A PROPOSAL TO DEVELOP ANON-LINE CALIFORNIA STATE UNIVERSITY, NORTHRIDGE TSENG COLLEGE OF EXTENDED LEARNING

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1 A PROPOSAL TO DEVELOP ANON-LINE MASTER OF PUBLIC POLICY (MPP) DEGREE CALIFORNIA STATE UNIVERSITY, NORTHRIDGE TSENG COLLEGE OF EXTENDED LEARNING Contact: Henrik Minassians Director ofpublic Sector Programs CSUN - The Tseng College ofextended Learning Nordhoff Street Northridge, CA Phone: (818) FAX: (818)

2 A PROPOSAL TO DEVELOP AN ON-LINE MASTER OF PUBLIC POLICY DEGREE PROGRAM WITH AN EMPHASIS ON URBAN MANAGEMENT ABSTRACT The proposed Master ofpublic Policy (MPP) program responds to recent national and global changes as well as requests from county and city agencies from Los Angeles, Ventura, and Santa Barbara counties to establish a comparative public policy program with a focus in urban management. States and jurisdictions have decreased capacities to manage problems that are not locally contained, thereby requiring interagency cooperation, both fonnal and infonnal, especially in diverse communities. Participants in the MPP program will focus on contemporary urban and regional issues from various countries and cultures, pennitting exposure and analysis ofcurrent and best practices to prepare professionals for leadership positions in diverse urban settings. The specialization offered in this program will combine the acquisition ofcontemporary analytical and urban management concepts with technical skills and practical applications in urban design, planning and policy management. Moreover, the comparative focus linking U.S., Asian, Western and Eastern European urban practices will affirm the method ofsolving complex problems through collaborative practices. This degree will distinguish students and their employers with the requisite sophisticated skills to negotiate in the higher echelons of the public sector. ill this era offiduciary constraints in higher education, it is exceptionally cost effective to provide this degree on-line. Further, this mode ofdelivery offers access to interested individuals around the world. The Tseng College ofextended Learning, the College of Social and Behavioral Sciences, and the department ofpublic Sector Programs at the Tseng College have developed a set ofdistinctive relationships with the public sector market to enable successful implementation ofthis program. It is our hope that, with the support ofthe Commission ofextended Learning, in July 2006 we can launch another successful endeavor. We seek funding to make this program a valuable model to

3 educate public sector managers around the globe to meet the challenges oftoday's urban environments. The Commission's grant will assist in attaining the following objectives for the MPP degree program: Development ofcore Courses for on-line usage Development and linkages ofelective Modules for on-line usage Development ofan outcomes assessment plan through effective design ofintegrated curriculum for the online program Obtain approvals for the online degree program Development and implementation ofa marketing plan Development and collaborative partnerships with various educational institutions around the globe Implementation ofthe MPP website Funding: We seek funding to convene faculty for working sessions in the summer and fall of2006 to design the content ofeach course and prepare specific assignments. This funding will allow the faculty and the distance learning staffto develop ways to link classes pedagogically, thus making the curriculum more integrated. Also, certain courses and modules require design ofspecific case examples from various localities, emphasizing the comparative element ofthe program. Models for developing comparative, global, and integrated curriculum will be shared with other CSUs. 2

4 ONLINE MASTER OF PUBLIC POLICY WITH AN EMPHASIS IN URBAN MANAGEMENT Statement ofneed and Proposed Solution With the advent ofthe 21 st century, urban settings around the globe are encountering similar social, economic, demographic, cultural and environmental sustainability issues. These daunting and emerging challenges require new ways ofthinking and acting by public administrators participating in policy development and implementation decisions. As urban centers in Asia, Eastern and Western Europe, and the United States enter a new phase oftheir continued rapid expansion and change, there is a wide spectrum ofissues in various urban centers that require collaborative resolutions. As noted by H. George Frederickson in his December, 1999 Gaus Lecture, "The Repositioning ofamerican Public Administration," global economies are no longer contained within geographic boundaries, telecommunications have changed human social relationships, and the old distinctions between public, private, and non-profit sectors have become blurred. States and jurisdictions with decreased capacities are unable to manage problems that are not locally contained. Interagency and global cooperation, both formal and informal, is essential, but most significantly within increasingly diverse urban and metropolitan communities. The myriad challenges facing leaders in these public sector environments include, but are certainly not limited to, those issues in urbanization, health and welfare, and environmental concerns that cross national and international boundaries. Daunting for any locality, these problems are often a catalyst for adding yet another layer ofcomplexity to the governance. Designing public policies within these varied settings and meeting the needs ofdifferent constituencies require public servants skilled in public policy to think and act dynamically, effectively and expediently. The Master ofpublic Policy program will train today's students and tomorrow's leaders to take an active role in meeting these challenges with a global perspective honed from exposure to the experiences ofother communities. The Master ofpublic Policy online program offers an ideal vehicle for studying important public policy issues in an urban setting. This comparative public policy program with a focus on the concerns of urban management allows participants to focus on worldwide contemporary urban and regional issues. 3

