Additional activities will be arranged in order to increase your profile with respect to both existing and potential partners in Brazil.

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1 Sustainable Cities São Paulo, Rio de Janeiro and Belo Horizonte, September 2012 Headed by Their Royal Highnesses the Crown Prince Couple of Denmark Join the Danish business delegation headed by HRH the Crown Prince and HRH the Crown Princess of Denmark to Brazil from September During the visit, Their Royal Highnesses will participate in a series of business and cultural events with the purpose of promoting Denmark and Danish businesses in Brazil. The promotional activities within the urban development sector scheduled for the visit offer a unique opportunity for two Danish companies within four different areas that have been selected by the Municipalities of Brazil s largest cities. The four sectors are:» Urban Drainage Systems;» Waste Handling, Recycling and Waste-to-Energy Technologies;» Housing and Architecture (including energy efficiency);» Cycling Solutions for Cities. The city-to-city seminars will be held jointly between each of the Brazilian municipalities - São Paulo, Rio de Janeiro and Belo Horizonte - and the Municipality of Copenhagen. Only two companies are invited to speak in each of the the four sector panels, a very special opportunity to expose your best success case. Additional activities will be arranged in order to increase your profile with respect to both existing and potential partners in Brazil. Sign up before June 20 to THE BACKGROUND Although Brazil and Denmark are geographically very far from each other, Brazil offers excellent export opportunities for Danish companies across various sectors. The need to increase the quality of life of a growing and wealthier population in the cities, as well as to cope with environmental challenges posed by rapid economic growth in these areas, which has created a growing market for environmentally friendly, creative and intelligent solutions in Brazil. This increasing demand for energy efficient and new sustainable technologies offers many business opportunities for Danish companies. Brazil is the world s 6th largest economy, already ahead of Italy and the UK, and is expected to surpass France in the upcoming years. The Brazilian economy had a very quick recovery from the global financial crisis and has represented a strong driver of the world s economic growth in the past years. The economy is expected to grow by 3.5 percent to 4 percent in 2012, largely driven by the increase of the domestic market, which has benefited from a booming middle class of 95 million people. Half of Brazil s population now possess a purchasing power equivalent to some developed countries. In 2011, Danish exports to Brazil reached more than DKK 4.5 billion, which is well above pre-crisis level. There are strong indications that the demand for environmentally friendly solutions in urban areas could nurture an enduring trade trend between both countries, mainly due to an urgent need to upgrade and improve vital urban infrastructure assets such as water mains, waste handling facilities, cycling planning, energy efficient housing and buildings. THE BUSINESS DELEGATION Through participation in the Danish business delegation to Brazil, you are offered a rare opportunity to access business executives, high-level politicians as well as public officials, and present your success story to Brazilian authorities and companies, while gaining high visibility through focused media coverage. To allow your company maximum flexibility, the programme offers optional elements, depending on your prior experience with the Brazilian market and the specific needs of your company. The official Danish business delegation under the headline Sustainable Cities is organised by the Confederation of Danish Industry and the Trade Council in São Paulo and Rio de Janeiro.

2 Sustainable Cities São Paulo, Rio de Janeiro and Belo Horizonte, September 2012 Headed by Their Royal Highnesses the Crown Prince Couple of Denmark THE CONCEPT Basic package The programme consists of a visit to São Paulo, Rio de Janeiro, Belo Horizonte, the capitals of three of the biggest Brazilian states, a combined GDP of more than DKK 5 trillion, almost twice as much as the Argentinian GDP. In a unique partnership with the local municipalities, the local Trade Council will organise one seminar in each city under the headline of Sustainable Cities. These seminars will be officially opened by HRH The Crown Prince of Denmark together with the mayor of each municipality. You will have the opportunity to speak about a successful story to a selected audience of public and private companies, as well as municipal decision makers from various agencies and administration levels. The visit basic package comprises» Your company presentation in a catalogue targeted on the three Brazilian municipalities;» Welcome briefing and welcome breakfast with HRH The Crown Prince in São Paulo for one participant;» Participation in three seminars that will also have high level speakers from the City of Copenhagen and from each of the Brazilian municipalities;» Individual introduction of your companies solutions to specific challenges in all three seminars;» Networking opportunities with local stakeholders;» Site Visits to urban facilities in São Paulo and Rio de Janeiro;» Transportation between the hotel and the municipalities.» Price: DKK 19,950 + VAT Guaranteed Company Exposure To ensure that participating companies receive the greatest possible exposure to the Brazilian business community, the Trade Council in São Paulo and Rio de Janeiro will send out invitations to potential Brazilian participants as well as promote the event to other relevant stakeholders in cooperation with the three municipalities. The invited Brazilian participants will consist of persons targeted within the following categories:» Municipal decision makers from various agencies at both political and technical levels within the municipalities of São Paulo, Rio and Belo Horizonte;» Your company s own contacts;» Company representatives from service providers indicated by the three municipalities;» Authorities from selected organizations cooperating with the municipalities;» Media;» Knowledge-based institutions. São Paulo and Rio de Janeiro only Sector specific site tours to relevant companies, government and international organizations will be arranged with the aim of giving the participating companies an overview of their sector of interest in Brazil and provide an opportunity to gain valuable insights on the Brazilian market. ADDITIONAL INDIVIDUAL OPTIONS Pre-arranged B2B meetings B2B contact meetings between your company and potential Brazilian partners can be arranged as a tailored part of your programme. If you decide to include B2B meetings as part of your visit to Brazil, you will be contacted directly by the Trade Council in São Paulo and Rio de Janeiro to discuss the desired content and extent of the meetings. Gala Dinner in the presence of TRH The Crown Prince Couple in São Paulo On September 17th on the occasion of the royal visit to São Paulo a gala dinner will be held in the prestigious Jockey Club, organised by the local Danish-Brazilian Chamber of Commerce. By participating you get a great opportunity to strengthen your existing Brazilian contacts and to invite potential future customers or business partners. You will be able to buy seat(s) or a table sitting 10 people. Companies wishing to invite key contacts can purchase extra seats.

