PRESS KIT SIT BACK, GRAB A CUP OF TEA, AND CHECK OUT WHAT WE ARE BRINGING TO THE HOLISTIC FAMILIES OF THE GREATER PRINCETON AREA.

Transcription

1 PRESS KIT SIT BACK, GRAB A CUP OF TEA, AND CHECK OUT WHAT WE ARE BRINGING TO THE HOLISTIC FAMILIES OF THE GREATER PRINCETON AREA. GOT QUESTIONS? GIVE US A CALL. WE CAN T WAIT TO SPEAK WITH YOU

2 PRINCETON HOLISTIC FAMILY Expo SUNDAY,

3 Our IntenKon We are answering a call for gathering. Families have ques>ons. They want to know more, have more & be more. Community is essen>al. Connec>on is impera>ve. One site. One resource. One community

4 Who Plays in our Playground IN IT TO WIN IT: Services offering pure and healthy op>ons for raising families naturally. WELLCARE EXPERTS: Prac>>oners and businesses that support and encourage natural and honoring treatments (you know who you are). YOU GOT THE RIGHT STUFF: Companies that offer products that are green, non- toxic and free of harmful chemicals. YUMMY ALL OVER: Food based businesses, the more local the bener. No harmful stuff that will hurt our kids. GREEN, GREEN, GREEN: Environmentally friendly and conscious businesses and groups that support our green movements.

5 Our MarkeKng Efforts Our marke>ng campaign will include repeated adver>sing through Facebook, LinkedIn, AOL, CBSNews.com, Answers.com, TVGuide.com, Forbes.com, ebay, TMZ, USNews.com, MapQuest, BestBuy.com, AllRecipes, Realtor.com, Homes.com, Whitepages.com, and many more We are promo>ng our event and your company over FOUR HUNDRED THOUSAND >mes to the greater Princeton area families. Our marke>ng efforts will include: Local radio TV Newspaper coverage Facebook campaigns Local Flyer Distribu>on AMAZING Ticket Referral Program Signage in local towns 2 weeks before event So much more..

6 AZendees: What s in it for you? An abundance of exhibitors offering whole family services, products and support Get your holiday shopping done with amazing goods sold from event vendors and exhibitors Exci>ng ac>vi>es for the kids to par>cipate in throughout the day Amazing door prizes awarded hourly Enjoy exhibitor hand outs, samples and offers First 300 families will receive an event bag filled with products, informa>on and gics

7 Exhibitors: What s in it for you? Families ready to learn about you and your services Connect with new customers at the Expo and through event adver>sing to grow and support your local business Great Exposure for your company with our amazing marke>ng campaign, which will reach more than 400,000 local families Aggressive social media campaign that will lead to long las>ng referrals Selec>vely chosen exhibitor and speaker list, ensuring authen>city to our mission and core values Opportunity to meet and greet with an impressive speaker line- up that will knock your socks off

8 Exhibitor Details Three levels of investment with add- on features Sponsorship opportuni>es Amazing marke>ng campaign in place to ensure event success Weekly coach calls with marke>ng experts offered for event prepara>on 1 month before Expo A great opportunity to showcase your business to the holis>c families of our community Holiday bazaar theme for exhibitors to showcase and sell their products First 50 vendors to sign up will get the Inner Circle Membership set up fee waived ($99). This online community resource creates a huge opportunity for your name to get to the families we serve

9 Table Details Level 1 Table Investment: $250 Our most basic op>on, ideal for people who just want to show up for the day and call it good! No further involvement with our community and referral network! You will have a six foot table at our event. You will be listed on our event flyer, and online website page (no hyperlink). You are welcome to set up an hour before start >me. You can also par>cipate in our weekly calls with a marke>ng expert, who will be pukng our event in front of thousands of families (see Promo>on Efforts page of Expo site), to guide you through event success, process and prepara>on. Level 2 Table Investment: $625 Great op>on for those who want to get their feet wet with some adver>sing for the day and on our website. Add a small item to our fun bags as well! You will have the level one goodies and: A link to your site on our online event page Be one of our exclusive loca>ons for guests to pick up early bird >ckets to event An item in our door bags given to our first 300 anendees Priority choice in table selec>on (based on first come first serve) 25 complimentary >ckets to the Expo An list of all par>cipants and vendors - yes we get their permission to share! Level 3 Table Investment: $1200 If you are looking to go a bit deeper into this process and want to go all out with your presence at our event, this is for you. You will have the level one and two goodies and: Hourly commercials at event: That's right! Stand up in front of all anendees, grab the microphone and sing your own praises (30 second commercial)! Shy? No problem, we love to sing. Corner table at event (based on availability, if taken priority choice offered) A business card ad in event directory handout Linked logo on footer of all pages of website (un>l May 1, 2016) Logo on all printed materials for event, including flyers Priority LOAD/UNLOAD for day of event 1 weekly Facebook shout out for 2 months following event on Princeton Holis>c Family Facebook Page Banner displayed on venue wall Door Prize Table Visitors: We will send all of the door prize par>cipants to your table, stamp them up and share your stuff! Door prizes called out hourly now that's a lot of stamping!

