NEW YORK. BELLA Media Group 165 Broadway, Suite 2301 New York, NY BELLANYC.com

Transcription

1 NEW YORK BELLA Media Group 165 Broadway, Suite 2301 New York, NY BELLANYC.com MEDIA KIT 2016

2 THE FASHION ISSUE FEATURING NICKY HILTON MARCH/APRIL MAY/JUNE LIVE YOUR MOST BEAUTIFUL LIFE IN NEW YORK BELLA Magazine is New York s premiere subscription and newsstand-based women s luxury lifestyle publication offering an insider s guide to one of the most affluent areas in America. At BELLA, we spotlight the ideal that Beauty is Defined by You and offer a sophisticated combination of fashion, beauty, health, philanthropy, arts and culture, cuisine, celebrity and entertainment.

3 BELLA IS EVERYWHERE YOUR CONSUMER IS... THE BELLA AUDIENCE BELLA New York reaches the hearts and homes of over 300,000 women every issue. Our brand delivers information and inspiration about what matters most to women in New York - Fashion, Beauty, Wellness, Travel, Arts & Culture, Dining, Shopping and more. ON THE NEWSSTAND Over 300 regional newsstand locations Hudson News: Grand Central Station 70 Barnes & Noble locations throughout NY, NJ & CT LUXURY HOTELS Ocean Place Resort & Spa Long Branch, NJ The Four Seasons Hotel, NYC The Strand NYC Hotel, NYC Sanctuary Hotel, NYC The Garden City Hotel, Garden City, NY The Inn at Fox Hollow, Woodbury, NY Barnes & Noble Hudson News Grand Central Station Sanctuary Hotel Ocean Place Resort & Spa The Garden City Hotel The Inn at Fox Hollow East Side Residences EXCLUSIVE LONG ISLAND DISTRIBUTION 250 Premium Promotional Locations throughout the North Shore, from Great Neck to Huntington LOS ANGELES DISTRIBUTION BELLA s reach doesn t stop at New York, in fact we re bi-coastal. We are sold exclusively at these newsstands: Laurel Canyon News /2 Ventura Blvd Studio City, CA The Stand On Sunset 8224 W. Sunset Blvd West Hollywood, CA TRI-STATE AREA BUSINESSES & EVENTS Doctor's Offices, Salons & Spas, Luxury Boutiques, High-Profile Event Gift Bags KIOSK AND RESIDENTIAL DISTRIBUTION 110 Residential Buildings on the East Side of Manhattan from 51 st Street to 89 th Street 21 Midtown Promotional Kiosks from 5 th Ave to 2 nd Ave Book Soup 8818 Sunset Blvd West Hollywood, CA Naked Princess 653 La Cienega Blvd, Los Angeles, CA The Strand NYC Hotel Midtown Kiosks The Four Seasons Hotel 41 st St at Second Ave 42 nd St at Third Ave 43 rd and Third Ave 44 th St at Lexington Ave 46 th and Third Ave 52 nd St at Madison Ave 54th St at Park Ave Fifth Ave at 38 th St Fifth Ave at 43 rd St 68 th and Lexington Ave Lexington Ave at 42 nd St Lexington Ave at 44 th St Lexington Ave at 54 th St Madison Ave at 46 th St Madison Ave at 44 th St Park Ave at 40 th St Park Ave at 46 th St Park Ave at 52 nd St Park Ave at 54 nd St 39 th and Madison

4 BELLA is your direct route to engaged, passionate women who are the purchase decision-makers in their family. UNRIVALED ACCESS TO NEW YORK SHOPPERS who spent millions on direct purchases in the past year Increased efficiency through MULTI-PLATFORM ADVERTISING PROGRAM BELLA s in-book and online resources provide valuable information for building and executing a comprehensive media program, including our actioninspiring print magazine and digital edition, coupled with unique marketing and event opportunities. SOCIAL MEDIA BELLANYC.COM BELLA is the BEST online marketing vehicle for your brand. Marketing your brand with our online component BellaNYC.com, you will gain valuable exposure to over 75,000 users each month. We interact daily with New York women who embrace their own definition of beauty, whether it be beauty, fashion, fitness, personal growth, health, travel and/or entertainment. BELLA S ONLINE REACH BellaNYC.com 66k+ Monthly Visits 3 Minute Average Visit Instagram.com/BellaNYCMag 11.8k+ Followers Facebook.com/BellaNYC 8.8k+ Reach Twitter.com/BellaNYCMag 175k+ Weekly Impressions Youtube.com/TheNYCBella 1,200+ Monthly Views MONTHLY TOTAL REACH 364,900+ PEOPLE

