The Sales Rep of the Future
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- Roderick Barton
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1 G R Q U O T K C I U E D UI The Sales Rep of the Future
2 We are improving the effectiveness of sales teams by enabling their digital collateral to reach customers across all channels of engagement.
3 Benefits of Sales Executive Sales Operations Marketing Achieves revenue goals, interacts with customers daily, and grows pipeline opportunities Increase sales revenue Evaluates the processes, tools, and activities that contribute to an effective sales organization Improve CRM usage and overall quality of data Provides sales teams with effective marketing materials and develops programs and strategies to grow sales Improved control of brand and associated messaging Improve speed to market for new business offerings Increase efficiencies and productivity across the sales process Provides real-time data from the field on effectiveness of marketing materials Make client interactions more productive and engaging Enhances time and performance analytics Improves overall ROI of marketing team s efforts
4 Advantages of Web Portals & Deal Rooms Face 2 Face Remote Co-Browsing Secure Follow-up Social Broadcast Future proofed & consistent experience on ALL devices and OS s. The Industries only ALL-IN-ONE Multi- Channel platform Market leading accelerated content deployment solutions Out of the box CRM/SFA connectivity. Read & write activity integration The most advanced Real Time analytics solution available Measure, analyze, and optimize customer interaction data from all marketing channels into actionable insights - All from one platform.
5 Let s start here SKURA SFX is a digital detailing solution recognized by industry analysts as the next generation solution for Mobile Sales Enablement. SKURA SFX will improve your sales teams face to face interactions with customers while leveraging the latest advancements in mobile technology. SKURA SFX will increase sales force effectiveness by enabling your sales force to leverage interactive visual aids, videos, images, PowerPoints, PDF s and HTML content to deliver the optimal informed sales interaction across multiple channels of engagement. Main Library This is the library where all of your digital content resides. The library can be used to view and edit presentations, synchronize content and log off of the system. Content can be searched using the search bar, and paged through using the page forward and back buttons. Platform Support SFX supports for all popular operating systems & mobile devices. A perfect solution for a B.Y.O.D. strategy.
6 PRESENT content Improve your overall client interactions and content relevance by providing users instant access to the latest sales & marketing materials. Sales people will significantly improve their overall client relationships by consistently presenting engaging & relevant content. Simple touch gesture navigation allows the user to have complete control of the content and navigate the sales presentation. Full Online/Offline capabilities. Hidden Navigation There is a hidden Navigation Bar that can be opened by pressing the bottom of the screen. -Target Switch -Record Call -Slide Index.GIF.JPG.PNG -Content Vault -History -Access Reprints
7 Import content SKURA SFX gives you the ability to IMPORT PowerPoint, Keynote, PDF, QuickTime, Windows Media, Image files, HTML5 and even complete websites for use on your mobile device..gif.jpg.png
8 Organize content SKURA SFX gives you the ability to ORGANIZE presentations and scenes. Through simple TOUCH & DRAG navigation users can manipulate existing presentations, create new custom presentations for viewing or sharing with clients. Create Custom Presentations You can import, delete, and reorder scenes in the WORKSPACE by dragging them to the desired location. Once you are satisfied with the layout of your new presentation, touch the SAVE PRESENTATION button and your presentation will be available for viewing or sharing. Type to enter text
9 Multi-channel delivery Marketing channels are information and fulfillment delivery mechanisms. For many types of products and services, face-2-face engagements may be the only way to move through the sales cycle. For others, the entire sales cycle - from generating initial interest to closing the sale - can be accomplished entirely through a personalized web portal or communications. Many products and services require a hybrid approach - multiple channels. Effective multi-channel marketing demands a unified communications infrastructure. SKURA SFX delivers customized, channel-specific communications that leverage common data, design, and content resources. Serving each channel via separate technologies and content infrastructures is simply too costly. Remote Co-Browsing Web Portals & Deal Rooms Face 2 Face Secure Follow-up Social Broadcast The ONLY All-In-One Platform on the market
10 SHARE content Busy schedules and rushed appointments hinder your ability to get your marketing or product messages across to your customer. SKURA SFX solves this problem by allowing users to SHARE approved content from within the app, truly making your content available at your customers ideal time. Simply hold the presentation thumbnail and select SHARE to send the entire presentation or customized content. SFX AnalytiX will capture all of the interaction metrics from the shared presentation when it is viewed by the recipient. Select a personalized template Enter the recipient or select from your contact library Enter CC & BCC rules for shared content
11 SHARE content on Social Networks Social media now generates more visits, leads and customers than any other channel of customer engagement. SKURA SFX is proud to introduce SOCIAL BROADCASTING. This allows your sales teams to engage and share content over social networks from within SKURA SFX - all from the same platform, an industry first
12 Don t just collect data. Connect it. Measure, analyze, and optimize customer interaction data from all marketing channels into actionable insights. From high level trends down to individual customer behaviour - all in one place.
13 TRACK content SKURA SFX AnalytiX is a game changing analytics solution that will give you real-time insight and reporting to ensure you truly understand how your content is working for you. New dashboard-style reports show all the top level data in one glance - perfect for Senior Management. Instantly analyze or extract user data using SFX AnalytiX with our multi-view dashboards. Identify & analyze the content and sales personnel who are truly valuable to your brand in real-time Watch in real-time how your brand is being represented in any geographical location. It Just Works No army of personnel/consultants to get you up and running with the analytics you need to run your business.
14 Salesforce.com integration Extend your sales teams SKURA SFX experience with our native integration to Salesforce.com CRM. Gain complete visibility and sales insight throughout your sales cycle and seamlessly write interaction data between both systems. Using SKURA SFX s transparent integration to Salesforce you can: Automatically sync all data including writing content engagement metrics back to accounts & contacts, writing customers responses, capturing customer surveys, and more. Provide sales & marketing with detailed information about customer interests and activities through captured responses. Track sales cycle progress in Salesforce. Reduce administration costs through our advanced Salesforce integration. We (URGO) estimate that the SKURA SFX advanced CRM integration has saved two hours of administration per day per sales rep. - Bruce Boulanger, Global Director of Sales Force Effectiveness SKURA SFX Enterprise provides the industry's best-in-class integration and only takes minutes to setup. SKURA SFX is the #1 Mobile Sales Enablement platform on the Salesforce.com AppExchange.
15 Sales productivity SFX Connections is a module that utilizes the latest advancements in mobile technology to organize, automate, and synchronize business processes principally sales activities. Visual call planning and contact tagging Pre & Post call sales activities Contact information at your fingertips Calendar organization and planning Client mapping and route optimization Intuitive and easy to use GUI
16 TAKE THE NEXT STEP Try SKURA SFX FREE TRIAL website:
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