COACHELLA VALLEY ECONOMIC SUMMIT
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1 I N N O VAT I O N + O P P O R T U N I T Y 11TH ANNUAL COACHELLA VALLEY ECONOMIC SUMMIT T H UR SDAY, O CTO BER 29, 2015 S P O N S O R S H I P A N D A D V E R T I S I N G O P P O R T U N I T I E S
2 Summer 2015 The 2015 Coachella Valley Annual Economic Summit promises to be one of the most insightful business conferences you ll have the opportunity to attend and support this year. Set for Thursday, October 29, at the Palm Springs Convention Center, the morning event will focus on viable approaches for future economic growth and prosperity in the Coachella Valley. The Summit will include the official release of the region s 2015 Economic Report, and a presentation by its authors, economist Dr. Mark Schniepp and demographics expert Michael J. McDonald. The program also features an engaging panel focused on innovation and opportunity in the Coachella Valley. Please review the enclosed materials and call us if you have any questions. The reservation deadline for sponsorship is Friday, August 7. We look forward to partnering with you to make this year s Summit the most successful one to date! Warm regards, Steven Biller Director of Marketing Coachella Valley Economic Partnership
3 The Coachella Valley 2015 Annual Economic Summit Thursday, October 29, 2015 The Coachella Valley Annual Economic Summit is the premier business event of the year, drawing more than 800 of the region s influencers and decision-makers who come to learn about the performance of the economy and the initiatives under way that could impact their business. It s an excellent and rare opportunity to network with the area s MOST INFLUENTIAL BUSINESS LEADERS AND DECISION-MAKERS. Demographic of Attendees Adults 45 to 75 Male/Female, skewed slightly Male College educated or higher Household Income $100,000 plus Managerial/professional, local business owners and key decision-makers of regional and national companies Full-time residents of the Coachella Valley, and those traveling to the valley from other areas of Southern California specifically for the Conference Marketing Efforts Promotion of the Summit has already begun, and concentrated advertising will commence one month prior to event day. Marketing efforts will include: Television (estimated $25,000 of airtime) Radio (estimated $25,000 of airtime) Online (Website, Online Banner Ads, weekly s and E-Newsletters) Print (both long lead Magazine and weekly and daily Newspaper, estimated $35,000+ of insertions) Printed Flyers (distributed throughout the Southern California area at key business industry events, predominantly in the Coachella Valley) Public Relations is local, regional, national and, in some instances, international The 11th Annual Economic Summit Annual Report will be an 8.5 x 11 full color, glossy 40-page Executive Summary. The report will be distributed to all attendees. A digital flipbook version and a downloadable PDF of the complete economic report will be available free online. The report will also be used to fulfill inquiries regarding starting up or relocating a business in the Coachella Valley.
4 The Coachella Valley 2015 Annual Economic Summit Thursday, October 29, 2015 GUEST SPEAKERS DR. MARK SCHNIEPP DR. MARK SCHNIEPP is president and director of the Santa Barbara-based California Economic Forecast, which prepares economic analyses and county-level forecasts for Cal Trans, The Irvine Company, Kaiser Permanente, Blue Shield of California, California Association of Realtors, and Southern California Association of Governments. Dr. Schniepp develops regional real estate and economic forecast publications and presents the findings at conferences in Ventura County, Santa Clarita Valley, and Santa Barbara County. He also participates with the UCLA Anderson Forecast in the preparation of the annual Orange County and San Diego County economic forecasts each spring. He also produces The Economic Watch newsletter, available at In his Coachella Valley Economic Summit presentation, Dr. Schniepp will review key economic indicators for the region and present a five-year forecast for employment, housing, population, and income. MICHAEL J. MCDONALD MICHAEL J. MCDONALD is president of Demographics and Affordability Watch and a principal in the real estate consulting firm Market Watch LLC, which analyzes the Coachella Valley resale and new home markets for homebuilders and broker/agents. Demographics and Affordability Watch uses the U.S. Census Bureau s American Community Survey data to analyze the effects of changing demographics on the local economy and housing markets. Previously, Mr. McDonald was senior vice president of investments at Salomon Smith Barney, where he managed more than $500 million in client assets. In his Coachella Valley Economic Summit presentation, Mr. McDonald will demonstrate how the demographics of the Coachella Valley can identify future workforce needs and assist employers and educators to prepare local students to fill those jobs.
5 Feedback on the Coachella Valley 2014 Annual Economic Summit Overall Satisfaction with the Event: 91% of the audience indicated they were overall satisfied with the event. Agenda: 83% of the attendees were very or somewhat satisfied with the Agenda of the 2014 event. Speaker Presentations: 86% were very or somewhat satisfied with the Speaker presentations. Networking Opportunity: 80% of attendees were happy with the networking opportunities of the event. Would you recommend next year s event to a friend of colleague? 84% of attendees indicated that they would recommend the 2015 event to a friend or colleague. Join us at the 2015 Annual Economic Summit October 29 at the Palm Springs Convention Center!
