WHAT IS NASDAQ OMX? WHAT COMES TO MIND WHEN YOU HEAR THE WORD "NASDAQ" OR SEE IT IN PRINT?

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2 WHAT IS NASDAQ OMX? WHAT COMES TO MIND WHEN YOU HEAR THE WORD "NASDAQ" OR SEE IT IN PRINT? ELECTRONIC MARKETPLACE LISTING VENUE MARKET INDICATOR MARKETSITE TOWER EXCHANGE TECHNOLOGY ALL OF THESE & MORE Page 2 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

3 WHAT IS NASDAQ OMX? WE ARE THE OUR TRADING TECHNOLOGY POWERS OVER 70 EXCHANGES IN 50 COUNTRIES AROUND THE GLOBE 23 GLOBAL MARKETS 5 CENTRAL SECURITIES DEPOSITORIES ORGANIZATIONS THAT HOLD SECURITIES FOR MULTIPLE CLIENTS IN PHYSICAL OR ELECTRONIC FORM 3 CLEARINGHOUSES PROVIDING CLEARING AND SETTLEMENT SERVICES FOR FINANCIAL COMMODITIES, DERIVATIVES AND SECURITIES SPANNING 6 CONTINENTS THE LISTING HOME FOR ICONIC BRANDS Page 3 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

4 WHAT IS NASDAQ OMX? A DISTINCTIVE TRADITION 200+ YEARS OF EXPERIENCE 40+ YEARS OF INNOVATION KEY MILESTONES 1971 The National Association of Securities Dealers Automated Quotations (NASDAQ) - begins trading 2,500 over-the-counter securities NASDAQ invents the modern IPO by listing venture-capital-backed companies and allows the underwriting syndicates to trade as market makers market by dollar volume NASDAQ Market Center begins trading NYSE, AMEX and NASDAQ securities NASDAQ OMX acquires the Philadelphia Stock Exchange and the Philadelphia Board of Trade, known today as NASDAQ OMX Futures Exchange. Page 4 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

5 CONTINUING FINANCIAL PERFORMANCE NASDAQ OMX IS A BUSINESS BUILT FOR THE FUTURE Page 5 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

6 WHAT IS NASDAQ.COM? NASDAQ.COM IS THE PREMIER DIGITAL DESTINATION FOR TRUSTED FINANCIAL INFORMATION WE OFFER IN-DEPTH COVERAGE OF FINANCIAL INSTRUMENTS: + STOCKS, ETFS, OPTIONS, COMMODITIES, MUTUAL FUNDS, BONDS, AND FOREX WE COVER THE MARKETS IN REAL-TIME, OFFERING UP-TO-THE SECOND STOCK QUOTES, OFFICIAL OPEN AND CLOSE PRICES, EXTENDED TRADING DATA, COMPANY PROFILES, EARNINGS DATA, MARKET NEWS AND ANALYSIS, EXPERT COMMENTARY, PERSONALIZED TOOLS, INTERACTIVE FEATURES, VIDEO, AND MUCH MORE REAL-TIME DATA STOCK QUOTES OPENING & CLOSING PRICES STOCKS ETFS MUTUAL FUNDS OPTIONS. BONDS. FOREX.. COMPANY PROFILES NEWS ANALYSIS Page 6 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

7 KEY STATISTICS NASDAQ.COM ATTRACTS A HIGHLY ENGAGED AND AFFLUENT AUDIENCE OF INDIVIDUAL AND PROFESSIONAL INVESTORS, BUSINESS AND TECHNOLOGY LEADERS, AND INDEPENDENT BUSINESS OWNERS 3.5 MILLION MONTHLY UNIQUE VISITORS 35 MILLION MONTHLY PAGEVIEWS 10 PAGES PER UNIQUE VISITOR AVERAGE TIME SPENT ON SITE: Page 7 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

