Growing commitment to Asia and beyond. Deepak Mathur, SVP Commercial, Asia-Pacific & the Middle East, SES

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1 Growing commitment to Asia and beyond Deepak Mathur, SVP Commercial, Asia-Pacific & the Middle East, SES 1

2 Agenda SES Increasing appetite for satellite capacity Commitment to Asia Customer spotlight 1: Cignal TV Customer spotlight 2: IPM Up and coming: Ultra HD

3 SES: A global satellite operator One of the leading global satellite operators in the world Has a global fleet of 53 satellites that covers 99% of the world s population Delivers more than 5,600 channels, out of which over 1,500 are in HD to 276 million TV homes Total revenue for SES in 2012 was approximately USD 2.44 billion Our satellite capacity is used for direct-to-home broadcasting, video distribution, cellular backhaul, broadband access, mobility (aeronautical and maritime), telemedicine, e-government services etc 3

4 SES in Asia: A growing presence SES has five satellites serving Asia today We have customers across Asia-Pacific; from as far east as Solomon Islands to as far west as Afghanistan Good balance between our media and enterprise customers The emerging markets contribute to 26% of SES revenue in 2012 SES has been in Singapore since 2000 Head count in the regional head office in Singapore has more than doubled in the last two years and is still growing 4

5 SES in Asia: Leading DTH satellite operator Reaches nearly 30 million pay TV homes and carries more than 800 DTH channels in Asia - more than any other satellite operator Carries the largest and one of the fastest growing DTH platforms in India Serves the largest DTH operator in the Philippines DTH platform Market Position Subs (000s) # of channels Airtel India E 10, SD + 16 HD Dish TV India 95 E 15, SD Cignal Philippines E SD + 19 HD GSat Philippines E SD + 11 HD AVG Vietnam 95 E SD + 10 HD TVB Pay Vision Hong Kong E SD IPM Thailand 95 E 4, SD + 4 HD is #1 in DTH channels carried #1 in DTH subscribers reached 5

6 Average GDP growth by 2017 Asia vs the rest of the world 9% Bubble size: New TV homes by 2015 (in million) 8% 7% Asia, 100 6% 5% 4% Russia CIS, 2 South America, 14 Middle East North Africa, 10 Sub-Saharan Africa, 18 3% 2% 1% Europe, 10 North America, 6 0% 0% 10% 20% 30% 40% 50% 60% 70% 80% Share of population below 24 years of age TV homes is expected to grow the fastest in Asia due to growing GDP and young population Source: IMF, UNDESA, Dataxis 6

7 DTH demand in Asia expected to soar Strong opportunities expected in Indonesia, the Philippines, Thailand and Vietnam where pay-tv penetration rates are still fairly low and expected to grow in the next couple of years Growing demand for pay-tv content, HD content and more regional content is driven by: young and favorable demographics incredible linguistic and ethnic diversity growing economies lower customer premises equipment (CPE) cost Number of subscribers Channel growth strongly correlates with subscribers growth Number of channels leading to a projected +3,000 DTH channels by end of the decade 4,000 7, Source: SES Analysis, Euroconsult 7

8 Growing demand for data services APAC Ku-band data demand (in 36MHz txp) Gov/Mil Commercial Mobility Broadband Access Enterprise Data Telephony & Carrier Enterprise or data market continues to be strong in Asia with the investments Asian governments are making in e-governance and in bridging the digital divide Increasing demand in the maritime industry and incipient demand in the aeronautical industry Demand for Ku-band over Asia for mobility demand is expected to see growth with a CAGR of 20% from SES-9 maritime beam specifically designed to address this market Source:NSR, Global Assessment of Satellite Demand and Supply - 9th Edition 8

9 No of transponders Growing with our customers: Three new satellites for Asia since 2010 To be launched in 2015 To be launched Q SES-9 NSS-12 SES-8 NSS-9 SES-7 NSS-6 NSS

10 SES-8: To be launched Q SES-8 will be co-located with NSS-6 at prime orbital slot of 95 degrees East when launched The high performance beams of SES-8 will support key DTH customers in rapidly growing markets in South Asia and Indo-China Will provide expansion capacity for DTH applications and deliver SD and HD channels to the region 10

11 SES-8: The team behind the scene 11

12 SES-9: Coming in 2015 Largest satellite dedicated to Asia Will be positioned at the well-established orbital slot of degrees East where it will be co-located with the existing SES-7 satellite and replace NSS-11 Will provide incremental and replacement capacity Will provide Asian DTH operators with the capacity to broaden their pay-tv offerings Will deliver other communications services in Northeast Asia, South Asia and Indonesia, as well as maritime communications for vessels in the Indian Ocean 12

13 Potential fleet investment of an additional dedicated satellite to serve Asia Solid track record: 9 successful launches since 2011 More scheduled: 5 additional satellites will be launched by 2015 Further growth opportunities: 1 satellite beyond 2014 Further growth opportunities New satellite Committed programmes SES-9 ASTRA 2E Successfully launched! SES-8 ASTRA 5B ASTRA 2G SES-6 SES-3 SES-5 ASTRA 2F One further growth satellite QuetzSat-1 ASTRA 1N SES-4 SES-2 Yahsat 1A Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q /

14 Further investment in emerging markets: Soon to be launched O3b Networks SES investment in O3b Networks complements SES existing service offering by creating high-throughput capacity at an attractive cost point The O3b fleet, a constellation of 12 medium orbit satellites, will serve emerging markets First four satellites to be launched June 24 O3b aims to provide services in the trunking, mobile backhaul, oil and gas, maritime and mining sectors 14