5 IN THE PRESS BELLA events and interviews are picked up by multiple national and international multimedia outlets. Your brand will benefit not only from day-of exposure, but continued press coverage. Nicky Hilton Opens Up About Married Life With James Rothschild Fresh off her summer wedding to James Rothschild, a radiant Nicky Hilton kicked off New York Fashion Week with a party celebrating her September/October 2015 cover of BELLA. EONLINE.COM Go Inside Lisa Vanderpump s White Hot Hamptons Party. The #RHOBH hostess and a few other Bravolebs gathered for the BELLA Magazine party in her honor. BRAVOTV.COM BELLA Magazine s White Party. Orange Is The New Black star Laura Prepon leaves her prison garb at home for the chic event at the SouthHampton Inn. EONLINE.COM Stars Attend New York Fashion Week Alexa Ray Joel attends the BELLA New York Fall Issue Cover Party at the Trump Plaza during Spring Fashion Week. RADARONLINE.COM OK! TV Dorinda Medley wants Monica Lewinsky on Real Housewives Monica Lewinsky. Wouldn t that be great? Medley told Page Six at a BELLA New York and OK!TV party. PAGESIX.COM THE VIEW

6 FULL SPONSORSHIP $15,000 NEW YORK EVENTS THAT GET YOU SEEN Upscale, celebrity-hosted events held in iconic locations and venues. The combination of BELLA and OK! TV give your brand unparalleled TV, print and media coverage. Be seen instantly by millions of subscribers and television viewers. Logo on Invitations and Press Materials Step & Repeat/Red Carpet Branding Sample station/position at party with branding Brand included in pre-party coverage - 800,000 Impressions Integration into party coverage on OK! TV Million Impressions Branded party coverage in BELLA NEW YORK - 300,000 Impressions Full page ad in BELLA NEW YORK - Valued at $4500 Feature article in BELLA NEW YORK - Valued at $10,000 Editorial placement in OK! Magazine - 5 Million Impressions Courtenay Hall, Ken Todd, Lisa Vanderpump and Daniel Hall at BELLA s Hamptons White Party 2015 Nicky Hilton at BELLA s 2015 NYFW Party at Trump Tower CO-SPONSORSHIP $8,500 Sample station/position at party with branding Randy Jackson at BELLA s 2015 NYFW Party at Trump Tower NY Housewife LuAnn de Lesseps and Summer Cover Laura Prepon of OITNB at the BELLA White Party 2014 Brand integrated into party coverage on OK! TV- 2.4 Million Impressions Branded party coverage in BELLA NEW YORK - 300,000 Impressions Editorial placement in OK! Magazine - 5 Million Impressions January - The Hollywood Issue Party with Lance Bass Beyond his fame as a member of the phenomenally successful group *NSYNC, where the group sold an impressive 60 million plus records worldwide, Bass has made himself a household name with countless career highlights in music, theater and television. PAST EVENT COVERAGE PROVIDED BY: March - Influencer Issue Party with Kristin Cavallari Kristin Cavallari is best known for her time on the hit reality series Laguna Beach and follow-up show, The Hills. Since her time on MTV, she has had a hand in multiple business ventures, including jewelry design, a line of shoes, and a lifestyle app. Besides that, she is the mother to two young boys, wife to Chicago Bears quarterback Jay Cutler, and a frequent guest and commentator on E! Network.

7 2016 EDITORIAL CALENDAR & CONTENT 2016 EDITORIAL CALENDAR January/February The Hollywood Issue December 1, 2015 March/April The Influencer Issue February 1, 2016 May/June The Beauty Issue April 1, 2016 July/August The Hamptons Issue June 1, 2016 September/October Fall Fashion Issue August 1, 2016 November/December Holiday & Gift Guide Issue October 1, 2016 * Issue Coverage Issue Theme Closing Date INSIDE EVERY ISSUE Beauty Scene The Style Report Mind + Body Arts & Culture Sophisticated Spaces A Novel Idea Love In The City Making an Impact The New York Life The New York Nine New York Artist Spotlight Chow BELLA Travel Postcards from L.A. Around Town (Society & Event Pages)