Global Cruise Market Report: 2015 Edition

Transcription

1 Brochure More information from Global Cruise Market Report: 2015 Edition Description: The global cruise industry is one of the few industries in the travel sector that grow year over year. Cruising has expanded in recent decades from serving only the very rich to providing activities and entertainment options even for the middle-class vacationer. Also, the modern cruise industry has responded to extensive market and consumer research with the presentation of innovative design concepts, new ship lengths, more exotic destinations around the globe, and new on-board and onshore activities and themes, developed to offer a vacation alternative that satisfies the expectations of everyone. Cruise market provides job opportunities to people from all backgrounds. Cruising tends to be more popular among consumers aged The global cruise market is growing at a great pace worldwide and is expected to continue this growth in the leisure industry which is mainly due to increasing popularity of this segment in comparison with other segments of the industry. On the regional basis, North America is leading the industry followed by Europe. Australia is showing tremendous growth in the cruise market after North America. Asian market is also being targeted by major cruising companies on a larger scale due to improvement in infrastructure and growth in market demand. The major factors that contribute in the growth of the industry include rising employment population, growing global economy and accelerating travel agent initiative. The key trends observed within the industry include rapidly increasing technological innovation, big brand entertainment, expansion of facilities for disabled people and also globalization of destination and itineraries. However, the industry is also witnessing many challenges which include impact of global economic condition, acts of piracy and adverse incidents involving cruise ships. The report studies the cruise market on a global scale with detailed information regarding the key regional markets which includes North America and Europe. The competition in the global cruise market is intense with few large players viz. Carnival Corporation & Plc (CCL), Royal Caribbean Cruises Ltd. (RCL) and Norwegian Cruise Lines (NCL). In addition, competitive landscape along with the company profiles of the leading players in the market is discussed in detail. By combining SPSS Inc. s data integration and analysis capabilities with our relevant findings, we have predicted the future growth of the industry. We employed various significant variables that have an impact on this industry and created regression models with SPSS Base to determine the future direction of the industry. Before deploying the regression model, the relationship between several independent or predictor variables and the dependent variable was analyzed using standard SPSS output, including charts, tables. Contents: 1. Overview 1.1 Introduction 1.2 Supply Chain Analysis 2. Global Cruise Market -Market Value -Market Volume -Capacity Growth -Market Penetration 3. North American Cruise Industry 3.1 Overview -Passenger Embarkations 3.2 Economic Impact of Cruise Industry -Total Economic Impact

2 -Direct Economic Impact -Total Output Generated 3.3 Regional Markets The United States -Passenger Embarkations -Demographic Trend 4. European Cruise Industry 4.1 Overview -Passenger Embarkations -Cruise Ship Orders 4.2 Economic Impact of the Cruise Industry -Total Economic Impact -Direct Economic Impact -Total Output Generated 4.3 Regional Markets UK Cruise Market -First Time Cruisers Germany Italy France Spain Rest of the Europe 5. Emerging Cruise Markets 5.1 Australia -Share by Destinations Key Trends 5.2 New Zealand Overview

3 5.2.2 Economic Impact of the Cruise Industry 6. Market Dynamics 6.1 Major Trends Increasing Technological Innovation Big Brand Entertainment Globalization of Destination and Itineraries Expansion of Facilities for Disabled People Growth Drivers Growing Global Economy Global Employed Population Travel Agent Initiative 6.3 Key Challenges Acts of Piracy Adverse Incidents Involving Cruise Ships 7. Competitive Landscape -Market Share by Various Parameters -Comparative Shipbuilding Timeline 8. Company Profiles 8.1 Carnival Corporation & Plc (CCL) Business Overview Financial Highlights Business Strategies -Hedging to Manage Exchange Rate Fluctuations -Managing Fuel Prices 8.2 Royal Caribbean Cruises Ltd. (RCL) Business Overview Financial Highlights Business Strategies -Global Awareness and Market Penetration -Markets and Itineraries 8.3 Norwegian Cruise Lines (NCL) Business Overview Financial Overview Business Strategies -Growth through Acquisitions -Expanding Presence in Major Markets 9. Market Outlook 9.1 Forecast Methodology 9.2 Forecast Methodology Dependent and Independent Variables Correlation Analysis Regression Analysis List of Charts

