Christian Mickelsen s Full Practice & Beyond: The $100K In 100 Days Challenge

Transcription

1 Christian Mickelsen s Full Practice & Beyond: The $100K In 100 Days Challenge

2 The Living Dream Document When your business is finished what will it look like? (How many clients will you have on a regular basis? What are your fees? What other programs, events, etc. do you have?) What are some of the ways you will reward yourself for your successes along the way? (What will you buy yourself, where might you travel, what will you do with others, etc. Also, at what point will you give it to yourself? Ex: when I have a client load of 10 clients I ll go on a mini vacation to Las Vegas, when I hit 20 clients I m buying a whole new wardrobe, when I hit 6 figures I m buying a new car. your rewards don t have to be financial, but definitely let yourself live a little.) Copyright 2014 Future Force, Inc. & Christian Mickelsen All rights reserved. 1

3 What will you see as the rewards of this successful business -in and of itself? (How will you feel when you have accomplished this? How will your life be different?) Copyright 2014 Future Force, Inc. & Christian Mickelsen All rights reserved. 2

4 Business Building Priorities 1. Pick a Niche Market To Work With 2. Name & Brand Your Business 3. Create a List Building Website a. Opt In Copy b. Something Awesome for FREE (report, video, etc.) c. An Offer (Intro Session Offer) 4. Develop a List Building Strategy a. Social Media Marketing i. Online forums & message boards ii. Twitter, Facebook, etc. b. Networking i. Looking for clients ii. Looking for SA Partners (JV) c. Advertising i. Pay-per-click ii. Banner ads on targeted websites iii. Off-line advertising d. Speaking i. Tele-classes 1. Your own 2. Guest appearances ii. In-person guest speaking iii. Your own live, in person event e. Articles i. Newsletter ii. Blog iii. Post on the web (article submission sites) 5. Take Consistent Action On Building Your List 6. Offer Intro Sessions a. At networking events b. During Speaking opportunities c. To your list d. On Social Media Marketing Websites 7. Convert Clients w/free Sessions That Sell Copyright 2014 Future Force, Inc. & Christian Mickelsen All rights reserved. 3

5 Your Customer Avatar Who is your customer avatar? Male or female? Age? What kind of car does she/he drive? What level of education? What did she/he study? What are his/her hobbies? Marital status? Kids? How many? What ages? What is his/her name? Copyright 2014 Future Force, Inc. & Christian Mickelsen All rights reserved. 4

6 Your Business Avatar What are aspects of yourself that relate to the biggest desires of your target market? What is your story and how does it tie into what your Customer Avatar wants? Copyright 2014 Future Force, Inc. & Christian Mickelsen All rights reserved. 5

7 Christian s Million Dollar Branding Method Write down the Pains, Problems, Dreams, & Desires (Including Irrational Fears & Fantasies) of your Customer Avatar: Top 3 Biggest Pains, Problems, Dreams, & Desires Copyright 2014 Future Force, Inc. & Christian Mickelsen All rights reserved. 6

8 Reid Tracy: Bestselling Self-Help Author Secrets The Publisher s Perspective Reid Tracy, the CEO of Hay House Publishing will share industry insider-secrets, including how to write a best-selling personal growth book how to win over a publisher how and when to self-publish what Louise Hay, Wayne Dyer, and other famous authors did that made them super-successful Why you want to get to know Reid Tracy Reid is the President and CEO of Hay House publishing. Hay House is the international leader in self-empowerment products and live events. Hay House was founded in 1987 by Louise Hay author of the international bestseller You Can Heal Your Life. Hay House has grown over the years, selling over 60,000,000 products in the North America and over 100,000,000 worldwide since its inception. Hay House has offices in San Diego, New York, London, Sydney, New Delhi, and Johannesburg. Their database is over 2,000,000 active names and their social media reach is over 6,000,000 on Facebook. Notes: Copyright 2014 Future Force, Inc. & Christian Mickelsen All rights reserved. 7

10 What s Holding You Back? What do you think could be slowing you down, standing in your way or stopping you from achieving all of your goals? Copyright 2014 Future Force, Inc. & Christian Mickelsen All rights reserved. 9

11 The Peace Process: 7 Steps To Peace In Any Situation NOTE: Actually follow along with these 7 steps right now as you re reading this. Step 1: Find the Feeling All feelings are in your body. Think about the situation that is upsetting you and notice where in your body the feeling is the strongest. Perhaps it will be in your throat, or your chest, or your stomach (these are the most common). But it could be in your hands or your head or anywhere in your body. Step 2: Give it Attention Instead of distracting yourself from the feeling, or trying to mentally solve the problem, just be present to the physical sensation of the feeling in your body. Step 3: Be Unconditionally Loving (or Accepting) This feeling is here. It s a fact. It won t be here forever (though it might feel that way in the moment). For now, as long as it s here anyway, accept it. And if possible, send that feeling love. Step 4: Focus on the Eye of Storm Inside the feeling in your body, there s an area of greatest intensity. Put your attention on it and stay present to it (in an unconditionally loving or accepting way). Step 5: Let it Breathe As you give the feeling attention, it may shift in some way. It might get more intense, or less intense. It might move to different parts of your body. Stay with it and let it run its course. It s like an oil candle. The fuel needs oxygen to burn, but once it s burned out it s over. Your attention is the oxygen and the feeling is the fuel. We never know how much fuel is in there. That s why we never know how long the Peace Process will take. Sometimes seconds. Sometimes minutes. And on very rare occasions, you might need several hours (or separate focused sessions). Copyright 2014 Future Force, Inc. & Christian Mickelsen All rights reserved. 10

