Business Aarhus. Introduction to Aarhus
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1 Business Aarhus Introduction to Aarhus
2 Business Aarhus 2 About Aarhus, Denmark The Aarhus metro has a population of 1.2 million, while 320,000 are living in the municipality of Aarhus Aarhus is a city of knowledge with a university in the Top 100 of the world s 17,000 universities Aarhus has been chosen as the European Capital of Culture in 2017 The city is currently undergoing major development with several large scale construction projects
3 Business Aarhus 3 Growth Objectives For the year ,000 inhabitants (Compared to 300,000 in 2008) 220,000 jobs (Compared to 170,000 in 2005) 200,000 homes (Compared to 150,000 in 2008) 60,000 students (Compared to 40,000 in 2008)
4 Business Aarhus 4 Aarhus One of Denmark s Two Metropolitan Areas Easy access to Hamburg and the rest of Europe
5 2010M M M M M M M M M M M M M M M M M M M M M M M M M M M M M M M M M M M M M02 Business Aarhus 5 Aarhus A City of Growth Lowest unemployment in major Danish cities and below national average 10 Development in unemployment (Jan 2007 April 2012) Odense København Copenhagen Aalborg Hele National landet average Aarhus 5 4 3
6 Business Aarhus 6 Aarhus A City of Growth Forecast of population growth in Denmark Population growth Source: Statistics Denmark
7 Business Aarhus 7 From National City of Industry to European City of Knowledge Aarhus has made the transition with success and has a strong platform for future growth Development of Aarhus business demography Farming, fishing and development of raw materials Industry Building and Construction Trade Business Aarhus 1999 Hotels and Restaurants Business Aarhus Transportation Finance, Insurance and Business services Public Administration Education Healthcare Total
8 Business Aarhus 8 Aarhus University is in the Top 100 of the world s 17,000 universities
9 Business Aarhus 9 The Knowledge City Aarhus Aarhus is an international city of education + 50,000 students Twice as high an educational level than the country average Record uptake of students at Aarhus University in 2011 by Danish as well as international students At the same time Aarhus has Denmark s largest share of students on higher education compared to the number of inhabitants Besides Aarhus University the following schools are located in Aarhus: Aarhus School of Architecture Business Academy Aarhus Danish School of Media & Journalism AARHUS TECH VIA University College Aarhus Business College The Jutland Art Academy The ChaosPilots The Royal Academy of Music
10 Business Aarhus International City of Knowledge Unique recruitment base Aarhus is the fastest growing knowledge- and growth hub in Denmark and also the centre of Western Denmark. The City has a catchment area of 1.2 million citizens within an hour s drive, an educational level twice the national average and one of the highest concentrations of students in Northern Europe. This gives Aarhus a unique recruitment base for companies, seeking highly skilled employees and specialists. Furthermore, Aarhus maintains focus on the subject and has continuous investment plans to ensure that Aarhus remains a good place to work and live. As a result, a large number of international companies have chosen Aarhus as their base within the last 2-3 years. Facts about the labour market in Aarhus 1.2 million citizens within an hour s drive 78% speak English Aarhus has more than 45,000 students, and thus one of the highest concentrations of student in Northern Europe Aarhus University is ranked among the Top 100 universities in the World Aarhus has twice as many inhabitants with a higher education than the national average Aarhus is the most popular Danish city for job-seeking students Aarhus offers an attractive set-up for international employees/companies.
11 Business Aarhus 11 Recruitment International employees The City of Aarhus seeks to attract, receive and retain foreign managers, specialists and employees. Therefore, binding partnerships have been established between businesses, institutions and public organizations in the area to assist companies, the foreign employees and their families to establish themselves, settle and live in Aarhus. In Aarhus there is an unique environment for international staff Excellent selection of housing for all segments of international employees An international kindergarten, school and gymnasium An International Citizen Service with a one-stop-shop service to assist with paperwork and public matters (A collaboration between municipalities, state administration and Tax and Immigration Services) A Job center and the International Community are able to assist with jobs for spouses International Community International Community assists international employees and their families to get settled in the Aarhus area: By welcoming and assisting them settling-in and during their stay in Aarhus By arranging social activities, networks and contacts By offering a Spouse community and jobs for spouses For more information about the International Community in Aarhus, please visit:
