SAVE 30 % on these Gifts for Mom. SPECIAL FINANCING AVAILABLE Details on page 21. Charms starting at $ See pages 2-3

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1 Charms starting at See pages 2-3 SAVE 30 % on these Gifts for Mom 1/10 Carat* with 10K Rose Gold NOW Reg. 259 & 10K Rose Gold with Diamonds NOW Reg. 149 Bracelet with Diamonds NOW Reg MOTHER S DAY IS SUNDAY, MAY 12TH Collection starting at SPECIAL FINANCING AVAILABLE Details on page 21. See pages 6-7 *Total weight. Diamond weights are approximate. See page 21 for details. Off regular prices. Regular prices are offering prices and may not have resulted in sales.

2 Exclusively for Charmed Memories Æ Unforgettable Moments! Family fun! Charms priced from This Mother s Day, tell the story of your love for her by creating a new bracelet. Or surprise her with new charms for the bracelet she already owns. With hundreds of charms to choose from, the possibilities are practically endless. Lobster Clasp with Heart Lobster Clasp with Hello Kitty Æ Bracelet Collection priced from LOVE New Oval Clasp Heart Clasp Store Selectú Crystal Heart Clasp 2 Store Select items are available at select locations or may be ordered through a store associate. Ask us for details.

3 Limited Edition Charm Share your very special love with my Limited Edition Open Hearts Charm. Limited quantities available. Limited Edition keepsake card included with purchase. If your heart is open, love will always find its way in. Æ New GENUINE MURANO GLASS Known for its brilliant colors and intricate details, Murano Glass is produced by highly skilled Italian artisans who have dedicated their lives to this craft. Check out the starting line-up! Swarovski is world-renowned for their crystals. Each facet is cut and polished to its utmost brilliance to assure the highest quality. Charmed Beginnings We've made it easy for you to start your very own Charmed Memories collection. Select this beautiful "Best Mom" starter bracelet, WKHQDGGFKDUPVWR WKHUSHUVRQDOLW\DQG make it her very own. Charms that give back Best Mom Bracelet OOSUR WVQROHVVWKDQRIWKHSXUFKDVH SULFHRIHDFKFKDUPDUHGRQDWHGWR 6W-XGH&KLOGUHQ V5HVHDUFK+RVSLWDO Æ ZZZVWMXGHRUJ 3

4 If your heart is open, love will always find its way in /2 Carat* , K Yellow Gold /2 Carat* , /10 Carat* 14K White or Yellow Gold Open Hearts in with Diamonds Open Hearts Family My Open Hearts Family celebrates not only the traditional family but also extended families that we create from the people we open our hearts to as we journey through life Angels with Diamonds Angels are messengers. They carry the message of living with an open heart. Black & White Diamonds each with Diamonds with Diamonds Angel Wing with Diamonds with Diamonds with Diamonds K Yellow Gold with Diamonds *Total weight. Diamond weights are approximate. See page 21 for details. Blue Diamonds and Black Diamonds are treated to permanently create the intense blue and black colors. with Diamonds with Blue & White Diamonds

5 INTRODUCING A glamorous new collection from America s celebrated jewelry designer for the star in your life. 2, /4 Carat* 1, /2 Carat* 1, /5 Carat* Cultured Pearl in /5 Carat* Cultured Pearl in /3 Carat* /8 Carat* /2 Carat* 14K Rose Gold 1, Store Select items are available at select locations or may be ordered through a store associate. Ask us for details. SPECIAL FINANCINGAVAILABLE Details on page 21. 3/4 Carat* 1, *Total weight. Diamond weights are approximate. See page 21 for details /5 Carat* /3 Carat*

6 89999 Raspberry Rhodolite Garnet with Chocolate Quartz Ocean Blue Topaz 1, ,19999 Ocean Blue Topaz Raspberry Rhodolite Garnet 1,39999 Ocean Blue Topaz 1, Raspberry Rhodolite Garnet 2, , Raspberry Rhodolite Garnet Chocolate Quartz with Chocolate Diamonds Chocolate Quartz with Chocolate Diamonds 1,69999 Chocolate Quartz with Chocolate Diamonds 1,89999 Sea Blue Aquamarine 1,99999 Sea Blue Aquamarine Chocolate Quartz *Total weight. Diamond weights are approximate. See page 21 for details. 6 Designs and photos Le Vian Corp. All rights reserved. Le Vian, Chocolate Diamonds, Le Vian Chocolatier, Raspberry Rhodolite, Chocolate Quartz, Ocean Blue Topaz, Sea Blue Aquamarine, Honey Gold, Vanilla Gold and Strawberry Gold are trademarks of Le Vian Corp.

