CONNECTED VEHICLE ANALYTICS ENABLING NEW BUSINESS MODELS & INNOVATION. Presented by: Norm Marks Automotive Sector Leader Date: 21 June 2016

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1 CONNECTED VEHICLE ANALYTICS ENABLING NEW BUSINESS MODELS & INNOVATION Presented by: Norm Marks Automotive Sector Leader Date: 21 June 2016

2 EMERGING OPPORTUNITIES 381 Million Connected vehicles on the road by 2021 Source: BI Intelligence The Transformation of The Automobile April 2016 $1.5 T Growth of automotive revenue pool by 2030 due to shared mobility, connectivity services and feature upgrades Source: McKinsey & Company Automotive Revolution Perspectives Toward 2030 January 2016

3

4 BREAK THROUGH BETS?

5 PORSCHE CREATES DIGITAL BUSINESS DIVISION APPLE INVESTS $1 BILLION IN CHINESE RIDE-HAILING SERVICE DIDI CHUXING VOLVO DITCHES THE CAR KEY TO MAKE WAY FOR THE FUTURE FORD SMART MOBILITY LLC ESTABLISHED TO DEVELOP, INVEST IN MOBILITY SERVICES; JIM HACKETT NAMED SUBSIDIARY CHAIRMAN GOOGLE AUTONOMOUS CAR PROJECT TEAMS WITH FIAT CHRYSLER BMW LAUNCHES REACHNOW CAR-SHARING SERVICE IN SEATTLE TOYOTA & AIOI NISSAY COLLABORATE IN A US VENTURE FOR USAGE-BASED CAR INSURANCE LYFT RAISES $1 BILLION, ADDS GM AS INVESTOR AND PARTNER FOR DRIVERLESS CARS GM PUTS ITS CAR-SHARING VENTURES UNDER "MAVEN" VOLKSWAGEN INVESTS $300M IN TAXI APP GETT NAVISTAR'S ONCOMMND CONNECTION REACHES MILESTONE OF 200,000 VINS HYUNDAI TAPS CISCO TO DEVELOP CONNECTED CAR TECH

6 THE CONNECTED VEHICLE IS CREATING NEW BUSINESS MODEL OPPORTUNITIES Car Sharing Loan Sharing Smart Mobility / Multi-Modality Pay for Miles Driven Data Driven Insurance Consortia Loyalty Programs Infotainment, Advertising in Car

7 INNOVATION DRIVING CUSTOMER EXPERIENCE AND REVENUE OPPORTUNITIES Reduce Product Development Cycles Over the Air Software Updates Develop Most Relevant, Better Products Updated & Refreshed Vehicle Body Platform Enable Commerce & Intelligent Customer Interactions

8 BUSINESS OPTIMIZATION PROFITABLE OPERATIONS Optimized Dealer & Charging Network Better Inventory Management Capitalize on New Revenue Sources Increased Parts & Service Revenue Reduced Warranty & Quality Costs

9 A 1-percentage-point increase in customer loyalty translates into an additional $700 million in revenue for GM Automotive News, 6/10/13

10 Cost of Quality Global OEM Warranty Claims Paid in 2015 $10.1B (USD)

11 How does analytics influence. human behavior? loyalty? quality? safety? content?

12 How does analytics enable you to. know what business to be in? assess risk? predict customer behavior? reach customers? identify client needs? design products & services?... improve quality of products? predict impending repairs? protect the business? Car?

13 TECHNOLOGY ENABLERS: MULTI-PHASE ANALYTICS DATA EVERYWHERE ANALYZE EVERYWHERE CONNECTED VEHICLE Streaming Data Real-Time Decisions Big Data Analytics Customer Experience Location-based and Temporal (Time of Day) Services Best Offers (New Vehicle, Retail, Restaurants, Fuel ) Better CX Models (Segmentation, In-Market, Loyalty, Goodwill ) Quality & Reliability Service Fault Detection Short-Term Alerts Mid/Long-Term Quality and Fleet Level Alerts Warranty / Recall and Quality Analytics Dealer Services Predictive Maintenance Service Alerts Parts & Service Offers Inventory & Bay Availability Parts Inventory Optimization Parts & Service Price Optimize Driver Safety ADAS Data Accident Alerts Accident Predictions Accident Notifications/Assistance Product Safety & Design Usage-Based Insurance Infotainment Interactive / Connected Media In-App Location-Based Offers Right media, time, person In-App Optimized Offers Monetizing Customer Experience Behavioral Analytics Mobility Locate Car/Ride-Share Smart Parking Unique Offers Dynamic Transportation Pay by Miles Driven Multi-modal User Score Behavior / Policy Monitoring Young Driver Travel Unusual Deviations Vehicle Shut Off Fraud Vehicle Recovery Liability Analytics Fleet Level Fraud Analytics

14 DEEP LEARNING: SMART MOBILITY AND FUTURE AUTONOMOUS VEHICLE OPPORTUNITIES Object detection Pedestrian detection Predicting steering wheel angle Verbatim and text categorization Influencing human behavior in app, in car Lane detection Context aware Fraud detection Optimal dynamic transportation options

15 INTELLIGENCE FOR THE CONNECTED WORLD Connected Vehicle Connected Customer Connected Auto Insurance Connected Transportation Predict issues in the fleet before failures occur and provide new value added services. SAS uses data vehicle sensors and customer information to develop and deploy models that provide proactive information leading to better customer service. Multiple Global OEMs Provide your customers with the right content and offers in real time. SAS leverages data from connected devices to predict customer preferences, in real time. The result is timely suggestions and offers customers are more likely to accept. Global Telecommunications Company SAS used to capture driver behavior from embedded devices so insurance companies can attract and retain lowrisk customers and provide innovative value-added services. Ensure uninterrupted service and passenger safety. SAS is relied upon to leverage data from tracks and vehicles to predict potential issues that compromise performance and safety, and optimize maintenance schedules leading to safer, more reliable service.

16 Thank

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