Section 2 Stationery and Corporate Communications

Transcription

1 Section 2 Stationery and Corporate Counications Ingersoll Rand stationery and corporate counications are divided into three levels: corporate, strategic brand and portfolio brand. All levels share coon format and production standards, reinforcing brand consistency. November 2015

2 Section 2 Stationery and Corporate Counications 2.1 Stationery System Components 2.2 Stationery System Regional Descriptors 2.3 Business Card: Corporate and Ingersoll Rand Strategic Brand 2.4 Business Card Matrix: Corporate and Ingersoll Rand Strategic Brand 2.5 Business Card: Strategic Brand 2.7 Business Card: Portfolio Brand 2.9 Business Card Matrix: Strategic and Portfolio Brands 2.10 Letterhead: Corporate 2.11 Letterhead: Ingersoll Rand Strategic Brand 2.12 Letterhead: Strategic Brand 2.13 Letterhead: Portfolio Brand 2.14 Envelope: Corporate and Ingersoll Rand Strategic Brand 2.15 Envelope: Strategic Brand 2.18 Envelope: Portfolio Brand 2.19 Booklet Envelopes 2.20 Mailing Labels: Corporate and Ingersoll Rand Strategic Brand 2.21 Mailing Labels: Strategic Brand 2.22 Mailing Labels: Portfolio Brands 2.23 Fax Sheet: Corporate and Ingersoll Rand Strategic Brand 2.24 Fax Sheet: Strategic Brand 2.25 Fax Sheet: Portfolio Brand 2.26 Memo Sheet: Corporate and Ingersoll Rand Strategic Brand 2.27 Memo Sheet: Strategic Brand 2.28 Memo Sheet: Portfolio Brand 2.29 News Release: Corporate and Ingersoll Rand Strategic Brand 2.30 News Release: Strategic Brand Signature: Corporate and Ingersoll Rand Strategic Brand Signature: Strategic Brand Signature: Portfolio Brand INGERSOLL RAND VISUAL IDENTITY STANDARDS

3 2.1 Stationery and Corporate Counications Stationery System Components Corporate Stationery The Ingersoll Rand corporate stationery program is used for all corporate-level correspondence. The standard corporate signature is applied to all corporate stationery components, including business cards, letterheads, envelopes, mailing labels, memos, fax sheets, and business forms. Note: The corporate tagline is never applied to strategic or portfolio brand stationery applications. Strategic Brand Stationery The Ingersoll Rand strategic brand stationery program is used for all strategic brand-level correspondence. Strategic brand logos are applied as the main brand expression on all stationery components, including business cards, letterheads, envelopes, mailing labels, memos, fax sheets, and business forms. The corporate signature is applied as an endorsement of the strategic brand. Family of Brands Graphic The graphic was designed to showcase Ingersoll Rand's family of brands which consists of the four strategic brands. The respective brand logos appear in alphabetical order, in one color, and spaced equally. There are two versions: horizontal for corporate letterhead and vertical for corporate and strategic brand business cards. The graphic is digital artwork that is available as a vector EPS file and should not be recreated or altered. Ingersoll Rand Family of Brands Horizontal Version Ingersoll Rand Family of Brands Important Note: Always use approved vector artwork when reproducing any identity. Never create, recreate, retype, modify or rebuild artwork. Vertical (stacked) Version

4 2.2 Stationery and Corporate Counications Stationery System Components: Regional Descriptors We are encouraging all businesses to use the same regional descriptors, and are taking the opportunity to counicate guidelines for the usage of regional descriptors in stationery materials as well as signatures. The guidelines outlined here, create consistency in it use. The regional descriptors are as follows: Global Asia Pacific Asia Pacific and India EMEA India Latin America North America North America and EMEA North America/Export Since EMEIA (Europe, Middle East, India, Africa) is the only coonly recognized acronym for regional descriptors, we are only allowing EMEIA to be presented either as an acronym or presented in full. All other regional descriptors (North America, South America, Asia Pacific) must be presented in full to avoid any confusion. Business Card North America Address 1 Address Office Fax Mobile jsmith@irco.com ingersollrand.com John Smith Employee Title Regional Descriptor On corporate and strategic brand stationery items, such as business cards, letterhead, envelopes and labels, the regional designator can be presented under the Strategic Business Unit or Function line in the address information. On signatures, the regional designator is presented under the person's title for Corporate and Strategic Brand Signatures. For further instruction on how to use EMEIA and other regional designator in counications, including business cards and signatures, please contact Enterprise Brand Management. Please note: The use of the regional designation is optional, it is not mandated unless counicated as such by business leadership. Regional Descriptor North America Address 1 Address 2 ingersollrand.com Letterhead