7 14K STRAWBERRY GOLD 14K HONEY GOLD 14K VANILLA GOLD 1 1/2 Carats* 2, /8 Carat* 1, ,799 1/5 Carats* 1/2 Carat* 3/4 Carat* 1, , /8 Carat* 1, /4 Carat* 2, /2 Carat* 1, /2 Carat* 1, /8 Carat* 1, /4 Carat* 1, /2 Carat* 1, /8 Carat* 1, Chocolate Diamonds are natural color diamonds. Store Select items are available at select locations or may be ordered through a store associate. Ask us for details. *Total weight. Diamond weights are approximate. See page 21 for details. 7

8 13*2318,"+ *"-/.%29 "11*.(2!)*3&*"-/.%213*2318,"+ *"-/.%29!)*3&/,%"11*.(2!)*3&/,% "11*.(2 6*3)13*2318,4& *"-/.%29 *. "11*.(2 "11*.(2 "11*.(2 (("% )-"*! (*")*(/#+ "&%)0 "%*(#"% "#,(!)*3&/,% (* &#!)*3&/,% 1"&,&3*. &*#-"!*"&%-"!*)(''(&."*' *"#) ( +#('(") +#('(")("% '(")%/%&*!,()+#*"%)#) (*")*(/"&%)(*(**&'(%%*#/(**!"("%*%)&#)!")"*&)%&*!,!"*"&%)

9 !)*3&*"-/.%213*2318,4& *"-/.%29 "11*.(2 "11*.(2!)*3&/,% "11*.(2 (* *(#"% "#,( (("% )!)*3&/,% /.3)&2& 13*2318,4& *"-/.%29 &+%("%))+*(("% )!"*&# (* (* /31"*()33/3)&&"13 &&23/1&"22/*"3&'/1%&3"*,2 1"&,&3!)*3&/,%!)*3&/,% *3&-2"1&"5"*,"#,&"32&,&3,/"3*/.2/1-"8#&/1%&1&% 3)1/4()"23/1&"22/*"3&2+42'/1%&3"*,2 &*#-"!*"&%-"!*)(''(&."*' *"#) (*")*(/"&%)(*(**&'(%%*#/(**!"("%*%)&#) ( +#('(") +#('(")("% '(")%/%&*!,()+#*"%)#)!")"*&)%&*!,!"*"&%)

10 Hollywood s Premier Jewelry Designer Designs for the Star in your life. Uniquely beautiful, handcrafted rings from Hollywood s master of vintage glamour. 2 Carats* 7, , /3 Carat* 1, Matching Band 1/2 Carat* 1, Matching Band 1 1/6 Carats* 3, set Store Select items are available at select locations or may be ordered through a store associate. Ask us for details. 7/8 Carat* 3, set *Total weight. Diamond weights are approximate. See page 21 for details. 10

11 1 5/8 Carats* 5, set 1 7/8 Carats* 4, set 1 1/6 Carats* 3, set 2 Carats* 6, set 3/4 Carat Center Diamond 1 5/8 Carats* 4, set 1 3/8 Carats* 4, set 1 7/8 Carats* 6, set 3/4 Carat Center Diamond 5/8 Carat* 2, Every woman should feel like a star Matching Band 2 Carats* 7, Carat Center Diamond 1 1/2 Carats* 5, , /4 Carats* 4, /3 Carats* 4, set SPECIAL FINANCING AVAILABLE Details on page 21. *Total weight. * and Diamond weights are approximate. See page 21 for details. 11

12 Rare, natural color diamonds. Unique wonders of Australia. 1/15 Carat* /2 Carat* 10K Rose Gold /8 Carat* & 10K Rose Gold & 10K Rose Gold /8 Carat* 10K Rose, Yellow & White Gold K Gold 1, Earthy and brilliant, the captivating hues of Shades of Wonder diamonds are rare indeed. No two of these natural color diamonds could ever be exactly alike. Each creation represents an individual work of art. Variance in shading embodies the boundless beauty of the land itself. 10K Gold /8 Carat* /3 Carat* 10K White Gold /3 Carat* 10K White Gold /3 Carat* Store Select items are available at select locations or may be ordered through a store associate. Ask us for details /3 Carat* 1/2 Carat* K White Gold *Total weight. Diamond weights are approximate. See page 21 for details.