3 TENTATIVE PROGRAMME Sunday, 16 September Arrival in São Paulo Welcome briefing Brazilian barbecue restaurant (own expense) Monday, 17 September Welcome and introduction breakfast with HRH The Crown Prince (Hotel Renaissance) Seminar with the São Paulo Municipality and networking (City Hall of São Paulo) Gala Dinner with the TRH Crown Prince Couple (Jockey Club São Paulo, organised by the Danish Chamber of Commerce price for participation not included in the basic package) Tuesday, 18 September Site Visits Optional B2B meetings and own follow-up visits Departure for Rio de Janeiro Informal dinner (own expense) Wednesday, 19 September Site Visits and optional B2B meetings Cocktail with the local Danish colony with TRH the Crown Prince Couple. (organised by the Danish Chamber of Commerce) Thursday, 20 September Seminar with the Rio de Janeiro Municipality and networking (City Hall of Rio de Janeiro) Departure for Belo Horizonte Dinner hosted by the Governor of the State of Minas Gerais with participation of TRH the Crown Prince Couple Friday, 21 September Seminar with the Belo Horizonte Municipality and networking (City Hall of Belo Horizonte) Optional B2B meetings and own follow-up visits Departure for Rio de Janeiro and Copenhagen

4 Price for participation Basic package: DKK 19,950 If your company wishes to participate with more than one person, an additional amount of DKK 1,900 will be charged per each additional person. Additional packages such as pre-arranged B2B meetings can be purchased at an additional cost: Pre-arranged B2B contact meetings: 3 meetings in total DKK 8,300 Royal Gala Dinner in São Paulo Price per person (company representative and guests are not included in the basic package) DKK 2,100 Practical information Suggested hotels São Paulo Hotel Renaissance Alameda Santos, 2233, São Paulo, SP Tel.: Rio de Janeiro Hotel Windsor Avenida Atlântica, 2600, Copacabana, Rio de Janeiro, RJ Tel.: Belo Horizonte Hotel Ouro Minas Avenida Cristiano Machado, 4001, Palmares, Belo Horizonte, MG Tel.: Approximate price: DKK 13,500 (all hotels) Suggested itinerary 18 September São Paulo (Congonhas Airport) Rio de Janeiro (Santos Dumont Airport) Departure: 4.40 pm Arrival: 5.40 pm 20 September Rio de Janeiro (Santos Dumont Airport) Belo Horizonte (Confins Airport) Departure: 4.00 pm Arrival: 5.00 pm 21 September Belo Horizonte (Confins Airport) Rio de Janeiro (Galeão International Airport) Departure: 7.00 pm Arrival: 7.45 pm Contact information The Trade Council Brazil Jônatas de Paula, Tel.: Mob.: DI The Confederation of Danish Industry Marit Hvithamar, Tel.: Mob.:

5 Binding registration Company Name Title Address Postal code City Phone Contact person Direct phone I wish to participate in the Danish business delegation to Brazil headed by TRH the Crown Prince Couple from September 2012 in the following sector: Urban Drainage Systems Waste Handling, Recycling and Waste-to-Energy Technologies Housing and Architecture, including energy efficiency Cycling Solutions for Cities Each sector will consist of two Danish companies. Price: DKK 19,950+ VAT for the Basic Package. The price does not include airfare and hotel. If your company will present with more than one persons, extra persons will be charged DKK 1,900 each. The price is net of VAT and based on up till 8 participating companies. Two in each sector. Date and Signature Please return the completed registration form to no later than 20June 2012

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