Because you don t have to die for your hair dye

Transcription

1 Because you don t have to die for your hair dye

2 Numerous studies show increased risk of various cancers and allergic reactions to chemicals found in many hair dyes These studies are reported in Doctors Prescription for Healthy Living Newsletters ( ) Breast Cancer Prevention Program (Epstein and Steinman) detail numerous chemical hair dye risks

3 All Light Mountain Natural Hair color products are 100% botanical in origin No Chemicals No PPD No Peroxide or Ammonia No long list of impossible sounding ingredient names We blend 3 botanicals. PERIOD. USDA/NOP Certified Organic

4 100% organic materials, USDA/NOP certified Organic certified grower under USDA/NOP Each batch tested for absence of pesticides, heavy metals and other contaminants Lotus Brands is a certified organic handler, independently audited by 3 rd party organic certifying agency

5 Each batch of botanicals tested for absence of pesticides, herbicides, heavy metals certified organic content No chemical ad-mixtures ever. Each batch swatch tested for color and shade

6 First and only all natural hair color to use the 2-step system to effectively color most gray hair Step by Step instructions make it easy. Hat and gloves included in box

7 Light Mountain receives numerous unsolicited testimonials from customers Some of these are available on the web at Light Mountain hair color has been coloring hair since the 1970 s.

8 Recommended by Safe Shoppers Bible by Epstein & Steinman Being a Woman, Naturally by Dr. Jan McBarron Breast Cancer Prevention Program by Epstein and Steinman recommends henna Doctors Prescription for Healthy Living Newsletter Has done 3 separate reports recommending Light Mountain Hair Color and Color the Gray by name as safe hair color

9 Most hair coloring agents rely on harsh chemicals like hydrogen peroxide or ammonia to strip the hair and allow it to take, or absorb, the chemical color applied to it. The word natural on a bottle of hair color doesn t necessarily mean chemical-free; some brands commonly found in natural products stores rely on peroxide to prepare the hair for their colorants. What effect do these chemicals have on the hair? First, they weaken and destroy the hair shaft over time. Additionally, many of the chemical hair colorants use various petroleum or coal tar-based ingredients derived from the environmentally harmful processing of oil or coal tar-based ingredients that have been found,over time, to increase the long-term risk of various forms of cancer. In contrast, henna has a long history as a safe, gentle hair color. The Food and Drug Administration has issued a monograph that approves henna for this use; henna is one of a select group of natural products to achieve official FDA recognition.

10 Henna coats each hair shaft with a natural, semi-permanent protein called hennatannic acid. Heat causes the hennatannic acid to cling to the proteins found in the hair (or nails and skin, if desired). Because henna coats and seals the hair shaft, it helps protect the hair from damaging effects of sun, salt, chlorine, wind and pollution in the environment. It can help minimize split ends and acts as hair insurance if you spend a lot of time in the sun, surf or wind. In addition to protecting the hair shaft, henna will tighten the hair cuticle and create a more solid surface which reflects light; the result is gleaming, lustrous hair. Rather than producing dramatic color changes, henna enhances and deepens existing color. The darker your natural color, the less drastic the change will be inyour natural color. Because the color from henna is transparent or see through, henna cannot lighten dark hair; it will, however, add highlights to dark hair and can darken the color of lighter hair.

11

12 Light Mountain Hair Color is a natural product, subject to variations from harvest to harvest; it responds somewhat differently to different hair conditions and colors. Because of this variability, it is essential that you take a swatch test or strand test, in which the effects of the hair color are tested on a very small section of hair, before using any Light Mountain product. Light Mountain has made this process easy for you by providing complete, step-by-step, start-to-finish instructions for testing and using our products. If, after doing the swatch test, you find that the color is not what you expected, simply return the box with your purchase receipt to the address listed in the instructions for a full refund of the purchase price not to exceed the MSRP. Shipping & Handling not included.

13 Light Mountain Natural Hair Color does not test any of our ingredients on animals Light Mountain Natural Hair Color uses NO animal-based ingredients, ever. Light Mountain Hair Color is 100% certified organically grown botanical hair color Light Mountain uses only Lawsonia inermis (henna), Indigofera tinctoria (indigo) and Cassia auriculata (cassia). And nothing else.

14 Light Mountain Natural Hair Color and Color the Gray are blended and distributed by: Lotus Brands, Inc. A majority woman-owned, family business P O Box 325, Twin Lakes, WI USA lightmountain@lotuspress.com