1935: The first Toyota truck, the model G1 is built for sale in Japan.

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1 1935: The first Toyota truck, the model G1 is built for sale in Japan. 1951: Toyota uses parts left over from its U.S. Government truck contract to build the model BJ 4WD lightweight vehicle. The BJ, which is renamed the Land Cruiser in 1954, features a 3.4 liter, straight six engine. The squared-off fenders, exposed fittings and bar-tread tires, make this early off-road vehicle look like something assembled at an Army surplus store. 1958: Toyota introduces the FJ 25 Land Cruiser to the U.S., a rugged 4-wheel drive, 6-cylinder vehicle with a standard canvas top, safety straps, four shock absorbers, windshield wipers, flashing turn signals, a spare tire and a tool kit. The company sells just one in this first year G1 Truck 1958 FJ25 Land Cruiser Brochure

2 1959: Toyota sells 61 Land Cruisers in the U.S. The Toyopet Crown Sedan, unsuited to U.S. roads, is withdrawn from the market, leaving only the Land Cruiser to generate sales. This is the start of Toyota s Land Cruiser strategy, a plan to establish a beachhead in the U.S. through sales of Land Cruisers until a new car can be designed for America Land Cruiser FJ25 (built in 1960) 1960: The FJ 25 is replaced by the FJ 40, the model that would go on to become the most iconic Land Cruiser. It comes equipped with a 4-cylinder, 135 hp, F-type engine becoming popular with American consumers looking for durable, reliable, off-road transportation. The 40 Series Land Cruiser combined excellent highway speeds with powerful low-end torque. Both hardtop and softtop versions are available. The hardtop version is instantly recognizable as a simple, two-box hardtop with wrap around rear windows and dual swing-out doors. Toyota sells 162 Land Cruisers in the U.S. Land Cruiser FJ40, introduced in 1960

3 1963: Two models, the FJ 40 2-seater, and the FJ 45 pickup truck compete head-to-head with the International Scout, Willey s C.J.5 Jeep, and Land Rover. The Land Cruiser rejuvenates the segment by being the only off road vehicle that can go 85 mph while the competition tops out at 55 mph. Toyota sells 1,056 Land Cruisers in the U.S. 1964: Toyota introduces the Stout 4x2 pickup truck to the U.S. and sells four in its first year. 1967: FJ 55 Land Cruiser station wagon launched, offering more room and additional features like a separate heater for the rear seats. The Land Cruiser station wagon goes head to head with the Chevrolet Suburban as a truckbased station wagon with off-road capability and superior towing capacity. Toyota discontinues the Stout; sales reach 4,000 over 2 years 1961 Land Cruiser FJ45 Pickup Brochure 1964 Stout

4 1971 Hi-Lux Pickup 1969: Toyota introduces the compact Hi-Lux truck to the U.S. replacing the Stout. Powered by a 4-cylinder, 1.9-liter engine, the Hi-Lux features an austere interior with a metal dashboard and single bench seat. Hi- Lux is positioned as a reliable, inexpensive work truck. Sales reach, 1,756 the first year. The early Hi-Lux trucks are equipped with turn signal indicators placed on top of the fenders. Placing the turn signal indicators on top of the fenders took advantage of holes already stamped in the fenders because Japanese law required that rearview mirrors be mounted on the top of the fenders. Toyota designers put the turn signal indicators preferred by American drivers there to take advantage of the existing holes. These turn signal indicators were more visible in that position and the driver was less likely to leave them on after making the turn Hi-Lux Pickup Brochure

5 1973: Toyota teams up with Chinook Mobilodge Inc. to manufacture recreational vehicles for the U.S. Built on Toyota s new long bed truck frame, the camper has a spring-loaded fiberglass push-up top offering more than six feet of headroom with sleeping room for two adults and two children. In addition, it features a 50-pound icebox, a two-burner butane stove, a sink, a five-gallon water supply, and a dinette with carpeting and a walk-through passageway to the cab. Optional equipment includes air conditioning and an AM radio. Toyota launches a second generation Hi- Lux with a 3-speed automatic transmission. The turn signals are removed from the top of the fenders and built into the body. An optional 7.5-foot long bed version is available. Over 36,000 are sold this year. Land Cruisers used as part of the American Yeti Expedition to drive over rough terrain in search of the elusive Big Foot Chinook Camper 1974 Hi-Lux Pickup

6 1975: The third generation HiLux launched with a 2.2-liter, 4-cylinder engine and a 5-speed manual transmission. Toyota offers a new SR-5 sport truck option package. The SR-5 features racing stripes, radial tires and a 5- speed overdrive transmission. The new HiLux reaches sales of 44, Truck 1976: Toyota drops the HiLux name from its compact pickup trucks. For the next several years Toyota simply refers to their pickups as Toyota trucks. 1978: With total light truck sales exceeding 100,000, Toyota earns the Number One position in import small truck sales for the year. Toyota sells 8,858 Land Cruisers in the U.S Land Cruiser FJ40 Brochure

