How to work smarter, not harder to build your business. Share these tips
|
|
- Ariel Willis
- 7 years ago
- Views:
Transcription
1 How to work smarter, not harder to build your business Share these tips
2 28 years ago I worked from my garage selling pizza ovens. Challenged by a lack of interest in purchasing equipment, I created a new option for customers that better addressed their needs. Hence, our unique Rent-Try-Buy Solution was born. Through smart business decisions and hard work, I turned these humble beginnings into the ever-expanding business that is now Silver Chef Limited. Now a publicly listed company on the Australian Stock Exchange, with two brands, Silver Chef and GoGetta, we are featured on BRW s Best Places to Work list for the last five years, and are currently trading in three countries (Australia, New Zealand and Canada). It s amazing to look back and see how far we ve come! What s more, after an overwhelming response in the hospitality industry with Silver Chef, we began to identify a critical need for flexible equipment funding in other industries. Thus, our GoGetta brand was born in 2008 and now covers more than 12 core industries, including fitness, plumbing and construction. Allan English, Founder and Executive Chairman of Silver Chef Limited So regardless of the industry, or size and stage your business is at, here are some of my best tips to drive success. Some you may already know and practice, some you know you should do more of, and some will surprise you. 2
3 01 KEEP YOUR CUSTOMERS FRONT OF MIND. ALWAYS. Our dedication is reflected in the number of customers we have helped achieve their goals, whether that s setting up their much dreamed about café or expanding the fleet of a transport company. Each month, we ask a range of our stakeholders a quick, one question survey: How likely are you to recommend Silver Chef or GoGetta to your friends, on a scale of one to ten? Those who respond with a nine or ten are your promoters, those with scores of seven and eight are your passives, and those with a six or below are your detractors. Simply subtract your percentage of detractors from your percentage of promoters and you have your Net Promoter Score. Voila! While this might be overkill for your business in its current state, simply listening to your customers and asking the right questions will help you increase customer satisfaction and brand loyalty. Perhaps you could run a competition offering a freebie, or a discount on your product or service in exchange for their valued feedback? 3
4 02 SAVE YOUR CAPITAL WHERE YOU CAN. The vast majority of business owners agree that starting up a venture costs more than expected. You ve got to consider rent, electricity, marketing costs, staff wages, fit out costs and equipment costs. But what happens if you get an unexpected pipe leak, your rates go up after six months, or a piece of your equipment breaks? You ll need cash immediately, and what better way to combat these expenses than to have the cash quite literally sitting in your bank account? Silver Chef s and GoGetta s funding models free up your capital, preserves your cash and lets you get on with your dream. 03 ACCEPT THE ONLY CONSTANT IN LIFE (AND BUSINESS!) IS CHANGE. Being willing to adapt effectively to this change will drive growth for your business. What are the newest trends? What s happening out in the market at the moment in your industry? How can you leverage off it? 4
5 04 BE INVOLVED IN SOMETHING BIGGER. We are passionate about our philanthropic work, in particular, our support of a charity called Opportunity International Australia, a not-forprofit organisation that was founded in Its two visionary leaders Al Whittaker and David Bussau were inspired to take action by their encounters with those living in extreme poverty. We feel a special affinity with this organisation, most notably because just as Silver Chef Ltd provides a unique model of equipment funding to help our customers succeed, Opportunity International Australia provides small business loans of $200 to people working their way out of poverty. They have an amazing 98% repayment rate! As at 17 April 2014, Silver Chef Ltd has helped 410,503 people out of poverty, and the number s still climbing. We also believe in corporate responsibility and help out other businesses in need. Last year, we donated kitchen equipment to help Australia s first not-for-profit café and bar, Shebeen, get on their feet and open their doors. Recently celebrating their first birthday milestone, the quirky sustainable venture, located in Melbourne s iconic Manchester Lane, stocks exotic beer and wine from the developing world, with all profits given to aid projects in each drink s country of origin. By helping others, our staff shares a core purpose, keeping the passion alive! 5
