Retail Conference Melbourne 24 th - 26 th May 2015

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1 RETAIL TRAINING 2015 Retail Conference Melbourne 24 th - 26 th May 2015 EARLY BIRD Special Guest Speaker Hayley Lewis Swimming Champion & Media Commentator #PABOOTCAMP

2 Get the ultimate workout to raise the retail fitness of your pharmacy An invitation to all Pharmacy Alliance member retail managers, assistants and pharmacists The game has changed in the pharmacy industry and this year s Retail Conference theme of Retail Training Bootcamp aims to take your retail skills to the next level and turn your view of retail pharmacy upside down. We will get you retail fit with new ideas, tools and action plans so in turn you are able to drive your pharmacy s retail fitness by delivering customer service excellence and profitability in a new playing field. We will challenge today s norms and show you ways to do it better and efficiently. Scott Carpenter Scott Carpenter General Manager Operations & Business Development Why sign-up for our Retail Training Bootcamp? 1. Get inspired to reach new levels of pharmacy business success with our carefully selected retail fitness trainers (keynote speakers). 2. Get the retail fitness plan that will bring in new customers to your pharmacy with new services and new products. 3. Understand how we will lead the pack by changing the paradigm of pharmacy and influence consumer behaviours with Alliance Pharmacy (co-brand) and understand what it will mean for your pharmacy - also get a preview of a new team uniform. 4. To suit your personal training needs you can choose intensive Bootcamp Sessions from three different streams leadership, power retailing and product and range solutions. To show you real examples of retail fitness I have selected the Jasper Hotel in Melbourne as the conference venue specifically because it s within walking distance to the oldest retailer in Melbourne, Queen Victoria Market, and newest, most innovative retailers in Melbourne at Emporium Melbourne. I look forward to seeing you in Melbourne and showing you how we will become an Australian pharmacy and retailing icon in the next three years. A message to Pharmacy Alliance member owners As you are a pharmacy owner I know you are fully aware that the game has changed in the industry. Our commitment to you is to ensure your teams have the best training possible so that your pharmacy team not only has the skills and tools to take your business to new level but have the motivation, energy and drive and we have designed this year s Retail Conference Retail Training Bootcamp to do exactly that. Our money back guarantee I am so confident about this conference giving you the retail fitness your pharmacy needs for the future that I am giving you and your business a personal guarantee If your conference delegate does not return to you with a high level of enthusiasm, new ideas, new skills, new knowledge and a desire to implement new initiatives, we will refund the registration fee for your staff member. If you have any questions about this event don t hesitate to contact myself, your PGM or Regional Manager.

3 Our Retail Training Bootcamp is all about serious results The future of pharmacy will be challenging and this Bootcamp is all about getting you ready for that challenge. The program has been designed to challenge every delegate regardless of whether you have attended this conference before (previously known as the Retail Assistants Conference) or you are signing up for the first time. Retail fitness trainers (keynote speakers) will motivate and inspire you to be your best in key aspects of retail pharmacy including: - Understanding customer needs - An understanding of the industry with an update from the Guild - Being leaders in professional service Plus, to help your personal development and growth, swimming champion and media commentator, Hayley Lewis will show you what it takes to be the best as an individual. Our Bootcamp Session streams will focus on giving you intensive training on three key areas: Leadership Become a more effective leader through sessions on how to recruit the right staff; developing and motivating your team; and managing difficult staff. Plus, learn more about employment regulations. Power Retailing These sessions are all about raising the bar in retail practice in your pharmacy. From delivering customer service excellence to implementing an effective pricing strategy to executing effective promotions - you will be armed with knowledge and tools to take retailing to a new level in your pharmacy. Product and Range Solutions Understanding your customer needs and providing them with the right solutions is critical for the future success of your pharmacy. Through these interactive sessions we will show you new exclusive products, services and ranges with higher than average gross profit and better health and wellbeing outcomes.

4 Special Guest Speaker Hayley Lewis Swimming Champion & Media Commentator Hayley Lewis will inspire you to be the best you can be in your personal life and at work. Hayley Lewis swept to fame in 1990 by winning five gold medals at the Auckland Commonwealth Games. One year later, Hayley went on to greater fame by winning the 200m freestyle World Championship in front of an ecstatic Perth crowd. In 1992, Hayley was again performing on the world stage at the Barcelona Olympic Games. She brought home two medals - one silver and one bronze. Over her swimming career Hayley has remained one of Australia s most consistent swimmers with success at all levels of competition including: Australian Titles, Pan Pacific Games, Commonwealth Games, Olympic Games and World Championships. Out of the water, Hayley has embarked on several business ventures including her own swim school, a range of fitness equipment, she has been involved with television commentary - Hayley joined the Channel 7 team during their coverage of the XVII Commonwealth Games in July/August in Manchester. On 1 April 2011, Hayley launched her first book, Dream Believe Create: A Woman s Guide to Small Business, published by Harper Collins. Hayley also continues to enjoy her role as host of the successful Network Ten reality show The Biggest Loser. When Hayley is not working on The Biggest Loser, she also owns and runs her dream business, a beautiful gift store Coming Up Roses in Balmoral, a lovely leafy suburb of Brisbane. Your Retail Fitness Trainers (Keynote Speakers) Todd Clarkson General Manager Merchandise, Pharmacy Alliance Todd is focused on helping you get the best results for your pharmacy. Todd has extensive experience within the pharmacy industry including senior roles in brand marketing and sales management in both the supplier side and a major national pharmacy banner. Todd is passionate about delivering the best experience possible for customers everytime they visit a pharmacy. Mark Mesiah Pharmacist & Regional Manager WA/SA, Pharmacy Alliance Mark is focused on helping you be known for providing the best professional service in your community. Mark is a Pharmacist as well as a Regional Manager for Pharmacy Alliance in WA/SA. Through previous territory roles with major pharmaceutical manufacturers, Mark is able to provide insight into opportunities and gaps in providing professional service in pharmacy.