7 1979: Toyota introduces the 4x4 compact truck to the U.S. and it is declared 4x4 of the Year by 4x4 And Off Road Vehicles magazine. Fourth generation compact truck launched, emphasizing passenger comfort. Sales reach 128,796 for the year. 1980: Second generation Land Cruiser (60 Series) launched. Responding to the growing interest in gas mileage, the 6-cylinder 4.2- liter engine gets an estimated 12-mpg in city driving. 1983: Sales are discontinued for the Land Cruiser FJ 40 model, an iconic vehicle many considered the standard of the industry. With 1,100,000 made worldwide, there may be more FJ 40 models still running than any off-road vehicle in history Yamahauler 4WD truck 1980 Land Cruiser 60 Series

8 1984 4Runner 1984: Toyota introduces the 4Runner to the U.S., offering two models a deluxe truck version with seating for two and an SR-5 passenger car version with seating for five. First year sales exceed 11,300. Toyota introduces a boxy passenger van to the U.S. Dubbed the Van Wagon, the 7- passenger van is powered by a 2.0-liter, 4- cylinder engine. First year sales exceed 33,000. Fifth generation compact pickup truck launched with new aerodynamic styling. First year sales exceed 244, : Sixth generation compact pickup truck launched with an optional V6 engine capable of towing 3,500 pounds. Sales exceed 207, LE Passenger Van

9 1990: Toyota introduces the Previa minivan to the U.S. powered by a 2.4-liter, twin-cam, 4- cylinder engine. Sales exceed 41,000. Toyota introduces the second-generation 4Runner to the U.S. powered by either a 4- or 6-cylinder model with the 4WDemand, shift-on-the-move system. 1991: Third generation Land Cruiser, the FJ 80, launched. Sales exceed 8, Previa Van 1992: Toyota introduces the T100 pickup truck, predecessor to the Tundra, to the U.S. Available as a 2WD or 4WD vehicle, the intermediate size pickup is powered by a 3- liter V6 engine with a single overhead cam and electronic fuel injection capable of producing 150 hp T100 Truck

10 1994: Toyota introduces the Previa minivan with a supercharged engine to the U.S. Toyota introduces the T100 Xtracab pickup truck to the U.S RAV4 4-Door SUV 1995: Toyota introduces the RAV4 to the U.S. RAV4, an acronym for Recreational Active Vehicle with 4-wheel drive, features unibody construction, and independent suspension on all 4 wheels. It combines SUV-like features with a car- like ride and becomes one of the industry s first cross over vehicles. Toyota re-designs and renames its pickup truck and calls it Tacoma. The new truck is powered by a 142 horsepower, 2.4 liter, 4- cylinder engine in 2-wheel drive, and a 150 horsepower, 2.7-liter, 4-cylinder engine in 4- wheel drive models. New features include a coil spring suspension, a driver s side airbag, and 4-wheel ABS. Sales exceed 142, Tacoma

11 1996: Third generation 4Runner launched. Sales exceed 98, : Toyota introduces the Sienna passenger van to the U.S. Designed specifically for the American market, the Sienna is based on a Camry platform and built at Toyota s Kentucky plant. Sales exceed 15,000. Toyota introduces the RAV4 soft top to the U.S. 1998: Toyota introduces the full-size Tundra pickup powered by a 4.7-liter, DOHC V-8 engine. Sales exceed 42,000. To keep up with demand, Toyota opens a truck manufacturing plant in Indiana. Fifth generation Land Cruiser with a V-8 engine, launched. Toyota Tacoma PreRunner pickup truck launched with a special package of features created by Toyota Racing Development Sienna XLE 1999 Tundra Full-Size Pickup

12 1999: Toyota introduces the Tacoma StepSide Truck to the U.S Sequoia 2000: Toyota introduces the Sequoia full-size sport utility vehicle to the U.S. Based on the Tundra platform, the Sequoia is built at Toyota s Indiana plant. Sales exceed 9,000. Toyota introduces the 4-door Tacoma Double Cab to the U.S. Two-door soft-top RAV4 sales end. 2001: Toyota introduces the Highlander midsize SUV. The Highlander is built on a Camry passenger car platform and is powered by either a 4 or 6-cylinder engine. Sales exceed 86, : Fourth generation 4Runner launched. Sales exceed 110, Highlander SUV

13 2003: Second generation Sienna passenger van is launched. The new Sienna is larger and more powerful. Toyota introduces the Tundra Big Rig Double Cab pickup to the U.S. Toyota introduces the IMS Sienna Rampvan to the U.S. This conversion of the all-new 2004 Sienna minivan is the first wheelchairaccessible Toyota vehicle available in the U.S Sienna Rampvan 2004: Toyota introduces the Tacoma X-Runner sport truck to the U.S. Powered by a 245-hp, 4.0-liter, V6 engine with an exclusive 6- speed manual transmission giving this truck sports car performance. Seventh generation Tacoma pickup truck launched Tacoma X-Runner

14 2006: Toyota introduces the FJ Cruiser to the U.S. Toyota launches the second- generation Tundra full-size pickup truck. To meet expected demand, Toyota builds a modern truck manufacturing plant in Texas FJ Cruiser 2007 Tundra Double Cab Toyota Motor Manufacturing, Texas (TMMTX)