User Guide. June 2012 STATIONERY

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1 User Guide June 2012 Am I using the latest version of this guide? This guide was published on 15 June Before going any further, please check by contacting

2 Contents 2 Introduction 3 ACCA letterhead 4 ACCA compliment slip 6 ACCA business card 8 ACCA envelopes 12 ACCA Word templates 16 If you require any print ready artwork for stationery, including envelopes, these can be ordered through the brand/marketing area of the intranet or obtained from

3 Introduction 3 33mm 23mm mm Who was it said you never get a second chance to make a first impression? It doesn t really matter except to say first impressions count. And as a business card or letter is often the first item people receive from ACCA that shows off our brand, it is vitally important that all stationery is well printed on the correct paper stock with particular attention being given to colour matching across the whole range. mm 23mm mm To make this process easy, templates are available for internal use. It is crucial that the right templates are used with the correct typefaces. WITH COMPLIMENTS 29 LINCOLN S INN FIELDS LONDON WC2A 3EE UNITED KINGDOM T +44 (0) F +44 (0) Example business cards show standard and dual language layouts. 29 LINCOLN S INN FIELDS LONDON WC2A 3EE UNITED KINGDOM T +44 (0) F +44 (0)

4 ACCA letterhead 4 2 A4 letterhead layout 33mm 23mm mm When printing letterheads, make it easy on yourself (and our brand) and always use the official ACCA artwork. The elements of the letterhead are positioned as shown and should never be moved. Paper stock 0gsm Challenger Offset uncoated. To obtain letterhead template artwork, please LINCOLN S INN FIELDS LONDON WC2A 3EE UNITED KINGDOM 44 T +44 (0) F +44 (0)

5 ACCA letterhead (cont) 5 2 A4 letterhead grid 33mm 23mm mm This shows how a letter is designed to look on the ACCA pre-printed letterhead. A Word template is available to download from the intranet, so please, always use it. At the risk of getting boring, we re going to repeat that: it is important you use the right Word template with the correct grid and News Gothic typeface. There! Of course, the quality of the ACCA brand isn t just about look but feel, too. So we recommend you use pre-printed good quality stationery. But, for greater versatility, a Word template, including the logo and address details, is available for you to use when sending correspondence electronically via . Margins Top: 38mm, Bottom: 35mm Left: 33mm, Right: 33mm To obtain letterhead template artwork or a Word template, please Addressee name Addressee job title Address line 1 Address line 2 Address line 3 Address line 4 Address line 5 (maximum) Reference if required Date Dear sir or madam Subject if required (bold) This is an example of how a letter from ACCA should look. All text should be in News Gothic BT and should be set in 12 point with 14 point leading (line spacing). All text should be ranged left. Single line spaces should be left between items and paragraphs. Single character spaces should be left between a full stop and a new sentence. Bullet points and indenting should be avoided unless absolutely necessary. If bullet points are required they should appear as follows: a solid black circular bullet should be used the bullet point should not be indented bullet text should be indented by 5mm the final line of bullet text should have a full stop. If bullet points with sub bullets are required they should appear as follows: a solid black circular bullet should be used use a black en dash for sub bullet points the sub bullet point should be indented by 5mm the sub bullet text should be indented by mm the final line of bullet text should have a full stop. (This should be applied to the above sub bullet text if it is the final point.) Yours sincerely Sender s name (bold) Job title LINCOLN S INN FIELDS LONDON WC2A 3EE UNITED KINGDOM T +44 (0) F +44 (0) Body copy News Gothic BT Roman 12/14, Tracking 0, Black Contact details News Gothic BT Roman 8/, Tracking 0, Red

6 ACCA compliment slip 6 Compliment slip layout 2 Just as when you print letterheads, please always print compliment slips using official ACCA artwork. The elements of the compliment slip are positioned as shown and should never be altered. Paper stock 90gsm Challenger Offset uncoated. 99 mm 23mm 23 WITH COMPLIMENTS 29 LINCOLN S INN FIELDS LONDON WC2A 3EE UNITED KINGDOM 23 T +44 (0) F +44 (0) mm To obtain compliment slip template artwork, please

7 ACCA compliment slip (cont) 7 ACCA compliment slip grid 2 Our compliment slip is 2x99mm and the layout is as shown. Official ACCA artwork should always be used and the elements should never be moved or altered. WITH COMPLIMENTS News Gothic BT Roman 12/14, Tracking 0, Red 99 mm 23mm 23 WITH COMPLIMENTS Fixed Fixed Space Space 5mm 2mm MAXIMUM NUMBER 28 CHARACTERS MAXIMUM NUMBER 28 CHARACTERS MAXIMUM NUMBER 28 CHARACTERS Fixed Space 5mm 23 Fixed Space 2mm T MAX T MAX F MAX Fixed Fixed Space Space 5mm 2mm thirty.characters.max mm Contact details News Gothic BT Roman 8/, Tracking 0, Red This red line needs to be in this fixed position. These red lines can be moved to fit the contact details. This red line needs to be in this fixed position. To obtain compliment slip template artwork, please

8 ACCA business card 8 Double-sided business card layout Even a little thing like a business card can make a big difference to the way our brand is perceived; just think how many are given out around the world every day. So, when you re printing business cards, official ACCA artwork should always be used. The elements of the business card are positioned as shown and should never be moved. Our apologies, this line s probably getting a bit boring now. Paper stock 340gsm Challenger Offset uncoated. To obtain business card template artwork, please accaglobal.com. If you are based in the UK or Ireland, please use the online ordering system on the intranet. PLEASE NOTE: Only professional accountancy qualifications may be displayed on ACCA business cards where relevant to an individual s role (ACCA or FCCA to appear first if held).