5 2.3 Stationery and Corporate Counications Business Card: Corporate and Ingersoll Rand Strategic Brand John Smith Director of Marketing 12 Corporate Counications North America 800-E Beaty Street Davidson NC Office Fax Mobile ingersollrand.com Corporate and Ingersoll Rand Strategic Brand Reverse Side Family of Brands Graphic All corporate and Ingersoll Rand strategic brand business cards print 2-color. Note: The corporate tagline is never applied to corporate business cards. The strategic brand family of brands graphic is preferred for the back of all business cards. The stationery item(s) demonstrated above can be ordered through the Brand Center Pantone 485 Based on business needs, other relevant portfolio brands may replace the family of brands graphic with approval from Enterprise Brand Management. Please contact Brand Support for additional information. Proposed Paper Stock (110lb.) Strathmore Writing Cover, Bright White, Wove INGERSOLL RAND VISUAL IDENTITY STANDARDS

6 2.4 Stationery and Corporate Counications Business Card Matrix: Corporate and Ingersoll Rand Strategic Brand Field Designation/Descriptor Field Rule Field Option 1 Name Locked 2 Title 1 Locked 3 Title 2 Optional Region Address 1 Address Office Fax Mobile URL Corporate and Ingersoll Rand Strategic Brand Font Specifications Lucida Sans Regular (lines 1 and 4 only, also line 5 if 4 goes to a second line) Size: 7/8pt, -15 tracking Color: Name Title 1 Title A Strategic Business Unit 3 Entries Max* Climate Segment Coercial HVAC HVAC and Transport Solutions HVAC Parts and Supply Solutions Industrial Segment Residential HVAC Transport Solutions Club Car Compression Technologies and Services Fluid Management Material Handling Power Tools 4B Function Optional Replaces 4A 5 Region 3 Entries Max Global Asia Pacific Asia Pacific and India EMEA India Latin America North America North America and EMEA North America/Export 6 Address 1 Locked 7 Address 2 Optional 8 Office, Fax 2 Entries Address 3 9 Mobile 2 Entry Office, Fax, or Mobile 10 Locked Fax, Mobile or Other 11 URL Locked * Can occupy 2 lines, other lines shift down. The matrix above ensures consistent line usage and content display for all business cards. It is important not to deviate from the matrix above. If you have a requirement or need that does not follow this matrix, please contact Brand Support. INGERSOLL RAND VISUAL IDENTITY STANDARDS

7 2.5 Stationery and Corporate Counications Business Card: Strategic Brand John Smith Director of Marketing 12 4 Strategic Marketing North America 3600 Pael Creek Road La Crosse, WI Office Fax Mobile jsmith@irco.com trane.com Strategic Brand 22 Reverse Side Family of Brands Graphic (revised) All strategic brand-level business cards print 2 or 3 color Pantone 306 Pantone 874 Pantone Black The strategic brand family of brands graphic is preferred for the back of all business cards. Based on business needs, other relevant portfolio brands may replace the family of brands graphic with approval from Enterprise Brand Management. Please contact Brand Support for additional information. Proposed Paper Stock (110lb.) Strathmore Writing Cover, Bright White, Wove The stationery item(s) demonstrated above can be ordered through the Brand Center. INGERSOLL RAND VISUAL IDENTITY STANDARDS

8 2.6 Stationery and Corporate Counications Business Card: Strategic Brand (continued) John Smith Director of Marketing 21 John Smith Director of Marketing Strategic Marketing North America 314 West 90th Street Minneapolis, MN Office Fax Mobile jsmith@irco.com thermoking.com Strategic Marketing North America 4125 Washington Road Evans, GA Office Fax Mobile jsmith@irco.com clubcar.com Strategic Brand Identity placement for the strategic brand logo and corporate signature endorsement are specified above. Page 2.9 of this document includes a matrix for field entry and typography specifications for all strategic brand business cards. The stationery item(s) demonstrated above can be ordered through the Brand Center. INGERSOLL RAND VISUAL IDENTITY STANDARDS

