SNOW SOFTWARE. Fredrik Spolén Country Manager Sales Director. Norway Denmark Finland

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1 SNOW SOFTWARE Fredrik Spolén Country Manager Sales Director Norway Denmark Finland

2 AGENDA FOR TODAY Introduction to SAM and Snow 4 th Generation SAM Snow SAM Platform Questions and Answers

3 LACK OF SAM CAUSES PROBLEMS Paying too much for software No clear visibility into the software across IT estate Increasing frequency of software vendor audits Complex licensing agreements Expected to achieve more with less

4 SAM SAVES YOU MONEY Pay for what you use Become legally compliant and avoid audit fines Re-harvest software in license pools Avoid piracy and illegal application usage Spread costs within the organization

5 WHY NOW IS THE RIGHT TIME TO ACT 68% of organizations can expect an audit from at least one software vendor in the next 12 months GARTNER

6 SNOW STOPS ORGANIZATIONS PAYING TOO MUCH 480+ EMPLOYEES 18 REGIONAL LOCATIONS 3 DEVELOPMENT CENTERS CUSTOMERS 7 REGIONAL SUPPORT CENTERS ANNUAL CUSTOMER RETENTION RATE 11+ MILLION DEVICES COVERED

7 SNOW S ACQUISITIONS DRIVE 4 TH GENERATION SAM Integrating Software Asset Management with: SAP licensing optimization User-centric software request portal Enterprise Mobility Management handling the lifecycle of tablets and phones MAY 2014 MARCH 2015

8 WORKING WITH INDUSTRY LEADERS Snow Software operates a global partner network of resellers and managed service providers to deliver integrated SAM

9 SNOW AT THE CENTER OF THE SAM ECOSYSTEM SAM INTELLIGENCE ITSM SOLUTIONS SAM MANAGER LEGAL IT OPERATIONS PROCUREMENT SECURITY FINANCIAL MANAGEMENT

10 WHY NOW IS THE RIGHT TIME TO ACT Software procurement professionals are often caught unprepared by software license compliance audits. Many try to manage audits themselves, but three-quarters result in errors, and 14% end in disputes, driving renewed interest in external help with SAM GARTNER SEPT 2015

11 MICROSOFT SELF-SERVICE INVENTORY POWERED BY SNOW Self-service platform for SMB customers Provided by Microsoft Cloud-delivered inventory collects Microsoft-specific metrics & licensing data Built on industry standard technology provided by Snow Software Active in 37+ countries in many languages

12 A SIMPLE VIEW OF SAM ON THE CLIENT S TERMS Installed Automated license Licenses optimization right out of the box! Inventory, SMS, SCCM Excel, binders, SQL Risks Used Correctly licensed? Forced to buy licenses? 25 Fines Reputational damage Negative publicity + 300% + 100% Alerts Contract management

13 4 TH GENERATION SAM FOR TODAY S BUSINESS CHALLENGES

14 SAME SOFTWARE, DATA, USER - DIFFERENT BEHAVIOR The business models for software evolves The border between private and corporate is blurred Users solve business software requirements on their own Challenge

15 DIFFERENT BEHAVIOR REQUIRES 4 TH GENERATION SAM App reputation service Manage the application order and delivery process Track consumption of software on any device, for any user Mobile device scanners Snow

16 CHANGING REQUIREMENTS DRIVE 4 TH GENERATION SAM CONSUMPTION TRACKING TODAY Virtualization, datacenter Snow Inventory 3 rd party inventory SAAS monitoring TOMORROW Tablets, phones Invoice API, Cloud API, IAAS SERVICE & LICENSE INTELLIGENCE SRS, License metric, Enterprise Applications Capacity, freemium SAM for APPS, Benchmarking App reputation, BI EMBED IN THE BUSINESS CMDB Connectors Role based system import &export API User consolidation Live community Collaboration Software store

17 ACHIEVING FULL VISIBILITY OF ALL DEVICES & PLATFORMS CLOUD/ VIRTUAL ASSETS SAM MANAGER ORACLE DATABASE SCANNING INTEGRATION CONNECTORS ENTERPRISE MOBILITY MANAGEMENT INVENTORY CLIENTS Windows Mac OS X Linux UNIX ios Windows Mobile Android FULL CONTROL REPORTS STATUS WARNINGS COSTS IT OPERATIONS PROCUREMENT LEGAL FINANCIAL MANAGEMENT SECURITY

18 USER-CENTRIC SAM FROM MOBILE TO DATACENTER SAM MANAGER SAM for Apps PUBLISH CONTROL REPORT Cloud & Virtual Desktop & Datacenter REQUEST APPROVE ACCESS

19 SNOW PRODUCT OVERVIEW TRACK CONSUMPTION BUSINESS DATA Organizational information Agreement data Purchase data Employee metadata Platforms Enterprise Options Cloud/ Virtual 3 rd Party Inventory Device metadata User metadata Application metadata Or any other business data AUTOMATION STAKEHOLDERS INTEGRATIONS License Manager Application Owner Procurement Finance Global SAM Owner Technical Staff Risk & Security Teams Legal

