About the Optime 5K Run

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1 SPONSORSHIP PACKAGE

2 About the Optime 5K Run WHO DOES THE 2016 OPTIME 5K BENEFIT? UCP OF SOUTH FLORIDA serves more than 1,800 infants, children and adults with developmental disabilities. UCP's programs are designed to meet the special needs of each individual and family served, with a common goal: to enable people with disabilities to reach their greatest potential, and achieve rewarding and productive lives as fully participating members of their communities. WHO IS OPTIME OPTIME is a fast-growing, privately held marketing and sales consulting group that specializes in tailored automated loyalty program, demand generation solutions and business intelligence services, impacting market share, brand equity, and sales growth. WHAT IS OPTIME ONE CAUSE? OPTIME S SOCIAL RESPONSIBILITY PROGRAM focuses on creating good will initiatives to empower our community. Through its signature 5K Run, SOZE exercise app, and other events, Optime supports non-profit groups through fundraising activities that encourage healthy choices, active lifestyles, learning, and team building.

3 MAKING A DIFFERENCE WITH EACH STEP! 2013 OPTIME 5K RUN BENEFITING 15K DONATED 2014 OPTIME 5K RUN BENEFITING 14K DONATED 2015 OPTIME 5K RUN BENEFITING 20K DONATED

4 AN EXPERIENCE BY THE COMMUNITY, FOR THE COMMUNITY B E PA R T O F T H E S I G N A T U R E S O U T H F L O R I D A 5 K The annual Optime 5K Run/Walk continues to be a big hit with runners and the South Florida community.

5 BRINGING THE MARATHON EXPERIENCE TO A 5K THE RUN THAT EVERYONE LOVES ICONIC FINISHER MEDALS & Top Placement Awards TECH SHIRTS made with lightweight fabric OFFICIAL TIMING and race results BEAUTIFUL RACE VIEW at the 600+ acre Markham Park FREE PARKING fast pass ENRICHING VOLUNTEER opportunities

6 WHAT PEOPLE SAY ABOUT THE OPTIME 5K RUN Beautiful and exemplary initiative of Optime Consulting and all the great team that made possible this important event for children and adults of United Cerebral Palsy of South Florida! RUSE MARTIN GALANO Thank you for such an amazing event and experience. "Jimmy" was happy the entire time! You guys did an incredible job organizing the Optime 5k run. It was very impressive to see you all in action and working so seamlessly together. As Ana mentioned, it was an honor to be part of it and chosen as the Non-Profit in the community that you worked with. Thanks again and we hope you will continue to stay connect and part of our UCP family! PAT MURPHY This is one of my favorite races. Can you guess why? Great race and I will be here next time it's set up again. You put on a great race, the whole atmosphere was amazing. And was so happy runners depot could be a part of this event! ANNA ELSIE MORRIS-PEREZ Amanda C RENATO MACASSI CHUCK KIRSCH

7 WHAT PEOPLE SAY ABOUT THE OPTIME 5K RUN I am still filled with amazement and gratitude when I think of your organization. You are truly an exceptional group of people. I always say that our school has a guardian angel looking out for us and Optime is confirmation of this. Your generous donation is above and beyond what we would have ever expected. The truly moving part of this is how much hard work, talent and personal sacrifice went into making this event and the donation possible. I can only say Thank you and it seems like it is not enough for all that you have done. I look forward to a long lasting relationship with Optime and its wonderful people. ANA PRAGA-PARDO Director Of Early Intervention Services, Advocacy and Respite

8 WHAT PEOPLE SAY ABOUT THE OPTIME 5K RUN RICK STERN We were always on the same page and really paid attention to detail. The result was a Flawless event! WOW!!! I cannot thank you enough for everything you did! The race was amazing and everyone had a great time! I truly appreciate all of your time, help and patience with me throughout the process. It was a pleasure working with you, especially towards such a wonderful cause! I look forward to working with you again for the Optime 5k 2016! ;-) TELMA MARIOTTO I d like to also congratulate you and your team on a job very well done! I was impressed repeatedly by the level of excellence that was apparent in all of my interactions with both yourself and the other members of your team. The event itself was totally awesome, and I am happy to have had the chance to be a part of it. Congratulations on your success! LAURA POWELL

9 MAKE A DIFFERENCE, SUPPORT UCP OF SOUTH FLORIDA! GIVEBACK & SUPPORT THE CAUSE Help the children & adults with developmental disabilities of UCP South Florida reach their greatest potential. SPONSORSHIP BENEFITS OPTIME 5K RUN HELP IN BUILDING A UNIQUE FUNDRASING EXPERIENCE Your contribution will help create a marathon level race experience over 1200 runners that includes ICONIC FINISHER MEDALS PLACEMENT AWARDS RACE GEAR PARKING FOOD & BEVERAGE TASTING VENDOR VILLAGE VIP GIVEWAY CIRCLE KIDS ZONE EXCLUSIVE KICK OFF PARTY BE PART OF THE SIGNATURE SOUTH FLORIDA 5K Create, develop, and enhance credibility in this positive grassroots event while increasing brand recognition amongst the local community!