4 Cruise Lines-by Types Terms Used in Cruise Industry Cruise Industry-Supply Chain Global Passengers Carried ( ) Global Cruise Market Penetration (2013) Global Cruise Market Revenue ( ) Global New Berths per Year ( ) Annual Cruise Industry Capacity Growth (in %) ( E) Passenger Carried and Annual Growth of North American Cruise Industry ( ) ALBD and Number of Ships in North American Cruise Industry ( ) Cruise Passenger Embarkations from North American Ports ( ) Cruise Passenger Embarkation from North American Ports Share by Region (2013) Destination Capacity Deployed and Annual Change of North American Cruise Industry by Region (2013) Total Output Generated by North American Cruise Industry ( ) North American Cruise Profile- Age Split (2014) Cruise Passenger Embarkation from the US ( ) Passenger Embarkation Breakdown by Ports in the US (2013) Breakdown of Cruise Passengers Sourced from the US (2013) Alaska Cruise Passengers ( ) European Cruise Passengers ( ) European Cruise Passengers Regional Share by Source Country (2013) European Cruise Market Share by Destination (2013) Cruise Passenger Embarkations from European Ports ( ) Cruise Passenger Embarkation from European Ports Share by Region (2013) Cruise Passengers Visiting European Ports ( ) European Cruise Market Share by Destination (2013) Total Output Generated by Cruise Industry Expenditures in Europe ( ) UK Cruise Passenger ( ) First Time Cruiser in UK Market ( ) UK Cruise Market- Share by Broad Destination (2014) Germany Cruise Passengers ( ) German Cruise Market- Share by Broad Destination (2013) Italy Cruise Passengers ( ) Italy Cruise Market- Share by Broad Destination (2013) France- Cruise Passengers ( ) France Cruise Market- Share by Broad Destination (2013) Spanish Cruise Market by Annual Passengers ( ) Spain Cruise Market- Share by Broad Destination (2013) Australia s Cruise Passenger and Annual Growth ( ) Australian Cruise Passengers by Destination (2013) Australian Cruise Passengers by State of Origin (2013) Australian Cruise Passengers by Age Group (2013) Australian Cruise Market Breakdown by Length of Cruising (2013) Australian Cruise Industry Market Penetration ( ) New Zealand s Cruise Passengers by Source (2014) New Zealand s Passenger Port Days by Region (2014) Global GDP ( ) Global Employed Population ( E) Number of pirate attacks ( ) Global Cruise Market Share By Revenue (2014) Global Cruise Market Share By Passengers (2014) Carnival Corporation plc Revenue Share by Segments (2014) Carnival Corporation plc Revenue Share by Region (2014) Carnival Corporation plc Revenue and Net Income ( ) Royal Caribbean Cruises Revenue Share by Segments (2014) Royal Caribbean Cruises Revenue and Net Income ( ) Norwegian Cruise lines Revenue Share by Segments (2014) Norwegian Cruise Line s Revenue and Net Income ( ) Global Cruise Revenue ( E) List of Tables Direct Economic Impact of the North American Cruise Sector by Industry (2013)

5 Total Economic Contribution of the North American Cruise Sector by Industry (2013) Total Economic Impact of the North American Cruise Industry by State (2013) Cruise Ship Orders ( ) Cruise Ship Orders by Country of Build ( ) Direct Economic Impacts of the European Cruise Sector by Industry (2013) Total Economic Impact of the European Cruise Sector by Industry (2013) Total Economic Impact of the European Cruise Industry by Country (2013) UK Port Cruises vs. Fly Cruises ( ) Embarkations at UK Ports in Thousands ( ) Port of Call Passengers at UK Ports in Thousands ( ) UK Cruise Market Age Analysis in % ( ) Rest of the Europe Cruise Passengers ( ) Passenger Activity in New Zealand (2014) Total Expenditure of New Zealand Cruise Industry by Region (2014) Total Employment Supported by New Zealand Cruise Industry by Region (2014) Global Market Share of Brands by Passengers & Revenues (2015E) Global Market Share of Brands by Passenger Capacity (2015E) Shipbuilding Summary by Company ( ) Dependent & Independent Variables ( ) Correlation Matrix Model Summary Coefficient of Determination Regression Coefficients Output Ordering: Order Online - Order by Fax - using the form below Order by Post - print the order form below and send to Research and Markets, Guinness Centre, Taylors Lane, Dublin 8, Ireland.

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