5 This focus prepares professionals for management and leadership positions in urban settings within a comparative context, allowing them to draw lessons from various settings, thereby finding techniques to improve and resolve social, economic, cultural and environmental sustainability issues. Program graduates will be able to fill many roles in diverse urban settings, from staffanalysts to middle management and, in many cases, positions ofeven higher authority. Moreover, the comparative focus linking U.S., Asian, and Western and Eastern European practices will affirm the method ofsolving complex problems through collaborative learning practices. This program will advance students to assume leadership positions in increasingly complex public policy environments and craft innovative public policies that improve government responsiveness, address issues ofsocial justice, and lead to actions optimizing the health and well-being ofsociety. Currently, no CSU campus has a free-standing public policy program, nor does any campus have an online program in this area. Unique Feature ofthe MPP Program: A Comparative and Collaborative Model The distinctive feature ofthis program will be the collaborative effort ofthe design and delivery ofthe curriculum by drawing expert knowledge from various regional, national and international public policy programs. We have identified the Chinese University ofhong Kong as our Asian partner; the Central European University in Budapest, Hungary, as the Eastern European partner; the University of Bristol, in London, University oflondon Queen Mary, and University of Strathclyde in Glasgow, Scotland, as Western European partners; and Milano The New School in New York as our U.S. partner institution. We plan to identify other CSU's as partners in California. Collaboration offaculty from these institutions will allow unique development ofa comparative model. This collaborative model enables students to develop perspectives that cross the boundaries ofagency, sector, country and culture to solve urban policy problems that all have in common. The MPP will not only address local needs but will develop and enhance an educational framework to support development ofregional, national and international education. Future policymakers from around the world will benefit from on-line delivery of collaborative scholarship exemplified by customized, unique case studies. This program will provide not only a strong curriculum that develops traditional tools in public policy decision-making and analysis but 4

6 aiso will anchor these tools in comparative urban contexts. The program's regional and international focus represents a real comparative advantage relative to existing programs offered by other educational institutions. MPP graduates, having drawn comparative lessons from their studies will, as they advance in their careers, share a commitment to apply their knowledge and skills to the improvement ofthe quality of urban life. Should The Tseng College, in collaboration with other departments on campus as well as various regional and international educational institutions, develop and offer this degree program in an on-line format and as a self-support special session degree program, it will meet primary regional, national and international needs ofvarious constituents well beyond CSUN's immediate service region. In lieu ofoutlining the challenges and the problems that many policy makers face in urban centers, the assistance ofthe Commission on the Extended University will enable us to achieve the objectives discussed in this proposal. Goals and Objectives It is our goal to design and implement an online comparative master's program in public policy with an emphasis in urban management. The proposed program will meet five ofthe Commission's objectives by designing this new program and increasing access to educational opportunities, developing alternative instructional and delivery systems, providing lifelong learning opportunities to various local, national and international constituencies, and supporting collaboration among institutions ofhigher learning. This project will further the following Commission objectives: 1. To develop an online curriculum and alternative instructional delivery systems in order to enhance the pedagogy and access by a diverse constituents; 2. To increase access to educational opportunities through the online mode ofdelivery, which will serve broader constituencies from national and international groups who are either unable or limited in their ability to participate in CSU educational programs; and 3. To enhance access to education by drawing from diverse life experiences as well as promoting life-long learning practices ofparticipants. 5

