80 % CLOUD STORAGE TRENDS FOR 2015 SIX MONTHS OF ADOPTION. AS MANY AS 80% OF COMPANIES THAT ADOPT CLOUD TECHNOLOGIES

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2 AS MANY AS 80% OF COMPANIES THAT ADOPT CLOUD TECHNOLOGIES SEE IMPROVEMENTS WITHIN SIX MONTHS. CLOUD STORAGE TRENDS FOR 2015 AS MANY AS 80% OF COMPANIES THAT ADOPT CLOUD TECHNOL- OGIES SEE IMPROVEMENTS WITHIN SIX MONTHS. READ MORE TO DISCOVER HOW ENTERPRISES CAN TAKE ADVANTAGE OF CLOUD STORAGE TRENDS IN Over the past few years, criticism of cloud computing as an emerging technology has dominated the discussion among enterprises. Today, this argument is becoming less vocal as cases of cloud computing usage in enterprises proliferate, particularly with respect to Big Data and analytics. For instance, a recent study by NSK Inc. has shown that 80% of companies that adopt cloud technologies see improvements within six months of adoption. 80 % OF COMPANIES THAT ADOPT CLOUD TECHNOLOGIES SEE IMPROVEMENTS WITHIN SIX MONTHS OF ADOPTION. Cloud computing, particularly cloud storage, has been proven in multiple real-world use cases to simplify IT operations while saving companies millions of dollars. Indeed, the Big Data era would not be possible without the advent of highly scalable cloud storage, which enables advanced analytics at an acceptable cost. Enterprises must utilize and understand the business benefits of cloud storage to deliver actionable analytics in a timely manner, so to help enterprises prepare for 2015, here are the top SOLUTION: cloud storage trends. HOW WHY WHAT OF BIG DATA Page 2 of 6

3 5TOP TRENDS: Big Data in the Cloud Storing Enterprise Data in the Cloud Compliance-Ready Cloud 1 BIG DATA IN THE CLOUD IS GAINING ACCEPTANCE On-Premise Storage Vendors Obsolete Expert Consultancy as Key EXPERT CONSULTANCY AS KEY BIG DATA IN THE CLOUD IS GAINING ACCEPTANCE No one doubts that today s exponential data growth presents enterprises with many challenges. However, these challenges offer enormous opportunities to monetize Big Data insights as well. Today, a variety of Big Data systems reside comfortably in the cloud, which can accommodate a diverse range of technologies, from Hadoop to NEWSQL, among others. Today, public cloud providers are quickly gaining more enterprise-class customers, so much so that a growing number of enterprises now run their entire IT shop in the cloud. The cloud storage conversation and Big Data go hand in hand. The rich set of Big Data technologies available through the cloud will only improve moving forward to Page 3 of 6

4 THAT ADOPT NOLOGIES TS WITHIN DOPTION. : 2 STORING ENTERPRISE DATA IN THE CLOUD FOR ANALYTICS WHAT 5TOP TRENDS: STORING ENTERPRISE DATA IN THE CLOUD FOR ANALYTICS The capabilities of cloud providers to scale out storage now give enterprises the Big option Data in the to Cloud keep data in Storing the Enterprise cloud in most Compliance-Ready cases. For example, if a particular enterprise operates Data its in IT the shop Cloud in a public cloud, Cloud it now has a range of choices to perform analytics against the data stored in the cloud. One question is, should businesses use Hadoop or Vertica to perform these analytics? As Vertica is a part of several public cloud providers, this tool is becoming an attractive offering since enterprises no longer need to manage additional on-premise infrastructure. In 2015, this thought process will continue to gain acceptance, particularly with respect to On-Premise the storage Storage needs of Expert Big Consultancy Data and analytics. Along Vendors Obsolete as Key these lines, the hybrid-cloud school of thought steps forward for enterprises that are forced to (or simply choose to) maintain data in-house to remain EXPERT compliant with CONSULTANCY regulations, which ties into the AS next cloud KEY storage trend: improved security. COMBINING PRIVATE CLOUD SERVICES WITH SEVERAL PUBLIC CLOUDS WILL BECOME MORE COMMONPLACE IN 2015 AS SECURITY AND COMPLIANCE BECOME LESS SIGNIFICANTLY CRITICIZED FEATURES OF THE CLOUD. Page 4 of 6

5 COMPLIANCE-READY CLOUD WITH IMPROVED SECURITY In highly regulated industries, such as health care and finance, effectively managing Big Data becomes a balancing act between compliance mandates and what is necessary to glean actionable business intelligence. In the past, this situation presented a problem because regulations, such as the Health Insurance Portability and Accountability Act (HIPPA), restricted the use of cloud technologies. Today, HIPPA-compliant cloud services are available, and the trend of accommodating strict data security regulations in the cloud will continue. Downtime is less of an issue with respect to security than in previous years. Access is another security concern that cloud providers are continuing to improve upon. In fact, from a strictly practical standpoint, many cloud providers can deliver better security than enterprises can deliver in-house --- and at a lower cost. Combining private cloud services with several public clouds will become more commonplace in 2015 as security and compliance become less significantly criticized features of the cloud. 3 COMPLIANCE- READY CLOUD WITH IMPROVED SECURITY ON-PREMISE STORAGE VENDORS ARE BECOMING OBSOLETE Given the scalability of cloud storage, on-premise storage vendors are becoming obsolete and will continue to do so in Big Data and analytics that reside in the cloud can have a tangible effect on the business side of the enterprise. For example, mobile e-commerce platforms can now push transactions to the cloud instead of conducting them in the mobile application itself. Simply adding more on-premise storage would only create more obstacles (not fewer) since clouds now have better interoperability than ever before. This trend is particularly relevant for lines of business executives, such as chief marketing officers (CMOs), who need a more efficient way to leverage Big Data without having to go through IT for large capital outlays. Object-storage repositories and cluster-computing environments in the cloud give CMOs a means to glean insights from Big Data platforms without burdening IT with more overhead. 4 ON-PREMISE STORAGE VENDORS ARE BECOMING OBSOLETE Page 5 of 6

6 5 EXPERT CONSULTANCY IS KEY EXPERT CONSULTANCY IS KEY Certainly, there is no easy answer to how a particular enterprise should monetize Big Data. As such, choosing an expert technology partner is key in Enterprises have to answer myriad questions surrounding Big Data and analytics to bolster the business overall. Should companies look to new technologies or refresh old technologies for the sake of expediency and cost? An expert technology partner will help enterprises sort through the hows, whys, and whats of Big Data and cloud storage. Often, advanced technologies are the answer, presenting more opportunities than 80 enterprises % may assume at a glance. OF COMPANIES THAT ADOPT In this regard, IIS s expertise can help enterprises solve the hows, whys, and whats of Big Data and deliver actionable use cases. The days of CLOUD TECHNOLOGIES using cloud storage simply as a backup for on-premise infrastructure are coming to an end. Other opportunities exist, but without the right technology SEE partner, IMPROVEMENTS enterprises will achieve less-than-optimal WITHIN results and fall behind the curve. SIX MONTHS OF ADOPTION. Visit for more information on how IIS s unique expertise stands apart from the rest. SOLUTION: HOW WHY WHAT OF BIG DATA Page 6 of 6