12 Step 6: Get to Peace Stay with the feeling. Let it live and breathe and grow. Let it move around if it needs to. Keep your attention on the most intense part in an unconditionally loving way. And eventually you ll be at Peace. Again, this will usually happen in 5-10 minutes sometimes faster, sometimes a bit longer. Step 7: Permanent Peace After the feeling has run its course, you ll be left with a neutral feeling. That s peace. You might also be filled with joy or love. That s fun when that happens, but usually it s just sort of a neutral feeling of peace. To make sure that you ve cleared this up completely, think about the situation, problem, or fear that was bothering you. Notice if you feel anything other than peace, love, or joy. If there s anything that isn t peaceful yet, repeat this process over again. Sometimes there are several layers that need to be processed out. However, in most cases you re now FREE of the FEAR or angst that was keeping you from being at your best. THIS is the place that you want to make decisions from. This is the place that you want to take action from. This is where you can achieve your highest potential. This is how you have permanent peace around a situation that may have totally owned you in the past. The Peace Process is a very powerful and valuable way to transform your entire life into something quite magical and to reclaim your greatest self. Copyright 2014 Future Force, Inc. & Christian Mickelsen All rights reserved. 11

17 The Client Sign Up Script Directions: Use this as a guide when talking to potential clients. It is not a substitute for going through the whole Free Sessions That Sell program, but it will help you learn the material faster, keep you on track, and get quicker results. Goals & What They Mean/ What They Are Worth: 1. Tell me a little bit about yourself (or if you are a business coach, tell me a little bit about your business, of if you are a relationship coach, tell me a little bit about your relationship, etc.) 2. If you could wave a realistic magic wand, where would you like (your business, relationship, health, etc) to be in the next 6 months to a year? 3. If you had that in just the way that you d like to have it, what would that do for you? 4. What would be the best part about it? 5. Why? Challenges & Their Impact/Cost: 6. What do you think could be slowing you down, standing in the way, or stopping you from having all of (list their goals from Question 2)? 7. What else do you think could be slowing you down, standing in the way, or stopping you? (Repeat until they don t have anything else). 8. What impact do you think these challenges are having on your (business, relationship, etc.)? 9. What impact are these challenges having in other areas of your life? 10. How long have these challenges been going on? 11. What s the worst part about these challenges? 12. Why? The Turn-Around/Light at the End of the Tunnel: 13. If you could turn all these challenges around and flow freely toward your goals, what would that do for you? 14. What would be the best part about that? 15. Why? 16. What have you found most valuable about our time together so far? 17. I have a program designed specifically to help people overcome these sorts of challenges and achieve these kinds of results. Would you like to hear a little bit about it? Copyright 2014 Future Force, Inc. & Christian Mickelsen All rights reserved. 16

18 How You Help Them: 18. Explain how your coaching works (use the 5 part coaching methodology & relate it back to their goals & challenges) 19. Check in to see if they are with you Does this make sense? Would that be valuable to you? 20. Explain your guarantee (30-day Total Happiness guarantee) 21. Explain your fees ($XXX/month, $YYY/Full Pay, etc.) 22. Which of these options feels like the best fit for you? 23. Would you like to give it a try? 24. Great. Let me get you entered into the system. 25. If someone isn t ready to move forward now, help them overcome their fear and see if they are ready to move forward after that. Copyright 2014 Future Force, Inc. & Christian Mickelsen All rights reserved. 17

21 Lisa Sasevich: Boost Sales Using Irresistible Offers For experts who love what they do but hate selling! Are you tired of being the best-kept secret in your field? Lisa Sasevich will share how to exponentially grow your speaking sales using Irresistible Offers, get massive results without being salesy and maximize your profits with no marketing budget! In this action-packed session you ll learn: Simple, no-cost things you can do to instantly double or triple your sales during live presentations big or small. 3 secrets to designing a truly irresistible offer, versus a bundle of fluff Yes, they can tell! The secret to inspiring someone to act now without being pushy or salesy! And most important, how to share the wealth of your wonderful and unique talents and receive wealth in return! It s a disservice to let interested consumers walk away without securing the benefit of your fabulous products or services. They came to buy from you. Give them what they need to say YES! Why you want to get to know Lisa Sasevich Recently honored as one of America s Top Women Mentoring Leaders by WoW Magazine, and recipient of the coveted ewomen Network Foundation Champion award for her generous fundraising, Lisa Sasevich, The Queen of Sales Conversion, teaches experts who are making a difference how to get their message out and enjoy massive results, without being salesy. And in just a few short years, Lisa created a multi-million dollar home-based business with two toddlers in tow. Lisa really is the undisputed expert on how to make BIG money doing what you love! Notes: Copyright 2014 Future Force, Inc. & Christian Mickelsen All rights reserved. 20