7 Timelines and Measurable Outcomes In an informal conversation with other institutions ofhigher education from various national institutions, the Deans from the College ofsocial and Behavioral Science and The Tseng College of Extended Learning, along with the director ofpublic sector programs and a selected team offaculty from CSUN have outlined a timetable and set ofactivities to identify possible courses and an appropriate team offaculty. We have established a general outline ofpossible courses and the necessary linkages between these courses (see appendix A). The idea ofcurricular linkages can enhance programmatic learning objectives, resulting in integrated curriculum and more effective ofassessment ofprogrammatic objectives. Therefore, we request funding to achieve the following specific goals and objectives: 1. Develop an online curriculum and alternative instructional delivery: In meetings between the Deans ofthe College ofsocial and Behavioral Sciences and The Tseng College, and the director ofpublic sector programs, the primary areas ofthe Master ofpublic Policy program were determined to be core classes, a first module focusing on budgeting, a second module highlights policy making in comparative urban settings, and the final module examines converging and diverging issues in urban public management. Once the programmatic learning objectives have been identified, we will convene a faculty committee to outline the curriculum. Funding from the Commission will permit us to invite officially CSUN, local, regional, national and international faculty and experts to participate in fleshing out the curriculum development. 2. To increase access to educational opportunities by serving broader constituencies: Utilization ofonline and distance learning technologies will enhance access and participation ofa broader constituency ofadult students from various geographical regions, most ofwhom are already employed in the public sector in their areas. 3. Enhance access to the program by drawing from diverse life experiences as well as encouraging and developing an attitude ofand appreciation for lifelong learning practices: By offering the program on-line, the MPP program not only improves access to the educational programs for professionals in the public sector but also allows for participation ofdiverse groups from regional, national and 6

8 international communities and urban centers, thus improving cross-cultural contexts and best practices models. This unique opportunity enables participants to rely on rich and varied experiences ofother urban centers and, even more importantly, exposes participants to state-of-the-art thinking from around the globe. 4. Provide support to faculty for the development ofprogrammatic outcomes based on an assessment plan, thereby designing a pedagogically relevant and strong program: An embedded assessment strategy will be designed by the faculty committee overseeing the development ofthe curriculum. Working with the faculty committee, the director ofthe public sector programs will seek approval by the Academic Senate's Academic Affairs Committee, CPEC, the Chancellor's Office and Board of Trustees. WASC's approval is also required for the delivery ofthis new online program. We anticipate offering the first courses in Fall of2007 and Spring of2008. Implementation Plan Step One: Identification, Contact/Invitation and Participation from Higher Education Institutions An essential component ofthe program design is that selected faculty members with the necessary competencies, education and expertise participate in the design ofthe curriculum. The Deans from the School ofsocial and Behavioral Sciences and The Tseng College ofextended Learning, and the director ofpublic Sector Programs will invite faculty from the institutions named earlier in this proposal. Step Two: Curriculum Development Utilizing Experts and Practicing Professionals The Deans ofthe two colleges mentioned above, the director ofpublic Sector Programs, the director of Distance Learning from The Tseng College, and the Advisory Board, comprised ofcsun faculty, content experts and selected international faculty members, will collaboratively spearhead the final design and necessary revisions ofthe curriculum. We have already secured agreements ofparticipation from local and regional top public sector administrators and practitioners. This unique dimension enhances curricular relevancy to the target student population, most particularly with the design ofcase studies relevant to community needs. The Tseng College already has extensive experience in curriculum design incorporating the participation ofexperts from industry and government. 7

