Adapt, Change, Convince Linear Collider Communication

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1 Adapt, Change, Convince Linear Collider Communication Interactions Meeting Paris, France,

2 A Linear Collider No matter which technology! No matter where!

3 What Was It Sold As? LEP LEP II SSC Tevatron Run II LHC Linear Collider Higgs,Supersymmetry Higgs,Supersymmetry Higgs,Supersymmetry Higgs,Supersymmetry Higgs,Supersymmetry

4 Has to be Different!

5 It s in the Cosmos!

6 Dark Matter Wow!

7 Dark Energy Totally Awesome!

8 Extra Dimensions Whoa!

9 We ve Never Had it so Good We can sell something that people want to buy

10 Put a little love in your life (with Gap Sweaters) ads seldom mention the product

11 The good news People are listening. Lead with the science!

12 We have their ear.

13

14 DOE, NSF to HEPAP Cosmos Committee Illuminate the issues, provide a clear picture of the connected, complementary experimental approaches to the truly exciting scientific questions of this century.

15 It s our universe too! A revolution in our understanding of the universe. A wonderful time for particle physics!

16 You ve Got 60 Seconds!

17 60 Seconds This is a revolution The Cosmic Connection The Linear Collider is the tool needed US must participate in this international project to maintain leadership

18 Think Different! This is new Think beyond your own Laboratory/University Think beyond the national physics labs Think beyond particle physics community Think beyond physics community Think global

19 Multilateralism Europe Contact with the European Linear Collider Communications Group Participation in the Exhibition Les Geants de l Infinement Petit Paris April 2004 Asia Collaboration Imminent

20 No Squabbling

21 Presence Interactions very cool web site Talks communication talk de rigueur at LC conferences.

22 A Picture is Worth 1000 Words

23 Cosmos Committee The Charge issued by HEPAP: This report is the opportunity to describe why this is the most exciting time in particle physics in over a half a century, if not much more Report publication date April 2004 Committee Chair, Persis Drell, Director of Research at SLAC

24 Cosmos Committee Members Persis Drell, SLAC, Committee Chair Samuel Aronson, Brookhaven Jonathan Bagger, Johns Hopkins Rocky Kolb, Fermilab Joseph Lykken, Fermilab John Womersley, Fermilab Hitoshi Murayama, UC Berkeley Hamish Robertson, U of W. James Siegrist, UC Berkeley Simon Swordy, University of Chicago Fred Gilman, Carnegie Mellon Judy Jackson, Fermilab Keith Baker, Hampton Univeristy, SLAC

25 Collaboration with APS How to contact the people that count? Sophisticated web-based-lettergenerating-system.

26 Adapt, Change, Convince Linear Collider Communication Interactions Meeting Paris, France,

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