6 The Coachella Valley 2015 Annual Economic Summit Thursday, October 29, 2015 Sponsorship Opportunities BENEFITS PRESENTING GOLD SILVER BRONZE BAG SPONSOR EXHIBITOR (LIMIT 1) $25,000 $10,000 $5,000 $2,500 $3,500 $750 TV Commercial Mention (:30 spot airing up to 1 month Logo prior to Summit) Radio Commercial Mention (:30 spot airing up to 1 month prior to Summit) Event Web Page Logo Logo Name Name Name - E-Blast/Flyer Logo Logo Name Name - - (Distributed to over 2,000 potential attendees a minimum of 3 times) Print Ad Logo Logo Name Name - - (Minimum of 10 Quarter Page, Four Color Insertions in The Desert Sun and minimum of 5 Half Page Black & White insertions in The Public Record) Event Day Materials Logo Logo Name Name Name - (Welcome Boards, Program, Presentation Screen, PowerPoint) Print Ad in Annual Report Full Page Full Page 1/2 Page 1/4 Page 1/4 Page - (Hard Copy and Online, with link to your Website) Mention in Public Relations/ Press Releases Yes Yes (Broadcast and Print) Name/Logo on Tote Bag Yes Yes - Opportunity to Provide Logo d Item in Vehicles Prominent Signage at Valet Stand Prominent Signage at Reception Tickets to Summit 2 Tables of 10 Table of 10 Table of Exhibit Table Display Yes Yes Yes Yes Yes Yes Premier Table Location Yes Yes Yes Table Identification Yes Yes Yes Opportunity to provide Yes Yes Yes Yes Yes Yes Logo d Gift to all attendees Mention at Podium Yes Yes Yes First Right of Refusal for Yes participation in 2015 Summit
7 Coachella Valley 2015 Annual Economic Summit Thursday, October 29, 2015 Sponsorship Agreement Yes, we wish to play a major role in presenting the news about the economic outlook for the Coachella Valley. Count us in as a sponsor of the Coachella Valley 2015 Annual Economic Summit. We choose the following level of funding support (please complete): Sponsor $ donation COMPANY ADDRESS TELEPHONE ADDRESS SIGNATURE NAME TITLE DATE Please make check payable to CVEP, and mail to: Attention: Lesa Bodnar Coachella Valley Economic Partnership 3111 East Tahquitz Canyon Way Palm Springs, California, CVEP is a non-profit 501(c)3 organization. Donations are tax deductible. Please note, the tax deduction is limited to the excess of the contribution over the fair market value of any items received in exchange for the donation. Please return this form to CVEP by Friday, August 7, Contact Lesa Bodnar with any questions at lesa@cvep.com or
8 2015 Coachella Valley Annual Economic Report Advertising Contract ADVERTISER INFORMATION (Due to CVEP on/before Friday, August 7, 2015) BUSINESS/ORGANIZATION ADDRESS CITY STATE PHONE FAX SIGNATURE AD INFORMATION Please reserve a space for my Ad in the Report. The ad size I wish to reserve is: Inside Front Cover Full Page (Bleed) Full Page (No Bleed) 1/2 Page 1/4 Page I will be sending an ad. (Deadline for submissions is Friday, August 28, 2015.) I would like an Ad designed by Kiner Communications for my business/organization noting the following information. (All logos and images to be included in the ad must be sent to Kiner Communications.) Please mail this form on/before Friday, August 7, 2015 to Lesa Bodnar, CVEP, 3111 East Tahquitz Canyon Way, Palm Springs, California, Telephone , lesa@cvep.com
9 2015 Coachella Valley Annual Economic Report Advertising Information 2015 SIZES/RATES Size Rate 1/4 Page $ 300 1/2 Page $ 450 Full Page (No Bleed) $ 800 Full Page (Bleed) $ 850 Inside Front Cover $1,200 Back Cover $1,800 Full Page Bleed Full Page Size Width Height 1/4 Page /2 Page Full Page (No Bleed) Full Page (Bleed) Trim Bleed SPECIFICATIONS 1/2 Page 1/4 Page Color: All ads will be printed four color process. Files must be saved as CMYK. File Resolution: 300 dpi/150 line screen. File Formats: InDesign (include fonts and support files), Adobe Photoshop (jpeg), Hi-Resolution PDF files. Adobe Illustrator (eps with fonts converted to outlines, images embedded), compressed, PDF or jpeg files are preferred if you choose to artwork. Files should be under 4 megabytes to efficiently. Acceptable files include jpg, pdf, zip and sit. CONTACT INFORMATION ADVERTISING SALES Contact: Lesa Bodnar, Telephone: , lesa@cvep.com. ADVERTISING PAYMENT Checks to be made payable to Coachella Valley Economic Partnership (CVEP) and mailed/delivered to CVEP, 3111 East Tahquitz Canyon Way, Palm Springs, California, 92262, Telephone: ADVERTISING ARTWORK SUBMISSION Deadline for Submissions is Friday, August 28, Please your Ad to chrish@kinercom.com. If you would like assistance with the design and development of your Ad, please contact Christine Hunter for special CVEP rates and information at extension 223 or chrish@kinercom.com.
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