13 10K White Gold 1/20 Carat /10 Carat /4 Carat K White Gold 1/15 Carat /6 Carat /3 Carat You will always be surrounded by the strength of my love. 1/8 Carat* with Diamond NOW Reg SAVE 30 % on these Gifts for Mom Bracelet with Diamonds NOW Reg White Diamonds & Artistry Black Diamonds in NOW Reg. 149 & 10K Rose Gold with Diamonds NOW Reg /10 Carat* with 10K Rose Gold NOW Reg /6 Carat* 10K Gold /3 Carat* - 1/2 Carat* , SAVE UP TO30 % on these Diamond Fashions A B C D , Selection may vary by store. Black & White Diamonds in /5 Carat* /5 Carat* /4 Carat* 1, , /5 Carat* E F A. 1/10 Carat* NOW Reg. 149 B. 1/3 Carat* NOW Reg. 299 C. with Diamonds NOW Reg. 149 D. 10K White Gold 1/3 Carat* NOW Reg /4 Carat* NOW 1, Reg. 1,449 10K White Gold E. NOW Reg K Two-Tone Gold F. NOW Reg /2 Carat* NOW Reg. 949 NOW 1, Reg. 1,799 *Total weight. and *Diamond weights are approximate. See page 21 for details. Off regular prices. Regular prices are offering prices and may not have resulted in sales. Black Diamonds are treated to permanently create the intense black color. 13

14 NOW Reg K Rose & White Gold NOW Reg. 319 SAVE K White Gold NOW 379 Reg K White Gold 1/5 Carat* NOW Reg /3 Carat* NOW Reg /8 Carat* NOW Reg. 899 Diamond counts vary by diamond weight. 1/10 Carat* NOW Reg /6 Carat* with 10K Rose Gold NOW Reg. 339 Bracelets NOW Reg /8 Carat* 10K White Gold NOW Reg. 449 SAVE 10K White Gold NOW Reg. 679 NOW 1, Reg. 1,999 on these Diamond Fashions NOW Reg. 259 SAVE 100 1/3 Carat* NOW 199 Reg. 299 SAVE 150 1/6 Carat* NOW 199 Reg. 349 UP TO30 % Round or Princess-Cut Center Diamonds 10K White Gold 1/2 Carat* NOW Reg. 699 NOW 1, Reg. 1, /2 Carats* NOW 1, Reg. 1,999 10K White Gold NOW Reg /2 Carat* NOW Reg. 999 NOW 1, Reg. 1,799 Store Select items are available at select locations or may be ordered through a store associate. Ask us for details. A. with Diamonds NOW Reg. 199 B. 1/10 Carat* NOW Reg. 149 C. NOW Reg K White Gold D. NOW 1, Reg. 1,449 10K Two-Tone Gold E. 1/2 Carat* NOW Reg. 899 NOW 1, Reg. 1,699 2 Carats* NOW 2, Reg. 2,599 Bracelets - 7 Carats* NOW , Reg ,999 Selection may vary by store. 14 *Total weight. Diamond weights are approximate. See page 21 for details. Off regular prices. Regular prices are offering prices and may not have resulted in sales.

15 SAVE 60 UP TO Lab-Created Emerald & Lab-Created White Sapphires Reg. 129 NOW 69each SAVE 40 % Blue & White Lab-Created Sapphires NOW 59each Reg each Reg Peridot & White Topaz Diamonds & Lab-Created Emerald Diamond & Lab-Created Peridot & Diamonds Emerald Lab-Created Emerald & Lab-Created White Sapphires Diamonds & Lab-Created Emerald Lab-Created Emerald & Lab-Created White Sapphires Diamonds & Lab-Created Emerald Lab-Created Emerald Bracelet Peridot & Diamond Bracelet with Lab-Created White Sapphires SAVE UP TO50 % on these Freshwater Cultured Pearls in with Diamonds with Diamonds NOW Reg Bracelet NOW Reg. 119 with Lab-Created White Sapphires with Diamonds Bracelet with Diamonds with Diamonds in 10K White Gold Lab-Created White Sapphire Bracelet Necklace NOW Reg. 129 Necklace NOW Reg. 249 Lab-Created stones have the same chemical, physical and visual properties as natural gemstones. Off regular prices. Regular prices are offering prices and may not have resulted in sales. 15