6 05 MAKE SURE YOU HIRE THE RIGHT PEOPLE. And by this, we mean with the right skills AND a good cultural fit with your business. This one s a biggie. The team at Silver Chef live and breathe hospitality, and this pure passion translates into enthusiasm, knowledge and friendliness in the workplace, across our customer care team, reception as the first point of contact, or our sales team and everyone in between. We do the right thing, and our core values of respect, teamwork, flexibility, attitude, integrity, wellbeing and communication underpin everything we do. Perhaps most critically, we are there for all of our stakeholders our customers, our equipment dealers, our industry partners, our shareholders and our staff. We invest in what matters. 06 SET BOTH SHORT AND LONG TERM GOALS. At Silver Chef and GoGetta, we have our monthly goals, and well as our long term (2020) goals (appropriately named Big Hairy Audacious Goals, or BHAG for short). Clearly identifying your goals will help you stay focused and on track. Make sure to communicate these to your staff so they know how they re contributing to the common purpose. BIG hairy AUDACIOUS GOALS 6
7 25,000 25,000 25,000 5,000 25, ave ve their customers we have helped to achieve their business goals. Our dedication is reflected by more than customers we have helped to achieve their business goals. Our dedication is customers we have reflected by more than helped to achieve their ication is business goals. d by more than Our dedication is reflected by more th customers we have helped to achieve their rs we have business goals. o achieve their goals. customers we have helped to achieve th business goals. Our dedication is reflected by more than customers we have helped to achieve their business goals. 7
8 07 KEEP ON TOP OF TRENDS IN YOUR INDUSTRY. Subscribe to blogs and companies that write about upcoming trends in your industry, and read widely. Knowledge is power! Some good ones are: VIEO DESIGN BLOG: for business blogging tips, media releases, social media strategies PROFITALIST: for great management tips, including how to get the best from your Gen Y employees and the 5 pillars of crisis management HOSPITALITY HUB: for information on legislative changes, industry news and new products in the hospitality industry SOCIAL MEDIA EXAMINER: for information on how to use various social media channels like Facebook, Twitter and LinkedIn to drive business SILVER CHEF S HOSPITALITY INDUSTRY SUCCESS INDEX (HISI) REPORT: published annually, it provides valuable insight into the hospitality industry 8
9 08 IT DOESN T MATTER WHICH STAGE YOUR BUSINESS IS AT, THERE S ALWAYS ROOM FOR IMPROVEMENT. Every business has its own niggling issues, but if you let them build up then they start to impede on how the business functions. Don t use being busy as an excuse! It s important to set aside time to ensure things run as smoothly as possible. Are there processes that could be made simpler? 09 THINK OUTSIDE THE BOX TO TURN MORE PROFIT. A good example that comes to mind is a bowls club I saw just the other day. Bowls clubs face the risk of appearing irrelevant to the younger generation, with falling member numbers each year. This one particular bowls club though added a terraced café onto the side of it. The place is buzzing every weekend now, overflowing with people of all ages. If you have a challenge with your business, think of it as a hidden opportunity! 9
10 10 DON T FORGET ABOUT MARKETING. Freeing up your capital so you can invest in marketing is critical. It s all well and good to have an amazing business that everyone needs, but if no one can find it online or your target audience has never heard of you, what s the point? 11 NEVER LOSE SIGHT OF THE CORE PURPOSE OF YOUR BUSINESS. Silver Chef and GoGetta are dedicated to helping business owners achieve their dreams. Everything we do each day aligns with this core purpose. Identify what the core purpose of your business is, and follow through every day. 12 REMEMBER THAT IT S NOT ALWAYS GOING TO BE PEACHY. Times can get tough, but try taking a step back, having a couple of deep breaths and looking at the problem from a different angle. I always use the approach of looking at an issue from three different angles (remember the elephant analogy) before I move on. If the problem cannot be fixed from three attempts from three different angles then consider moving on or asking for help. 10
11 13 ASK FOR ADVICE AND HELP WHEN NEEDED AND LEARN TO LET GO. It can be a real challenge sometimes, but trusting others to help with the workload will help to free up your time so you can focus on the important stuff. Are there any tasks that can be delegated to someone else with more skills in that area? Things like marketing, advertising or payroll can be outsourced it ll let you get back to focusing on what you know and it ll take them half the time to do it. 14 LASTLY, REMEMBER TO HAVE FUN. You got into this business for a reason, so don t lose sight of why you got into it in the first place. You ll get much more satisfaction out of it! 11
12 With two brands (Silver Chef and GoGetta) operating under the one umbrella, Silver Chef Limited, we are an Australian Securities Exchange-listed company (ASX Code: SIV) focused on rentals of commercial equipment to small-to-medium enterprises. Silver Chef strongly believes in corporate social responsibility and giving back to the wider community. We provide a holistic approach to our customers, ensuring they receive the best customer care, quality advice from our equipment dealer network, and access to free business tools (like how to write a business plan, and how to set up a Facebook profile to drive business) via the Silver Chef website. For any questions or comments, please visit or call Share these tips Silver Chef Limited T E enquiries@silverchef.com.au W Brisbane Park Tower, 20 Pidgeon Close West End QLD 4101 Melbourne U2/40 William Angliss Drive Laverton North VIC 3026
