Digital Photography I From basic techniques to idea conceptualization and creative vision

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1 Digital Photography I From basic techniques to idea conceptualization and creative vision Session 1: 23/06/ /07/2015 Session 2: 21/07/ /07/2015 Course Description School: Nuova Accademia di Belle Arti Milano (NABA) Address: Via Darwin 20, Milan, Italy Phone: Course Structure: 45 hours ECTS: 3 ECTS credits* *ECTS credits only awarded to university students or participants who are completing or have completed a university or academic study path TITLE - AREA PROFESSOR/S COURSE DESCRIPTION COURSE OBJECTIVES LEARNING OUTCOME Digital Photography I (Introduction Level) Paolo Borrelli Photography is one of the most up-to-date and important forms of expression and the digital camera can be used as a tool to evoke moods and emotions, reveal unexpected details or convey information. Throughout this intensive course students having an elementary knowledge of photography will be introduced to a more higher level involving a professional use of techniques and materials and aimed to help stimulating and developing their creativity and personal style. The course will range from the basics of optics and light (aperture, shutter speed, exposure), working procedures and photographic methods to a more in depth journey through the language (composition techniques), finally giving the students the skills of making creative imagery. Also image processing in Photoshop and output techniques will be covered during the course. The course will be focused on a project assignment given by the teacher and students will be often taken outside the classroom. Milan environment and all its visual details will become the ideal set to emphasize the students personal creative vision and experiment and put into practice the concepts learned throughout the lessons. The course aims at providing students with the necessary techniques, language ability and current overview to teach them how to use photography as a powerful tool to fulfill their expression purposes.

2 COURSE OUTPUT ADMISSION REQUIREMENTS A printed booklet showcasing the students project will be produced at the end of the course. Student will give also a presentation about their work. The course is conceived for newcomers working in different fields, artists, designers, architects whose aim is advancing their photographic knowledge and be involved in a more creative process. LIST OF MATERIALS AND TOOLS to The course requires: be brought by students - A reflex digital camera - A laptop - Basic knowledge of Photoshop - USB key and a card reader ATTENDANCE POLICY COURSE POLICY TEACHING METHODS BIBLIOGRAPHY and/or REFERENCE WEB SITES PROFESSOR S SHORT BIO Class attendance is required for successful completion of the course. Attendance will be taken every class period. On the last day of classes, instructors will issue a Certificate of successful attendance only to all students who completed at least 80% of the course. The Faculty of NABA takes Academic integrity seriously. Instances of academic dishonesty such as plagiarism won t be tolerated. Mobile phones will be kept switched off all the time during class. Use of laptop during classes for personal purposes is forbidden. Learning by doing: a mix of theoretical lessons, field trips and practical workshops. David Präkel, composition, An AVA Book; Dan Simon, Digital Photography Bible, Wiley Publishing, Inc.; Mark Galer, Digital-Photography-Essential-Skills, Focal Press. Further materials will be given by the teacher during the course. Paolo Borrelli Artist and graphic designer Paolo Borrelli was born in Milan in He took a degree at the Castello Sforzesco Upper Institute of Applied Arts, later graduating in Philosophy (aesthetic) at the local State University. A career in graphic design took flight through work with publishing houses and agencies, by the 1990 s laying the groundwork for a career as a freelance artist, dedicated to visual communications for cultural events, publishing projects and webdesign. Alongside his design career, he has been working as photographer for the editorial field. He has been writing articles for graphic design magazines for many years. in 2010 he published the book "Creative layout, language of graphic design, Ikon editrice". Currently, he is lecturer at NABA (Computer Graphics, Publishing design, Affiliate Package Courses, Summer Courses).

