DURING THIS YEAR ESPRESSO CONSUMPTION IS EXPECTED TO INCREASE BY AROUND 20%. BE PART OF THE SUCCESS STORY! (* Nielsen Finland Homescan 2014)

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1 ESPRESSO CONCEPT

2 DURING THIS YEAR ESPRESSO CONSUMPTION IS EXPECTED TO INCREASE BY AROUND 20%. BE PART OF THE SUCCESS STORY! (* Nielsen Finland Homescan 2014)

3 ESPRESSOS In Paulig we have always loved to get to know different tastes and cultures. Inspired by different coffee moments, our espressos bring pleasant, soft flavors with rememberable aftertastes! ESPRESSO A small and strong coffee served in an espresso cup. Dark roasted coffees, espressos and beans are the fastest growing coffee segments for espresso consumption at home has risen over 40 % from 2012.* Inspired by Italy. Roasted by Paulig. Served by a barista. 30 ml (* Nielsen Finland Homescan 2014) RECIPE FOR A PERFECT ESPRESSO SHOT g 9 BAR sec 30 ml LEARN EVERYTHING ABOUT COFFEE IN PAULIG INSTITUTE Espresso is a mysterious drink. Not so many people really know what it is, how it is made or even what it should taste like. But espresso done right, is wonderful. Learn everything you need to know about coffee and espressos with our internationally certified training experts! In the Barista Basics course, you will learn about coffee s journey from the bean to the cup, experiment with different ways of making coffee, and enter the world of cupping. You will learn how to make a perfect shot of espresso and how to steam milk. The course consists equally of theory and hands-on experience! Barista Skills course introduces you to the world of latte art. According to resent survey* people were willing to pay more (11-13%) for a milkbased coffee drink that had latte art as compared to a similar drink served without art. (* Journal of Sensory Studies. Aug 2015, Vol. 30 Issue 4) Learn more about available courses from

4 INSPIRED BY ITALY. ROASTED BY PAULIG. PAULIG ESPRESSO BARISTA Intense and balanced combination of sweet, bitter and sour. ORIGIN: The bean, grown in the lush and warm environment of Mogiana Brazil, gives this blend its sweetness while the rich nuanced beans come from the volcanic soil of Huehuetenango in Guatemala. A pinch of Indian Robusta adds body and bitterness to balance the blend. CERTIFICATE: UTZ Certified TASTE PAIR: Chocolaty desserts e.g. mud cake and chocolate fondant HINT! Intensive Espresso Barista fits nicely to a latte or as a strong double shot COFFEE MOMENT: A pleasure after a good dinner or serve as a strong double shot PAULIG ESPRESSO FAVORITO Aromatic, velvety soft, with a hint of roasted sugar. ORIGIN: The volcanic and fertile soil of Matagalpa and Jinotega in Nicaragua give rich, nuanced taste to this blend. There are also sweet Brazilian beans and a pinch of Robusta in the blend. CERTIFICATE: UTZ Certified TASTE PAIR: Crème brulee, truffles HINT! Perfect served with milk, e.g. caffe lattè COFFEE MOMENT: Deserved break during a hectic day

5 PAULIG ESPRESSO ORIGINALE Classic, sweet and richly rounded. ORIGIN: Top Arabica beans come from the most traditional coffee producing area Sul de Minas in Brazil. They give this blend body and sweetness. Other beans in the blend come from Central America and Asia. CERTIFICATE: UTZ Certified TASTE PAIR: nutty pastries e.g. Nutella cupcakes and hazelnut cookies HINT! Strong body of Espresso Originale is perfect for cappuccino COFFEE MOMENT: A refreshing reward after lunch PAULIG SPECIAL ESPRESSO Intense and exciting with a strong body. RIGIN: Beans from Brazil bring O sweetness and Vietnamese beans from Central Highlands Dak Lak region give low acidity and strong characteristics to the espresso. TASTE PAIR: dark chocolate cake, liquorice deserts HINT! Perfect as an espresso shot or as well as with milk e.g. cappuccino COFFEE MOMENT: Excellent after spicy meal or as a the morning kick Exclusively from Paulig Professional webshop! PAULIG PROFESSIONAL ESPRESSO Sophisticated, elegant, fair. ORIGIN: Top notch Mexican beans, grown in high altitudes of Chiapas area, give delicate sweetness to the espresso blend. Colombian and Central American beans add fruity and chocolaty notes to this exquisite espresso. CERTIFICATE: Fairtrade and organic TASTE PAIR: Fruity pastries, fruity sorbets or sacher cake HINT! Perfect as an espresso shot or americano as well as with a pinch of milk e.g. espresso macchiato COFFEE MOMENT: Pampering in the afternoon Exclusively from Paulig Professional webshop! SERVED BY A BARISTA.

