International Creative Economies

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1 International Creative Economies Monitoring developments Prof. Bettina Catler-Pelz

2 Economic Term: Culture Industry "Culture Industry: Enlightenment as Mass Deception" is a chapter in Theodor Adorno and Max Horkheimer's book "Dialectic of Enlightenment" which discusses their notion of the "culture industry, published in Horkheimer, Max; Theodor W. Adorno: Dialektik der Aufklärung, Philosophische Fragmente, Gesammelte Schriften, Band 5, Frankfurt a.m. 1987

3 After the times DE Nazi Propaganda

4 In the times American Movies

5 In the times Radio and TV Horkheimer, Max; Theodor W. Adorno: Dialektik der Aufklärung, Philosophische Fragmente, Gesammelte Schriften, Band 5, Frankfurt a.m. 1987

6 In the times Computer Rechenmaschine Z1( )

7 Economic Term: Culture Industry "Culture Industry: Enlightenment as Mass Deception" is a chapter in Theodor Adorno and Max Horkheimer's book "Dialectic of Enlightenment" which discusses their notion of the "culture industry, published in Horkheimer, Max; Theodor W. Adorno: Dialektik der Aufklärung, Philosophische Fragmente, Gesammelte Schriften, Band 5, Frankfurt a.m. 1987

8 > Focus: economic values of art and cultural > Profit: economic value becomes the guiding motif of creative work > Shift of consciousness: the beholder becomes the user / consumer Horkheimer, Max; Theodor W. Adorno: Dialektik der Aufklärung, Philosophische Fragmente, Gesammelte Schriften, Band 5, Frankfurt a.m. 1987

9 Economic Term: Culture Industry Transit from the Industrial Societies to the Knowledgeable Societies

10 In the times Knowledgeable societies 1966: Robert E. Lane, an American sociologist, coins the term knowledgeable society 1973: Daniel Bell, an American sociologist, publishes the study The Coming of Post-Industrial Society. A Venture in Social Forecasting

11 In the times Knowledgeable societies 2000: Founding of Wikipedia

12 Economic Term: Culture Industries The term was (re-)coined in the 1990s with the aim of (re-)defining the economic relevance and value of arts and culture

13 In the times Participation: International Peace Movement

14 In the times Participation: New Social Movements The term new social movements (NSMs) is a theory of social movement that attempts to explain the plethora of new movements that have come up in various western societies roughly since the mid-1960s (i.e. in a post-industrial economy) which are claimed to depart significantly from the conventional social movement. [

15 In the times New Social Movements: Alternative kindergardens and schools The term new social movements (NSMs) is a theory of social movement that attempts to explain the plethora of new movements that have come up in various western societies roughly since the mid-1960s (i.e. in a post-industrial economy) which are claimed to depart significantly from the conventional social movement. [

16 In the times New Social Movements: Sociocultural centers The term new social movements (NSMs) is a theory of social movement that attempts to explain the plethora of new movements that have come up in various western societies roughly since the mid-1960s (i.e. in a post-industrial economy) which are claimed to depart significantly from the conventional social movement. [

17 In the times Digitalizatiion

18 In the times Digitalizatiion + Connectivity Installation by Tomas Saraceno

19 Economic Term: Creative Industries Focusing on the economic value of intellectual properties

20 EU Creative Economies: Contemporaneity Characteristics of production of intellectual properties - trend linked / trend setting - theme / problem / project centered - process and product orientated - inter- / trans-disciplinary - knowledge based - with high affinity to new technologies - linked and networked - open for change

21 EU Creative Economies: Autonomy Characteristics of production of intellectual properties - specified skills, structures and systems - specified links and networks for research, production, public, sales - guiding motifs: idea and impulse, innovation and change

22 EU Creative Economies: Savvy Characteristics of producers of intellectual properties - highly motivated - highly skilled - research-orientated - investment and risk taking - persistent - dedicated and identified with the idea / concept / project - sparking change

23 EU Creative Economies: Value Adding Characteristics of creative economies - adaption of what is existing and established - new co-operations and new forms of co-operation - new products and new services - new business models and new markets - new ethics - sustainability / future responsibility - change of working and living environments

24 EU Creative Economies: Ecology of Culture Characteristics of creative economies impact - dynamic relationship between - non-commercial and commercial sectors - public and private sectors - community and commercial sectors - societal and independent sectors - flow of - people and talent - skills and knowledge - ideas and visions - goals and ethics

25 HK Creative Economies: Evaluation Characteristics of creative economies impact: 5 Cs - economic capital > f.ex. economic contribution, working population, patents - structural capital - human capital - social capital > f.ex. infrastructure, legal system, freedom of expression > f.ex. qualifications, availability of knowledge, mobility, research and development > f.ex. community s share, civic engagement, solidarity, - cultural capital volunteer work, inclusion, human rights, self expression > f.ex. public and corporate resources committed to arts and culture, measures of cultural norms and values placed on creativity, extent and level of political and cultural participation

26 HK Creative Economies: Outcomes Characteristics of creative economies impact: 5 Cs - economic capital - structural capital - human capital - social capital - cultural capital Hong Kong Home Affairs Bureau: A Study On Creativity Index, conducted by Center for Cultural Policy Research of The University Of Hongkong, Hongkong 2005 URL

