serumtm Truly honest conversations with your friends.

Transcription

1 serumtm Truly honest conversations with your friends.

2 No blame should attach to telling the truth... but it does. Isn t it time we have honest conversations? We would like to introduce you to the future of convesations without borders. We designed a mobile application actually worth talking about. Introducing SERUM. 2/13

3 Target Audience MILLENNIALS A term used to refer to the generation, born from 1980 onward, brought up using digital technology and mass media; the children of Baby Boomers; also called Generation Y. Tech Dependent 25% of the world population Secondary Target: Generation Z (Teenagers) 3/13

4 Millennials are so used to engaging with a group that they are actively seeking ways to be private in a group setting. Maude Standish. Co-Founder of Tarot a Millennial Trend Research Company, Mar 2014 Millennials comprise 24% of the US population. That s 77 million individuals! 27% of Millennials use Chat Apps a week. The highest percentage of any generation. Younger Millennials range from 18 to 26 and have a buying power of nearly $900 billion! 4/13

5 serumtm Multiple Threads! Start and join multiple conversations with different groups of friends. Easy sign up via Facebook or Sign up with ease using Facebook or via . Nothing is posted on Facebook. BACK INVITED (6) What s the craziest thing you did for money? I proposed to my high school teacher in front of my classmates Sent at 10:02 am Chat with friends, friends-of-friends and other Serum users anonymously Friends cannot determine who is talking in the thread and can respond honestly. Connect with Friends and Others Have anonymous conversations with Friends-of-Friends and even BACK other Where s a good place to get sushi? Serum users in the area. FRIENDS MAP I ran across the mall naked. Security nearly caught my naked ass! lol OMG! I hope you didn t sit down Sent at 10:17 am Sent at 10:15 am Mutual Friends: Done Friends are alerted on their devices using push-notification. Hm, I wore a chicken suit for 24hrs Sent at 10:30am Send! 5/13

6 Make new friends anywhere in the world. Serum users can switch over to "Map View" and have anonymous conversations with Friends-of-Friends and even other Serum users in the area. Visiting a new city? Chat with your friends' friends without obligations or pressure. Get to know each other and start a new friendship! BACK Where s a good place to get sushi? FRIENDS MAP BACK Where s a good place to get sushi? FRIENDS MAP Friend of a Friend Other Serum Users Mutual Friends: Done Done 6/13

7 How it works You select friends to pose a question to. Your friends are notified of your question and can decide to respond - anonymously. No one knows who s in the conversation except you. You manage the conversations. Kick anyone out at any time. Have multiple threads of conversations at a time! Pose a Question 1 Tommy states a question and opens a new conversation thread 3 What he sees... Anonymous answers. No one knows who s speaking. Should I lend Sarah money? MAYBE NO! NO! 2 Pick Friends or friend s friends From your contact list or using map view BACK Where s a good place to get sushi? PFFSST. NO! She never pays back! FRIENDS MAP She still owes me money Mutual Friends: Done Really? She seems trustorthy 7/13

8 TECHNOLOGY Target Devices: IOS Smartphone, IOS Tablets Android Smartphones, Android Tablets Design and developed using Java on a MySql Sever using AWS (Amazon Cloud) Proprietary Platform Secure chat programming with client-server encryption App is built natively for IOS and Android Integrated with Facebook and Twitter Sign Up and login with Facebook and Tracking and analytics will be integrated with a 3rd party company TBD Advertising Platform is TBD 8/13

9 COMPETITIVE GRID Description Real Chat Network Target Audience Valuation SERUM Serum lets friends ask and answer questions anonymously and with 100% honestly. Friends can start and manage coversations. Friends and Friends of friends Millennials and Teens Whisper Whisper is the best place to express yourself online. Connect with likeminded individuals, and discover the unseen world around you. Everyone on your contact list and proximity Teens $200M Secret Secret is a new way to share what you re thinking and feeling with your friends. Everyone on your contact list and proximity Millennials and Gen X $50M Yik Yak Yik Yak acts like a local bulletin board for your area by showing the most recent posts from other users around you. Everyone on your contact list and proximity Millennials and Teens $25-50M Truth A one on one anonymous chat application Everyone on your contact list Teens 9/13