8 AUDIENCE PROFILE 60% MALE 50 40% FEMALE AVERAGE USER AGE 108 AGE INDEX FOR 35-TO-49 RANGE 60% U.S. 40% NON-U.S. 90% COLLEGE OR POST-GRADUATE DEGREE HOUSEHOLD INCOME: 47% OVER $100K LIQUID NET WORTH: 35% OVER $100K IN ASSETS (EXCLUDING HOMES) OCCUPATION PROFILE INDEX: 291 EXECUTIVE/MANAGERIAL 202 SELF-EMPLOYED LEISURE PROFILE INDEX: WORK TRAVEL IN LAST 30 DAYS VACATION TRAVEL IN LAST 30 DAYS DRIVE A LUXURY CAR Page 8 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

9 OUR DISTINGUISHED CLIENTELE NASDAQ.COM HAS A LONG HISTORY OF PARTNERSHIP WITH PREMIER ADVERTISERS Page 9 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

10 AVAILABLE ADVERTISING UNITS

11 TAKEOVERS Page 11 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

12 TAKEOVERS COLLAPSED EXPANDED Page 12 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

13 728X90 185X35 Page 13 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

14 INTERSTITIALS [800X600, VIDEO] Page 14 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

15 300X600 Page 15 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

16 88X31 120X60 Page 16 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

17 160X600 Page 17 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

18 300X250 Page 18 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

19 ADVANCED TARGETING

20 BEHAVIORAL TARGETING In simplest terms, behavioral targeting enables Nasdaq.com to serve ads based on our user interests and passions and reaching that audience with relevant advertising no matter where they travel across our site. On-Site behavioral targeting: Through our advanced rules-based on site audience segmentation, Nasdaq.com is able to track pages and sections our users visit, content consumption, searches throughout our site, what their IP data indicates about them, including SIC code and registration data. Syndicated Audience Segments: Using our syndicated audience segments we are able to track our audience using behaviors happening off Nasdaq.com. The syndication program allows Nasdaq.com to determine exactly who a user is based on behaviors going on or off of their sites. These behaviors could have happened online or offline. Other Targeting Capabilities include: Geo-targeting Day-part targeting Ticker you wanted to serve ads to readers that are reading about Apple we can do this. We can a 10 symbol ticket target maximum) Page 20 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

21 TARGETING Deliver your message directly to the inbox of savvy investors, affluent consumers, business decision makers, and financial professionals In 1Q 2013, we will be re-launching our newsletter program with a new lineup of daily and weekly newsletters, that will offer complete market coverage and actionable news and analysis We are now accepting exclusive sponsors for the 1st month of deployment. NEWSLETTERS ALERTS Page 21 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

22 NASDAQ.COM ON THE GO MOBILE: NEW & IMPROVED! IPAD QFOLIO APP 728X90 (NO FLASH) FIXED ABOVE THE FOLD 15 SECS. GIF, JPEF, ANIMATED 15 SECS. GIF, JPEF, ANIMATED NO SPECIAL EXPERIENCE 320X50 BANNER FIXED ABOVE THE FOLD SITS AT THE BOTTOM OF THE SCREEN 15 SECS. GIF, JPEG, ANIMATED MOBILE OPTIMIZED BROWSER EXPERIENCE MOBILE VERSION - NASDAQ.COM CONDENSED ANDROID QFOLIO APP COMING SOON Page 22 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

23 GLOBAL ADVERTISING REACH NASDAQ.COM CAN REACH EVERY PART OF OUR GLOBAL AUDIENCE Page 23 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

24 ADVERTISING RATES & SPECIFICATIONS

25 2013 STANDARD MEDIA UNIT RATE NOTES ALL VARIES (SEE BELOW) FILE TYPES: JPG, GIF, SWF Max Loop Time: 30 seconds Max Loops: 3 No blinking LINK: Indicate exact URL to link the ad 728x90 $15 CPM Max File Size: 30k 300x250 $15 CPM Max File Size: 30k 300x600 $25 CPM Max File Size: 40k 160x600 $15 CPM Max File Size: 30k Page 25 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

