Global Cities Retail guide. Cushman & Wakefield 2012/2013. bordeaux
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1 Cushman & Wakefield 2012/2013
2 Overview Located in Southwestern France, Bordeaux is the capital of the Aquitaine region and the seventh metropolitan area in France with over 750,000 inhabitants. Totalling 80,000 students, the city enjoys a long tradition of teaching excellence, therefore providing large high-tech industrial groups with highly-qualified workforce. A European hub for aeronautics and space industries, Bordeaux is also considered as the wine capital of the world, with the Aquitaine region boasting the most famous grape varieties including Merlot and Cabernet. In the noughties, the historic city centre of Bordeaux has been undergoing a massive urban redevelopment project comprising the creation of new tramway lines and the conversion of former industrial sites on the now cleaned up waterfront. Leading to a major improvement in terms of quality of life, this large-scale project gave a boost to the city as a key tourist destination now listed a Unesco world heritage. Benefiting from its local residents high purchasing power, Bordeaux s prime retail scene is mainly located in the vast pedestrian area located on the left bank of the Garonne River and hosts a wide range of retailers. Rue Sainte- Catherine and Rue de la Porte Dijeaux are the main hub for middle-range players in the fashion sector. The retail landscape on the outskirts is dominated by three shopping centres: Rives d Arcin in Bègles, Auchan Le Lac in Bordeaux and Mérignac Soleil in Mérignac.
3 Overview 750,000 Number of inhabitants in the greater Bordeaux area + 9.2% Bordeaux s annual population growth rate between 1999 and 2007 (French national average stands at 5.5%) 3 million The number of tourists visiting Bordeaux every year
4 Key Retail Areas & Streets RUE SAINTE CATHERINE A historical landmark of Bordeaux, Rue Sainte Catherine is the city s premier retail thoroughfare. Linking Place de la Comédie to Place de la Victoire following a North-South axis, this 1.2 km long pedestrian street serviced by two tramway lines is home to numerous internationally recognized mass-market to upper-range retailers in a wide range of activity sectors. Anchored by Galeries Lafayettes, FNAC, H&M and Sephora, Rue Sainte-Catherine is a key destination for foreign brands entering the French provincial market (e. g. Apple and Fossil recently). Located a few meters away from Rue Sainte-Catherine, a 19,000 sq. m. retail scheme currently under development by Redevco (Promenade Sainte-Catherine) scheduled for opening by 2015 is expected to further increase the attractiveness of the area. RUE DE LA PORTE DIJEAUX Linking Place Gambetta to Rue Sainte-Catherine, Rue de la Porte Dijeaux is Bordeaux s second retail hub. Lined with harmonious classical buildings, this pedestrian street boasts important influx of local residents and tourists alike and is home to many international mid-to upper-range retailers in the fashion sector including Benetton, COS and The Kooples. COURS DE L INTENDANCE/ RUE VOLTAIRE Linking Place Gambetta to Place de la Comédie and lined with elegant private mansions, Cours de l Intendance is the heart of Bordeaux s golden triangle and a key destination for upper-range to luxury retailers including Louis Vuitton and Lancel. A small street running into Cours de l Intendance, Rue Voltaire is another hub for up-market brands. MERIADECK Opened in 1980 and totaling 35,000 sq. m., Meriadeck is the largest shopping centre in Bordeaux s city centre. Located 500 meters away from Rue de la Porte Dijeaux and a few tram stops from Rue Sainte-Catherine, Meriadeck is anchored by Auchan, H&M, Zara and Sephora and accommodates nearly 80 stores in a wide range of activity sectors.
5 Key Retail Areas & Streets market overview Data as of August 2012 KEY AREAS/ STREETS/SHOPPING CENTERS CONSUMER PROFILE MAJOR RETAILERS PRESENT NEW ENTRANTS TYPICAL RENT FOR UNIT OF 200 SQM Rue Sainte Catherine Mid-range; Local residents, tourists Galeries Lafayette, Fnac, Go Sport, Etam, H&M, Sephora, Pimkie, Jennyfer, Zara, Levi Strauss, Maisons du Monde Volcom, Fossil, Apple, Vans 2,000-2,200 Rue de la Porte Dijeaux Mid- to upper-range; Local residents, tourists Foot Locker, C&A, Kookaï, Lacoste, Morgan, Tara Jarmon, The Body Shop, Benetton, Zara Home, COS The Kooples, Desigual 1,800-2,000 Cours de l Intendance Upper-range/Luxury; Local residents, tourists Diesel, IKKS, Lancel, Kenzo, Le Tanneur, Louis Vuitton, Nespresso, Repetto, Smalto Sandro 1,900-2,100 Rue Voltaire Mid- to upper-range; Local residents, tourists, Gerard Darel, Maje, Sandro Agnes B 1,600-1,800 Meriadeck Mid-range; Local residents Auchan, H&M, Zara, Maisons du Monde, Sephora, Etam, Jennyfer, Mango, Nature et Découvertes 800-1,000 Rental values are quoted in /sq. m./year (ZA rents in HS)
6 Food & Beverage With 57 appellations producing 800 million bottles a year and several internationally renowned Châteaux (including Château Margaux and Château Lafite Rothschild), the Bordeaux s region is considered as the wine capital of the world thereby making the city one of France hottest destination for wine tasting. Fine wine merchants include La Vinothèque de Bordeaux, Millesima or L Intendant. Bordeaux is also internationally and nationally famous for food specialities such as le cannelé bordelais, a small pastry flavored with rum. With several Michelin-starred restaurants including Le Chapon Fin and Le Pressoir d Argent, Bordeaux is an attractive place to enjoy French gastronomy. The city also abounds in fine bistros and cafés. Voted best bistro in the world by the International Herald Tribune in 1994, La Tupina is a key destination to enjoy traditional cuisine from Southwestern France. market overview KEY AREAS Quartier Saint Pierre Quartier Saint-Michel CONSUMER PROFILE Local residents, tourists Local residents, tourists food & beverage operators including Le Pressoir d Argent, Le Chapon Fin, L Intendant, Magnum Bordeaux, La Vinothèque de Bordeaux, Jean Ramet, Chez Jean La Tupina, Kuzina Data as of August 2012
7 JOHN STRACHAN Global - EMEA Ph: Portman Square London, England W1A 3BG john.strachan@eur.cushwake.com MATT WINN Americas Ph: Ivan Allen Jr. Boulevard, Suite 700 Atlanta, GA matt.winn@cushwake.com SANJAY VERMA Asia Pacific Ph: /F The Headquarter Building 168 Xizang Zhong Lu Shanghai, China PRCi sanjay.verma@ap.cushwake.com No warranty or representation, express or implied, is made to the accuracy or completeness of the information contained herein, and same is submitted subject to errors, omissions, change of price, rental or other conditions, withdrawal without notice, and to any special listing conditions imposed by our principals Cushman & Wakefield, Inc. All rights reserved.
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