Call Scenarios. Tell them how you'll help them turn their transformation into cash.

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1 Call Scenarios 1st Call Goals Introduce yourself and remind them they provided their phone number when they ordered their product. Identify yourself as a Team Beachbody Coach Explain that this is about an income opportunity Explain the nature of the services Link the income opportunity to their fitness goal of getting fit or losing weight. Sample Script Hi there! My name is [name] and I'm an independent Team Beachbody Coach. I don't know if you remember, but after you bought [fitness program] you said you'd be interested in having someone contact you about an income opportunity, and that's what I'm calling about. I'm an independent distributor of Beachbody products basically I've used my own success with Beachbody programs to earn some extra income by helping other people achieve their fitness goals. And I would like to talk to you about that opportunity at some point, but mostly today I just wanted to talk to you about getting started with [fitness program]. Is now a good time to talk? You made a great decision buying [fitness program] and you won't believe the attention you'll get when you start seeing results. When I started out, I got great results and people started asking what I was doing. Tell them how you'll help them turn their transformation into cash. Get their commitment to call you when their package arrives. Ask for their address and offer to send them an with tips and a link to your site. Lots of my friends started buying the program and one day I realized, hey, I'm a walking billboard for this Beachbody company... I should get a cut. So I signed up to be a Coach and now I get 25% of whatever my friends buy. And earning money for getting in shape is a great way to motivate yourself to stay fit. So we'll keep in touch and when you start to see results we can get you set up with your own website to buy products at a 25% discount and when your friends ask you how you did it, you can send them to your site and earn commissions. Why don't you call me when your [fitness program] package arrives and we can go over everything that's in it and how to get started. One more thing before I go...could I get your address? I'd like to send you a list of tips that helped me when I was getting started. Other Considerations If lead asks, "Where's my order?" direct them to Customer Service at If lead has already received their package, see "Second Call" script. DO NOT talk about recruiting aspects of Coaching it will just overwhelm them.

2 Call Scenarios 2nd Call Goals Remind them who you are and why you're calling. Identify yourself as a Team Beachbody Coach Explain that this is about an income opportunity Explain the nature of the services Walk them through the fitness product they ordered. Get them to commit to a start date and schedule. Introduce Shakeology as a way to jump- start their weight loss and fuel their workouts. Set up a follow- up call in a week. Sample Script Hi! It's [name], your Team Beachbody Coach. We spoke before about an [income/coaching] opportunity by helping other people achieve their fitness goals as a Team Beachbody Coach, but we can talk about that later. First, I wanted to make sure you got everything you need and see if there's anything else I can do to help you get started with [name of program] and get you on the road with your new program. Is everything there? You should have [list what's in their kit]. My main goal today is to help you commit to a date that you're going to start your program. What day do you want to get started and what time will you do your first workout? Have you ever heard of Shakeology? It's this great nutrition shake with over 70 healthy ingredients. It can really help with weight loss and keeping your energy high. I don't think I would have gotten through my whole program without it [if true]. I am so excited for you, [name]. I think you're going to be celebrating this start date like another birthday. I'll give you a ring in a week and you can let me know how it's going. Then we can talk about how you can start turning this into some cash. Sound good?

3 Call Scenarios 3rd Call Goals Remind them who you are and why you're calling. Identify yourself as a Team Beachbody Coach Explain that this is about an income opportunity Explain the nature of the services Make sure they're doing the program. Ask if they're seeing results. Introduce the Coach business opportunity. Sample Script Hi! It's [name], your Team Beachbody Coach. Just checking to see how everything's going with [fitness program] and if you think you're ready start talking about getting you involved in the [income/coaching] opportunity by helping people achieve their fitness goals as a Team Beachbody Coach. Have you started [fitness program]? What do you think so far? Are you starting to see any results yet? Excellent! IF NOT: Well, stick with it and don't get discouraged. I didn't see results right away either, but when they started to show it was amazing. So soon you're going to be a walking billboard for Beachbody, and you should get a piece of the action. Let's get you set up with a Coach account today and get the ball rolling.

4 What If Scenarios SCENARIO: The lead isn't home or call goes to voic . You'll have the most success if you reach the lead in person. If a child/spouse/roommate answers, ask when a good time to reach them is. Otherwise try contacting them at least 5 times at different times of day before leaving a voic . Also, if you use Caller ID blocking, you might turn it off. Many times people would rather an "unknown caller" go to voic . The lead doesn't remember agreeing to be contacted. Apologize for contacting them without permission (even if they gave it). Ask if they would agree to talk to you. If they don't want to talk to you, try to get their address sample attached. End the call positively so they feel like it was a positive interaction. The lead remembers agreeing but changed their mind or didn't understand what it was about. Apologize for any confusion (even if you didn't cause it). Ask if they would agree to talk to you. If they don't want to talk to you, try to get their address sample attached. End the call positively so they feel like it was a positive interaction. By the end of the call, they are not interested in the income opportunity or fitness help. Try to get their address. End the call positively so they feel like it was a positive interaction. SAMPLE SCRIPT: Hi there! My name is [name], and I'm an independent Team Beachbody Coach. I don't know if you remember, but after you bought [fitness program] you said you'd be interested in having someone contact you about it. I hope you've received your program and everything's going great. I'd love to talk to you about my experiences and answer any questions you have about [fitness program]. Please give me a call at [phone number] or shoot me an at [ address]. I look forward to chatting with you soon! I'm sorry. I never would have contacted you if I didn't think I had your permission. Do you mind if I tell you a little bit about what I do anyway? [IF YES, continue with script] [IF NO] No problem. I'm sorry for any inconvenience. Could I have your address to send you some tips for getting started? Thank you for taking the time to talk to me. Have a nice day and good luck with [fitness program]. I'm sorry if there was any confusion. Basically we just wanted to make sure you knew there was someone here to help you get started on your road to success. Do you have a minute to hear about the Coaching program? [IF YES, continue with script] [IF NO] No problem. I'm sorry for any inconvenience. Could I have your address to send you some tips for getting started? Thank you for taking the time to talk to me. Have a nice day and good luck with [fitness program]. OK, thank you for taking the time to talk with me. Could I have your address to send you some tips for getting started? Thank you for taking the time to talk to me. Have a nice day and good luck with [fitness program].