The Power of Relationships
The Power of Relationships How to build long-lasting customer relationships to help you do more business 2014 Copyright Constant Contact, Inc. 14-3931 v1.0 Helping Small Business Do More Business When
More informationPlanning a Successful Facebook Fan Promotion
Planning a Successful Facebook Fan Promotion 10 things you need to do to make your campaign a success 2014 Copyright Constant Contact, Inc. 14-3931 v1.0 Helping Small Business Do More Business What is
More informationIndustry data from WeddingWire
Industry data from WeddingWire BOOST YOUR BUSINESS USING SOCIAL MEDIA SEPTEMBER 2015 INTRODUCTION The WedInsight Series is designed to provide wedding professionals with relevant consumer and business
More informationThe 2014 Ultimate Career Guide
The 2014 Ultimate Career Guide Contents: 1. Explore Your Ideal Career Options 2. Prepare For Your Ideal Career 3. Find a Job in Your Ideal Career 4. Succeed in Your Ideal Career 5. Four of the Fastest
More informationYour Guide To Crowdfunding With Superior Ideas
Your Guide To Crowdfunding With Superior Ideas TIP GUIDE 1.0 Table Of Contents: From Our Team... 3 Welcome! Crowdfunding... 4 Questions to ask yourself Creating Your Project... 6 Project set up & multimedia
More informationContent marketing strategy in five simple steps.
Content marketing strategy in five simple steps. Content marketing works. By providing a clearly targeted audience with information that s useful and relevant, it helps establish long-term relationships
More informationThinking about College? A Student Preparation Toolkit
Thinking about College? A Student Preparation Toolkit Think Differently About College Seeking Success If you are like the millions of other people who are thinking about entering college you are probably
More informationKey #1 - Walk into twenty businesses per day.
James Shepherd, CEO You can be successful in merchant services. You can build a residual income stream that you own. You can create lasting relationships with local business owners that will generate referrals
More informationAIA Michigan s Social Media Marketing Course
AIA Michigan s Social Media Marketing Course Welcome to the AIA Michigan s Social Media Marketing Course You are now officially on your way to getting a strong foundation of how you can market your business
More informationWhy Your Business Needs a Website: Ten Reasons. Contact Us: 727.542.3592 Info@intensiveonlinemarketers.com
Why Your Business Needs a Website: Ten Reasons Contact Us: 727.542.3592 Info@intensiveonlinemarketers.com Reason 1: Does Your Competition Have a Website? As the owner of a small business, you understand
More informationREPUTATION MANAGEMENT SURVIVAL GUIDE. A BEGINNER S GUIDE for managing your online reputation to promote your local business.
REPUTATION MANAGEMENT SURVIVAL GUIDE A BEGINNER S GUIDE for managing your online reputation to promote your local business. About Main Street Hub: Main Street Hub is the voice for more local businesses
More informationTen top tips for social media success
Ten top tips for social media success 1. Conversation is king The key to how you should behave within a social environment is the word social. This means it is not a one-way street. It is not a place for
More informationA guide to help you make the most of Your Choice. Employee Guide
A guide to help you make the most of Your Choice Employee Guide This guide is to help you understand a bit more about Your Choice. This is the total package of benefits that you may be eligible for as
More informationThen a web designer adds their own suggestions of how to fit the brand to the website.
Branding Small to Medium-Sized Businesses For small businesses, the idea of branding can start with a desire to present a uniform image to the world. The challenge comes when the brand is created without
More informationSmart marketing for small businesses»
Smart marketing for small businesses» 2 Contents» Welcome 04 05 Small businesses: thriving in 2016 06 07 Building relationships with existing customers 08 09 Acquiring new customers 10 11 Using multichannel
More informationCREATIVE S SKETCHBOOK
Session Plan for Creative Directors CREATIVE S SKETCHBOOK THIS SKETCHBOOK BELONGS TO: @OfficialSYP 1 WELCOME YOUNG CREATIVE If you re reading this, it means you ve accepted the We-CTV challenge and are
More informationwebinars creating blog posts customer quotes CONTENT MARKETING for MINISTRIES video tutorials lead strategy inform sharing A publication of
creating webinars customer quotes blog posts CONTENT MARKETING for MINISTRIES 1 1 video tutorials lead strategy sharing inform A publication of Content Marketing 101 Whether you ve attended a webinar,
More informationTop 4 Ways Social Media is Helping to Reshape Marketing
Top 4 Ways Social Media is Helping to Reshape Marketing How implementing social media into your business strategy can position your brand for the better Inside, you ll find information on: The ever-changing
More informationTOP TEN TIPS FOR SELF-COACHING
TOP TEN TIPS FOR SELF-COACHING Jackee Holder OVERVIEW Self-Coaching is a powerful skill set of tools and techniques that anyone can use and apply to create instant and sustainable life and work changes.