12 Business Aarhus 12 TOP 25 Employers in Greater Aarhus Company Status No. of Employees Industry Dansk Supermarked HQ +2,000 Retail Arla Foods HQ +750 Dairy ISS Affiliate +1,000 Facility Services Dupont Affiliate 750 Food R&D Aarsleff HQ 750 Construction Jysk HQ 1,000 Retail Bestseller HQ-activities 900 Clothing Terma HQ 950 Airspace Johnson Controls Regional HQ 750 Industrial cooling Frode Laursen HQ 750 Transportation Stibo HQ 600 IT CSC Affiliate 500 IT IBM Affiliate 750 IT Crisplant HQ 600 Industrial Jyske Bank HQ 1,000 Banking Danish Crown HQ 750 Food Tvilum HQ 750 Furniture Aarhus University HQ 10,000 Education and research Students +32,000 Grundfos HQ 1,000 Industrial TDC Affiliate +2,500 Telecom Siemens Wind Power Regional HQ 3,000 Wind energy Vestas Wind Systems HQ +2,500 Wind energy Aarhus University Hospital HQ +9,000 Hospital City of Aarhus HQ +30,000 Public
13 Business Aarhus 13 Aarhus as Knowledge Hub The new Axis of Knowledge Foods Agro Food Park Center of knowledge, innovation, research, education and growth within the agricultural and food sectors. By 2020 Agro Food Park will be one of the world s five strongest knowledge clusters within agriculture and foods. Health and Medtech The New University Hospital The New University Hospital will be one of the largest hospitals in Northern Europe, with 300,000 m 2 of buildings and 9,000 employees. The completion of the hospital - an investment of almost 7 billion Danish Kroner - is expected by IT Katrinebjerg Katrinebjerg is Aarhus IT powerhouse, home to a unique cluster of- and environment for IT development and innovation. Already, strong cooperative ties exist between public and private research at Katrinebjerg. Aarhus University s IT educational and research departments of Aarhus University are located here. Cleantech Navitas Navitas will house energy-related education, research, development and businesses in Aarhus. The complex will house more than students and 300 teachers, researchers and private entrepreneurs. The vision for Navitas is to create an international icon for the development and application of sustainable energy technology.
14 Business Aarhus 14 Best shopping Destination in Scandinavia
15 Business Aarhus 15 Aarhus A City of Shopping Studies show that. Aarhus is ranked as the most attractive shopping city in Denmark, and achieves top marks in 9 out of 11 areas (Retail Institute Scandinavia) During the last couple of years Aarhus has improved its position as the most important shopping city in Western Denmark Aarhus is strengthening its position in Western Denmark, because the city has such a large variety and amount of shops, restaurants and cultural offerings to the younger people. - Institut for Center-Planlægning (Institut for Center-Planlægning) Aarhus is the best shopping marketer in Denmark Aarhus is awarded this prize because of its efforts to combine culture and shopping with the experience economy. (Aarhus won the City Branding Award in 2010, Retail Institute Scandinavia) Out of 14 nordic and baltic cities tourists choose Aarhus for shopping Aarhus have a higher share of tourists motivated for shopping than the average city. (Nordic Innovation Centre)
16 Business Aarhus 16 Aarhus a city of shopping City areas The main shopping street Strøget Is 850 meters long, and thereby the longest shopping street in Jutland. The street is filled with department stores and has a huge variety of well-known shops. The Latin Quarter Is the oldest part of Aarhus and is wellknown for its unique atmosphere and huge variety of fashion and designer stores. The Shopping Mall Bruuns Galleri Is Denmark s biggest and most visited city mall. Bruunsgade/Jægergårdsgade An unpretentious atmosphere with focus on gastronomy and room for alternative retailers. For more info about the different shopping areas:
17 Business Aarhus 17 Aarhus a capital of culture In 2011 more than 600,000 visited the art event Sculpture by the Sea
18 Business Aarhus 18 Aarhus - a capital of culture The city has a rich and diverse cultural life 22 concert and music organizers Every year 130 up-coming bands play at the SPOT Festival The international music event NorthSide Festival attracts each Summer the biggest acts on tour 16 museums and theme parks The art museum ARoS, the open air museum The Old City and the theme park Tivoli Friheden overall has more than 1 million visitors a year More than 400 cafes and restaurants More than hotel rooms support the cultural ambitions of Aarhus
19 Business Aarhus 19 Aarhus - A Capital of Culture Below are listed just some of the cultural offerings in Aarhus Sculpture by the Sea Aarhus Festival Aarhus Theatre NorthSide Festival SPOT Festival The art museum ARoS The Old Town The theme park Tivoli Friheden Moesgaard Museum And much more
20 Business Aarhus 20 Aarhus has been chosen as European Capital of Culture 2017 Aarhus was chosen by an independent jury in 2012 after a thorough preparation and application process to be the European Capital of Culture 2017 The theme for the project is Rethink Earlier experiences conclude that the number of visitors and stays in hotels will increase as a direct result of the title as European Capital of Culture Estimates indicates that 3.7 million people will visit Aarhus in 2016 and 2017 as a result of the title The project will be used to highlight new projects and developments in Aarhus
21 Business Aarhus 21 Aarhus - A Capital of Culture Your Rainbow Panorama opened in May 2011 The international artist Olafur Eliasson has created a unique piece of art on the rooftop of the art museum ARoS. Your Rainbow Panorama opened in May 2011 and has become a strong, new symbol of Aarhus and ARoS. For more info visit:
22 Business Aarhus 22 Find more information at: Søren Boel Pedersen Manager T: E:
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