Creating Tomorrow s Solutions

Transcription

1 Creating Tomorrow s Solutions Middle East & Africa THE Five DIMENSIONS OF QUALITY

2 QUALITY IS ANOTHER WORD FOR SUCCESSFUL CUSTOMER RELATIONS Quality knows no compromises. As a technology company, we know that success depends on the minutest detail. Were it not for our high quality standards whether in research, production or customer service we would not be where we are today. And we would not have the customers we have today well-known customers who are globally successful with WACKER products. WACKER, VINNAPAS and VINNEX are registered trademarks of Wacker Chemie AG. 2

3 WACKER s headquarters for the Middle East and Africa is located in Dubai. Besides the technical center lab, the WACKER ACADEMY and sales offices are also located here. Contents Quality of production 4 Quality of service 8 Quality of research 12 Quality of life 16 Quality of growth 20 3

4 What is Quality of Production? Supplying Customers with Decades of Excellent Quality while Continuously Enhancing Performance. For us, quality and sustainability are inextricably linked. That s why you ll find WACKER products in many applications where a long service life and environmental compatibility are essential. Such applications range from facade coatings through high-voltage insulators to photovoltaic modules. Worldwide, our products stand for top quality. That s no coincidence, since WACKER is a pioneer of modern chemistry, after all. WACKER innovations are pacesetters for the industry. 4

5 Quality as the Result of a Deep-Seated Culture of Innovation. Great inventions are a tradition at WACKER. As early as 1954, scientists at WACKER s Burghausen site commenced production of hyperpure silicon. Now, WACKER is the world s second-largest producer of polycrystalline silicon. The material has a purity of percent. In 1957, WACKER chemists invented a powder binder to which modern dry-mix mortars owe their existence. Now, with VINNAPAS, WACKER is the world market leader in polymeric binders. Research, development and innovation are still the key themes of WACKER s success story. Our customers witness the result on a daily basis in the form of pioneering top-quality products. 5

6 5% Textile 4% Automotive 3% Adhesives 4% Chemical Industry WACKER is a globally active technology company. WACKER products are used in all key industries. The diagram shows the share by industry in 2010 sales. 23% Semiconductors 22% Solar 6

7 4% Electronics/Energy 16% Others Specialty Chemical Products for All Key Industries WACKER products are found in countless everyday items. Ranging from cosmetic powders to solar cells. Our main customers are in the semiconductor, solar, chemical, construction, energy and electronics industries. Life sciences and the food industry are also playing an ever more important role. Solar Industry The European Photovoltaic Industry Association predicts strong photovoltaic market growth in coming years. WACKER is already a world-leading manufacturer of polycrystalline hyperpure silicon. Construction Industry Urbanization is one of the megatrends of the 21st century. The global construction boom means high demand for polymer and silicone products. WACKER is an important supplier of the pioneering binders and additives used in exterior insulation and finish systems, tile adhesives and wall coatings. 19% Construction 7

8 What is Quality of Service? Being Able to Call on WACKER Experts in Dubai at Any Time for Assistance in Testing New Formulations for Your Markets. 8

9 Whether for silicone sealants, tile adhesives or self-leveling compounds: wacker specialists at our Dubai technical center will assist you in developing optimized formulations for your applications. Close to the technical centers in Dubai is the WACKER ACADEMY. The academy focuses on seminars on polymer and silicone chemistry. Our customers and partners see the WACKER ACADEMY as a venue for networking and exchanging ideas. Global Knowledge from Local Specialists Whether you re an applications engineer or an instructor, specialized knowledge is all the more valuable if it s not only available locally, but has also been acquired locally. Many of our employees have grown up in the region. At WACKER, regional technical competence also includes Group-wide networking. Employees at all our technical centers and research departments worldwide cooperate with one another. That improves the research and development work. The closer we are to you, the better we can support you. That is why we have established technical centers around the world. In Dubai, we support our customers in the Middle East and Africa. Competence Center for Construction Chemicals in Dubai Our Dubai technical center covers all aspects of building construction, focusing on formulations for polymer and silicone products. In the labs, WACKER specialists test, for example, how to optimize a self-leveling compound for local raw materials, and how well it will perform under local climatic conditions. Support Is More than Just Service We want to support you with innovative products and give you solutions for improving existing products. If we understand your needs fully, we can meet them all the better. Give us a call. Together, we will develop a product tailored to your requirements. 9

10 Ultramodern Labs for Your Application Tests Polymer-modified sealing slurries perform an important job in waterproofing irrigation channels. The Dubai technical center will help you formulate something for your market. Cooperation with the American University of Sharjah WACKER maintains close ties with universities. In the United Arab Emirates, WACKER has collaborated with the American University of Sharjah since At our seminars, prospective construction engineers learn about the latest developments in construction chemistry at first hand. At the WACKER ACADEMY lab in Dubai, students can test new products themselves. Testing and Optimizing Formulations The staff at our state-of-the-art lab at the Dubai technical center will test your products using local raw materials and develop the optimum formulation for the local markets. Together with our applications specialists, we test your products for their processing properties, adhesion, hydrophobicity, flexibility and tensile strength in bending. You will also have an opportunity to use our laboratory to develop new products. Tile adhesives Mortar components for EIFS Waterproofing membranes Shotcrete Drymix mortar and ready-to-use construction products Silicone sealants Silicone resin emulsion paints 10