6 ESPRESSO MACHINES OUR HANDY ESPRESSO MACHINES GIVE GREAT CREMA We have high-quality espresso machines for diverse purposes from fully automatic coffee machines to traditional espresso machines. TRADITIONAL ESPRESSO MACHINES NUOVA SIMONELLI FULLY AUTOMATIC ESPRESSO MACHINES THERMOPLAN High-quality, traditional espresso machines and grinders for modern coffee shops. Autosteam ensures a consistent and perfect milk foam, but if desired the foamed milk can be prepared manually. Nuova Simonelli has been the World Barista Championship Official equipment supplier for several years. AUTOMATIC ESPRESSO MACHINES FRANKE The secret of a great espresso coffee lies in high-quality beans and fresh milk as well as in professional-level production. The easiest way to prepare a good espresso, cappuccino or other delicious coffee drinks is with fully automatic espresso machine from Thermoplan. Versatile espresso coffee machines produce broad variety of high-quality coffee drinks, filter coffee, hot chocolate and cold latte. These machines are perfect for modern coffee shops and restaurants with large volume and where consistent quality coffees are wanted. Ask more from Paulig Professional sales! CLEANING AGENTS Remember that you get all cleaning agents and accessories for maintaining your machines from Paulig Professional webshop! User-friendly Franke machines are suitable for small cafeterias or seasonal cafés where is no water connection available (water container 5 L). It has two bean hoppers for espresso and filter coffee beans and it uses fresh milk to make eight different coffee beverage options. Drinks can be prepared at the touch of a button, so drinks are offered constantly high quality at all times. If desired the foamed milk can be prepared manually. PAULIG SERVICE SOLUTIONS A pleasurable coffee experience consists of high-quality coffee, a reliable coffee machine and a clean coffee outlet. Paulig service solutions help make your coffee moment perfect!our proactive servicing of the coffee machine according to a service programme specified for each coffee machine case-specifically.

7 BARISTA TOOLS Great coffee drinks can be served only if the Barista has the proper tools. Strong expertise is what has shaped the line of our barista tools. We have wide variety of high-quality tampers and accessories, brushes, serving dishes, knock boxes and high-quality steaming and frothing pitchers. We can assist your café or restaurant with espresso preparation supplies. Having the right equipment will help your café serve the best tasting, highest quality drinks that will keep your customers coming back for more. SALES SUPPORT MATERIALS To support your sales, we offer various attractive and eye-catching promotional materials.including beautiful ceramic cups, stylish latte glasses, bean hopper stickers, take away cups, table tent and other POS items. We can also make a coffee menu with your coffee selection and logo. Just let us know what need and we will provide it! Order from Paulig Professional sales!

8 Paulig is contributing to the development of specialty coffee culture through The Speciality Coffee Association of Europe (SCAE) PAULIG PROFESSIONAL SWEDEN Paulig Coffee Sweden AB Tel PAULIG PROFESSIONAL FINLAND Oy Gustav Paulig Ab Tel PAULIG PROFESSIONAL NORWAY Paulig Coffee Norway A/S Tlf: PAULIG PROFESSIONAL ESTONIA Paulig Coffee Estonia AS Tel: PAULIG PROFESSIONAL LITHUANIA Paulig Coffee Lietuva UAB Tel PAULIG PROFESSIONAL LATVIA Paulig Coffee Latvia SIA Tel

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