16 INTRODUCING In 1919 Marcel Tolkowsky wrote his groundbreaking paper, Diamond Design. His revolutionary observations established the precise proportions of a diamond s cut needed to maximize its brilliance and dispersion of light. He had invented the Ideal Cut and changed the way we look at diamonds forever. THE TOLKOWSKY FOCUS has always been to offer the most superior cut and quality. All Tolkowsky center diamonds are certified Ideal Cut and come with a certificate of authenticity and gemological certificate from an independent diamond grading laboratory. inventors of the TO L KOWSKY INVENTED BY TOLKOWSKY PERFECTED BY TOLKOWSKY 1!-4*'&*2.&4%!'0/ %(*) 2!*""!- %.*(+)%! 4!(3!-/%"%/!.+-**"*"/! %(*) 8..0+!-%*-'%#/ +!-"*-()! Low Medium High Very Very High High white light Fire color light Sparkle scintillation Brilliance Diamond ID: SAMPLE GemEx Report #: GDX23 The Global Leader in Diamond Brilliance, Fire and Sparkle Certification Diamond Light Performance Sp GemEx Certificate Additional Information provided by: 4C s lab Lab Report ID: Weight: 1.51 Ct. Color: G Clarity: SI2 ''*'&*2.&4 %(*).*'%/%-!!)##!(!)/ -%)#.#-! '-%/4*-!//!--!#0-) /!! /*.*-!" '( -/%)#.%) /!(!.0-!(!)/.*"-%''%)!%-!) +-&'!..*2)!-!%)/!'0!). ''*/!-*'&*2.&4%!'0/ %(*).-! #0-)/!! /*.*-!(%)%(0(*""% '( -/%)#.!-! ).-!+-!.!)//!'%#/+!-"*-()!*"*)1!) /%*)'0/ %(*) *"*(+-'!,0'%/4 ) 2!%#/ 16 Round or Princess-Cut Diamond Solitaire Ring 1/3 Carat - 1 Carat 1, , /2 Carats 15, SPECIAL FINANCINGAVAILABLE Details on page 21. Diamond weights are approximate. See page 21 for details.

17 ideal cut diamond 5/8 Carat* 2, /4 Carat* 2, , set 1 7/8 Carats* 7, set From our Family to the beginning of yours. 1 7/8 Carats* 5, set Jean Paul TOLKOWSKY 7/8 Carat* 2, set 1 3/8 Carats* 4, set 1 3/8 Carats* 6, Store Select items are available at select locations or may be ordered through a store associate. Ask us for details. 1 1/6 Carats* 4, set *Total weight. Diamond weights are approximate. See page 21 for details. 17

18 THE THE FIRST DIAMOND EVER INDEPENDEN VISIBLY BRIGHTER As independently certified by GemEx DIAMOND SOLITAIRE EARRINGS ROUND OR PRINCESS-CUT DIAMOND SOLITAIRE RING 1/3 Carat - 1 Carat 1, , Selection may vary by store. 1 1/2 Carats 13, Princess-Cut Diamonds 1/3 Carat* - 1/2 Carat* , Round Diamonds 1/3 Carat* - 1/2 Carat* , /4 Carat* - 2, , DIAMOND SOLITAIRE ENHANCERS 1/2 Carat* 1,899 99** 1/2 Carat* 1,999 99** 3/4 Carat* 2,499 99** 3/4 Carat* 2,199 99** DIAMOND BANDS 5/8 Carat* - 1, , /8 Carat* 2, Carats* 4, Princess-Cut Diamonds 2, /4 Carats* 5, , /8 Carat* - 1 1/2 Carats* 1, , /4 Carat* & 1 1/2 Carats* 18 Store Select items are available at select locations or may be ordered through a store associate. Ask us for details. *Total weight. and * Diamond weights are approximate. See page 21 for details. ** Solitaire sold separately.