9 ACCA business card (cont) Double-sided business cards grid The business card is 85mmx55mm double-sided and the layout is as shown. Official ACCA artwork should always be used and the elements should never be moved or altered NAME 8/ NG ALL CAP BLK JOB TITLE 8/ NG ALL CAP 50% BLK ALLOW 2 LINES T 8/ ng blk F 8/ ng blk M 8/ ng blk ADDRESS 8/ NG CAP ADDRESS LINE 2 ADDRESS LINE 3 ADDRESS LINE 4 ADDRESS LINE 5 THE ASSOCIATION OF CHARTERED CERTIFIED ACCOUNTANTS mm tab 3 To obtain business card template artwork, please If you are based in the UK, please use the online ordering system. PLEASE NOTE: All text above (name, title, contact details and address) are in News Gothic BT Roman 8/, Tracking 0.

10 ACCA business card (cont) Dual language business card layout This illustrates how our business card works in two languages. To obtain business card template artwork, please

11 ACCA business card (cont) Dual language business card grid The business card is 85x55mm and the layout is as shown. Official ACCA artwork should always be used and the elements should never be moved or altered NAME 8/ NG ALL CAP BLK JOB TITLE 8/ NG ALL CAP 50% BLK ALLOW 2 LINES T 8/ ng blk F 8/ ng blk M 8/ ng blk ADDRESS 8/ NG CAP BLK ADDRESS LINE 2 ADDRESS LINE 3 ADDRESS LINE 4 ADDRESS LINE NAME 8/ NG ALL CAP JOB TITLE 8/ NG ALL CAP WHITE ALLOW 2 LINES T 8/ ng blk F 8/ ng blk M 8/ ng blk ADDRESS 8/ NG CAP ADDRESS LINE 2 ADDRESS LINE 3 ADDRESS LINE 4 ADDRESS LINE mm tab 3 To obtain business card template artwork, please PLEASE NOTE: All text above (name, title, contact details and address) are in News Gothic BT Roman 8/, Tracking 0.

12 ACCA envelopes 12 Is there anything more frustrating and time consuming than trying to get a sheaf of papers into an envelope that isn t the right dimensions to take them easily? ACCA 29 Lincoln s Inn Fields London WC2A 3EE United Kingdom ACCA 29 Lincoln s Inn Fields London WC2A 3EE United Kingdom ACCA address News Gothic BT Roman 9/11, Tracking 0. So, sensibly and for simplicity s sake, we recommend you use those envelopes that can take A4 paper, either unfolded or folded a certain number of times. These envelopes are identified by a letter and a number, for example, C4. You won t be surprised to learn that the number (ie 4) matches the number of the corresponding paper size. All our envelopes, as shown, have the ACCA logo at 20x20mm, in the bottom right-hand corner, and the ACCA address on the flap. ACCA 29 Lincoln s Inn Fields London WC2A 3EE United Kingdom C4 envelopes C4 envelopes hold an A4 sheet unfolded. C4 size: 324x229mm. To obtain envelope template artwork, please ACCA logo 20mmx20mm C4 29 LIF (DW-C4-ENV) C4 29 LIF window (DW-C4W-ENV)

13 ACCA envelopes (cont) 13 C5 envelopes C5 envelopes hold an A4 sheet folded once or an A5 sheet unfolded. C5 size: 229x162mm. ACCA 29 Lincoln s Inn Fields London WC2A 3EE United Kingdom ACCA 29 Lincoln s Inn Fields London WC2A 3EE United Kingdom C5 29 LIF (DW-C5-ENV) C5 29 LIF window (DW-C5W-ENV) To obtain envelope template artwork, please

14 ACCA envelopes (cont) 14 DL envelopes DL envelopes hold an A4 sheet folded twice or an A5 sheet folded once. DL size: 1x220mm. ACCA 29 Lincoln s Inn Fields London WC2A 3EE United Kingdom ACCA 29 Lincoln s Inn Fields London WC2A 3EE United Kingdom DL 29 LIF (DW-DL-ENV) DL 29 LIF window (DW-DLW-ENV) To obtain envelope template artwork, please

15 ACCA envelopes (cont) 15 Gusset envelopes A gusset envelope is an envelope with expandable sides. They have been created to withstand larger, bulkier items such as catalogues as their sides can increase making the capacity of the envelope greater. Gusset size: 324x229mm. ACCA 29 Lincoln s Inn Fields London WC2A 3EE United Kingdom To obtain envelope template artwork, please Gusset 29 LIF (DW-GUS-ENV)

16 ACCA Word templates 16 Internal communications The way our brand is communicated internally is as important as the way the ACCA is seen externally. That s why there are Microsoft Word templates available for all your in-house communication needs. It is important to use the right Word templates with the correct News Gothic typeface. The available templates include: A4 Letter; Agenda; Memorandum; Minutes; and Report. agenda Meeting: Location: Date: memorandum To: Copy: From: Date: Re: Agenda and Memorandum Word templates Are as shown here. The templates are available to download from the intranet. Alternatively, to obtain Word templates, please 1 1

17 ACCA Word templates (cont) 17 Minutes and Report Word templates Are as shown here. minutes report Meeting: Location: Date: Subject: Date: The templates are available to download from the intranet. Alternatively, to obtain Word templates, please 1 1

18 If you require any further information regarding the implementation of our brand, or you need official ACCA logo artwork please

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