More informationHow To Optimize your Marketing Strategy with Smart WiFi
How To Optimize your Marketing Strategy with Smart WiFi The Case for Smart WiFi When it comes to acquiring fans, large corporations like Nike may be at an advantage compared to a neighborhood ice cream
More informationSchool Garden Guide. Starting and sustaining a school garden in Florida. This institution is an equal opportunity provider.
School Garden Guide Starting and sustaining a school garden in Florida This institution is an equal opportunity provider. 1 Getting started Do you want to start a new school garden or revitalize an existing
More informationGE Capital Engaging employees: Using internal communications to drive success
GE Capital Engaging employees: Using internal communications to drive success viewpoint GE Capital Today s workforce is more distributed than ever. It s no longer unusual for organizations to position
More informationEPISODE 02: HOW TO FAST FORWARD YOUR EMAIL LIST GROWTH
EPISODE 02: HOW TO FAST FORWARD YOUR EMAIL LIST GROWTH! 1 of 18! Tell me if you ve done this before HOW TO FAST FORWARD YOUR EMAIL LIST GROWTH Come up with a brilliant idea. Go into hiding while you create
More informationUse This Outside-the-box Marketing Idea To Get Outside-the-park Results
Use This Outside-the-box Marketing Idea To Get Outside-the-park Results By Geoffery Moore The Power of Marketing Ice-breakers Suppose you are having a social gathering in your home, but people are not
More informationCreating a More Welcoming League WELCOME NEW MEMBERS
Creating a More Welcoming League Leagues should examine how they welcome potential members and new members. This sounds very simple, but it is a critical piece to recruitment and retention. Think back
More informationEmployee Engagement FY15. 1. Introduction. 2. Employee Engagement. 3. Management Approach
1. Introduction This document forms part of our Disclosures on Management Approach (DMA) series, prepared in accordance with the Global Reporting Initiative s G4 Guidelines. The DMA series is designed
More informationAction Steps for Setting Up a Successful Home Web Design Business
Action Steps for Setting Up a Successful Home Web Design Business In this document you'll find all of the action steps included in this course. As you are completing these action steps, please do not hesitate
More informationEvent Marketing 101 for Not for Profits
WHITEPAPER MARCH 2015 Event Marketing 101 for Not for Profits 8 tips to help you reach your event goals Presented by Pro Bono Australia and Eventbrite CONTENTS Introduction... 2 Tip 1: Drive Brand Awareness...
More informationLoans Mentoring Support. The Essential Guide to STARTING A BUSINESS
Loans Mentoring Support The Essential Guide to STARTING A BUSINESS To help you get to the stage where you can turn that business idea into a reality, we ve created this short guide of important aspects
More informationThe greatness gap: The state of employee disengagement. Achievers 2015 North American workforce survey results
The greatness gap: The state of employee disengagement Achievers 2015 North American workforce survey results Greatness doesn t happen by chance it s the accumulation of daily successes. True greatness
More informationBuild Your Online Social Network & Your Business. 87% of homebuyers used the Internet to research their options
Are You Building Your Social Network Online? Your Clients and Competitors Are! Consider This: 87% of homebuyers used the Internet to research their options 90% of Internet homebuyers found their REALTOR
More informationWhy Your Local Business Needs a Website
Why Your Local Business Needs a Website Let's face it; times have changed and the way people look for new products and services has changed. Think about it when was the last time you picked up a phone
More informationTop 40 Career Change Tips. Copyright 2013 Position Ignition Top 40 Career Change Tips www.positionignition.com www.careerignitionclub.
Top 40 Career Change Tips 1 Hello! Career changes can be overwhelming, challenging, exciting, scary, fun or frustrating-many of us have found them to be all of the above! You could be changing careers
More informationShow your value, grow your business:
Show your value, grow your business: A SUPPLIER GUIDE TO MOVE FROM A TRANSACTIONAL PROVIDER TO A STRATEGIC PARTNER KAREN A. CALINSKI INTRODUCTION /02 At KellyOCG we take a holistic approach to talent sourcing
More informationGET STARTED WITH LINKEDIN. A Guide by ConsultingFact.com. An Insider s Guide
GET STARTED WITH LINKEDIN A Guide by ConsultingFact.com An Insider s Guide Why Is LinkedIn Popular? With the advent of technology and social media, LinkedIn has become one outstanding tool for finding
More information8 WAYS TO BUILD YOUR BRAND USING SOCIAL MEDIA
TIP SHEET 8 WAYS TO BUILD YOUR BRAND USING SOCIAL MEDIA Social media has changed the way our entire world works. Everyone has an equal voice and immediate access to vast networks of friends and followers.