11 At the WACKER ACADEMY lab, you can put your theoretical knowledge into practice directly. 11

12 12 WACKER seeks solutions to global challenges: how can we lessen our dependence on oil supplies? How can chemistry contribute more to climate protection? How can we enhance quality of life for aging societies? With an R&D quotient of between 4 and 5 percent relative to sales, wacker ranks among the world s most research-intensive chemical companies.

13 What is Quality OF RESEARCH? When a Company Has Filed 4,355 Patent Applications, and Millions of People around the World Are Profiting from the Innovations. Research and development play a key role at WACKER. Basic research is carried out at WACKER s Munich research center. Application-driven research is performed by the respective research groups/divisions. Basic Research for the Future The Consortium für elektrochemische Industrie has spearheaded basic research at WACKER for over a hundred years. One focus of current research is white biotechnology. The aim is to produce bulk chemicals from renewable resources instead of crude oil the most common raw material today. In one concrete project, WACKER s basic-research team is developing ways of producing ethylene and acetic acid from renewable raw materials. Acetic acid and ethylene are the feedstocks for vinyl acetate, which WACKER processes into polymeric binders for a number of different industries. 13

14 WACKER is Integral to Countless Everyday Items. Applications-oriented research is an integral part of WACKER s innovation process. Inexpensive industrial production of highperformance LEDs or high energy savings with exterior insulation and finish systems both are possible thanks to WACKER s applicationsoriented research. Pacesetters for Growth Markets There s hardly an industry where WACKER s research doesn t play a role. For example, we developed a novel strong binder to give industry an important basic material for exterior insulation and finish systems. For the lighting industry, WACKER manufactures high-performance optical-grade silicones that can be used to produce heat-resistant, photostable lenses directly on the LED chip. This greatly reduces manufacturing costs and will help make the next generation of LED technology accessible to the mass market. WACKER concentrates its research on growth markets, in semiconductor technology, silicone and polymer chemistry and biotechnology. As one of the world s largest producers of hyperpure silicon, WACKER also plays a major role in researching innovative methods of producing polycrystalline silicon. 14

15 Close Contact with Customers Applications-oriented research looks for technical answers to customers needs, with the aim of opening up new business potential. Engineers, scientists and customer advisors in the research groups/business divisions cooperate closely with the company concerned. The central lab at WACKER s Burghausen site in Germany plays a key part here. WACKER researches issues of strong regional relevance directly in the region concerned. Knowledge Transfer between Industry and Universities We collaborate with scientific institutes and universities to achieve successful research results faster. A specific example is the Institute of Silicon Chemistry, which we founded at the Technical University of Munich. Ph.D. students are currently writing twenty dissertations on questions relating to silicon chemistry. The research results will directly benefit customers. We foster close ties to many universities worldwide. The forms of cooperation range from endowed professorships in Germany to applications seminars for students in the United Arab Emirates. 15

16 WHAT IS QUALITY OF LIFE? Sitting in a Pleasantly Cool Room when It s 40 C Outside, Without the Air Conditioner Running Flat Out. 16

17 WACKER is the leading manufacturer of the polymeric binders used for exterior insulation and finish systems. The high-tech insulating materials can slash the energy consumed for air conditioning by two thirds. Exterior insulation and finish systems keep interiors cool when the temperature outside is soaring. And they keep the heat in the building when it s cold outside, saving both time and money. WACKER s labs produce interesting innovations and products for better quality of life every day. WACKER experts produce over 3,500 raw materials for products worldwide. Only insiders have an inkling of how much WACKER is contained in everyday objects. For example, WACKER scientists developed new laminates from natural products using the patented VINNEX binder. They can be used for completely novel flooring, for example natural stone flooring that feels warm underfoot, based on natural cork, slate and VINNEX. Another recent WACKER invention is a silicone emulsion for textile impregnation, whose water-repellent effect on functional clothing can be easily renewed in the washing machine. 17

18 We Want to Help Improve Quality of Life Worldwide. Just as Much through Our Social Commitment as through Our Products. The WACKER relief fund is helping to ensure that schoolchildren who are victims of flooding in northwestern Pakistan will soon have a roof over their heads again. 18