10 SPONSORSHIP LEVELS

11 SPONSORSHIP LEVELS DOWNLOAD THE REGISTRATION FORM & FOLLOW THESE EASY STEPS! 1 DOWNLOAD SPONSOR REGISTRATION FORM HERE COMPLETE & RETURN TO North Commerce Pkwy Suite 302 Weston FL OR COMPLETE & TO ecuadrado@optimeconsulting.com To PDF please save as text under the file tab. 3 MAKE CHECK PAYABLE TO Optime Consulting Inc. (memo - Optime 5K Run) AUGUST 20 FINAL DEADLINE FOR LOGO INCLUSION ON T-SHIRTS, PRINTED MATERIAL, & CRYSTAL AWARDS (TITLE & DIAMOND)

12 SPONSORSHIP LEVELS HIGH VISIBILITY, NAME RECOGNITION, & LOGO EXPOSURE DOWNLOAD SPONSOR REGISTRATION FORM HERE

13 TITLE SPONSOR OPPORTUNITY HIGH VISIBILITY, NAME RECOGNITION, & LOGO EXPOSURE Optime 5K RUN TITLE SPONSOR OPPORTUNITY SPONSORSHIP LEVELS SOCIAL MEDIA COVERAGE Coverage on Optime's Social Sites (Facebook, Twitter, Instagram, Google +, Pinterest, YouTube) ON-SITE EVENT PRESENCE & STRATEGIC POSITIONING Prominent placement of company table at the event, including 6' table & 2 chairs Opportunity for interactive marketing and place promotional distribution of giveaways to 1100+participants STEP AND REPEAT LOGO BRANDING PRESENCE Strong company logo exposer on step and repeat photo backdrop. Prime advertising for your company brand that will be circulated by over attenedees RUNNERS PACKET PRIVI LEGE (1200 circulation) Provide promotional branded Items, samples, coupons will be added to ALL "Runners Packets" Over packets circulation COMPANY LOGO BRANDING ON COMMERMORATIVE 5K-T-SHIRTS & OFFICIAL WEBSITE Logo Visibility on 5K T-shirts (if received prior to printing deadline) Logo visibility & link on Optime 5K website VIDEO LOGO BRANDING Branding logo as sponsor in the 5K commercial and videos RACE HERO & RECOGNITION Recognition as sponsor with logo engraved on crystal award (if received prior to printing deadline)* for presentation at event Honorary speaking role at 5K Awards Ceremony Company Leader serves as honorary 5K front-line starter of race 5 Free registration entries DOWNLOAD TITLE SPONSOR OPPORTUNITY HERE CUSTOMIZED MARKETING & PROMOTION CAMPAIGN Personalized design of Optime 5K Sponsorship hotspot for your website Direct Mail customized HTML design for your Company to promote event PUBLICATION AND PRESS RECOGNITION Press Release coverage on sponsors support for Optime 5K benefiting United Cerebral Palsy Public Acknowledgment of support in publications and any interviews (Local/National Level news, magazine, paper) Opportunity to place promotional material at table, giveaways, samples RADIO SPOT RECOGNITION Mention of TITLE SPONSOR Support on IHEARTMEDIA Radio Spot (75, :15second spots, 6 radio stations, Mon-Sun 6-6am) SPECIAL RECOGNITION AND NETWORKING Recognition on PA System prior to race start Company acknowledged as a Sponsor at the Awards Ceremony High visibility at the 5K Awards Ceremony Opportunity to network with race participants and sponsors Lifelong exposure throughtout our Optime 5K Run PRIZE GIVEWAWAY PROMOTIONAL BRANDING Logo sticker placement on PRIZE GIVEAWAY of Cruise on promotional display at event, heavy marketing push TITLE SPONSOR LOGO BRANDING All signage to read "Optime 5K presented by Name of Title Sponsor" Sponsor logo top and centered on large event banner backdrop Top logo position on event t-shirt Top visibility on Website PLACEMENT MEDAL BRANDING Title Sponsor Logo imprinted on ribbon of placement medals (if received prior to printing deadline) TITLE SPONSOR RECOGNITION AND PRIVILEGE Leader of Title Sponsor participates in opening presentation 5 Free registration entries Giveaway bags with branding of "Optime 5K presented by 'Name of Title Sponsor'" distributed to sponsor participants Company name will be named as the TITLE sponsor to the race logo anytime it is presented.

14 MEDIA & BRANDING

15 EVENT MARKETING YOUR BRAND PRESENCE ACROSS ALL CHANNELS 20 ON-SITE EVENTS 200+ eblasts 205 MEDIA 20 PRINT MATERIAL SOCIAL MEDIA Runner s clubs 5K & 10K Races Running stores Athletic clubs Sponsors Other key locations Event awareness Charity awareness Promotions Raffles & offers Lifestyle magazine Our city Weston Our city Sunrise Clear channel radio spots Awareness flyer Registration flyer Banners Sponsor banners Promotional material Posters Raffles Facebook Twitter LinkedIn YouTube Pinterest 552+ Tactics 200+ Blasts 200,000+ Contacts

16 LOGO & MEDIA PLACEMENT YOUR BRAND PRESENCE ACROSS ALL CHANNELS WEBSITE STEP & REPEAT VIDEO DIGITAL PRINT SIGNATURE RACE GEAR

17 MAKE A DIFFERENCE, SUPPORT UCP OF SOUTH FLORIDA! CONTACT US FOR MORE INFORMATION ECUADRADO@OPTIMECONSULTING.COM INFO@OPTIME5KRUN.COM #OPTIME5KRUN