Multi Store e-commerce Web Solution For UK Based Leading Liquor Company

Transcription

1 Case Study Multi Store e-commerce Web Solution For UK Based Leading Liquor Company [FOOd & BeveRAge ecommerce WeBSiTe magento multi-site] Client Overview About Client: Two companies having over 10 years of experience in liquor industry wanted to develop a multi-store ecommerce site supplying high quality drinks at the doorstep. One of the company specializes in supplying hard to find drinks at the cheapest prices with products to home customer (B2C) being shipped to domestic address, where other sell a selection of specific drinks brands delivered to Retail customers (B2B) and focus on selling specific products for which they have UK distribution rights. Requirement Overview: Two companies require an ecommerce site in order to extend their current selling channels to encompass and facilitate online sales. Since the existing business model of both the companies together involves two sales channels (B2B and B2C), they require a multistore implementation allowing sales via each of the respective channels. Each site will be required to run via unique domains to allow the channel segregation to be evident. International currencies (UK Sterling, US Dollar and Euro) and the ability to calculate the local Duty rates based on the geographical location of the customer. Both sites must also facilitate multilingual support. Proposed Solution: The client has identified Magento as their solution. SilverTouch, as the development company, will develop the website based on their requirements which are in lieu with the Open Source codebase with certain customizations as required. Both sites must have the ability to handle SilverTouch Technologies Limited copyright all rights reserved. Property of SilverTouch Technologies Ltd.

2 Benefits 1. Individual activity was captured for each department to give proper management of information. 2. The multi store website for B2B and B2C were successfully developed as per the requirements by the clients. 3. The website was developed which will have the activities like payment to the shipping to the domestic addresses. Project description Two sites were developed (using Magento Multi store feature with single Back End admin) for B2B and B2C features over TWO phases of the project, keeping in mind following target audience 1. Consumer (B2C) 2. Retail (B2B) 3. Wholesale (B2B) Below are some modules which were developed in Magento 1.4 in Community Edition. All features and functionalities of Magento version 1.4 were kept intact and customized as required. 1. user management: 1.1. For B2C / consumer site, anyone may view products, prices and description and make a purchase through the website through the use of debit or credit card payment For B2B / business site, only REGISTERED companies with user accounts will have the ability to view products, prices and descriptions once logged into the site For B2B users who have not registered, or logged of the site, only the product name and descriptions should be shown. 2. Product management: Filtering of products in categories, Search Results and Tags was done. Adding filters by Custom product attribute was a custom build. 3. Producer management: Producer Management was desired feature wherein the User will be able to go directly to the producer page. 4. Pricing management: The admin will be able to set the price for each group based on each product 5. Stock management: Sage Line 500 was integrated to the Magento back end so as the stocks from Sage Line 500 inventory from all locations and warehouse can be pulled in the Magento shop. The admin also has the facility to manually override the stock inventory as received from Sage Line 500 inventory. 6. Checkout Process: 6.1. Here pre-filled information of the user s postal address based on the post codes submitted will be displayed 6.2. Internationalization Facility was also provided where a database of all country Postcode was maintained User can request to Gift wrap the product 6.4. B2C user while making a purchase can post special message at time of check out. 2

3 7. Payment: 7.1. Users (B2B and B2C) must have the ability to pay via one of the payment providers enabled for use by the Admin The following payment methods were made available: Google Check Out PayPal SAGE Pay 8. Shipping: The four shipping methods must be integrated to allow for accurate pricing based on volumetric weight and geographical location of the delivery address as 9. news Letter management: Admin must have the ability to create HTML based newsletters. Recipients must be grouped to allow specific newsletters to target any given sales group. 10. Social Site integration / Bookmarking (AdPROmO:R3) Users have the ability to social bookmark any Product or Category with a simple quick easy click. Objectives 1. Develop a multi-store site for B2B and B2C transactions as per requirements of client. 2. Develop a site which will have Purchases which can be made with products being shipped to domestic addresses. 3. Individual activity of each department is captured. Project Approach / Activities The Project was divided into various phases to achieve the best results in less time with optimal utilization of available features, capabilities and new enhancements. 1. Phase i: System requirement Study document and re-estimation. 2. Phase ii: Extension Checking for compatibility (internal and well as with Magento v1.4) 3. Phase iii: Preparation of Wireframe of the entire site 4. Phase iv: Designing 5. Phase v: Development & Design Integration 6. Phase vi: Testing 7. Phase vii: Go Live 3

4 development Platform Specifications & Framework magento Community edition ver 1.4 Languages PHP 5x Programming database my SQL 4x/5x Server database Web Server/Hosting Platform Apache 2x Server Operating System Linux deployment Platform Specifications & Framework magento Community edition ver 1.4 database mysql 5x Web Server/Hosting Platform magento ready Server Languages PHP 5x Programming Operating System Linux duration 1. Project Actual Efforts: 1360 Man Hours 2. Project Life Cycle: 82 Days Results Achieved The Application is deployed and is live. It is currently in use. 4

5 multi Store e-commerce Web Solution Deliver best products, software solutions and services, on time with quality, and as per customer expectations About SilverTouch SilverTouch, a company established in 1992 is widely accepted for its IT solutions with a huge customer base in more than 20 countries across the world. SilverTouch is actively engaged in Enterprise software development, enterprise content management, document management and IT consulting services such as Business process optimization, process consulting, implementation and customization of ERP. SilverTouch leads brilliantly in new technical developments such as: Mobile Application development services on iphone, ipad, Blackberry, Android, J2ME and Windows mobile platforms. Even now, SilverTouch helps its global clients for major developments, deployments and managements of their mobility solutions and enterprise application development programs. SilverTouch has alliance with several industry leaders such as Microsoft, Apple, Cisco, IBM, Oracle, SAP, Java, Dell, VM ware, Symantec, Sonic Wall which provides a competitive edge over other industry peers and targets to understand and cater to all types of requirements that concern our clients, thereby, leading to serve them precisely to their satisfaction. For more information, please visit or info@silvertouch.com india Headquarter SilverTouch Technologies Limited 2nd Floor, Saffron, nr. Panchwati Circle, Ahmedabad Phone : info@silvertouch.com Web : united Kingdom SilverTouch Technologies uk Limited essex & innovation Centre, unit 7, The gables,ongar - Cm5 0gA, united Kingdom Phone : (0) info@silvertouchtech.co.uk Web : north America SilverTouch Technologies inc 497 Route 27, iselin, nj united States Phone : info@semaphore-software.com Web : copyright all rights reserved. Property of SilverTouch Technologies Ltd. INDIA UK USA NETHERLANDS AUSTRALIA FRANCE GERMANY This statement of work is proprietary of SilverTouch Technologies Ltd. and contains trade secrets and confidential information which is solely the property of SilverTouch Technologies Ltd. This statement of work is intended for internal use only. Therefore, it shall not be used, reproduced, copied, disclosed and transmitted, in whole or in part, without the express consent of SilverTouch Technologies Ltd. 5