19 TLY AND INDIVIDUALLY CERTIFIED TO BE SEEING IS BELIEVING! DISCOVER FOR YOURSELF HOW MUCH VISIBLY BRIGHTER A DIAMOND CAN BE. DIAMOND BRIDAL RINGS VISIBLY BRIGHTER! Every Leo Diamond.05 carat and larger is independently and individually measured for superior fire, sparkle and brilliance. The certification of that brilliance, known as return of light, is your written proof. EVERY Leo Diamond Solitaire Engagement Ring and Bridal center stone is guaranteed to score at least two VERY HIGH ratings on the Light Performance Report. 7/8 Carat* 3, /8 Carat* 2, Carats* 6, set 1 1/8 Carats* 4, set ALL OTHER Leo Diamonds.05 carat and larger are guaranteed to score a minimum of three HIGH ratings on the Light Performance Report. CONVENTIONAL DIAMOND A round diamond of comparable quality and weight LEO THE LEO DIAMOND Unique, Patented Leo Diamond ** LEO 3, LEO LEO 1 1/3 Carats* 6, /4 Carat* 3, , ** Reprinted with the permission of GemEx Systems Inc. GemEx Systems is an independent laboratory that provides certification stating the measurement of your Leo Diamond s fire, sparkle and brilliance as shown on this chart. Independently Certified as to its quality and authenticity. 1 1/2 Carats* 6, , /5 Carats* 6, /4 Carats* 7, WE'RE PROUD TO BE YOUR AUTHORIZED LEO DIAMOND JEWELER. *Total weight. Diamond weights are approximate. See page 21 for details. 19

20 Independently Certified Diamonds Each diamond is Independently Certified as to its quality and authenticity. Gemscribe Certified Diamond SAVE 200 3/8 Carat NOW 999 each Reg. 1,199 each Certified Round Diamond 1/3 Carat 1/2 Carat 5/8 Carat 3/4 Carat 1 Carat , , , , Certified Cushion-Cut Diamond 1/2 Carat 5/8 Carat 3/4 Carat 1 Carat 1, , , , Certified Princess-Cut Diamond 1/2 Carat 1, /8 Carat 3/4 Carat 2, Carat 4, , Certified Marquise Diamond 1/2 Carat 1 Carat 1, , Certified Colorless Diamonds Certified D, E or F in Color in Our diamond bridal rings are graded near colorless or better. Every one of our Certified Diamond solitaire rings has a unique Gemscribe number on the diamond s girdle, visible only under 10x magnification. This number ensures your diamond cannot possibly be mistaken for any other. Your Diamond Your Certificate round diamond Princess-Cut, Round or Marquise Diamond 1/3 Carat F each The serial number on your certificate matches the serial number on your diamond. Store Select items are available at select locations or may be ordered through a store associate. Ask us for details. 20 1/5 Carat /4 Carat /3 Carat /2 Carat 1, /8 Carat 1, /4 Carat 2, Carat 3, /4 Carat - 1 Carat 14K Yellow Gold princess-cut diamond 1/4 Carat /3 Carat /2 Carat 1, /8 Carat 1, , /4 Carat 1 Carat Diamond weights are approximate. See page 21 for details. Marquise & Round Diamonds are available in select locations. 3, Round, Princess-Cut or Heart Shape Diamond in Twist Mounting Our Most Affordable Diamond Solitaire Rings in 1/4 Carat F /3 Carat F /2 Carat F 1, /8 Carat F 1, /4 Carat F 2, Carat F 3, /4 Carat /2 Carat 1 Carat 1, ,799 99