27 UK Creative Economies Our aim must be to create a nation where the creative talents of all the people are used to build a true enterprise economy for the twenty-first century where we compete on brains, not brawn Tony Blaire, 1999

28 DE Creative Economies cultural and creative industries are a harbinger for the increasingly knowledge-based economy Prognos AG (Dr. Olaf Arndt Kathleen Freitag Florian Knetsch Fabian Sakowski Rada Nimmrichter) and Fraunhofer ISI (Dr. Simone Kimpeler Dr. Sven Wydra Dr. Elisabeth Baier) on behalf of the DE Federal Ministry of Economics and Technology: The cultural and creative industries in the macroeconomic value added chain, Berlin 2012, Page 3

29 DE Creative Economies the cultural and creative industries act as a driver of innovation for other sectors as well and contribute to making the economy as a whole more competitive Prognos AG (Dr. Olaf Arndt Kathleen Freitag Florian Knetsch Fabian Sakowski Rada Nimmrichter) and Fraunhofer ISI (Dr. Simone Kimpeler Dr. Sven Wydra Dr. Elisabeth Baier) on behalf of the DE Federal Ministry of Economics and Technology: The cultural and creative industries in the macroeconomic value added chain, Berlin 2012, Page 3

30 DE Creative Economies the cultural and creative industry is ranked as one of the country s most important economic fields alongside sectors like automobile manufacturing, mechanical engineering and the information and communication technologies Prognos AG (Dr. Olaf Arndt Kathleen Freitag Florian Knetsch Fabian Sakowski Rada Nimmrichter) and Fraunhofer ISI (Dr. Simone Kimpeler Dr. Sven Wydra Dr. Elisabeth Baier) on behalf of the DE Federal Ministry of Economics and Technology: The cultural and creative industries in the macroeconomic value added chain, Berlin 2012, Page 3

31 EU Creative Economies Since the 1990s, mapping and monitoring of the creative industries Horkheimer, Max; Theodor W. Adorno: Dialektik der Aufklärung, Philosophische Fragmente, Gesammelte Schriften, Band 5, Frankfurt a.m. 1987

32 Umsätze der wichtigsten Industriebranchen in Deutschland 2013 Umsätze der wichtigsten Industriebranchen in Deutschland im Jahr 2013 (in Milliarden Euro) Umsätze in Milliarden Euro Kraftfahrzeugbau 364,44 Maschinenbau 222,82 Chemisch-pharmazeutische Industrie 190,57 Ernährung 175,23 Elektrotechnik Metallerzeugung und -bearbeitung Bauhauptgewerbe Mineralölverarbeitung 151,21 98,55 96,6 93,72 Culture and Creative Industries: 145,3 Billion Euros (2013) Kunststoffindustrie 57,57 Papierindustrie 37,35 Textilgewerbe 11,33 Verarbeitendes Gewerbe insgesamt 1.737,57 Hinweis: Deutschland; 2013 Weitere Angaben zu dieser Statistik, sowie Erläuterungen zu Fußnoten, sind auf Seite 8 zu finden. Quelle: Statistisches Bundesamt; VCI; ID

33 DE Creative Economies Not yet monitored Initiative Kultur- und Kreativwirtschaft der Bundesregierung: Monitoring zu ausgewählten wirtschaftlichen Eckdaten der Kultur- und Kreativwirtschaft URL

34 UK Creative Economies Not yet monitored Initiative Kultur- und Kreativwirtschaft der Bundesregierung: Monitoring zu ausgewählten wirtschaftlichen Eckdaten der Kultur- und Kreativwirtschaft URL

35 Economic Terms: Value Added the difference between the costs and the turnover

36 EU Creative Economies In 2011, the core creative industries in the 27 countries of the European Union generated 558 billion in value added to GDP 4,4% of the European GDP (2011) Tera Consultants, Laurent Benzoni: The economic contribution of the creative industries to the European GDP and employment, Evolution , Avignon 2014, Page 3. URL

37 Economic Terms: Gross Domestic Product (GDP) the value added of all final goods and services produced within a nation in a given year

38 DE Creative Economies Total Turnovers (2013): Million Not yet monitored Initiative Kultur- und Kreativwirtschaft der Bundesregierung: Monitoring zu ausgewählten wirtschaftlichen Eckdaten der Kultur- und Kreativwirtschaft URL

39 EU Creative Economies In 2011, the creative industries represent approximately 8.3 million full time equivalent jobs 3,8 % of the European workforce Tera Consultants, Laurent Benzoni: The economic contribution of the creative industries to the European GDP and employment, Evolution , Avignon 2014, Page 3. URL

40 DE Creative Economies In 2013, in the paid jobs 3,16% of the national workforce Initiative Culture and Creative Industrie of the DE Federal Government: The Sector, 2015 URL

41 DE Creative Economies 26% of the turnovers are generated by small businesses 97% of the working population of the creative industries are small businesses and freelancers with a sales volume of under 2 million Euros per year Initiative Culture and Creative Industrie of the DE Federal Government: The Sector, 2015 URL

42 UNESCO There is an urgent need to find new development pathways that encourage creativity and innovation in the pursuit of inclusive, equitable and sustainable growth and development.. UNESCO: Creative Economy Report, Widening Local Development Pathways, Special Edition, 2013 URL

43 International Creative Economies Monitoring developments Prof. Bettina Catler-Pelz

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