9 2.7 Stationery and Corporate Counications Business Card: Portfolio Brand John Smith Director of Marketing Strategic Marketing North America 209 N. Main Street Bryan, OH Office Fax Mobile arozone.com BLANK Portfolio Brand Reverse Side All portfolio brand-level business cards print 2 or 3 color.* Pantone 485 Pantone Black The strategic brand family of brands graphic does not appear on the back of portfolio brand business cards. Proposed Paper Stock (110lb.) Strathmore Writing Cover, Bright White, Wove The stationery item(s) demonstrated above can be ordered through the Brand Center. *Because some brand logos require more than 3 colors, a digital printing process utilizing CMYK (4-color) is more cost effective. INGERSOLL RAND VISUAL IDENTITY STANDARDS

10 2.8 Stationery and Corporate Counications Business Card: Portfolio Brand (continued) John Smith Director of Marketing 20 John Smith Director of Marketing Strategic Marketing North America 6200 Troup Highway Tyler, TX Office Fax Mobile jsmith@irco.com americanstandardair.com Strategic Marketing North America P.O. Box 9010 Tyler, TX Office Fax Mobile jsmith@irco.com nexiahome.com.com Portfolio Brand The business card for portfolio brands has been revised to accoodate more lines of text while maintaining clear space for identity. Page 2.9 of this document includes a matrix for field entry and typography specifications for all strategic and portfolio brand business cards. Identity placement for the portfolio brand logos is specified above. The reverse side of portfolio brand business card is blank. The Family of Brands Graphic is not applied. The stationery item(s) demonstrated above can be ordered through the Brand Center. INGERSOLL RAND VISUAL IDENTITY STANDARDS

11 2.9 Stationery and Corporate Counications Business Card Matrix: Strategic and Portfolio Brands Field Designation/Descriptor Field Rule Field Option 1 Name Locked 2 Title 1 Locked 3 Title 2 Optional Region Address 1 Address Office Fax Mobile URL Strategic and Portfolio Brands 22 Font Specifications Lucida Sans Regular (lines 1 and 4 only, also line 5 if 4 goes to a second line) Size: 7/8pt, -15 tracking Color: Name Title 1 Title A Strategic Business Unit Climate Segment Coercial HVAC HVAC and Transport Solutions HVAC Parts and Supply Solutions Industrial Segment Residential HVAC Transport Solutions Club Car Compression Technologies and Services Fluid Management Material Handling Power Tools 3 Entries Max* 4B Function Optional Replaces 4A 5 Region 3 Entries Max Global Asia Pacific Asia Pacific and India EMEA India Latin America North America North America and EMEA North America/Export 6 Address 1 Locked 7 Address 2 Optional 8 Office, Fax 2 Entries Address 3 9 Mobile 1 Entry Office, Fax, or Mobile 10 Locked 11 URL Locked * Can occupy 2 lines, other lines shift down. Lines 9 11 are limited in lenght in order to maintain clear space around the Ingersoll Rand signature (lower right). The matrix above ensures consistent line usage and content display for all business cards. It is important not to deviate from the matrix above. If you have a requirement or need that does not follow this matrix, please contact Brand Support. INGERSOLL RAND VISUAL IDENTITY STANDARDS

