Opportunity to provide company promotional material for Show Bag distributed to spectators at the gate (estimated 2,000 produced) Acknowledgement in official event program (estimated 3,500 to be produced) Five general admission passes One half page advert in official MotoFest program (3,500 to be produced) TRADE DISPLAYS $500 *Discounts apply for businesses located in the Scenic Rim Expo space at Saturday s Boonah Street Festival (3x3m) Expo space on Sunday at Motofest (3x3m) Five general admission passes One quarter page advert in official MotoFest program (3,500 to be produced) More than 90,000 people have ridden at QMP since it opened in PROGRAM ADVERTISEMENT $750 Full page advert on back of event program (estimated 3,500 to be produced) Five general admission passes Opportunity to provide promotional material for Show Bag distributed to spectators at the gate (estimated 2,000 produced) $750 $400 Full page advert on inside of front cover of event program (estimated 3,500 to be produced) Five general admission passes Opportunity to provide promotional material for Show Bag distributed to spectators at the gate (estimated 2,000 produced) Full page advert in event program (estimated 3,500 to be produced) Three general admission passes $250 $150 Half page advert in event program (estimated 3,500 to be produced) Two general admission passes Quarter page advert in event program (estimated 3,500 to be produced) Two general admission passes

10 Well-maintained tracks and professional staff ensures QMP s standing in the motorcycle industry. MotoFest is a spectator event designed to thrill crowds and test Australia s best off road riders. QMP has successfully held national championship events in the past and aims to do so again in the future. Photos courtesy of The Scenic Rim Regional Council and Troy Pears.