19 Quality of life means dealing with people. And if you deal with people, you have to take your social responsibility seriously. WACKER does that every day on five continents. Responsibility for Employees Around the world, about 16,000 employees give their best for our customers and business partners every day. They are the source of our outstanding innovation and quality. As a company, it is our duty to ensure that our employees remain healthy and effective. Health and safety at work therefore take a high priority at WACKER. Social Responsibility WACKER is an inextricable part of the warp and weft of society worldwide. That means responsibility. We are happy to take up this challenge. To help people in need, we have set up a range of assistance programs. Our WACKER relief fund provides long-term support for victims of natural disasters. The focus is on improving the future prospects of children by means of school education. Thousands died. Houses and crops were washed away, including the elementary school in Marghuzar, Swat district. Lessons have been held in the open air ever since. Together with the Malteser International relief corps, the WACKER relief fund is building a new schoolhouse here, where 250 girls will be taught in future. The new school is designed for better resistance to the elements. At the same As a corporate citizen, WACKER is an inextricable part of the warp and weft of society a responsibility we are glad to assume. time, emphasis will be placed on a better drinking water supply and sanitation facilities designed for children. The WACKER relief fund is also supporting earthquake victims in Haiti and China. In tsunami-ravaged Sri Lanka, it is providing money to build a new school. In Germany, WACKER supports the Die Arche children s charity. This charity helps to get children from socially disadvantaged families off the streets, give their lives a new direction and improve their job prospects. In Pakistan, the WACKER relief fund is involved in rebuilding an elementary school. In July 2010, heavy monsoon rains in northwestern Pakistan led to extensive flooding with mud and land slides. 19

20 WHAT IS QUALITY OF Growth? Prioritizing a Long-Term Contribution to Global Progress Rather than Short-Term Profits. Growth with Responsibility The Wacker family has a majority holding in the company. This impacts corporate policies. Instead of maximizing short-term profit, we strive for success in the long term. Our main challenge is to strike a balance between economic success and social and ecological responsibility. Globalization Involves Commitments WACKER was among the first companies to sign the Responsible Care charter, In doing this, WACKER made a voluntary commitment to do more for health and safety at work than is legally required. In keeping with this principle, we work continually on making our production safe for humans and the environment, while conserving resources. The Responsible Care philosophy is now so ingrained at WACKER that we accept many occupational safety and environmental protection measures as normal routine without consciously ascribing them to the Responsible Care initiative. WACKER is globally active. We generate some 80 percent of our sales outside Germany. We therefore see ourselves responsible for the sustainable development of our Earth. As an international company, we have moreover signed up to the UN Global Compact initiative. Signatories to the Compact undertake to adhere to social and ethical standards in their worldwide activities. Key commitments include the protection of human rights, lobbying for the abolition of child labor, forced labor and discrimination, a responsible environmental approach and combating corruption. 20

21 Integrated sustainability: we return manufacturing by-products to the integrated materials loop. Similarly, many chemical reactions liberate heat, which we use for other production steps. Thanks to this intelligent integrated production system, we save energy and raw materials while cutting waste and emissions. 21

22 Expertise and Service Network on Five Continents Sales and production sites, plus 20 technical centers, ensure our local service presence worldwide. WACKER is one of the world s leading and most research-intensive chemical companies. In 2010, its sales totaled 4.75 billion. Products range from silicones, binders and polymeric additives for diverse industrial sectors to bioengineered pharmaceutical actives and hyperpure silicon for semiconductor and solar applications. As a technology leader focusing on sustainability, WACKER promotes products and ideas that offer high value-added potential to ensure that current and future generations enjoy a better quality of life based on energy efficiency and protection of the climate and environment. Spanning the globe via five business divisions, 26 production sites and over 100 subsidiaries and sales offices, we have established a presence in all key economic regions and growth markets. With a workforce some 16,300 strong, WACKER sees itself as a reliable innovation partner that develops trailblazing solutions for, and in collaboration with, its customers. WACKER also helps them boost their own success. Our technical centers employ local specialists, who assist customers worldwide in the

23 development of products tailored to regional demands, supporting them during every stage of their complex production processes, if required. WACKER e-solutions are online services provided via our customer portal and as integrated process solutions. Our customers and business partners thus benefit from comprehensive information and reliable service to enable projects and orders to be handled fast, reliably and highly efficiently. Visit us anywhere, anytime around the world at: All figures are for 2010.

24 Wacker Chemicals Middle East FZE Dubai Silicon Oasis P.O. Box Dubai - U.A.E 6786e/07.11 Tel Fax info.dubai@wacker.com The data presented in this brochure are in accordance with the present state of our knowledge but do not absolve the user from carefully checking all supplies immediately on receipt. We reserve the right to alter product constants within the scope of technical progress or new developments. The recommendations made in this brochure should be checked by preliminary trials because of conditions during processing over which we have no control, especially where other companies raw materials are also being used. The information provided by us does not absolve the user from the obligation of investigating the possibility of infringement of third parties rights and, if necessary, clarifying the position. Recommendations for use do not constitute a warranty, either express or implied, of the fitness or suitability of the product for a particular purpose.