Retailer Payments, Banking, Insurance and Assistance in South Korea

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1 Brochure More information from Retailer Payments, Banking, Insurance and Assistance in South Korea Description: Retailer Payments, Banking, Insurance and Assistance in South Korea investigates the market for financial services organised by 88 major retail brands in South Korea. As well as examining their initiatives in payment cards, banking products, insurance and assistance, the study also examines their involvement in proprietary and coalition loyalty programs, and details the online payment mechanisms accepted by those with an online sales capability. Among other data points, the report and PartnerBASE dataset that accompanies it embrace the following information about the retailers covered: - whether they offer their own credit, debit or prepaid cards and, if so, the card issuers that they work with in this context if they do not issue the cards themselves; - whether they are linked to one or more loyalty programs and, if so, whether these are proprietary or coalition schemes; - whether they make non-card point-of-sale finance available to their customers and, if so, the finance providers that they employ for this purpose; - whether they promote mainstream banking products such as general-purpose personal loans, mortgages and savings accounts and, if so, the partners that they co-operate with; - whether they distribute accident, motor, dental, health, household, life, pet or travel insurance, or any kind of assistance services and, if so, the insurance or assistance providers used; - for retail brands with an online sales capability, the payment means and providers that they accept for online purchases with consideration of payment cards, online accounts, mobile payments, bank transfers and other online payment options. The report and PartnerBASE dataset can be used in the following ways: - to gain access to a comprehensive source of information that provides detailed insights into the involvement of major retail brands in South Korea in payments, banking, insurance and assistance; - to monitor the activity of key competitors in retailer financial services including Dongbu Insurance, Hyundai Card, KB Kookmin Card, Shinhan Card and Woori Card; - to understand the potential in South Korea for converting proprietary retailer loyalty cards and coalition loyalty schemes into fully-fledged payment cards; - to evaluate the extent to which consolidation among conventional banks is opening up opportunities for new retailer banks to emerge as consumer champions'; - to appreciate the range of online payment choices open to consumers in South Korea who buy products and services through the websites of major retail groups. Contents: 0.0 EXECUTIVE SUMMARY 1.0 INTRODUCTION What is this report about? Rationale In many countries, consumers are tending to gravitate to larger retailers and to buy more online which throws up new opportunities in payments, banking, insurance and assistance

2 Methodology Survey of retailers The survey's scope covers 88 important retail brands grouped across ten categories... Definitions Payment, banking, insurance and assistance products and services Operating models Weighted shares PartnerBASE Finaccord 2.0 MARKET ANALYSIS Introduction Retailer payment cards Credit, debit and prepaid cards Over a half of major retail brands in South Korea have their own co-branded or private-label credit card albeit debit cards are increasing in popularity, in part as the result of government policy Many retailers utilise more than one external card issuer for their payment card program while a few work through captive or joint venture card issuers By weighted share of partnerships with retailer brands, Woori Card is ranked first among card issuers Woori Card was spun off from Woori Financial Group at the beginning of 2013 Hana Financial Group's acquisition of KEB makes it the country's second-largest financial group Local banks and foreign-owned banks vie with national competitors for market share A number of issuers of retailer payment cards have been created in the relatively recent past Excluding private-label cards, retailer payment cards are linked to as many as nine different networks BC Card is a national credit card company with international ambitions Payment card schemes are most prevalent among fuel retailers and books and media chains Gift cards Closed-loop prepaid cards do not enjoy especially high penetration among major retail brands Retailer loyalty programs Most major retail brands surveyed in South Korea participate in some form of loyalty program with activity rates highest among online-only retailers

3 Proprietary loyalty programs More than two thirds of major retail chains in South Korea operate their own proprietary loyalty scheme Coalition loyalty programs Nine coalition loyalty programs are adhered to by major retail brands in South Korea with five supporting a co-branded payment card South Korea's three main mobile network operators all operate coalition loyalty schemes while others hail from a variety of different sources Consumer finance Banking products Personal loans, mortgages and savings accounts Homeplus co-operates with KISB for general-purpose personal loans International payments / remittances Insurance and assistance Five major retail brands in South Korea promote mainstream insurance products of the type researched with a variety of different providers used in this context A rapidly ageing population makes silver' health insurance policies especially marketable Insurance partners used by retailers include both major players and smaller competitors In a fragmented market, Dongbu Insurance claims the highest share of partnerships with retail brands Retailer insurance schemes are concentrated in the department store and variety category Online payments Acceptance rates All but one major retail brands selling online accept payment cards Payment cards Eight networks plus private-label cards enjoy online acceptance among major retailers in South Korea Online accounts MoCa Wallet is the country's only online account and its penetration is comparatively limited Mobile payments Six providers of mobile payments are used to one degree or another by online retail brands... Bank transfers Nearly all major online retailers in South Korea accept direct bank transfers as an online payment means Other methods of online payment Some retail brands selling online also accept other payment mechanisms

4 3.0 APPENDIX Major captives and joint ventures LIST OF GRAPHICS / TABLES 0.0 EXECUTIVE SUMMARY Provision rates for key payment, banking, insurance and assistance products, adherence rates for loyalty schemes and online payment product acceptance rates among retailers in South Korea, INTRODUCTION Retailers researched in South Korea, segmented by category, 2014 Retailers researched in South Korea segmented by distribution model, MARKET ANALYSIS Provision of retailer card by type of card in South Korea, 2014 Retailer payment cards in South Korea: provision rate and operating models, 2014 Retailer payment cards in South Korea: unweighted and weighted issuer share of partnerships, 2014 Retailer payment cards in South Korea: unweighted and weighted network share of partnerships, 2014 Provision of retailer payment cards by retailer category and distribution model in South Korea, 2014 Provision of retailer gift cards by retailer category and distribution model in South Korea, 2014 Retailer loyalty programs in South Korea: provision rates, program types and links to payment and other cards, 2014 Provision of or involvement in loyalty programs by retailer category and distribution model in South Korea, 2014 Coalition loyalty programs in the South Korea: unweighted share of retailer brand members, 2014 Retailer insurance and assistance in South Korea: provision by type of insurance, 2014 Retailer insurance and assistance in South Korea: provision and operating models, 2014 Retailer insurance and assistance in the South Korea: unweighted and weighted provider share of partnerships, 2014 Provision of insurance and assistance by retailer category and distribution model in South Korea, 2014 Retailer online payment acceptance in South Korea: acceptance rates by payment type, 2014 Payment cards accepted as an online payment mechanism by retailers in South Korea: unweighted and weighted network share of acceptance, 2014 Online accounts accepted as an online payment mechanism by retailers in South Korea: unweighted and weighted provider share of acceptance, 2014 Acceptance of online accounts as an online payment mechanism by retailer category in South Korea, 2014 Mobile payment services accepted as an online payment mechanism by retailers in South Korea: unweighted and weighted provider share of acceptance, 2014

5 Acceptance of mobile payments as an online payment mechanism by retailer category in South Korea, 2014 Acceptance of other types of online payment mechanisms by retailer category in South Korea, APPENDIX Retailer captives and joint ventures in payments, banking, insurance and assistance in South Korea: operating models, partners and ownership, 2014 Ordering: Order Online - Order by Fax - using the form below Order by Post - print the order form below and send to Research and Markets, Guinness Centre, Taylors Lane, Dublin 8, Ireland.

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