DAS TERMINAL FORMAT, REFINANCING, SPONSORING. A new culture for content. Copyright 2014 zehndetails GmbH & ESTENSIS GmbH. All rights reserved.

Transcription

1 DAS TERMINAL A new culture for content FORMAT, REFINANCING, SPONSORING

2 - Stainless steel terminal for posters and presentations - Screen size of an A-0 poster format - ipad app to interact with multimedia content Das Terminal Features - Online management system for organizers and creators - Send content from Das Terminal via - Get in touch with creators - Full-text search - Presentation mode with sound system

3 1. 2. Invitations and reminders Submission and personal profile Das Terminal Touchpoints Content consumption and interaction Sending content and contacting creators

4 Das Terminal Impressions

5 DAS TERMINAL A new culture for content MORE THAN A POSTER SERVICE

6 - New formats for the knowledge transfer There is more Opportunities - Workshops, discussions, rapid fire sessions, information briefings - High visibility advertisement and sponsoring - Full placement flexibility - New ways of managing the streams of visitors

7 CASE #1 Different use cases Create flexible presentation corners or workshop areas with Das Terminal. Change the format of lectures into personal, interactive sessions.

8 CASE #2 Human interaction More discussions, interactions, meetings with and through Das Terminal.

9 CASE #3 Space saving Save space, reduce rental cost and minimize the printing hassle of creators.

10 DAS TERMINAL A new culture for content MAKING MONEY WITH DAS TERMINAL

11 - New formats of advertisement with high visibility Value adding Briefly - Multiple sponsoring opportunities - Manage the stream of visitors and lead delegates through the exhibition or other points of interest to increase conversion - Full placement flexibility to optimize space usage

12 CANVAS Sponsoring #1 CREATE YOUR OWN CANVAS

13 - Unique format CANVAS Sponsoring #1 - Prominent positioning during presentations Technical specifications Width / height = cm ( px) Minimum font size = 64 pt A template can be downloaded on

14 IN-APP Sponsoring #2 BE INTERACTIVE BE PART OF THE APP

15 - Rich media ad space (video & audio) - In-app messaging delegates get in contact with sponsors IN-APP Sponsoring #2 - In-app coupon sendable via mail (e.g. for a lottery) Technical specifications Width / height: 1080 x 1536 px PDF-file (Portrait orientation) Width / height: 38.1 x 54.2 cm Minimum font size: 16 pt Video formats:.mp4,.mpg,.mov,.avi Maximum file size: 40 MB

16 IDLE VIEW Sponsoring #3 HIGH VISIBILITY BE ALL OVER THE VENUE

17 - Sponsored posters are shown in the idle view which starts automatically - High visibility on large screens IDLE VIEW Sponsoring #3 - On every Das Terminal across the venue Technical specifications Width / height: 1080 x 1536 px PDF-file (Portrait orientation) Width / height: 38.1 x 54.2 cm Minimum font size: 16 pt

18 MAILINGS Sponsoring #4 DIGITAL AND PROMINENT

19 Sponsor banner - Prominent in relevant mails - Direct links to other websites - Mailings: submission MAILINGS Sponsoring #4 invitations, contact the author, receive content Congress banner Technical specifications Width / height: 600 x 150 px (Landscape orientation).jpg or.png

20 UPLOAD Sponsoring #5 TARGET GROUP SPECIFIC

21 - Target group specific ads Sponsor banner during content submission in user profiles - High retention period of content creators UPLOAD Sponsoring #5 - Information channel prior to the congress Technical specifications Width / height: 600 x 150 px (Landscape orientation).jpg or.png

22 CASE Refinancing PREVIOUS CONGRESS SAMPLE CASE

23 Poster service Das Terminal + Canvas + Sound system + In-app + Server and set-up fee + Idle view + Liaison manager + Submission invitations + Logistics Contact the author + Receive content % cost Upload view 150 % refinanced by sponsors

24 DAS TERMINAL A new culture for content DAS TERMINAL AT A GLANCE

25 - Das Terminal the new way of experiencing posters Das Terminal At a glance - New and high visibility for science and industry - Great new formats for the knowledge transfer - Save space and optimize streams of visitors - Make money with Das Terminal through ads and sponsoring

26 a product by zehndetails and ESTENSIS hello@dasterminal.com