12 2.10 Stationery and Corporate Counications Letterhead: Corporate 35 Pantone Pantone ingersollrand.com ingersollrand.com Month Day, Year Month Day, Year Addressee s Name Addressee's Title Business Address Street Address City, State Zip Code Dear Addressee: When typing a letter, follow this page as a guide. This letter is an example of the typical format for letterhead. The clean, organized structure of the flush-left format gives our business counications a highly professional profile. Type all body copy in 11 point Times New Roman, upper and lowercase, on 14 points of leading. 7 lines maximum Addressee s Name Addressee's Title Business Address Street Address City, State Zip Code Dear Addressee: When typing a letter, follow this page as a guide. This letter is an example of the typical format for letterhead. The clean, organized structure of the flush-left format gives our business counications a highly professional profile. Type all body copy in 11 point Times New Roman, upper and lowercase, on 14 points of leading. 7 lines maximum Set the left margin of the page at 1.375" and the right margin at.75". Type the date 2" from the top of the page. Skip one line before typing the addressee s name and flush left with the date line. Skip two lines between the last address line and the salutation. Then skip one line between the salutation and the body of the letter. Set the left margin of the page at 1.375" and the right margin at.75". Type the date 2" from the top of the page. Skip one line before typing the addressee s name and flush left with the date line. Skip two lines between the last address line and the salutation. Then skip one line between the salutation and the body of the letter. Do not indent at the beginning of paragraphs, and always skip one line between paragraphs. Having completed your letter, skip two lines before the closing. Then skip four lines between the closing and the Sender s typed name to allow space for the Sender s signature. Finally, skip one line between the Sender s typed name and the typist s initials. Do not indent at the beginning of paragraphs, and always skip one line between paragraphs. Having completed your letter, skip two lines before the closing. Then skip four lines between the closing and the Sender s typed name to allow space for the Sender s signature. Finally, skip one line between the Sender s typed name and the typist s initials. Sincerely, Sincerely, Sender s Name Sender s Title Sender s Name Sender s Title SN:tn SN:tn 12 Family of Brands Graphic 30 Outside of the United States, please place information here required legally where appropriate. For example, a number of counties by law require certain specific information to be stated on the letterhead such as a company's full legal name, a company registration number, and/or an identification number. You should check with your local controller or HR representative to be sure your letterhead is in accordance with local regulations for the relevant Ingersoll Rand company. Family of Brands Graphic US Letter (8.5 x 11 in) A4 (210 x 297) All corporate stationery components print 2-color. 1. Pantone 485 Note: The corporate tagline is never applied to corporate letterhead. Proposed Paper Stock (28lb.) Strathmore Writing Text, Bright White, Wove The stationery item(s) demonstrated above can be ordered through the Brand Center. 2. The family of brands graphic only appears on corporate letterhead. Based on business needs, other relevant portfolio brands may replace the family of brands graphic with approval from Enterprise Brand Management. Please contact Brand Support for additional information.

13 2.11 Stationery and Corporate Counications Letterhead: Ingersoll Rand Strategic Brand 35 Pantone Pantone ingersollrand.com ingersollrand.com Month Day, Year Month Day, Year Addressee s Name Addressee's Title Business Address Street Address City, State Zip Code Dear Addressee: When typing a letter, follow this page as a guide. This letter is an example of the typical format for letterhead. The clean, organized structure of the flush-left format gives our business counications a highly professional profile. Type all body copy in 11 point Times New Roman, upper and lowercase, on 14 points of leading. 7 lines maximum Addressee s Name Addressee's Title Business Address Street Address City, State Zip Code Dear Addressee: When typing a letter, follow this page as a guide. This letter is an example of the typical format for letterhead. The clean, organized structure of the flush-left format gives our business counications a highly professional profile. Type all body copy in 11 point Times New Roman, upper and lowercase, on 14 points of leading. 7 lines maximum Set the left margin of the page at 1.375" and the right margin at.75". Type the date 2" from the top of the page. Skip one line before typing the addressee s name and flush left with the date line. Skip two lines between the last address line and the salutation. Then skip one line between the salutation and the body of the letter. Set the left margin of the page at 1.375" and the right margin at.75". Type the date 2" from the top of the page. Skip one line before typing the addressee s name and flush left with the date line. Skip two lines between the last address line and the salutation. Then skip one line between the salutation and the body of the letter. Do not indent at the beginning of paragraphs, and always skip one line between paragraphs. Having completed your letter, skip two lines before the closing. Then skip four lines between the closing and the Sender s typed name to allow space for the Sender s signature. Finally, skip one line between the Sender s typed name and the typist s initials. Do not indent at the beginning of paragraphs, and always skip one line between paragraphs. Having completed your letter, skip two lines before the closing. Then skip four lines between the closing and the Sender s typed name to allow space for the Sender s signature. Finally, skip one line between the Sender s typed name and the typist s initials. Sincerely, Sincerely, Sender s Name Sender s Title Sender s Name Sender s Title SN:tn SN:tn Outside of the United States, please place information here required legally where appropriate. For example, a number of counties by law require certain specific information to be stated on the letterhead such as a company's full legal name, a company registration number, and/or an identification number. You should check with your local controller or HR representative to be sure your letterhead is in accordance with local regulations for the relevant Ingersoll Rand company. US Letter (8.5 x 11 in) A4 (210 x 297) All Ingersoll Rand strategic brand stationery components print 2-color Pantone 485 Proposed Paper Stock (28lb.) Strathmore Writing Text, Bright White, Wove The stationery item(s) demonstrated above can be ordered through the Brand Center.