21 1/8 Carat* diamond bands , K White or Yellow Gold 1/2 Carat* , SAVE 200 1/3 Carat* 10K White Gold NOW 599 Reg. 799 A C B D F E A. 1/8 Carat* 10K White Gold B. 1/2 Carat* C. 1/5 Carat* D. 10K White Gold E. F. 10K White Gold Diamond Solitaire Enhancers Give her diamond solitaire a captivating new look Diamond Bands 14K White or Yellow Gold , Selection may vary by store. 1/6 Carat* ** ** 1/5 Carat* ** 14K Yellow Gold 1/5 Carat* ** 14K Yellow Gold 1/2 Carat* 1,699 99** 3/8 Carat* ** 1/2 Carat* Black & White Diamonds 1,099 99** ** ** 2,299 99** ** 3/8 Carat* 1,299 99** 3/4 Carat* 1,999 99** 1/2 Carat* 1,499 99** 2,299 99** *Total weight. Diamond weights are approximate. See below for details. **Solitaire sold separately. Off regular prices. Regular prices are offering prices and may not have resulted in sales. Black Diamonds are treated to permanently create the intense black color. No Interest if paid in full in 12 months! Interest will be charged to your account from the purchase date at the APR for Regular Purchases if the purchase balance is not paid in full within the deferred period or if you fail to make any required minimum payment within 60 days of its due date.** Total purchases of 500 or more required. 20% Down Payment Required. The required minimum payment for the plan is 1/12th of the purchase rounded up to the nearest 5.00 increment, but not less than 40. **Regular Credit Terms: APR for Regular Purchases: 24.99% APR; except in AL, 21% APR to , 18% APR over ; in AR, 5.00% APR; in CO, GA, IN, MS, OK, TN, TX, VT, and WY, 21% APR; in DC and MD, 24% APR; in HI, MA, MN and NC, 18% APR; and in NE, 21% APR to , 18% APR for and over. Minimum Interest Charge 1.00, except 0.70 in MI, MO, NY, TN, and TX; except 0.50 in AL, AZ, CO, IN, LA, ME, MA, MN, MS, MT, NJ, OK, PA, SC, SD, VT, WV, and WY; and no minimum in AR, DC, HI, MD, NE, NM, NC, and RI. State dependent terms vary by your state of residence. See the Retail Installment Credit Agreement for additional details. Subject to credit approval. Rate and Terms are accurate as of October DAY MONEY-BACK GUARANTEE on jewelry purchases. 30 days on watches. Custom designed merchandise, class rings, special ordered watches and items engraved with Prices good through May 12, Photography enlarged to show detail. Photographic, typographical and print errors are subject to correction. Some items are subject to availability and if not in stock are available through Special Order. An item of equal quality and attractiveness will be offered if the style shown is not available. Printed in the U.S.A. You may be charged for ring sizing services. *and All diamond weights are approximate. Refer to the following for size ranges appropriate to each carat weight listing: 1/20 carat ; 1/10 carat ; 1/8 carat ; 1/6 carat ; 1/5 carat ; 1/4 carat ; 1/3 carat ; 3/8 carat ; 1/2 carat ; 5/8 carat ; 3/4 carat ; 7/8 carat ; 1 carat ; 1 1/5 carats ; 1 1/4 carats ; 1 1/3 carats ; 1 3/8 carats ; 1 1/2 carats ; 1 5/8 personalized information cannot be returned. carats ; 1 3/4 carats ; 1 7/8 carats ; 2 carats ; 3 carats ; 4 carats ; 5 carats ; 6 carats ; 7 carats The natural gemstones in this catalog may have been color and/or clarity treated by: heating (generally); oil/wax/resin (emeralds); diffusion (sapphires, rubies, topaz); or fissure-filled with a glass-like by-product (rubies, sapphires). Although most treated gemstones are stable, some may require special care in jewelry repair. Our trained professionals are knowledgeable in repairing jewelry that contains treated gemstones. Gemstone jewelry should only be gently cleaned by rinsing in warm water and drying with a soft cloth. It is our policy not to sell or trade in gemstones that have been treated with vapor deposition. We do not sell rubies from Myanmar/Burma. We do not sell composite rubies. We do not sell coral. 21

22 the promise of a lifetime A SAVE 1,300 C B 1 1/5 Carats* NOW 2,799 set Reg. 4,099 set D G F E 1/2 Carat* 1, set 1 5/8 Carats* 4, set Bridal Styles in 14K Rose & White Gold H A. 1/3 Carat* B. 5/8 Carat* , C. 1 1/8 Carats* 3, set J D. 5/8 Carat* 2, E. 2, I F. 3/8 Carat* 1, set M G. 1 1/4 Carats* 3, H. 1 1/5 Carats* 2, set N K I. 7/8 Carat* 2, set J. 1 1/4 Carats* 3, set K. 1 1/3 Carats* 3, set LIFETIME DIAMOND GUARANTEE Yours with any diamond purchase at no additional cost. See store for details. L L. 2 Carats* 5, set M.3/8 Carat* 1, set N. 5/8 Carat* 1, Samuel Zulkanycz, Diamontologist, Louisville, KY There s an Independently Certified diamond expert, a Diamontologist, at every one of our stores. Our Diamontologists have been educated about the qualities that make each diamond unique and beautiful. Our Diamontologists earn their Independent Certification from The Diamond Council of America. Our experts want to share what they ve learned with you. Using our gemological microscope, you'll view your diamond first-hand as our Diamontologist points out the features that determine its quality and value. DCA certificate and pin. Symbols to look for. SAVE 300 5/8 Carat* NOW 1, set Was 1, set 22