3 Grading Total number of ECTS assigned for the successful completion of the course: 3 ECTS Grading Weights 1. Attendance 30 % 2. Participation and Creative Process 40 % 3. Final work / Final presentation 30 % TOTAL 100 % Grading Scale Excellent = Good = Average = Below Average = Poor = 59 or below Excellent % Good 80 89% Average 70 79% Below Average 60 69% Poor Below 60% Attendance (30%) On time, perfect attendance Occasionally late, perfect attendance Occasionally late, 1 absence Frequently late, 2 absences Frequently late, 3 absences or more: FAILED the course Participation and Creative Process (40 %) Original Project (Final work/ Final presentation) (30%) Demonstrates strong understanding of the topic & thorough, creative Exhibits exceptional analysis of concepts & Shows good grasp of the topic & good Exhibits average comprehension of the topic & average Exhibits good Exhibits average analysis of analysis of concepts & concepts & Shows some awareness of the topic & below average awareness of Exhibits below average analysis of concepts & Has shallow insight into the topic & poor grasp of Exhibits poor analysis of concepts &

4 Sample Schedule* 1 week day time date professor h. lesson-subject Tuesday 10:00-11:00 DAY 1 NABA Staff 1 Welcome and Orientation 11:00-13:00 Paolo Borrelli 2 Introduction to the basics of digital camera. - resolution, file format, camera presets 14:00-17:00 Paolo Borrelli 3 Basic of photography techniques. - Aperture, shutter speed, exposure, depth of field, how to handle light correctly, white point, different kind of focus etc. - Work in class - Downloading and opening images in camera raw. How to organize your workflow in adobe bridge. Basic photographs corrections in camera raw Wednesday 10:00-13:00 DAY 2 Paolo Borrelli 3 Language of photography: - Composition techniques. - Use of formal elements (lines, points, textures, pattern). - Contrast, light, color. 14:00-16:00 Paolo Borrelli 2 - Landscape, portrait and still life photographs Thursday 10:00-13:00 DAY 3 Paolo Borrelli 3 Processing photographs in Camera raw 14:00-16:00 Paolo Borrelli 2 Processing photographs in Camera raw Friday 10:00-13:00 DAY 4 Paolo Borrelli 3 Introduction to the brief: Milan through details 14:00-16:00 Paolo Borrelli 2 Photographic session inside Museo della Scienza e della tecnica. Students will also have the opportunity to walk through interesting neighborhoods and start developing a personal and creative observation of the city.

5 2 week day time date professor h. lesson-subject Monday 10:00-13:00 DAY 5 Paolo Borrelli 3 - Application of different style taking or manipulating existing photographs. - Camera raw: advanced features - The basic of Photoshop for photographers. 14:00-16:00 Paolo Borrelli 2 Analysis of creative and different styles used by modern photographers. (Lecture will include image projection) Tuesday 10:00-13:00 DAY 6 Paolo Borrelli 3 Visit to the Aquarium and Brera neighborhood 14:00-16:00 Paolo Borrelli 2 How to express a creative and personal vision and even convey a mood through a sequence of detail photographs Wednesday 10:00-13:00 DAY 7 Paolo Borrelli 3 How to order pictures and make them interact to convey moods, ideas, emotions etc: class discussion and beginning of creative shots selection. Manipulation of photographs in camera raw and Photoshop 14:00-16:00 Paolo Borrelli 2 Manipulation of photographs in camera raw and Photoshop Thursday 10:00-13:00 DAY 8 Paolo Borrelli 3 Work in class How to layout photos in a booklet (quick overview of Adobe Indesign) or slideshow presentation 14:00-16:00 Paolo Borrelli 2 Work in class Friday 10:00-13:00 DAY 9 Paolo Borrelli 3 Work in class 14:00-16:00 Paolo Borrelli NABA staff 2 Presentation / Critique Session *The schedule above represents only a sample to make participants aware on how a NABA course usually runs. Schedules may be subjected to changes. In particular, the school reserves the right to: - amend or cancel courses, change course location or substitute course leaders, professors, guests, visits location. - make any changes that in our absolute discretion we consider necessary or appropriate for reasons of operational efficiency or due to any other circumstances that are beyond our control.

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