10 TABLE INVESTMENT OPTIONS

11 Exhibitor Extras Full Page Ad in Event Door Brochure: $400 Share the love! Your PAGE SIZE ad will be featured in our brochure handed out to all of our guests! WIFI at Expo: $75 Need to be plugged in to strut your stuff? We get it. Upon arrival we will provide you with a user name and password for the day. Electricity at Expo: $40 We have limited spots available for electricity. Please let us know ASAP if this will be a necessity for the day.

12 Sponsorship OpportuniKes Our sponsors are those big guys (and gals) who have the resources to pull it together and make some serious change (you know who you are). They play large, live large and make changes in our world on large scales. We are proud to partner with them, and we see them in the BIGNESS that they are! HOLISTIC GIANTS SHINE ON!

13 PlaKnum Package: Expo Premium Partner This event is brought to you by. Should your company name be here? Make a broad statement as our exclusive partner of this one of a kind event. Our Expo partner makes the first impression to all par>cipants and guests. Our Expo Partner s logo and brand will be integrated before, during and acer the conference through exclusive rights to video screens, recogni>on on our door bags, signage, social media campaigns and VIP print and web ads. One of our team members is dedicated to your account and works closely with your company to design a plan to dis>nguish your brand as a vital tool for Holis>c Family efforts in our community. Our Expo partner also receives: A one hour lecture featured in our Expo program schedule A courtesy suite at Expo venue for rest, rejuvena>on and refreshments A level three table with premium placement A full page ad on the back page of our Expo program A VIP banner ad posi>oned on the bonom of ALL landing pages of Expo site A VIP logo posi>oned at the top of ALL landing pages of Expo site A VIP ad posi>oned on SPONSORS page of Expo site Verbal recogni>on from MC throughout Expo 50 complimentary >ckets to event Sponsor recogni>on on all name badges and welcome banner Guaranteed sponsorship and discounted rates for our next Princeton Expo Grand prize giveaway will feature your product of choice (valued at $500) Investment: $7500

14 Gold Package: Expo Showcase Sponsor 5 OpportuniKes This event is made possible by our showcase sponsors:. Should your company name be here? This sponsorship gives your company a unique opportunity to iden>fy your brand as a leader in the Holis>c Family movement of our area. Our Showcase Sponsors receive: A 30 minute lecture featured in our Expo program schedule A level three table with premium placement A half page ad in our Expo program A VIP logo posi>oned at the top of ALL landing pages of Expo site A VIP ad posi>oned on SPONSORS page of Expo site Verbal recogni>on from MC throughout Expo 50 complimentary >ckets to event Guaranteed sponsorship and discounted rates for our next Princeton Expo Investment: $4000

15 Silver Package: Expo MarkeKng Partner 10 OpportuniKes This event has been marketed with the help of. Should your company name be here? This sponsorship gives your company recogni>on for the marke>ng efforts of our Expo. As a silver sponsor you will receive: A 30 minute lecture featured in our Expo program schedule A level two table with premium placement A quarter page ad in our Expo program A VIP ad posi>oned in the PARTNERS sec>on of our Sponsor Webpage Verbal recogni>on from MC throughout Expo 50 complimentary >ckets to event Guaranteed sponsorship and discounted rates for our next Princeton Expo Investment: $2500

16 SPONSORSHIP OPTIONS

17 Inner Circle Membership An online directory of services who cater to the holis?c families of our community Collec>ng Info: Between now and November 1st we are accep>ng new members to adver>se to our community. Our inten>on is to create an online resource that will give families an immediate connec>on with the solu>ons for their holis>c family needs. We want our families one click away from finding you! Not only will you be on our site, you will also be on our phone app, downloaded by thousands of friends and family in the greater Princeton area. Site content will go live on November 1st. There are two membership levels: our ALL IN membership, and a basic one. They range from $39 to $69 per month. EAT. PLAY. HEAL. LEARN. CONNECT. SHOP

18 Inner Circle Categories WHO WE ARE LOOKING FOR: IN IT TO WIN IT: Services offering pure and healthy op>ons for raising families naturally. WELLCARE EXPERTS: Prac>>oners and businesses that support and encourage natural and honoring treatments (you know who you are). YOU GOT THE RIGHT STUFF: Companies that offer product that is green, non toxic and free of harmful chemicals! YUMMY ALL OVER: Food based businesses, the more local the bener. No harmful stuff that will hurt our kids! GREEN, GREEN, GREEN: Environmentally friendly and conscious businesses and groups that support our green movements!

19 REACH OUT