23 SAVE /2 Carats* NOW 3, set Was 4, set C D A B A. 2 Carats* 3, B. 2 5/8 Carats* 5, E F G H 3 1/2 Carats* 6, C. 1 3/8 Carats* 2, D. 3 3/4 Carats* 6, set E set K F. 3/8 Carat* 1, set I J L M Store Select items are available at select locations or may be ordered through a store associate. Ask us for details. 3 Carats* 5, set 3 Carats* 4, /4 Carats* 2, set SPECIAL FINANCINGAVAILABLE Details on page 21. *Total weight. Diamond weights are approximate. See page 21 for details. As advertised in our catalog that was in effect thru 4/14/13. 3 Carats* 5, set 4 Carats* 6, set G. 1/3 Carat* 1, set H. 7/8 Carat* 2, set I. 1/2 Carat* 1, J. 5/8 Carat* 1, set 1 1/5 Carats* 2, set K. 1/3 Carat* set L. 2 Carats* M. 4 Carats* 4, , set 23

24 B D A C E H I Store Select items are available at select locations or may be ordered through a store associate. Ask us for details. F J G Diamond Rings that Celebrate Your Love The Three-Stone Diamond Ring A set B. C. 1/2 Carat* D. 5/8 Carat* E set F. 1/3 Carat* G. 2 Carats* set 1, set 2, set 1, set set 2, set 4, set 1, H. 1/2 Carat* 2, I. 2, Available in 14K Yellow Gold J. 1 1/2 Carats* 3, Carats* 4, /8 Carat* 1, , Carats* 4, Princess-Cut Diamonds 1/2 Carat* , /2 Carats* 3, Carats* 4, Round Diamonds 14K White or Yellow Gold 1, /2 Carat* /2 Carats* 3, K Yellow Gold 1/2 Carat* PROFESSIONALREPAIR SERVICE Do you have jewelry in need of repair? Let us repair your fine jewelry or watch to restore its beauty. The Three-Stone Diamond Ring Enhancer The Perfect Partner to the Three-Stone Ring. Three-Stone Ring Sold Separately /8 Carat* Princess-Cut Diamonds *Total weight. Diamond weights are approximate. See page 21 for details.

25 show him you know his style , K Yellow or White Gold Gold Bands for Both of You /2 Carat* 1, Supreme-Fit 1/2 Carat* 1, , , K White Gold Supreme-Fit Lady s 2mm Band Lady s 3mm Band Man s 5mm Band Man s 6mm Band Black Diamonds K White or Yellow Gold 2, K Yellow or White Gold Lady s 2mm Band Man s 3mm Band /2 Carat* Black & White Diamonds /4 Carat* Black Diamonds , /2 Carat* 1, /4 Carat* 1, K Yellow Gold K White or Yellow Gold Supreme-Fit Lady s 4mm Band Man s 4mm Band Man s 6mm Band Tungsten Carbide Supreme-Fit Available in White, Gray & Black Men s Contemporary Metal Bands F A-C each D White & Gray G E Black F G White H I. Diamond White & Black Tungsten Carbide Supreme-Fit J A K B C J D E Add that Personal Touch Have a romantic message, a quotation or your names engraved on your jewelry. Ask a sales associate for details. H I K L. Diamonds M /2 Carat* 1, N. Diamonds N Stainless Steel O. Supreme-Fit P. Supreme-Fit Q L M *Total weight. Diamond weights are approximate. See page 21 for details. Black Diamonds are treated to permanently create the intense black color. O P Q 25