14 2.12 Stationery and Corporate Counications Letterhead: Strategic Brand Strategic Brand Logo Strategic Brand Logo trane.com trane.com Month Day, Year Month Day, Year Addressee s Name Addressee's Title Business Address Street Address City, State Zip Code Dear Addressee: When typing a letter, follow this page as a guide. This letter is an example of the typical format for letterhead. The clean, organized structure of the flush-left format gives our business counications a highly professional profile. Type all body copy in 11 point Times New Roman, upper and lowercase, on 14 points of leading. 7 lines maximum Addressee s Name Addressee's Title Business Address Street Address City, State Zip Code Dear Addressee: When typing a letter, follow this page as a guide. This letter is an example of the typical format for letterhead. The clean, organized structure of the flush-left format gives our business counications a highly professional profile. Type all body copy in 11 point Times New Roman, upper and lowercase, on 14 points of leading. 7 lines maximum Set the left margin of the page at 1.375" and the right margin at.75". Type the date 2" from the top of the page. Skip one line before typing the addressee s name and flush left with the date line. Skip two lines between the last address line and the salutation. Then skip one line between the salutation and the body of the letter. Set the left margin of the page at 1.375" and the right margin at.75". Type the date 2" from the top of the page. Skip one line before typing the addressee s name and flush left with the date line. Skip two lines between the last address line and the salutation. Then skip one line between the salutation and the body of the letter. Do not indent at the beginning of paragraphs, and always skip one line between paragraphs. Having completed your letter, skip two lines before the closing. Then skip four lines between the closing and the Sender s typed name to allow space for the Sender s signature. Finally, skip one line between the Sender s typed name and the typist s initials. Do not indent at the beginning of paragraphs, and always skip one line between paragraphs. Having completed your letter, skip two lines before the closing. Then skip four lines between the closing and the Sender s typed name to allow space for the Sender s signature. Finally, skip one line between the Sender s typed name and the typist s initials. Sincerely, Sincerely, Sender s Name Sender s Title Sender s Name Sender s Title SN:tn SN:tn 13 US Letter (8.5 x 11 in) Outside of the United States, please place information here required legally where appropriate.for example, a number of counties by law require certain specific information to be stated on the letterhead such as a company's full legal name, a company registration number, and/or an identification number. You should check with your local controller or HR representative to be sure your letterhead is in accordance with local regulations for the relevant Ingersoll Rand company. A4 (210 x 297) 37 All strategic brand-level letterhead components print 2 or 3-color Pantone 306 Pantone 874 Pantone Black Proposed Paper Stock (28lb.) Strathmore Writing Text, Bright White, Wove The stationery item(s) demonstrated above can be ordered through the Brand Center.

15 2.13 Stationery and Corporate Counications Letterhead: Strategic Brand (continued) Strategic Brand Logo Strategic Brand Logo clubcar.com 32 thermoking.com US Letter and A4 The stationery item(s) demonstrated above can be ordered through the Brand Center.

16 2.14 Stationery and Corporate Counications Letterhead: Portfolio Brand Portfolio Brand Logo Portfolio Brand Logo Portfolio Brand Logo arozone.com 32 americanstandardair.com 32 nexiahome.com US Letter and A4 All portfolio brand-level letterhead components print 2 or 3 color.* Pantone 485 Pantone Black Proposed Paper Stock (28lb.) Strathmore Writing Text, Bright White, Wove The stationery item(s) demonstrated above can be ordered through the Brand Center. *Because some brand logos require more than 3 colors, a digital printing process utilizing CMYK (4-color) is more cost effective.

17 2.15 Stationery and Corporate Counications Envelope: Corporate and Ingersoll Rand Strategic Brand No. 10 Envelope (4.125 x 9.5 in) DL Envelope (110 x 220) Pantone lines maximum Pantone lines maximum Note: Corporate envelopes can use the Business Unit/Division field for a sector name. All corporate and Ingersoll Rand strategic brand envelopes print 2-color. Note: The corporate tagline is never applied to corporate envelopes. Proposed Paper Stock (24lb.) Strathmore Writing Text, Bright White, Wove The stationery item(s) demonstrated above can be ordered through the Brand Center. 1. Pantone

18 2.16 Stationery and Corporate Counications Envelope: Strategic Brand No. 10 Envelope (4.125 x 9.5 in) DL Envelope (110 x 220) Strategic Brand Logo 5 lines maximum Strategic Brand Logo 5 lines maximum All strategic brand-level envelopes print 2 or 3-color Pantone 306 Pantone 874 Pantone Black Proposed Paper Stock (24lb.) Strathmore Writing Text, Bright White, Wove The stationery item(s) demonstrated above can be ordered through the Brand Center.