9 Step Three: Outreach and Increased Access Through use ofonline technology, the proposed program, enhances access for a diverse set ofparticipants from not only the local area, but also from the broader region, the nation, and the world. Collaboration with national and international institutions ofhigher education makes this program attractive to a wide range ofpublic sector professionals, particularly adult learners with limited access to higher education with a specialty in their field. Step Four: Replication and Sharing with Other CSU's CSUN will use workshops to develop and disseminate the process and procedures for undertaking this unique style ofinternational collaboration. The lessons learned from this experience can enhance the effort ofother CSU's in creating international programs. CSUN and The Tseng College will invite and sponsor faculty from other CSU's to attend workshops and examine lessons learned and best practices to develop international and regional collaborations. Master ofpublic Policy Program -Design & Implementation Timeframe Activities Objectives and Timeline Outcomes 1. Through the advisory board, invite international, regional and local participation offaculty and selected local practitioners 2. Course design, development of curriculum, programmatic learning objectives and integration ofcurriculum, three integrated modules, and assessment plan 3. Degree Program Approval Summer 2006 a. Contact national and international faculty - summer 2006 Summer -Fall 2006 a. Non-CSU faculty MOUssummer 2006 b. Collaborative learning objective design - fall 2006 c. Collaborative design of curricular integration and design of unique case studies - fall 2006 Sorim! 2007 a. Submit curriculum to Senate - Spring 2007 b. Forward to CEPC 4. Marketing Plan a. Advertise in national and international professional journals a. Convene Advisory Board and invite international faculty a. Definition offaculty expectation b. Assessment method and process c. Embedded assessment process, rubric design, programmatic alignment/realignment d. Finalize curriculum design that will consist of 12 classes, 36 units e. Finalize local, regional and international case studies a. Senate Approval, Graduate Studies Approval b. CSU Board Approval c. WASC Approval a. Tseng College marketing team design ofmarketing material, 8

10 and conferences,- Spring - Summer websites, documents 2007 Fall Initiate Online Degree a. Start ofcohort of25 participants a. Program implemented with start of from national, regional and courses international participants - Fall 2007 Impact ofthe Project The Master ofpublic Policy program will be offered online as a self-supported, special session degree program. This program will be added to the list ofself-support programs The Tseng College currently offers. The unique and collaborative nature ofthe program will provide much needed professional education to future urban planners, policy makers and managers. This program will have make important contributions to the understanding complex urban issues and policy-making processes of the participants. Comparative and collaborative models with unique case studies from around the world will stimulate participants to become well versed in unique perspectives and solutions utilized by different regions. Graduates ofthis program will benefit from the comparative learning process and enhance their international contacts and understanding ofpolicy issues, thus providing a unique opportunity to act with a global perspective and produce policies that can have an efficacious impact ofthe lives ofmany citizens. Students in this online program, most particularly due to the cohort model in which it is presented, can benefit from the cross-cultural learning experience as well as local lessons, further enhancing global communication between public sector professionals. Letters ofrequest for Participation The Deans ofthe School ofsocial and Behavioral Sciences and The Tseng College ofextended Learning, and the director ofpublic Sector Programs ofthe Tseng College are in the process ofdevising a request ofcommitment to participate in the curriculum design by national and international faculty members from institutions identified in this proposal. 9

11 Replication and Sharing with Other CSU's CSUN and the Tseng College ofextended Learning are committed to collaborate and work with other CSU campuses to share lessons learned and what has proven to be the best practices conducted. We plan to present our design findings through participation in CSU formal conferences and meetings as well as at the UCEA Annual Conference. Drawing lessons and designing best practices models can encourage participation ofother CSU campuses to undertake similar endeavors. Evaluation Plan In meetings between the Deans ofthe College ofsocial and Behavioral Sciences and The Tseng College, and the director ofpublic sector programs, the primary areas ofthe Master ofpublic Policy program were determined to be core classes, a first module focusing on budgeting, a second module highlighting policy making in comparative urban settings, and the fmal module examining converging and diverging issues in urban public management (see Appendix A). Once the programmatic leaming objectives have been identified, we will convene a faculty committee to outline the curriculum. Funding from the Commission will permit us to officially invite CSUN, local, regional, national and international faculty and experts to participate in fleshing out the curriculum development. The intended model allows assessment ofprogrammatic learning objectives immediately after the core and, subsequently, after every module. This model enhances assessment ofstudent learning and collection ofevidence-based assessment. The Advisory Board, working with faculty designing the online classes, plans to collect data through the use ofelectronic portfolios and assessment oflearning objectives through the design ofmultilevel rubrics. Through integrated curriculum and instructional lesson plans, students will be expected to prepare increasingly sophisticated class assignments through reliance on earlier classes. Their portfolios will be collected right after the core classes and at the end ofeach module. The final culminating experience will help the faculty determine whether the programmatic leaming objectives have been achieved. Faculty convening to evaluate the evidence will help to realign and redesign the curriculum, if needed. 10

