#994. Sponsorship File. Pierre-Alain Philippi Albert Raya Pascual

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1 February, 16 th to 26 th 2012 Participation of the 15 th Edition of the Rally 4L Trophy Pierre-Alain Philippi Albert Raya Pascual Sponsorship File

2 Presentation 4L Trophy in short 1 st sport and humanitarian event in Europe Rally with a Renault 4L through 3 countries: France Spain Morocco The sports dimension: km race in the Moroccan desert The humanitarian dimension: Bring educational material to send as many children from southern Morocco as possible to school Association Cuatro Latas 4L Trophy

3 The Actors 4L Trophy in short Promo(on Us Crews Endorsement Website Social Network Photo sharing Financing SPONSORS YOU Logistics Association of your brand to a humanitarian cause Partnership Travel Agency NGO Association Cuatro Latas 4L Trophy

4 Sommaire I. The 4L Trophy rally II. NGO Enfants du Désert III. crew: CUATRO LATAS IV. Opportunities V. Offers and Budget VI. They trusted the 4L Trophy VII. Learn more VIII. Contacts Association Cuatro Latas 4L Trophy

5 The 4L Trophy rally The sports dimension of the rally st edition 3 teams 7 th edition 270 teams 2011 February, 16 th - 26 th th edition 1200 teams 15 th edition Adventure rally of orientation A compass, a road book and a map Any notion of speed is excluded Objective: find the shortest way to the finishing line Self surpassing! Mechanical challenge! Spirit of adventure! Sportsmanship! Association Cuatro Latas 4L Trophy

6 Association Enfant du Désert The humanitarian dimension of the rally Enfants du Désert is a partner of the rally, it supports local NGOs in schooling Moroccan children living in poverty Each crew must carry a minimum of 50kg of school material. In 2011, over 82 tons of material was provided thanks to this partnership Since the first edition of the 4L trophy in 1988: 281 tons of material distributed children schooled in good conditions Association Cuatro Latas 4L Trophy

7 Crew : CUATRO LATAS A non-profit-making association Firstname: Albert Lastname: RAYA PASCUAL Nationality: Español School: ESADE Turismo Graduation: 2013 Firstname: Pierre-Alain Lastname: PHILIPPI Nationality: Francés School: ESADE BS Graduation: 2012 In order to complete our project successfully and simplify the administrative process we created the non-profit association CUATRO LATAS on April, 29 th Two students seeking adventure! We are passionate about discovering the unknown, others, ourselves, our own limits and new sensations.! Did you know? Cuatro latas, literally «four cans» is the spanish nickname for the Renault 4L car model Association Cuatro Latas 4L Trophy

8 Opportunities Why support us? 99 television documentaries 6 hours of images on major French channels 94 radio broadcasts for 2 hours ½ airtime 3739 press releases TF1, France 3, M6, Sport+, NRJ, RTL, RTL2, France Bleu, Fun radio, Nostalgie, le Monde, l Humanité, Studyrama, l Etudiant, l Equipe, la Voix des Sport Communica)on o o Advertise your company among European students Social responsibility Visibility on the car in the streets of Grenoble and Barcelona and their surroundings before and after the race, but also from Paris to Marrakech during the rally. Tax benefits o Associate your name with the positive image of amateur sports, combining passion and mutual aid. o Take part in a humanitarian action of a significant scale. Association Cuatro Latas 4L Trophy

9 Opportunities What we offer Photos: We will continually supply our sponsors with photos and we offer to organise photo shootings with the car at our sponsors sites. Inserts: Sponsoring our team is a cheap way to advertise your company. A car that runs in towns produces 7,000 visual impacts per day. The 4L captures the people s interest and draw their attention. COMMUNICATION Social networks and website: All our partners will have a strong presence in all the association s communication tools. Press: We will do our best to introduce the association in local papers. Media impact: The 4L Trophy is the student sports and humanitarian events with most media coverage in Europe (television, radio, press, internet ) Did you know? A 5x5cm adver(sement insert in a newspaper costs about 750 per week. A 50x50 inserts on our 4L costs about 500 euros for a whole year. Association Cuatro Latas 4L Trophy

10 Budget and Offers How support us? Budget Offers Inscription Accommodation, ship, halfboard, technical and medical assistance Vehicle Spare parts 500 Oil and tolls Car stickers 200 Car insurance 200 Additional expenses Food, equipment 500 TOTAL Any surplus will be donated to the NGO Enfants du Désert Promo)onal Inserts: From 300 to 1000 : From 15X50 cm to the totality of the car Name and logo in each piece of communica(on We are also interested in in-kind partnership such as schooling material, toys, clothes, spare parts, accommodation, insurance Association Cuatro Latas 4L Trophy

11 Association Cuatro Latas 4L Trophy

12 Partners They already trusted the 4L Trophy Our sponsors for the 15 th edition Other sponsors from previous editions An many more Association Cuatro Latas 4L Trophy

13 Find out more You will find further information following these links Video: Organisation website: NGO website: Photos from the previous edition CUATRO LATAS blog: Association Cuatro Latas 4L Trophy

14 Interested? Contact us CUATRO LATAS 152 Impasse la Noyeraie Saint Nazaire les Eymes Association Cuatro Latas 4L Trophy

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