More informationHow to choose the best software for your retail newsagency By Mark Fletcher, CEO, Tower Systems Updated March 19, 2009
How to choose the best software for your retail newsagency By Mark Fletcher, CEO, Tower Systems Updated March 19, 2009 Drawing on 27 years working with newsagents including 13 years as a newsagent, Mark
More informationTHE SUCCESSFUL JOB SEARCH
THE SUCCESSFUL JOB SEARCH N U R F C O L D C A L L O X I N T E R N A Y L I I S F E P N W B R T I N T I N T E R V I E W K K A I Z W V E C L E P S E C N J O B S E A R C H D I M D R G U L M F J B I L U E K
More informationA hands on guide including an action sheet
Developing a social media marketing strategy A hands on guide including an action sheet Brought to you by w w w.socialemailmarketing.eu W elcome to this first guide and action sheet about social media
More informationTHE SME S GUIDE TO COST-EFFECTIVE WEBSITE MARKETING
THE SME S GUIDE TO COST-EFFECTIVE WEBSITE MARKETING Learn how to set your website up to convert visitors into sales and drive traffic to your website using online advertising. A publication by: Introduction
More informationSmu mba transfer >>>CLICK HERE<<<
Smu mba transfer. In the simplest of terms, a blog is basically an online journal. Typically, the experts will tell you that you need to plan so that your Internet business should come up in the first
More informationLet s start with a couple of definitions! 39% great 39% could have been better
Do I have to bash heads together? How to get the best out of your ticketing and website integration. Let s start with a couple of definitions! Websites and ticketing integrations aren t a plug and play
More informationTHE SEVEN DEADLY SINS OF B2B TECHNOLOGY PUBLIC RELATIONS
THE SEVEN DEADLY SINS OF B2B TECHNOLOGY PUBLIC RELATIONS 7 1 No PR Failing to use PR is the biggest sin of all Since the advent of the internet, buyers are doing things differently. They turn online to
More informationGETTING THE CONTENT MARKETING JOB YOU WANT
GETTING THE CONTENT MARKETING JOB YOU WANT Tips to engage the best (progressive) employers by Michael Kirsten and Mark Sherbin Be Part of a Progressive Business To get the job you love, you ll need to
More informationWelcome home to true value.
Welcome home to true value. We are the specialists. Whether buying your first home, your dream home or investing in property, the right finance guidance is essential. At LJ Hooker Home Loans we combine
More information1. What aspects of your job do you enjoy? Please explain. The people coming in and out of the office constantly.
1. What aspects of your job do you enjoy? Please explain. The people coming in and out of the office constantly. I especially like the fact that I can do homework and interact with people. My co-workers/boss
More informationBetter connections: What makes Australians stay with or switch providers? March 2015
Better connections: What makes Australians stay with or switch providers? March 2015 Contents p2 Methodology p3 Audience segments p4 Executive summary p6 Which companies do Australians commonly interact
More informationYour reputation is important. ONLINE REPUTATION
Your reputation is important. ONLINE REPUTATION M A N A G E M E N T Your reputation is important. Unflattering news, pictures, negative reviews, blog posts, and comments about your person, your business,
More informationEnterprise Social Networks - The Seven Advantages
BEST PRACTICE IN ENTREPRISE SOCIAL NETWORKING - 2013 BY WITH 0 ZYNCRO 2013. All right reserved CONTENU - 1/ GUIDELINES FOR USING ENTERPRISE SOCIAL NETWORKS - P.02 2/ HOW AND WHEN TO USE ENTERPRISE SOCIAL
More information8 Ways To Build Your Brand Using Social Media
8 Ways To Build Your Brand Using Social Media 1 introduction 8 Ways to Build Your Brand Using Social Media Social media has changed the way our entire world works. Everyone has an equal voice and immediate
More informationMarketing Basics. A Quick 9-Holes. Golf SA Club Forum April 2011
Marketing Basics A Quick 9-Holes Golf SA Club Forum April 2011 HOLE 1 Create an effective Website Par 4 Hole 1 Tips Trust your website development, hosting and maintenance to specialists Install Google
More informationCash Flow Exclusive / September 2015
Ralf Bieler Co-Founder, President, CEO Cash Flow Exclusive, LLC My 2 Cents on The Best Zero-Cost Strategy to Improve Your Business To achieve better business results you don t necessarily need to have
More informationContent Marketing Strategy: 3 Ways to Measure Success with Google Analytics