20 SAM PLATFORM With millions of licenses sold, Snow License Manager is the world s leading SAM solution Recognize commercially-licensable applications across the network Integrate Snow s SAM platform with existing Inventory, ITAM & Service Management solutions The true multi-platform audit solution designed to find devices, audit software installs & track usage Identify & manage virtual assets across the network Cut the costs of managing complex Oracle licenses An enterprise mobility management solution that handles the full lifecycle of tablets and phones Define & implement automated process to support software optimization Manage SAP licensing to optimize one of the enterprise s largest software costs

21 SRS DRIVES ADVANCED SOFTWARE RECOGNITION LICENSE INTELLIGENCE TECHNICAL SOFTWARE RECOGNITION PRODUCT NAME NORMALIZATION

22 HOW SOFTWARE RECOGNITION WORKS IN SNOW Inventoried Information which Snow A user License analyzes file about ABB unidentified and Manager Arup registry identifies installs information software the collects P11D application is is collected automatically updates Organiser in in the sent Snow to definition the Inventory, Software Microsoft Recognition repository SCCM on a or Service daily other basis tool Name: P11D Organiser 2014 Version: Manufacturer: Personal Audit Systems Ltd. Type: Business function specific software License required: Yes Application family: P11D Organiser Name: P11D Organiser 2014 Version: Manufacturer: Personal Audit Systems Ltd. Type: Business function specific software License required: Yes Application family: P11D Organiser P11D.exe

23 SOFTWARE RECOGNITION IMPROVES SAM SUCCESS INVENTORY ENTITLEMENTS Automatic updates of software definitions Dedicated research team Initial identification of all commercial software within 30 days Daily definition updates Differentiates licensable from non-licensable software products 2+ billion unique files analyzed Identifies application properties: Name, manufacturer and (if it requires) license Software categories according to UNSPSC Application families for automatic upgrade and downgrade intelligence

24 WORLD LEADING SOFTWARE RECOGNITION DATABASE APPLICATIONS IN THE DATABASE 331,388 MANUFACTURERS IN THE DATABASE 52,792 SKU-NUMBERS 347,102

25 SNOW AUTOMATION PLATFORM INCREASING SAM EFFECTIVENESS

26 SAM IS BASED ON PROCESSES

27 WHY AUTOMATE SAM PROCESSES? Only approved software is used Automate the availability & deployment of software Continuous license management optimization through re-harvesting User buy-in to software optimization Proactive SAM rather than reactive

28 WHAT PROCESSES CAN YOU AUTOMATE? Software Requests & Approvals Re-harvesting & Subscription Management Uninstalls Permissions Management Helpdesk Integrations User On-boarding Virtual Machine Provisioning

29 SNOW AUTOMATION PLATFORM Request process Self-Service Security Enforceme nt Uninstall process Approval process Software ROI Software Reharvesting Vendor Audit Reharvest process Complicance information Readiness Vendor Audit Readiness Vendor Audit Readiness Process automation workflow engine Pre-defined best practice processes out of the box Easy to use with built-in pre-population and user guidance Over 257 configuration and workflow combinations Seamless integration to backend systems e.g. Active Directory, help desks, SCCM Full Powershell support, Bootstrap, Angular.JS and BI-directional API

30 STREAMLINED REQUEST PROCESS End users requests applications in AP s intuitive web portal. Approvers see real-time compliance info from SLM when approving installations. Applications available for request are easily configured in Snow License Manager.

31 EXAMPLE #1 SOFTWARE REQUESTS SAM MANAGER SAM for Apps PUBLISH CONTROL REPORT Cloud & Virtual Desktop & Datacenter REQUEST APPROVE ACCESS

32 EXAMPLE #2 SOFTWARE RE-HARVEST SAM MANAGER CONTROL MONITOR REQUEST UNINSTALL INVENTORY DATA

33 USER SUBSCRIPTION USAGE LICENSE OPTIMIZATION USAGE DATA NOTIFICATION START SOFTWARE TO ABORT UNINSTALLATION TRIGGER UNINSTALL LICENSE RE-HARVEST MONITOR COMPLIANCE UPDATE SUBSCRIPTION EXPIRING NOTIFICATION EXTEND SUBSCRIPTION TO ABORT UNINSTALLATION TRIGGER UNINSTALL LICENSE RE-HARVEST MONITOR COMPLIANCE UPDATE END USER DECISION TRIGGER UNINSTALL LICENSE RE-HARVEST MONITOR COMPLIANCE UPDATE

34 SNOW AUTOMATION PLATFORM 15 years / 5,000 customers of SAM best practices Avoid tedious SAM process definition Out-of-the-box SAM processes Technology & best practices integrated Get started with quick wins Show immediate results & grow your SAM case Add process as you go Perfect & your extend SAM processes

35 THANK YOU 2015 Snow Software AB. All Rights Reserved.

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