Architect of Dreams MAY Organised by: Il Bottaccio, London. In Partnership with: Letizia Caponi

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1 Architect of Dreams MAY 2015 Organised by: Il Bottaccio, London In Partnership with: Letizia Caponi In collaboration with: European School of Economics - London

2 The Wedding Planner ABOUT ESE The European School of Economics is a private college of higher education offering unique undergraduate, postgraduate, and certificate programs at its campuses in London, New York, Rome, Milan, Florence, and Madrid. The European School of Economics has prepared thousands of graduates for leadership positions in the key fields of international business such as finance, marketing, communications and management. The School offers specializations in today s emerging and cutting-edge business sectors and works in collaboration with more than fifteen hundred leading international companies, including some of the FORTUNE 100 Best Companies to Work For, offering the most extensive and comprehensive university placement program available today. The European School of Economics is a recognised Educational Institution, accredited by the British Accreditation Council (BAC) ESE PHILOSOPHY Elio D Anna is Founder and President of the European School of Economics, and author of the literary work: The School for Gods. the author of thousands of sentences, messages and discourses born from his own creativity, integrity and ideals. President D Anna established the European School of Economics Foundation, a charity organization that raises annual funds for Scholarship and Research in Higher Education. The European School of Economics Foundation hosts annual events: the Visionary Leadership Awards, and Health is Wealth. In twenty years of activity, Elio D Anna through ESEF has donated hundreds of scholarships for millions of euro to students based on need and merit. Other organizations founded by Mr, D Anna include Dreamore, a holding containing numerous companies of his own creation, sharing the fundamental idea that a man must discover his own dream and do only what he loves to achieve in life his highest aspirations. LONDON NEW YORK ROME MILAN FLORENCE MADRID

3 The Wedding Planner Letizia Caponi Wedding Planner Letizia Caponi grew up in the rich green heart of Italy- Umbria. Her childhood surroundings and generous family cultivated in her the joy of sharing special occassions and the passion for entertaining in luxury and style. Called to Rome at an early age to explore her acting abilities, Letizia soon met with the job opportunity of a lifetime in Italy s famed Costa Smeralda. It is there that she began forging her skills as events manager. At the end of the season she went on to her first experiences as wedding planner in London where she stayed for 6 years before returning to Italy and completing her formal training at the Enzo Miccio Academy in Milan. Letizia now lives and works in London with her commited staff and a portfolio of photographers, make-up artists, caterers, hoteliers, and coveted venues planning the events of a lifetime for clients in the highest echelons of London society. Now working in collaboration with the experienced team at Il Bottaccio in Belgravia, Letizia is an Architect of Dreams.

4 The Wedding Planner Il Bottaccio London At the time of its construction, the architects, builders and craftsmen of 8-9 Grosvenor Place intended to create a building that would make an unforgettable impression on London Society of the day. Two centuries later, the impact remains the same This important and well-established multipurpose event venue enjoys a prime location in an attractive area of central London. The combination of its two entrances and number of rooms offers maximum flexibility for event organisers both in terms of space and application. The stunning Grand Gallery is ideal for holding wedding receptions.

5 programme THURSDAY / 14 MAY pm Presentation of the attenders Presentation of Letizia Caponi and projection of a wedding movie Presentation of ESE programmes Presentation of Bottaccio Event venue and planning 6.30 pm End of the first day FRIDAY / 15 MAY am Letizia Caponi first important introduction to the wedding: Definition of Wedding Planner The role of the wedding planner into the society How to plan a religious or civil ceremony Getting married abroad Core steps to organize the perfect event Invitation The bride s outfit and the groom s outfit A wedding gift list 1.30 am Lunch buffet 3 pm Introduction to the catering service: Caterers and menu / Mise en place / Drinks Presentation of the cake designer: Wedding cake / Cake styles / Filling and extras 6 pm End of the second day SATURDAY / 16 MAY am Presentation of Nicola Scarpellini (flower designer) List of aromatic wedding flowers Flowers and their meaning Flowers on a budget Styles of bridal bouquet

6 programme Working group preparation with Letizia Caponi and the flower designer Workshop on flower design 1.30 am Lunch buffet 3 pm Introduction of Francesca Ioppolo (make-up artist) Six tips for looking good in wedding photos Practical demonstration of make-up with two models 5 pm Introduction on the wedding music and entertaines 6 pm End of third day SUNDAY / 17 MAY am Reproducing a wedding plan and budget Event logistic planning Wedding transport Gift from the bride and groom Wedding favors 1.30 am Lunch buffet Presentation of Felipe Goncalves (photographer): Wedding photographer (his job and his duties) A question of copyright Styles of wedding photography Presentation of some photo shoots wedding 3 pm Working group preparation and workshop on wedding planning (each group with its theme wedding) 5 pm Presentation of group works / Election of the winning group 6.30 pm Distribution of Diplomas and end of the courses Course fee pp all included For additional information and accommodations please contact or mail info@eselondon.ac.uk

7 ESE LONDON 8/9 Grosvenor Place London SW1X7SH - UK Tel: Fax: info@eselondon.ac.uk eselondon.ac.uk ESE NEW YORK 725 5th Avenue 19th Floor Trump Tower New York, NY USA Tel: Fax: info@ese.edu ese.edu ESE MADRID Calle Serrano, 85-4th Floor Madrid - Spain Tel: Fax: info@esespain.com esespain.com ESE FLORENCE Borgo Santi Apostoli, Florence - Italy Tel: Fax: ese.firenze@uniese.it uniese.it ESE MILAN Via Tortona, Milan - Italy Tel: Fax: ese.milano@uniese.it uniese.it ESE ROME Via della Cordonata, Rome - Italy Tel: Fax: ese.roma@uniese.it uniese.it

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