About Us Blog Email Updates Contact Us ARTICLES RESOURCES RESEARCH FOCUS ON EVENTS WEBINARS TRAINING CONSULTING MAGAZINE PODCAST Search By ARNIE KUENN published JUNE 18, 2014 Content Marketing Strategy:
More informationExplaining the difference your project makes A BIG guide to using an outcomes approach. Sara Burns and Joy MacKeith Triangle Consulting October 2006
Explaining the difference your project makes A BIG guide to using an outcomes approach Sara Burns and Joy MacKeith Triangle Consulting October 2006 Explaining the difference your project makes Stock code
More informationTeachingEnglish Lesson plans. Kim s blog
Worksheets - Socialising (3): Social networking TeachingEnglish Lesson plans Previous post Posted Friday, 25 th November by Kim Kim s blog Next post What I learned about social networking I used to think
More information2016 Talent Attraction Study: How Top Performers Search for Jobs
2016 Talent Attraction Study: How Top Performers Search for Jobs Nearly everyone is actively looking for jobs, including top performers We ve all heard stories about how top performers create an abnormal
More information5 - Low Cost Ways to Increase Your
- 5 - Low Cost Ways to Increase Your DIGITAL MARKETING Presence Contents Introduction Social Media Email Marketing Blogging Video Marketing Website Optimization Final Note 3 4 7 9 11 12 14 2 Taking a Digital
More informationMarketing & Site Recommendations
Marketing & Site Recommendations GoReaderGo LLC www.goreadergo.com Site Optimisation & Marketing Strategies Reference: xxxxxx Date: December 2014 Version: 1.0 Page 1 Table of Contents Table of Contents
More informationGeorgia State University Social Media Toolbox. Prepared by: Terry Coniglio, University Relations Assistant Director, Social Media
Georgia State University Social Media Toolbox Prepared by: Terry Coniglio, University Relations Assistant Director, Social Media Social Media has changed the way we at Georgia State University communicate
More informationHOW WALMART FOUND ITS VOICE. An Interview with Director of Social Strategy Umang Shah
HOW WALMART FOUND ITS VOICE An Interview with Director of Social Strategy Umang Shah REPUTATION MANAGEMENT Twenty months ago, Walmart decided it needed a fresh approach to getting its voice noticed in
More information6 Free Social Media Tools to Get People Talking About Your Beer
6 Free Social Media Tools to At, we re all about turning your passion of brewing into profits. I m glad that you decided to join the community of dedicated brewers who want to take the next step with their
More informationInternet Video Campaigns for NonProfits:
Internet Video Campaigns for NonProfits: How to Use the Power of Video and the Reach of the Internet to Grow Your Donor Base and Engage Your Community by Catie Foertsch Yes! MediaWorks In this new world
More informationCo-authored by: Michelle Frechette Ames, MBA. Marketing Diva www.marketedbymichelle.com
Michelle Frechette Ames & Christine Baker Marriage Co-authored by: Michelle Frechette Ames, MBA Marketing Diva www.marketedbymichelle.com Christine Baker Marriage, LMT Business Mentor for Bodyworkers and
More information50 Must-Have Content Ideas for Your Email Newsletter
50 Must-Have Content Ideas for Your Email Newsletter 50 Must-Have Content Ideas for Your Email Newsletter Email newsletters are a win-win. They benefit companies and consumers alike. Why? Email newsletters
More informationDEVELOPING A SOCIAL MEDIA STRATEGY
DEVELOPING A SOCIAL MEDIA STRATEGY Creating a social media strategy for your business 2 April 2012 Version 1.0 Contents Contents 2 Introduction 3 Skill Level 3 Video Tutorials 3 Getting Started with Social
More informationAdvertising Strategy Advertising, Design & Creative Aspects of Marketing Communications
Advertising, Design & Creative Aspects of Marketing Communications Chris Price- International Director, MJD Consultancy If you don t do any advertising/marketing promotions (with good creative) something
More informationCopyright LisaCashHanson.com
Hi, itʼs Lisa. I want to say how totally excited I am to have you with me. I know your time is valuable and I promise to deliver tips that you can begin using right away. My Email List Building Empire
More informationINFORMATION ABOUT THE DEPARTMENT
INFORMATION ABOUT THE DEPARTMENT The Public Engagement Directorate s focus is the Gallery s audiences, both physical and digital, from young children to older people, from those who are finding out about
More informationThe Social Media Guide For Small Businesses
The Social Media Guide For Small Businesses Authored By: Justin Rissmiller, Owner & Operator A Publication Of: T&R Solutions: Define. Design. Progress. YOUR LOGO Contents An Introduction To Social Media