26 25% MFR. SUG. RETAIL PRICES Off All Citizen Watches Styles may vary by store. Excludes Open Hearts by Jane Seymour and Citizen Signature. NOW 225 Mfr. Sug. Retail 300 NORMANDIE Mother-of-Pearl NOW Mfr. Sug. Retail 315 SILHOUETTE CRYSTAL SWAROVSKI ELEMENTS NOW Mfr. Sug. Retail 225 SILHOUETTE SPORT NOW Mfr. Sug. Retail 275 RIVA Mother-of-Pearl NOW Set Mfr. Sug. Retail 325 set SWAROVSKI ELEMENTS Bezel and Bracelet Comes with Matching Bracelet NOW Mfr. Sug. Retail 450 PALADION 26 Diamonds Mother-of-Pearl NOW Set Mfr. Sug. Retail 375 Set SWAROVSKI ELEMENTS Bezel and Bracelet. Comes with Matching Bracelet Unstoppable Graduation Gifts SWAROVSKI ELEMENTS Mother-of-Pearl 26 NOW Mfr. Sug. Retail 695 LADIES CERAMIC 32 Diamonds New NOW Mfr. Sug. Retail 425 MODENA 23 Diamonds SWAROVSKI ELEMENTS Mother-of-Pearl

27 25% MFR. SUG. RETAIL PRICES Off ALL BULOVA Watches Styles may vary by store. DIAMOND COLLECTION Designed to Sparkle! SAVE 125 NOW Mfr. Sug. Retail 225 NOW Mfr. Sug. Retail 425 Mother-of-Pearl Diamond Dial with Diamond Bezel. CRYSTAL COLLECTION NOW Mfr. Sug. Retail 399 Mother-of-Pearl Diamond Dial with Diamond Bezel. NOW Mfr. Sug. Retail 350 Mother-of-Pearl Diamond Dial. NOW Mfr. Sug. Retail 299 Mother-of-Pearl Diamond Dial. Boyfriend Size NOW Mfr. Sug. Retail 375 SWAROVSKI ELEMENTS Bezel. NOW Mfr. Sug. Retail 350 Mother-of-Pearl Dial SWAROVSKI ELEMENTS Bezel and Bracelet. NOW Mfr. Sug. Retail 225 Mother-of-Pearl Dial SWAROVSKI ELEMENTS Bezel and Bracelet. NOW Mfr. Sug. Retail 250 Mother-of-Pearl Dial with SWAROVSKI ELEMENTS Bezel and Bracelet. Store Select items are available at select locations or may be ordered through a store associate. Ask us for details. NOW set Mfr. Sug. Retail 250 set White Pearlized Dial with SWAROVSKI ELEMENTS Bezel. Comes with Matching Heart Necklace. SPECIAL FINANCINGAVAILABLE Details on page

28 POSTMASTER: REQUESTED IN HOMES APRIL 29 - MAY 1, PLEASE DO NOT DELIVER BEFORE APRIL 29, 2013 MEMBER OF UP SAVE 300 UP TO SAVE 50 TO % Round or Princess-Cut Diamonds 10K White Gold 1/8 Carat* /3 Carat* /2 Carat* , Princess-Cut Diamonds 1/5 Carat* /3 Carat* /2 Carat* /4 Carat* 1, , Princess-Cut or Round Diamonds 18K White Gold /3 Carat* /2 Carat* /4 Carat* 1, , K White Gold 3/8 Carat* NOW Reg /4 Carat* NOW 749 Reg. 1, Diamond Solitaire Round Diamonds 14K White or Yellow Gold Round Diamonds in 14K Yellow Gold available 1/20 Carat* /10 Carat* /5 Carat* /3 Carat* /2 Carat* /4 Carat* 1, , /2 Carats* 3, Gemscribe Certified Diamond Each diamond is Independently Certified as to its quality and authenticity. Artistry Black Diamonds NOW Reg NOW Reg. 169 Reg /8 Carat* Artistry Blue Diamonds MOTHER S DAY IS SUNDAY, MAY 12TH NOW each 1/10 Carat* White Diamonds & Artistry Blue Diamonds NOW Reg. 169 Hoop Reg /5 Carat* Artistry Black Diamonds Reg. 259 Store Select items are available at select locations or may be ordered through a store associate. Ask us for details. *Total weight. Diamond weights are approximate. See page 21 for details. Off regular prices. Regular prices are offering prices and may not have resulted in sales. Artistry Diamonds are treated to permanently create their intense colors.