ORLANDO S. SIGNATURE EVENT MARCH 14-20, 2016 Arnold Palmer s Bay Hill Club & Lodge, Orlando, FL ArnoldPalmerInvitational.com

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1 ORLANDO S SIGNATURE EVENT MARCH 14-20, 2016 Arnold Palmer s Bay Hill Club & Lodge, Orlando, FL ArnoldPalmerInvitational.com

2 WHY entertain AT API? One week every spring, Central Florida celebrates the game of golf and its most iconic champion. Thousands of fans crowd the fairways each day to watch the best players in the world compete. Thousands more gather in the Chalets and Clubs to eat, drink and swap stories with colleagues and friends. When the final hole is played, the roar and excitement is electric on the standing-room-only 18th green. Arnold Palmer who brought the game of golf to the masses and today remains its most beloved player has built an annual tradition at Bay Hill Club & Lodge that delivers seriously great golf amidst a fun, festive social scene. It s one of the PGA TOUR s most anticipated tournaments and it happens in the heart of one of the world s most-traveled cities. 2 I Arnold Palmer Invitational Presented by MasterCard I 2016

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4 ABOUT Arnold Palmer Arnold Palmer is many things to many people... world famous golf immortal and sportsman, highly successful business executive, prominent advertising spokesman, skilled aviator, talented golf course designer and consultant, devoted family patriarch and a man with a down-to-earth common touch. golf achievements 92 Overall Victories 4 Masters 2 Open Championships 1 U.S. Open Ryder Cup Team: 61, 63, 65, 67, 71, 73 Captain 63, 75 PGA Player of the Year: 60 & 62 4 I Arnold Palmer Invitational Presented by MasterCard I 2016

5 IN GOOD company Whether you re thanking top clients or rewarding high performers, entertaining at the tournament is just smart business. Executives, CEOs and senior managers in banking and finance, technology, healthcare, transportation and logistics, and professional services are among our 130,000+ guests each year. The mood is light and the pace relaxed, giving you plenty of time with your guests. The bonus? Golf Channel and NBC broadcast the tournament live Thursday through Sunday, giving your guests even more cache. 75% Florida Residents 17% Other U.S. 8% International 72% Male 28% Female Ages: 63% % % 25 & under 56% $100,000+ Annual Income 71% Have College Degree IN 2015, THE FOLLOWING COMPANIES WERE AMONG OUR HOSPITALITY PARTNERS: 5

6 schedule OF EVENTS monday Champions for Arnold s Kids Pro-Am Tournament The First Tee of Central Florida Youth Day + Junior Clinic (free to kids 17 and under with paid adult admission) tuesday Practice day for pros Arnie s March Against Children s Cancer wednesday Pro-Am Tournament thursday Competition - Round 1 friday Competition - Round 2 Wine & Dine on 9 - Afternoon, #9 fairway saturday Competition - Round 3 Birdies & BBQ - Afternoon, #9 fairway sunday Competition - Round 4 Military Day Trophy Presentation - #18 green 6 I Arnold Palmer Invitational Presented by MasterCard I 2016

7 TOURNAMENT facts when March 14-20, 2016 where Arnold Palmer s Bay Hill Club & Lodge, Orlando, FL purse Total Purse: $6,300,000 / Winner: $1,134,000 attendance 130,000+ people enjoy our event each year volunteers 1,300+ people volunteer their time for our event each year tv broadcast on Golf Channel and NBC 7

8 #18 SKYBOX A #18 Skybox provides you and your guests access to the exciting finish and awards ceremony with delicious food, beverages, upgraded furnishing and amenities. FEATURES Covered, elevated, open-air skybox located at the 18th green 20 seats with additional standing room Available Thursday - Sunday Flat screen TV with live broadcast Exclusive upscale restrooms Delivery of tournament programs and pairing sheets On-site security AMENITIES 30 tournament/skybox admission tickets per day (120 total) printed with company name Two additional host passes for company representatives Lunch buffet Full bar service 10 on-site parking passes per day EXPOSURE Company name and/or logo will be featured: Hospitality entrance sign Inside and outside of skybox Sponsor board in high-traffic location on site Skybox tickets TOTAL INVESTMENT $37,000 per year (3-year commitment) 8 I Arnold Palmer Invitational Presented by MasterCard I 2016

9 #17 SKYBOX A #17 Skybox provides you and your guests with delicious food, beverages, upgraded furnishings and amenities on one of the greatest par-3 holes on the PGA TOUR. FEATURES Covered, elevated, open-air skybox located at the 17th green 20 seats with additional standing room Available Thursday - Sunday Flat screen TV with live broadcast Close access to restrooms Delivery of tournament programs and pairing sheets On-site security AMENITIES 30 tournament/skybox admission tickets per day (120 total) printed with company name Two additional host passes for company representatives Lunch buffet Full bar service 10 on-site parking passes per day EXPOSURE Company name and/or logo will be featured: Hospitality entrance sign Inside and outside of skybox Sponsor board in high-traffic location on site Skybox tickets TOTAL INVESTMENT $33,000 per year 9