10 MILESTONES APR 2014 Application Design and Schema JUN Front End Design and Development. IOS development. AUG ALPHA MVP complete Extensive testing and iteration phase SEPT BETA Load in users for testing in a closed network OCT LIVE Design and build Android smartphone version. NOV 250,000+ USERS Launch Android for smartphone version. JAN M USERS NORTH AMERICA Apr M+ USERS LAUNCH CHINA First Round 13,500,000 shares $.20 /share Public Round 15,300,000 shares $.35 /share 15,300,000 shares $.40+ /share 15,300,000 shares $1.60+ /share 15,300,000 shares $3.00+ /share Q3 Q4 *Valuation: Based on $25 per User Pinterest: $71/user What s App: $35/user 10/13

11 Board and Management Arni Johannson, Chair and CEO 20 years Canadian Capital Markets Experience Founder and President of Canadian Nexus Ltd. Founder & Chairman of Titan Uranium (acquired for $30m Feb 2012 by Energy Fuels EFR:TSX / UUUU: NYSE ) Co-Founder of the Fortress Group; Fortress Paper FTP:TSX ( ) Partner at On Demand Productions & Pink Buffalo Films ( ; ) Partner at Enderby Entertainment Ltd. ( ) Co-Founder of Radius 9 Enterprises, a tech incubator, First company launched: VuSay Media Corp. ( ) Director of Fatigue Science; Fatigue Assessment Technology developed from inside the US Military ( ) Nicholas R. Miller, Director 30 Years experience as entrepreneur in the software, wireless, and Internet sectors Founder and president & CEO of Airpatrol Corp (acquired by Sysorex: SYRX:NASDAQ) Founder and CEO of Datalink based in San Jose a pioneer in delivering real time data to cell phones A recognized expert and patent holder on wireless & wireless security tech Currently a Director of the Vancouver Aquarium Former consultant at Coopers and Lybrand Former Director of Ezenet Technologies (acquired by Cognicase) Former Director of Workfire Technologies (acquired by Packeteer Inc.) Formerly served as Vice-Chairman and a Director of Mulgrave School 11/13

12 Board and Management Karl Antonius, Director Extensive capital markets experience spanning over 20 years. President and director of Mandalay mining corp Partner of Top View Financial Zurich Richard Whitehead, CEO & Co-Founder 16 years of business experience including senior sales and marketing roles Member of executive-level leadership teams at both private and public technology companies including start-up style environments Managed and conducted product launches to North American and global audiences Former Director of Marketing for Parktoria Technologies Holds a Bachelors of Commerce degree in Entrepreneurial Management from Royal Roads University

13 DEVELOPMENT PARTNER VISAIO Development Corp Visaio is a next generation App technology company with a focus on designing software that helps grow and retain users. Visaio is located out of downtown Vancouver with a team of talented engineers and designers. Our goal is to develop emmerging technologies for B2B and B2C companies with a focus on maximizing user acquisition and retention initiatives which includes big data analytics and user managment. Julian Ing CEO Julian has extensive experience launching web and mobile applications. He s developed multiple award winning social gaming Apps as well as launched B2C applications on numerous paltforms including ebay, Facebook, Google + and multiple global networks. Julian has been working in tech and advertising for over 15 years. His experience in user acquisition and retention spans from online gaming to advising and working with technology companies in Toronto to San Francisco. Founder of Eruptive Games later to merge into Fathom Interactive One of the first social App developers on Facebook Accolades and awards won for Mercenaries of War and Citizen Grim Advisor for BlueBat Games acquired by Novomatic CEO and founder of Giant Interactive that was acquired by Stanrick PR LLC CEO and founder Quantum Publishing that was acquired by Trader Publication 12/13

14 SHARE STRUCTURE Share Structure 15,232,142 (approximately) Post $0.35 Money Fully Diluted: 16,910, ,000 (vested company options - to be priced, not lower than $0.35) 928,571 ($ year warrants - from $0.35 PP)

15 OPPORTUNITY Tremendous market demand for privacy focused Apps Massive target audience with market demand Millennials and teens account for 48% of the population and they communicate mainly on mobile devices Active market for chat Apps: WhatsApp sold for $18 Billion; Snapchat is valued at $2B; top anonymous Apps between $50M - $200M No other App like Serum exist with Patents being put into place High market exposure and public interest We have dedicated and experienced Social App Development and Marketing Teams 13/13