15 Customer spotlight: Cignal Digital TV Annie Naval COO & Managing Director, Cignal TV

16 OVERVIEW Launched July 2009 to the public, tapping un-served/un-cabled market mainly in the provinces. More channels for HD (the most in industry at 8) Cignal as #2 player Beyond provincial coverage, Cignal expanded its target market to include MM & urban cities with introduction of more competitive high-end Plans Cignal is the fastest growing pay TV operator, ending the year with cumulative 257,845 subscribers AC Nielsen study showed that Cignal has better image and sound quality over Sky Cable Expanded payment and load options for its growing subscriber based Ended the year with more than 440,000 subscribers Acquired Prestigious accounts from the Hospitality industry Cignal as #1 in HD Goal to become the #1 Pay TV provider in the country Continue leadership in HD First-to-market, breakthrough technology offerings

17 Value for Money Cignal Digital TV is available in Postpaid and Prepaid subscription options. We cater to various types of customers: Residential Restaurants, bars, offices Hotels, resorts, hospitals

18 Average subs base growth Y-o-Y: Prepaid 128% Postpaid 96%

19 WE VE HIT 500,000 SUBSCRIBERS (as of June 12, 2013) 19

20 AVERAGE GROWTH OF 100% Y-o-Y SUBSCRIBER GROWTH

21 Customer spotlight: IPMTV Manop Tokarnka CEO, IPMTV

22 Who is IPM? DTH operator with corporate office located in Bangkok, Thailand Founded in early 2007 Core business 1. Content production 2. Satellite Broadcasting 3. DTH services Mission 1. Delivery high quality video content to the Thais at affordable price 2. Achieve high level of video market penetration in Thailand

23 IPM Group Network IPMTV CO., LTD. IPM PLATFORM CO., LTD. IPM VISION CO., LTD. IPM SALES AND SERVICE CO., LTD. CENTRAL TELECOM CO., LTD.

24 20 SD channels Thaicom-5 C-Band Expanded to over 130 SD & more than 20 HD channels NSS-6 Ku-Band

25

26 Future Plans Aim to increase to 300 SD and 40 HD channels with additional satellite capacity on SES-8 (late 2013)

27 4K (4096x2160) 2K (2048x1080) Evolution of Ultra HD SD (720x576) HD (1366x768) FHD (1920x1080) UHD (3840x2160) Source: IHS Electronics & Media, February

28 SES: Driving the Ultra HD ecosystem Content Production Hardware equipment (TV, receivers, cameras) Content aggregation (Channels, Pay-TV) Distribution 28

29 Increasing 4K or Ultra HD content Almost 950 films and TV shows shot in 4K and can be distributed in Ultra HD right away or rendered again for Ultra HD distribution in 2012 Forecast for footage shot in 4K or Ultra HD is even higher in 2013 Major events from 2014 look set to be captured in Ultra HD Source: IHS Electronics & Media, February

30 HEVC will make Ultra HD commercially viable SD HD MPEG-2: MPEG-4: HEVC: Image Quality ca. 4 Mbit/s ca. 2 Mbit/s ca. 1 Mbit/s MPEG-2: ca. 19 Mbit/s MPEG-4: ca. 8 or 9 Mbit/s HEVC: ca. 4 Mbit/s UHD MPEG-2: MPEG-4: HEVC: ca. 80 Mbit/s ca. 40 Mbit/s ca. 20 Mbit/s HEVC -- a new codec ratified in January offers up to 50 per cent encoding efficiency improvement compared to MPEG-4 HEVC will make Ultra HD commercially viable for broadcasters Broadcasters looking to differentiate their services and to win additional market share in a competitive environment will add Ultra HD as a premium offering SES pioneered first Ultra HD transmission in the new HEVC standard live from 19.2 East 30

31 Million Homes UHD Channels Ultra HD worldwide forecast: UHD channels >500 million UHD screens & 400 million HEVC STB s installed 1,200 1, UHD channels 100 million UHD screens & 50 million HEVC STB s installed UHD TV households HEVC STB shipments UHD TV Channel Count # Ultra HD will become mass market in the next decade, half of all screens and STB s sold in 2025 will be Ultra HD 0 Source: IHS Screen Digest Insight Report -- Ultra High Definition: The next generation of high resolution content 31

32 The future of Ultra HD in Asia Global roll-out of Ultra HD Ultra HD will see commercial launch in the premium market segment in 2016 Will become a mass market later as the benefits of Ultra HD become most evident with larger screen sizes Asia will probably be the next region after North America or Europe to embrace Ultra HD due to the strength of the growing economies in the region as well as the young and technology-savvy population Mature markets such as Japan, Korea, Australia, and New Zealand will be the first adopters of Ultra HD in the region. After a few years, developing markets of Asia will adopt Ultra HD as well 32

33 Conclusion SES, one of the leading satellite operators, continues to invest in Asia Committed investment of SES-8 and SES-9 Exploring the possibility of ordering another satellites Key trends driving satellite consumption: Pay TV 3G/LTE network roll-outs, e-government initiatives, digital inclusion Aeronautical and maritime New capacity in the region enables our Asian customers to expand their businesses SES readies for Ultra HD Global fleet of 53 satellites and total bandwidth ready to transmit in Ultra HD Pioneered new HEVC technology 33

34 Thank you & Meet us in Hall C!

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