12 Budget Narrative The proposed budget totals $134,000 for the design ofonline MPP program. We are requesting the sum of$50,000 from the Commission. The Tseng College ofextended Learning will guarantee matching funds of$84,000, which equals 62% ofthe total budget. Faculty and Curriculum Design Cost: Since the Tseng College has an internal distance learning program, the main cost ofdesigning an online program is compensation offaculty time for their knowledge, expertise and development ofeach course content and linkages to the programmatic learning objectives. The cost for designing each online course is $6,000. Since a total of 12 courses are planned, the total cost for faculty compensation is $72,000. The new proposed program falls under the Tseng College's Public Sector Programs; therefore, there is no need for compensation for director and stafftime. The program director, working closely with the Advisory Board offaculty from CSUN and selected national and international participants, will oversee program development and the assessment plan. Staff salary is for the design ofthe online component and possible administrative support during the course development. Operating Cost: The cost ofrecruiting prospective students is directly related to the marketing plan. Marketing Plan: We plan to design a website specifically for this program. Further, it is essential to buy advertising in national and international professional journals for public sector professionals. Recruitment cost is estimated at $20,000. Reproduction and Travel Cost: Duplication ofmaterials and possible travel to different sites and locations are estimated at $12,000. We anticipate that some traveling is required for meeting with prospective international faculty and discussion ofonline teaching. 11

13 PROPOSED BUDGET PROPOSED BUDGET (July 1, July 30,2007) CEU CSUN DEAN REQUEST SUPPORT PROJECT TOTAL 1. PROGRAM STAFF a. Staff Salaries $10, PROGRAM DEVELOPMENT a. Faculty Compensation Online Curriculum Desiqn $50,000 $22,000 $72, OPERATING COSTS a. Recruitment Expenses $20,000 $20,000 b. Marketing & Advertising $20,000 $20,000 c. Reproduction & Dissemination $2,000 $2,000 d. Travel - Informational Sessions $10,000 $10,000 Totals- CSUN Support & Project $50,000 $84,000 $134,000 TOTAL REQUEST FROM CEU $ 50,000 12

14 Appendix A Core Theoretical Approaches ofpolicy Making Applied Policy Research and Quantitative Analysis Policy Analysis Leadership, Ethics & Practical Policy Management Module One - Public Budgeting Public and Nonprofit Budgeting Micro and Macro Economics for Public Policy Module Two - Policy Making in Comparative Urban Settin2s Introduction to Comparative Public Policy Policy Making for Sustainable Urban Communities - health, transportation, welfare, housing, education in a metropolitan environment Module Three - Conver2in2 and Divergin2 Issues in Urban Public Mana2ement Urban Morphologies Through Public Action in Diverse Communities Contested Issues in Urban Policy Management Strategic Management and Systems Analysis Culminating Experience 13

15 California State University Northridge Office of the Dean The Roland Tseng College of Extended Learning March 29, 2006 Dr. Margaret F. Gordon, Executive Secretary CSU Commission on the Extended University California State University, Dominguez Hills College of Extended & International Education 1000 E. Victoria Street Carson, CA Dear Marge: I am pleased to submit this letter of support for the enclosed proposal by California State University, Northridge for a Master of Public Policy degree. This online program is unique in that regional, national, and international faculties collaborate to deliver a program that focuses on contemporary urban and regional issues from various countries and cultures. Students will be exposed and tasked to analyze current and best practices to prepare them for leadership positions in diverse urban settings. The specialization offered in this program will combine the acquisition of contemporary analytical and urban management concepts with technical skills and practical applications in urban design, planning, and policy management. Furthermore, the comparative focus links U.S., Asian, Western, and Eastern European urban practices, explicating the value of solving complex problems through collaborative practices. The program will encourage international collaboration among the students as well as the faculty, thus developing partnerships with international educational institutions. The implementation of this model will enable us to share with other CSU campuses our experiences and a selection of the best practices and perspectives. With the necessary funding from the Commission, we plan to start this program in Fall In order to make this project possible, we will match the Commission's funding with an additional $84,000. I appreciate your consideration of this proposal and look forward to hearing from you.

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