5 What If Scenarios SCENARIO: They are not interested in the income opportunity, but ARE interested in the fitness help. Let them know they're not under any pressure to become a Coach. You're there to help them achieve their goals. You can present the opportunity again after you've established a relationship. They have customer service issues/complaints. Give them the Customer Service number. Give them the option of postponing the call. There's no point helping them pick a start date if their DVDs won't play, and if they're frustrated with Beachbody, it might not be the most opportune moment to talk to them. SAMPLE SCRIPT: That's totally cool. That's the best thing about being a Coach there's absolutely no pressure to be a Coach or sign up other Coaches. We're just basically people that have had success with these fitness programs and want to help other people achieve their goals. Now, let's get back to [fitness program]. What day do you think you're going to start? I'm sorry about that. Let me give you Beachbody's Customer Service number. Do you have a pen handy? It's 1 (800) They should be able to get everything straightened out for you. Do you want to go ahead and talk a little about Coaching today or do you want to wait until you get things sorted out? [IF YES, continue with script] [IF NO] I understand. Let me give you my number and you can give me a call after everything is worked out. Otherwise, I'll give you a ring in a few days to see how it's going. They think it sounds like some kind of a pyramid scheme. Explain how the Coach opportunity is different, but don't sound defensive or high-pressure. They'll be more receptive the next time you bring it up if they don't feel like you're "selling" them. Make sure they know you're their to help them with their fitness goals first and the Coach opportunity is of secondary importance to you. I thought that when I first heard about it, too. But it's basically just a cool opportunity that Beachbody provides its customers who have been successful with the program. After I got into shape, people kept asking me how I did it, and I'd tell them, and they'd go buy it for themselves. I figured, why shouldn't I get a piece of the action? The start-up costs are pretty minimal and you don't have to carry inventory and there's really no pressure to sell anything. It's up to every Coach how far they want to go with it. Honestly, I don't even really know any Coaches that are just in it for the money. I think they're genuinely interested in helping people achieve their goals. And when you help other people, it can pay off for you down the road. But if you want to think about it some more, we can talk about becoming a Coach another time. The main thing I want to talk about today is how I can help you get into the best shape of your life.

6 SUCCESS CLUB LEAD PROGRAM FAQ Q: I've never made a call like this before, is that OK? A: Yes. While there are certain rules you want to follow, the scripts we provided should help. Beachbody cannot provide you with legal advice, however, so if you are concerned, please feel free to get advice about this activity. Q: How did I earn these leads? A: We're testing a new lead program and distributing leads to Success Club qualifiers from the previous month. For example, leads distributed in March, 2011, will go to February Success Club qualifiers. Q: How many leads will I receive? A: The number of leads will be distributed evenly among Success Club qualifiers and will depend on the number of leads acquired in the previous week. Q: Where did these leads come from? A: Beachbody customers who placed orders on the Web site or over the phone were offered this opportunity after placing their order: "Would you be interested in earning extra income with the product you just bought and turning your results into profit by helping others? Please provide the best phone number to reach you and we'll have an independent Beachbody Coach contact you to help you get started." The customers who provided their phone numbers are the leads. Note: These Beachbody customers are NOT Team Beachbody Club members. Q: How and when should I contact the leads? A: Contact the leads within 48 hours of delivery and use the suggested script as a guideline to help you through the call. On the first call, we recommend encouraging your leads to get committed or stay committed to the program they just ordered. By engaging with the products, they will be more likely to order additional products and become a Coach. Q: If the lead wants to sign up, what is the next step? A: Like any prospect, walk them through the enrollment process. Offer a business pack and set expectations on how you will sponsor their success. Q: When should I expect to receive these leads? A: We're still in the pilot phase of this program and plan on distributing leads midweek on a weekly basis. Q: Is this the same as the Customer Lead program? A: No, this is a new lead program we're testing. These leads are for Success

7 Club qualifiers only and will not show up in your Coach Online Office. They will not be formally assigned to you until the leads go online to set up a Team Beachbody account, order a product from the Team Beachbody store, or become a Coach. Q: Whom do I contact if I do not receive my leads? A: Make sure we have your current address on file and to ensure delivery to your inbox make sure you add our address to your address book, coachnews@letters.teambeachbody.com. Q: What if the phone number is incorrect or disconnected? A: All of the phone numbers are distributed randomly among the qualifying Coaches. We apologize if there's occasionally a dud in the mix. These phone numbers come directly from the customers and we have no way of verifying them at this time. Hopefully the following week all your phone numbers will work correctly.

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