More informationPalliser Regional Schools. Summary of feedback
Palliser Regional Schools Palliser Centre #101, 3305-18 Avenue North, Lethbridge, AB T1H 5S1 Phone: 403-328-4111 Toll-free: 877-667-1234 Fax: 403-380-6890 www.pallisersd.ab.ca Summary of feedback Community
More informationSUCCESS STORY. Connect and Share Smartly: Laura Roeder on the Power of Social Media
SUCCESS STORY Connect and Share Smartly: Laura Roeder on the Power of Social Media Over the past few years, social media has become essential to everyone who is connected to it through smartphones, tablets
More informationWelcome to Gateway Credit Union. Your customer owned banking alternative. www.gatewaycu.com.au
Welcome to Gateway Credit Union Your customer owned banking alternative www.gatewaycu.com.au Who we are You could say we re a well kept secret As a leading customer owned Australian Credit Union, we re
More informationHow to. Create Personas For Your B2B Content Marketing Strategy
How to Create Personas For Your B2B Content Marketing Strategy Introduction Content marketers are never short on things to do. Whether it s determining the best time to promote to your social media accounts,
More informationSocial media is a powerful tool. Many people are well aware of this and with the 1.6 billion people on Facebook, surely that is enough to at least
Social media is a powerful tool. Many people are well aware of this and with the 1.6 billion people on Facebook, surely that is enough to at least consider being there to promote your business? Today,
More informationTogether, we can make a difference in the fight against brain tumors!
Team Captain Guide Together, we can make a difference in the fight against brain tumors! Get Started Decide on a team name and register online. Go to /events and select the event for which you would like
More informationCould a Managed Services Agreement Save Your Company Tens of Thousands of Dollars Each Year?
MANAGED IT SERVICES Could a Managed Services Agreement Save Your Company Tens of Thousands of Dollars Each Year? A lot of business owners, executives, and managers have a love-hate relationship with managed
More informationSocial Media- tips for use and development Useful tips & things to avoid when using social media to promote a Charity.
Social Media- tips for use and development Useful tips & things to avoid when using social media to promote a Charity. This is compilation of some of the advice and guidance found online to help organisations
More informationMEDIA KIT 2016 SUPPORTING SMALL BUSINESS SYDNEY MELBOURNE BRISBANE PERTH AUCKLAND
MEDIA KIT 2016 SUPPORTING SMALL BUSINESS SYDNEY MELBOURNE BRISBANE PERTH AUCKLAND THE URBAN LIST is a CURATED GUIDE to your LIFE IN THE CITY. TRUSTED RECOMMENDATIONS. INSPIRATION. your life, OPTIMISED.
More informationSeven Steps to Starting Your Own NP Practice
Transcript Details This is a transcript of an educational program accessible on the ReachMD network. Details about the program and additional media formats for the program are accessible by visiting: https://reachmd.com/programs/partners-in-practice/seven-steps-to-starting-your-own-np-practice/6345/
More informationTeam Building Ideas to Motivate, Engage, encourage
MOTIVATE ENGAGE encourage Team Building Ideas to Motivate, Engage, and Encourage How to Use this ebook Baudville 52 Ways to a Positive Culture ebook PAGE 1 Keep your team feeling motivated, engaged, and
More informationContent Summary. Juicy New Business. Senior Consulting Programme. Juicy Recruitment Process. Generate more revenues from existing business
Lists in platform order: Video episodes (duration in minutes & seconds) Doo-Its (reflective tasks) Documents (downloadable PDFs) Reading Lists (extra documents for wider reading) Juicy New Business Get
More informationREWARDS. you will love. 2013-2014 REWARDS BOOK
REWARDS you will love. 2013-2014 REWARDS BOOK 1 A MESSAGE FROM THE FOUNDER PATTY BRISBEN The best year of your life starts today. This minute. This is the year it all comes together, the year you empower,
More informationDigital Segmentation. Basic principles of effective customer segmentation
Digital Segmentation Basic principles of effective customer segmentation October 2012 Introduction This paper is an introduction to customer segmentation. It goes through the basics of segmentation, explaining
More informationReducing Customer Churn
Reducing Customer Churn A Love Story smarter customer contact Breaking up is hard to do The old adage that it s cheaper (and better) to hold onto an existing customer than to acquire a new one isn t just