10 BAY HILL chalet View world-class golf action up close from your private Bay Hill Chalet on holes 8, 9 or 17. A Chalet provides you and your guests a private, enclosed, air-conditioned experience that you can make your own to reflect your brand. FEATURES Temperature-controlled, private interior and patio with seating Available Thursday - Sunday Flat screen TV with live broadcast + live scoring access Private, upscale restrooms Delivery of tournament programs and pairing sheets On-site security AMENITIES tournament/chalet admission tickets per day ( total) Two additional host passes for company representatives Lunch buffet Full bar service on-site parking passes per day EXPOSURE Company name and/or logo will be featured: Hospitality entrance sign Inside and outside of chalet Sponsor board in high-traffic location on site Chalet tickets TOTAL INVESTMENT 50 guests: starts at $60, guests: starts at $85,000 One and two day packages available on hole 9 only. 10 I Arnold Palmer Invitational Presented by MasterCard I 2016

11 CLUB 8 Enjoy premier shared seating along the 8th green. Club 8 provides a social networking environment allowing you and your guests to mingle with other corporate golf enthusiasts. FEATURES One reserved table for 6-8 guests Located inside a shared, openair, covered structure Views of #8 green and #2 tee box Shared tip-up seats for optimal viewing Access to private, upscale restrooms On-site security AMENITIES 10 tournament/ Club 8 admission tickets per day Two additional host passes for company representatives Lunch buffet Complete bar service Five on-site parking passes per day EXPOSURE Company name and/or logo will be featured: Hospitality entrance sign Table centerpieces Sponsor board in high-traffic location on site Club 8 tickets TOTAL INVESTMENT 4-day table: $12,500 2-day table: $7,000 11

12 expo Interact with 130,000+ spectators and showcase your products and services. Capture leads, activate promotions and offer special giveaways. FEATURES 10 x 10 tent with flooring, power, skirted table and two chairs Opportunity to fully customize interior tent High-traffic location Two staff passes for company representatives One on-site parking pass per day Company name on tent exterior Company name on sponsor board in high-traffic location TOTAL INVESTMENT Starts at $7,500 Larger spaces are also available. 12 I Arnold Palmer Invitational Presented by MasterCard I 2016

13 ADDITIONAL SPONSORSHIP OPPORTUNITIES INCLUDE: Sponsorship packages may vary and can be tailored to meet each company s individual needs. Youth Day/Junior Clinic Military appreciation day Executive womens day Champions for Arnold s Kids Phone zone Autograph area Misting stations Naming rights for parking lots Naming rights for event area Medical/First Aid tent and carts Restrooms Media center Volunteer ADA shuttle service sponsor 13

14 PRO-AM tournaments A space in one of our Pro-Am Tournaments gives you a chance to play with a PGA TOUR Pro. Spaces available Monday, March 14 for Champions for Arnold s Kids or Wednesday, March 16 for our official Pro-Am Tournament. packages include: Draw/cocktail party for participant and guest Awards celebration for participant and guest Exclusive gift package Preferred parking VIP credentials for tournament week Additional benefits are available for each package. TOTAL INVESTMENT Monday: starts at $5,000/player or $20,000/team Wednesday: starts at $8,500/player or $25,500/team 14 I Arnold Palmer Invitational Presented by MasterCard I 2016

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16 PAST champions 1979 Bob Byman 1980 Dave Eichelberger 1981 Andy Bean 1982 Tom Kite 1983 Mike Nicolette 1984 Gary Koch 1985 Fuzzy Zoeller 1986 Dan Forsman 1987 Payne Stewart 1988 Paul Azinger 1989 Tom Kite 1990 Robert Gamez 1991 Andrew Magee 1992 Fred Couples 1993 Ben Crenshaw 1994 Loren Roberts 1995 Loren Roberts 1996 Paul Goydos 1997 Phil Mickelson 1998 Ernie Els 1999 Tim Herron 2000 Tiger Woods 2001 Tiger Woods 2002 Tiger Woods 2003 Tiger Woods 2004 Chad Campbell 2005 Kenny Perry 2006 Rod Pampling 2007 Vijay Singh 2008 Tiger Woods 2009 Tiger Woods 2010 Ernie Els 2011 Martin Laird 2012 Tiger Woods 2013 Tiger Woods 2014 Matt Every 2015 Matt Every Matt Every 2014/2015 Back-to-Back Champion MARCH 14-20, 2016 ArnoldPalmerInvitational.com For more information contact Wayne Bannatyne PHONE