19 2.17 Stationery and Corporate Counications Envelope: Strategic Brand (continued) No. 10 (US) and DL Envelopes Strategic Brand Logo 5 lines maximum The stationery item(s) demonstrated above can be ordered through the Brand Center. INGERSOLL RAND VISUAL IDENTITY STANDARDS Todd Rockey Design 280 Main Street, Little Falls New Jersey

20 2.18 Stationery and Corporate Counications Envelope: Portfolio Brand No. 10 (US) and DL Envelopes Portfolio Brand Logo 5 lines maximum All portfolio brand-level envelopes print 2 or 3 color.* Pantone 485 Pantone Black Proposed Paper Stock (24lb.) Strathmore Writing Text, Bright White, Wove The stationery item(s) demonstrated above can be ordered through the Brand Center. *Because some brand logos require more than 3 colors, a digital printing process utilizing CMYK (4-color) is more cost effective.

21 2.19 Stationery and Corporate Counications Booklet Envelopes Corporate and Ingersoll Rand Strategic Brand Business Unit/Division 9in Corporate Strategic Brand Square Envelope Flap Business Unit/Division Full Bleed Red Option Business Unit/Division The stationery item(s) demonstrated above can be ordered through the Brand Center.

22 2.20 Stationery and Corporate Counications Mailing Label: Corporate and Ingersoll Rand Strategic Brand lines maximum Pantone 485 Mailing Label (5 x 3.5 in) All corporate and Ingersoll Rand strategic brand mailing labels print 2-color. Note: The corporate tagline is never applied to corporate mailing labels. Proposed Paper Stock Strathmore Writing, Bright White, Wove Label Stock The stationery item(s) demonstrated above can be ordered through the Brand Center. 1. Pantone

23 2.21 Stationery and Corporate Counications Mailing Label: Strategic Brand lines maximum Strategic Brand Logo 32 9 Mailing Label (5 x 3.5 in) All strategic brand-level mailing labels print 2 or 3-color Pantone 306 Pantone 874 Pantone Black Proposed Paper Stock Strathmore Writing, Bright White, Wove Label Stock The stationery item(s) demonstrated above can be ordered through the Brand Center.

24 2.22 Stationery and Corporate Counications Mailing Label: Portfolio Brand lines maximum Portfolio Brand Logo 32 9 Mailing Label (5 x 3.5 in) All portfolio brand-level mailing labels print 2 or 3-color.* Pantone 485 Pantone Black Proposed Paper Stock Strathmore Writing, Bright White, Wove Label Stock The stationery item(s) demonstrated above can be ordered through the Brand Center. *Because some brand logos require more than 3 colors, a digital printing process utilizing CMYK (4-color) is more cost effective.

25 2.23 Stationery and Corporate Counications Fax Sheet: Corporate and Ingersoll Rand Strategic Brand 35 Black ingersollrand.com Fax Transmittal Company: To: Phone Number: From: Fax Number: Date: Pages: 7 lines maximum Black Legal boilerplate. This is duy copy and is not meant to be read. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonuy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea coodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputae velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zril delenit augue duis dolore te feugait nulla facilisi. US Letter (8.5 x 11 in) All corporate and Ingersoll Rand strategic brand fax sheets print 1-color. 1. Black Note: The corporate tagline is never applied to corporate fax sheets. The items demonstrated above are available as a MS Word template and can be downloaded through the Brand Center.