More informationFundamentals Explained
Fundamentals Explained Purpose, values and method of Scouting Item Code FS140099 July 13 Edition no 2 (103297) 0845 300 1818 Fundamentals Explained This document contains detailed information on Fundamentals
More informationCAM Coach. How Technology Supports Complementary and Alternative Practice
The www.onlinetherapyinstitute.com CAM Coach How Technology Supports Complementary and Alternative Practice Mark Shields In 2012, The CAM Coach book was launched in the U.K. This book has become known
More informationANNUAL GENERAL MEETING CHAIRMAN AND CEO ADDRESS
SLIDE CHAIRMAN S ADDRESS Chairman s Address Allan English ANNUAL GENERAL MEETING CHAIRMAN AND CEO ADDRESS MEDIA/ASX ANNOUNCEMENT October 24, 2013 I am pleased to report that Silver Chef has achieved another
More informationTop 30 Employee Engagement Strategies for Modern Leaders. A guide from Investors in People
Top 30 Employee Engagement A guide from Investors in People It s not the plans, products or capital resources that make an organisation great. It s the people. We believe organisations succeed by unlocking
More informationSage One. Our 5 top tips to stress-free payroll. tress-free. ayroll
Sage One tress-free ayroll Our 5 top tips to stress-free payroll What do I need to think about? Setting up and running a small business takes a lot of time and effort, so you need enthusiasm, confidence
More informationStrategic HR Partner Assessment (SHRPA) Feedback Results
Strategic HR Partner Assessment (SHRPA) Feedback Results January 04 Copyright 997-04 Assessment Plus, Inc. Introduction This report is divided into four sections: Part I, The SHRPA TM Model, explains how
More informationRazorfish Participation Marketing Series: Creating Breakthrough Content
Razorfish Participation Marketing Series: Creating Breakthrough Content 02 Creating Breakthrough Content Creating Breakthrough Content The perfect piece of content can ignite a reaction from potential
More informationIntroduction... 1 Website Development... 4 Content... 7 Tools and Tracking... 19 Distribution... 20 What to Expect... 26 Next Step...
Contents Introduction... 1 Website Development... 4 Content... 7 Tools and Tracking... 19 Distribution... 20 What to Expect... 26 Next Step... 27 Introduction Your goal is to generate leads that you can
More informationSponsorship & Social/ Digital Media Brent Barootes May 28, 2013. WHITE PAPER Presented by Partnership Group Sponsorship Specialists
Sponsorship & Social/ Digital Media Brent Barootes May 28, 2013 WHITE PAPER Presented by Partnership Group Sponsorship Specialists SPONSORSHIP AND SOCIAL / DIGITAL MEDIA HOW THESE NEW MEDIUMS CAN MAXIMIZE
More information10 Tips for Mastering a Virtual Meeting
10 Tips for Mastering a Virtual Meeting By Mike Prevou Part of the SKS Teams of Leaders Approach Until recently, teams were simple. Each team had a single leader and meetings took place mostly face-to-face.
More information5 Tips to a Successful & Profitable ecommerce Website
5 Tips to a Successful & Profitable ecommerce Website 2011 Keystone Click LLC www.keystoneclick.com www.facebook.com/keystoneclick www.twitter.com/keystoneclick 414-810-6650 info@keystoneclick.com Congrats
More information1 The Role of Accounting
5 1 The Role of Accounting Accounting Information Accounting provides financial information for a variety of entities to enable them to make informed judgements and decisions. It is important that you
More informationWELCOME! LETS BEGIN. James Marchant Founder of Diligence Digital james@diligencedigital.co.uk 01424 447858
James Marchant Founder of Diligence Digital james@diligencedigital.co.uk 01424 447858 Over 15 years of experience in the digital industry. Hello and congratulations on taking the time out to read our booklet.
More informationWays to Leverage Social Media for your Career & Business
Ways to Leverage Social Media for your Career & Business Kaleigh Moore Founder, Lumen wearelumen.com @kaleighf Our Goal Figure out where to invest time and financial resources to dramatically impact personal
More informationSocial Media and Risk Communications
Social Media and Risk Communications William Lachowsky wlachows@uoguelph.ca Department of Food Science University of Guelph Guelph, Ontario Remember when? Media The storage and transmission channels
More informationA Guide to Social Media Marketing for Contractors
A Guide to Social Media Marketing for Contractors Belynda Holt Pinto, Director of Operations Mike Holt Enterprises The way companies market their services is in transition, and keeping up with those changes
More information