5 Conference Program* Pre-Conference - Activities Sunday 24th May 2.00 Registration and Market Place Set Up 6.00 Welcome Cocktails Day 1 Monday 25th May 8.00 Registration, Coffee and Tea on arrival 9.00 Opening Address: Strengthening your retail skills for success 9.30 Keynote: Customers don t buy categories they look for solutions Morning Tea Keynote: What it takes to be your best Keynote: Pharmacy Guild Training and Development Lunch Leadership Leadership styles and what they mean for you as a Manager Planning Vs Doing - what s the difference? 2.45 Afternoon Tea 3.15 Leading and developing a winning team Bootcamp Sessions Power Retailing Customer Service and Consultative Selling (How effective store design and visual merchandising can make the difference/ effective marketing that will retain and attract customers) Implementing effective promotions Implementing effective promotions 4.00 Keynote: Professional Services What do we want to be known for? 7.00 Cocktail Party (Location TBC) All Day 2 Tuesday 26th May 8.30 Coffee and tea on arrival 9.30 Retail Circuit - Melbourne Emporium Lunch Leadership Leadership styles and what they mean for you as a Manager Planning Vs Doing - what s the difference? 3.15 Afternoon Tea 3.30 Leading and developing a winning team Bootcamp Sessions Power Retailing Customer Service and Consultative Selling (How effective store design and visual merchandising can make the difference/ effective marketing that will retain and attract customers) Implementing effective promotions Implementing an effective pricing strategy Scott Carpenter General Manager Operations and Business Development Todd Clarkson General Manager - Merchandise Hayley Lewis Swimming Champion and Media Commentator Sue Bond Pharmacy Guild Category Management (Supplier Sessions) Weight Management Vitamins OTC Medicines Mark Mesiah Pharmacist and WA/SA Regional Manager Product and Range Solutions (Supplier Sessions) Weight Management Vitamins OTC Medicines 4.15 Closing address - Your individual retail fitness plan Scott Carpenter 4.45 Conference Ends *Note, sessions are subject to change.

6 Accommodation & Packages A special accommodation rate is available for all Pharmacy Alliance members who are attending the conference and wish to stay at The Jasper Hotel, Melbourne. Located near Melbourne s iconic Queen Victoria Market, the Jasper Hotel has just been fully renovated and is a central location for guests staying in the Melbourne CBD. The Retail Conference will be hosted at the Jasper Hotel for all three days with a welcome cocktail event held on-site on the Sunday evening and the Monday night dinner will be held at a popular Melbourne dining destination (TBA). Or make a weekend of it. If you wish to stay longer, advise our Marketing team via and we can help you make the arrangements. Early bird offer Register now & SAVE **OFFER ENDS 28th FEBRUARY 2015** Register now and save $50 per person off the day delegate package rate. Early bird rates & packages: $435 p/p (Incl. GST) - Day delegate package + Dinner (no accommodation, parking not included) $545 p/p (Incl. GST) - Day delegate package + Dinner + Parking for 3 days (no accommodation) $665 p/p (Incl. GST) - Day delegate package + Dinner + 2 nights twin accommodation deluxe room including breakfast for 2 (parking not included) $780 p/p (Incl. GST) - Day delegate package + Dinner + 2 nights single accommodation deluxe room including breakfast (parking not included) How to register: Fill in the registration form in this brochure (or download the form from the member website) and return to Pharmacy Alliance. Once we have received your completed form, you will be contacted by a team member to confirm your registration and details. Please feel free to contact us on or at

7 Registration Form Attendee Personal Details (Please complete one form for each attendee) Title First name Position Last name Pharmacy name Address Suburb State Postcode Phone Fax address Dietary Requirements (Please select any which apply) Vegetarian Vegan Gluten Free Lactose Free Kosher Halal Other EARLY BIRD - Packages (Please select one) $435 pp (Incl. GST) - Conference sessions th May + Dinner $545 pp (Incl. GST) - Conference sessions th May + Dinner + Parking for 3 days $665 pp (Incl. GST) - Conference sessions th May + Dinner + 2 nights twin accommodation including breakfast for 2 $780 pp (Incl. GST) - Conference sessions th May + Dinner + 2 nights single accommodation including breakfast Method of Payment - Conference registration will be confirmed when payment is received Owner/Manager Name Owner/Manager Signature Invoice sent to pharmacy Credit card Month Year Visa Mastercard Expiry Date Card No CCV Code Cardholder Name Cardholder Signature Please return your completed form by either: 1. Fax to to 3. Post to Pharmacy Alliance Level 4, 111 Coventry Street, South Melbourne VIC For more information please contact us on or Registration Terms & Conditions: By providing your address on this form, you agree that Pharmacy Alliance will communicate with you via to manage this event and future events. Cancellation of registration must be sent to Cancellations received on or before 9th March 2015 will be refunded 100% of the registration fee paid, cancellations received before or on 20th April 2015 will be refunded 50% of the registration fee paid; cancellations received after 20th April 2015 the registration fee paid will not be refunded. Your registration may be transferred but must be advised no later than 1st May Early Bird prices are valid until 28th February Standard prices apply from 1st March 2015.

8 RETAIL TRAINING 2015 #PABOOTCAMP Pharmacy Alliance Head Office Level 4, 111 Coventry Street, South Melbourne VIC 3205 P F

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