26 OTHER AD RATES Integrated Content Unit (ICU) Text: 85 characters, including spaces Graphic: Static Logo, 90x15 Linking URLs The ICU is site-served only $10 CPM Buttons Ad Dimensions: 120x60 Max File Size: 8k Preferred Format: Internal DART Redirect Animation/Flash/Video/Expandable/Out of Box: Stop at 15 seconds. No blinking Third Party Ad Servers: Yes $10 CPM Badges Ad Dimensions: 88x31 Max File Size: 5k Preferred Format: Internal DART Redirect Animation/Flash/Video/Expandable/Out of Box: No Third Party Ad Servers: Yes $8 CPM Menu Bar Button Ad Dimensions: See Notes below x29 sent to NASDAQ.com 2. We will add the drop shadow to integrate into our menu bar 3. After the drop shadow is added, the final creative size will be 185x35 4. You may load the 185x35 unit into your ad server and send us tags 5. NASDAQ can also serve the 185x35 unit via DART Max File Size: 5k Preferred Format: Static GIF Animation/Flash/Video/Expandable/Out of Box: No Third Party Ad Servers: Yes $10 CPM Page 26 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

27 2013 RICH MEDIA AD SIZE RATE FILE TYPE LOAD MAX 3P TAGS SPECS ADDITIONAL INFO LEADERBOARD 728x90 $15 CPM JPG, GIF, SWF <15k 100k YES EXPANDS LEFT, MAX SIZE: 240x x250 $15 CPM JPG, GIF, SWF <15k 100k YES EXPANDS LEFT, MAX SIZE: 504x x600 $25 CPM JPG, GIF, SWF <15k 100k YES EXPANDS LEFT, MAX SIZE: 504x x600 $15 CPM JPG, GIF, SWF <15k 100k YES EXPANDS LEFT, MAX SIZE: 504x250 INTERSTITIAL 640x480 $25 CPM JPG, GIF, SWF 60k 100k YES REQUIRES BUTTON [UPPER RIGHT CORNER]; 15 SECONDS, THEN AUTO-CLOSE REQUIRES 3 RD PARTY TAG; IF SITE-SERVED, PROVIDE SWF, FLA, & ALL FONTS; INCLUDE CLICKTAG INTERSTITIAL 800x600 $30 CPM VIDEO: 800x356 (16:9) TOP : 800x75 JPG BOTTOM: 800x75 N/A N/A YES UP TO 30-SECOND DURATION; INTERSTITIALS MUST HAVE BUTTON TOP RIGHT CORNER ANY SIZE UNDER 800x600; TOP/BOTTOM ADJUSTED ACCORDINGLY; PROVIDE HIGH QUALITY FILES (MOV, MP4) & ALL VIDEO RELATED ASSETS PENCIL: 980x60 $35 CPM JPG, GIF, SWF <15k 100K YES N/A N/A PENCIL PUSHDOWN 980x60 980x400 $50 CPM JPG, GIF,SWF <15k 100k YES AUTO-EXPAND CAPPED AT 1 PER USER PER HOUR; MAX ANIMATION LENGTH AFTER EXPANSION: 10 SECONDS; ALL AUDIO/VIDEO MUST BE USER-INITIATED MUST HAVE CLEARLY DEFINED AUTO- CLOSE SKIN $5K/DAY JPG, GIF N/A N/A NO SITE-SERVED Page 27 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

28 RICH MEDIA NOTES SWF: The compressed version of the.fla file must be published for Flash plug-in 8 or lower. GIF: The fallback GIF image All locally served Flash ads must have a clicktag-encoded (rather than a hard coded) click-thru command. Do this, add an object the size of the ad. The object must be converted to a symbol and defined as a button, not as a movieclip. The button must be present for the duration of the ad. The following code must be added to the button actions: on (release) { geturl (clicktag, "_blank"); } All expandable creative must be user-initiated for expansion & sound Must have a visible close button and must auto-close when rolled off Advertiser pays additional serving costs All video creative must be specified in Insertion Order Must load with sound off Sound must be click-activated, NOT rollover activated Stop icon must be visible Page 28 Copyright 2012 The NASDAQ OMX Group, Inc. All rights reserved.

29 ELYSE DIPIERRI Advertising Sales Director NASDAQ.com

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