26 Company: To: Phone Number: From: Fax Number: clubcar.com Date: Pages: Legal boilerplate. This is duy copy and is not meant to be read. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonuy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea coodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputae velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zril delenit augue duis dolore te feugait nulla facilisi. Company: To: Phone Number: From: Fax Number: thermoking.com Date: Pages: Legal boilerplate. This is duy copy and is not meant to be read. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonuy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea coodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputae velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zril delenit augue duis dolore te feugait nulla facilisi Stationery and Corporate Counications Fax Sheet: Strategic Brand 35 Strategic Brand Logo Black trane.com Fax Transmittal Fax Transmittal Fax Transmittal Company: To: Phone Number: From: Fax Number: Date: Pages: 7 lines maximum Black 13 Legal boilerplate. This is duy copy and is not meant to be read. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonuy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea coodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputae velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zril delenit augue duis dolore te feugait nulla facilisi. Black US Letter (8.5 x 11 in) 37 Note: All strategic brand-level fax sheets print 1-color. 1. Black The items demonstrated above are available as a MS Word template and can be downloaded through the Brand Center.

27 Company: To: Phone Number: From: Fax Number: americanstandardair.com Date: Pages: Legal boilerplate. This is duy copy and is not meant to be read. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonuy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea coodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputae velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zril delenit augue duis dolore te feugait nulla facilisi. Company: To: Phone Number: From: Fax Number: nexiahome.com Date: Pages: Legal boilerplate. This is duy copy and is not meant to be read. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonuy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea coodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputae velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zril delenit augue duis dolore te feugait nulla facilisi Stationery and Corporate Counications Fax Sheet: Portfolio Brand 35 Portfolio Brand Logo Black arozone.com Fax Transmittal Fax Transmittal Fax Transmittal Company: To: Phone Number: From: Fax Number: Date: Pages: 7 lines maximum Black 13 Legal boilerplate. This is duy copy and is not meant to be read. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonuy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea coodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputae velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zril delenit augue duis dolore te feugait nulla facilisi. Black US Letter (8.5 x 11 in) 37 Note: All portfolio brand-level fax sheets print 1-color. 1. Black The items demonstrated above are available as a MS Word template and can be downloaded through the Brand Center. INGERSOLL RAND VISUAL IDENTITY STANDARDS Todd Rockey Design 280 Main Street, Little Falls New Jersey

28 2.26 Stationery and Corporate Counications Memo Sheet: Corporate and Ingersoll Rand Strategic Brand 35 Pantone ingersollrand.com Memo To: From: Re. Date: 7 lines maximum US Letter (8.5 x 11 in) All corporate and Ingersoll Rand strategic brand letterhead components print 2-color. 1. Pantone 485 Note: The corporate tagline is never applied to corporate memo sheets. Proposed Paper Stock (28lb.) Strathmore Writing Text, Bright White, Wove The items demonstrated above are available as a MS Word template and can be downloaded through the Brand Center. 2.

29 To: From: Re. clubcar.com Date: To: From: Re. thermoking.com Date: 2.27 Stationery and Corporate Counications Memo Sheet: Strategic Brand Strategic Brand Logo trane.com Memo Memo Memo To: From: Re. Date: 7 lines maximum 13 US Letter (8.5 x 11 in) 37 All strategic brand-level memo sheet components print 2 or 3-color Pantone 306 Pantone 874 Pantone Black Proposed Paper Stock (28lb.) Strathmore Writing Text, Bright White, Wove The items demonstrated above are available as a MS Word template and can be downloaded through the Brand Center.

30 To: From: Re. americanstandardair.com Date: To: From: Re. nexiahome.com Date: 2.28 Stationery and Corporate Counications Memo Sheet: Portfolio Brand Portfolio Brand Logo arozone.com trane.com Memo Memo Memo To: From: Re. Date: 7 lines maximum 13 US Letter (8.5 x 11 in) 37 All strategic brand-level memo sheet components print 2 or 3-color.* Pantone 485 Pantone Black Proposed Paper Stock (28lb.) Strathmore Writing Text, Bright White, Wove The items demonstrated above are available as a MS Word template and can be downloaded through the Brand Center. *Because some brand logos require more than 3 colors, a digital printing process utilizing CMYK (4-color) is more cost effective.

31 2.29 Stationery and Corporate Counications News Release: Corporate and Ingersoll Rand Strategic Brand Pantone Pantone News Release News Release 17.5pt., 15 tracking 17.5pt., 15 tracking 12 Family of Brands Graphic Corporate US Letter (8.5 x 11 in) Ingersoll Rand Strategic Brand US Letter (8.5 x 11 in) All corporate and Ingersoll Rand strategic brand news release components print 2-color. 1. Pantone 485 Note: The family of brands graphic only appears on corporate news releases. Proposed Paper Stock (28lb.) Strathmore Writing Text, Bright White, Wove The items demonstrated above are available as a MS Word template and can be downloaded through the Brand Center. 2.

32 2.30 Stationery and Corporate Counications News Release: Strategic Brand 35 Strategic Brand Logo News Release News Release News Release 17.5pt., 15 tracking 13 US Letter (8.5 x 11 in) 37 All strategic brand-level news release components print 2 or 3-color Pantone 306 Pantone 874 Pantone Black Proposed Paper Stock (28lb.) Strathmore Writing Text, Bright White, Wove The items demonstrated above are available as a MS Word template and can be downloaded through the Brand Center.

33 2.31 Stationery and Corporate Counications Signature: Corporate and Ingersoll Rand Strategic Brand Regions Global Asia Pacific Asia Pacific and India EMEA India Latin America North America North America and EMEA North America/Export James Smith Arial Regular 10 pt., Gray Title (optional) Region Ingersoll Rand Street Address City, State Zip Country Office Cell Fax ingersollrand.com Signature Graphic Corporate and Ingersoll Rand Strategic Brand Please consider the environment before printing this . Arial Regular 10 pt., Gray Consistent presentation of the signature in all correspondence is the most direct way to project a competent professional appearance. Follow the example above, and don't deviate from the content and the order in which it is displayed. The signature graphic includes all graphic elements in a single PNG file. This file should be inserted between the URL and sustainablity line as shown above. Do not attempt to re-size the graphic. Font: Arial 10 pt. (don't use bold or italic) in dark gray. R: 127, G: 127, B: 127 Please refrain from using any graphic other than the signature graphic. When applying a sustainablity message, please use the approved copy above. The graphic demonstrated above is available for download at the Brand Center. Available file type: PNG (raster image). INGERSOLL RAND VISUAL IDENTITY STANDARDS

34 2.32 Stationery and Corporate Counications Signature: Strategic Brand Regions Global Asia Pacific Asia Pacific and India EMEA India Latin America North America North America and EMEA North America/Export James Smith Arial Regular 10 pt., Gray Title (optional) Region Trane Ingersoll Rand Street Address City, State Zip Country Office Cell Fax trane.com Signature Graphic Strategic Brands Strategic Brands Club Car Ingersoll Rand Thermo King Trane Please consider the environment before printing this . Arial Regular 10 pt., Gray Consistent presentation of the signature in all correspondence is the most direct way to project a competent professional appearance. Follow the example above, and don't deviate from the content and the order in which it is displayed. The signature graphic includes all graphic elements in a single PNG file. This file should be inserted between the URL and sustainablity line as shown above. Do not attempt to re-size the graphic. Font: Arial 10 pt. (don't use bold or italic) in dark gray. R: 127, G: 127, B: 127 Please refrain from using any graphic other than the signature graphic. When applying a sustainablity message, please use the approved copy above. The graphic demonstrated above is available for download at the Brand Center. Available file type: PNG (raster image). INGERSOLL RAND VISUAL IDENTITY STANDARDS

35 2.33 Stationery and Corporate Counications Signature: Portfolio Brand Regions Global Asia Pacific Asia Pacific and India EMEA India Latin America North America North America and EMEA North America/Export James Smith Arial Regular 10 pt., Gray Title (optional) Region ARO Ingersoll Rand Street Address City, State Zip Country Office Cell Fax arozone.com Signature Graphic Portfolio Brands Portfolio Brands American Standard Ameristar ARO Hibon Nexia Please consider the environment before printing this . Arial Regular 10 pt., Gray Consistent presentation of the signature in all correspondence is the most direct way to project a competent professional appearance. Follow the example above, and don't deviate from the content and the order in which it is displayed. The signature graphic includes all graphic elements in a single PNG file. This file should be inserted between the URL and sustainablity line as shown above. Do not attempt to re-size the graphic. Font: Arial 10 pt. (don't use bold or italic) in dark gray. R: 127, G: 127, B: 127 Please refrain from using any graphic other than the signature graphic. When applying a sustainablity message, please use the approved copy above. The graphic demonstrated above is available for download at the Brand Center. Available file type: PNG (raster image). INGERSOLL RAND VISUAL IDENTITY STANDARDS

36 Contacts Questions About Standards Application and Strategy Guidelines Help Desk Access Brand Information, Standards Documentation, and Graphic Assets Ingersoll Rand Brand Center