IBM idag. Johan Rittner VD IBM Svenska

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1 IBM idag Johan Rittner VD IBM Svenska

2 Agenda 2014 var ett händelserikt år Strategin - Organisation Svenska tillväxtplanen

3 Tillbakablick

4 2014:Year of strategic transformation for IBM $1.2B Global Cloud Expansion $1B BlueMix Acquisition Lenovo x86 Divestiture Acquisition $3B Chip Investment Watson Analytics 1 st Enterprise Apps Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec $1B Watson Group Power 8 Launch Google OpenPower Support Global Foundries chip manufacturing Divestiture IBM Verse IBM Dynamic Cloud Security Portfolio 4

5 5 = True

6 Ginni Rometty s message to IBMers at the Stockholm town hall meeting in September: There is definitely a premium on industry knowledge in the marketplace. But I actually think that you have these skills already. I hire more skilled employees than the competition, so I think this is about confidence. Confidence to learn - and we started Think Academy to help you with this change, and take new steps 6

7 Business Connect on October 7th a success! 1491 attendees throughout the day o/w 743 clients last years figures was 1200 participants and 600 clients. 50+ sessions around CAMS tweets - #ibmbc14se was one of the most popular hashtags in Sweden during October 7th 200+ following us on livestream CMO VIP lunch with over 20 delegates from companies such as Nordea, Klarna, Venue Retail Group, TUINordic and Ericsson, A special track for HR professions with over 60 HR delegates from companies such as SEB and Previa 182 one to one meetings during the day 7

8 8

9 Horizon 2020 EU s Innovation program Budget = 80B Stockholm tar täten i satsning på smarta städer (Från Stockholms Stads pressrelease 7/10) Computer Intelligence Vinnande konsortium: - Stockholm/IBM (lead) - Köln - Barcelona Time

10 Swedish media has focused on Watson; capabilities & future application, and recent business deals It-kanalen #6

11 11

12 12

13 Strategin ligger fast

14 The new IT landscape and market dynamics Cloud Social Mobile Internet of Things

15 How are Cloud, Analytics, Mobile, Social & Security Evolving in 2015? The evolution of the internet

16 CAMSS continues to be the transformational force redesigning our industry. This is where the growth is! 58% vs 42% 54% vs 46% 49% vs 51% By 2016 CAMSS spending in Nordics will exceed that of non-camss, thanks to continued double digit growth Source: CAMMS 2H14, served, IBM Confidential

17 Organisation

18 Organizational announcements 1/4: The Next Steps in our Strategic Journey 18 Software infused in all business units Agile way of working combining speed & quality More responsive to clients an aligned IBM team, that delivers client outcomes with common objectives & true solutions

19 2015: nya steg på vår tillväxtresa IBM Analytics IBM Commerce IBM Security IBM Watson IBM Healthcare IBM Cloud IBM Systems IBM Global Business Services IBM Global Technology Services IBM Global Financing IBM Sales & Distribution IBM Research Transformation & Operations. Vad detta betyder: För kunder Mer lösningsbaserad integration kring våra tillväxtområden För IBMare Tydligare linje mellan resurser och expertis MCC REDESIGN 19

20 20 Organizational announcements 3/4: Erich Clementi appointed new leader for IOT Europe

21 21 The Swedish leadership team 2015

22 Tillväxtplanen

23 THE STRATEGIC OBJECTIVE IS TO GROW FOUR TIMES THE MARKET BETWEEN 2014 AND 2016.

24 Strategic Objectives and Growth Areas To capture this opportunity we will execute the following Strategic Initiatives: 1. Cloud: Drive pipeline of both small and mega deals for Cloud Services and Cloud Managed Services by leveraging all IBM brands; GBS consulting (new bus model), GTS capabilities (Softlayer and IAAS) and STG portfolio (Pureflex, Storage) and SWG offerings (SaaS) 2. Big Data & Analytics: Launch a territory wide initiative to combine Signature Solutions from GBS with SWG Analytics Portfolio to deliver solutions to specific customers. We will target Customer Insight solutions for our Retail, Finance and CPG customers and Patient s Care solutions for our Hospitals. 3. Mobility: Develop a joint GBS, ITS & SWG Mobility strategy at our targeted accounts. 4. Channel: Identify, select and create an ecosystem. Team up with selected plays on jointly targeted client lists. 5. Large Services Play: Focus on Select and targeted Growth accounts by approching C-level clients as trusted advisor with deep industry knowledge. 6. Core Growth: Ensure workload growth on our exisisting platforms

25 Strategy for Growth: By Strategic Initiative Revenue Waterfall view Two year Revenue Waterfall showing 4 Strategic Initiatives and a Core Growth category 2014 Erosion Core Growth Cloud Analytics Mobility Large Svc deal 2016

26 The goal is to grow four times the market yearly liten stor Påverkan X X New clients & new business on existing clients Solution selling Execution excellence in sales & delivery A world class team X stor Arbetsinsats liten

27 Strategic areas for growth the components of our growth plan 1. Cloud: Drive pipeline of both small and mega deals for Cloud Services and Cloud Managed Services by leveraging all IBM brands; GBS consulting (new bus model), GTS capabilities (Softlayer and IAAS) and STG portfolio (Pureflex, Storage) and SWG offerings (SaaS) 2. Big Data & Analytics: Launch a territory wide initiative to combine Signature Solutions from GBS with SWG Analytics Portfolio to deliver solutions to specific customers. We will target Customer Insight solutions for our Retail, Finance and CPG customers and Patient s Care solutions for our Hospitals. 3. Mobility: Develop a joint GBS, ITS & SWG Mobility strategy at our targeted accounts. 4. Channel: Identify, select and create an ecosystem. Team up with selected plays on jointly targeted client lists. 5. Large Services Play: Focus on Select and targeted Growth accounts by approching C-level clients as trusted advisor with deep industry knowledge. 6. Core Growth: Ensure workload growth on our exisisting platforms

28 Avslutning

29 Kista Parkstad: the vision

30 Goal: A NEW office location in Kista were all IBMrs in Stocholm area can be located - to increase teaming and collboration across IBM We have an agreement in place with a property developer to take over Odde Support is being secured from City of Stocholm on our plans for the area, incl change of zoning etc. We are getting agreement to shorten timeframe for government planning We have corporate support for this plan, e.g exiting Odde for a new location (Contract ends 2057). The project has another 2 years work ahead before we can exit Odde due to City of Stockholm planning process 30

31 Next step: Interim solution: consolidate all Stockholm employees into Odde for approximate 2-year period Fall 2014 May Investments in Odde (client center, improvements) Planning of move, with local reference group KE office move to Odde Move to new office in Kista This move will help us come together as ONE IBM in the short term, and is the first step in our journey towards a common, modern IBM office! 31

32 Avslutningsvis IBM har en strategi som marknaden tror på Förändra industrier och yrkesroller med hjälp av data Gör om traditionell IT till Molntjänster Var ett föredömme i det nya sättet att samarbeta, dela kunskap på, mellan kollegor och med kunder. Bolaget är i ständig förändring mot Higher Value en resa där vi inte alltid har svaren Innovation är fortfarande ryggraden in bolaget Lösningarna som adresserar kundernas nya utmaningar är best-in-class Nu är det upp till oss att öka takten kring att: Hitta balansen mellan nya kontakter med verksamheten/cxo s och traditionell IT Föra diskussioner/samtal kring nya lösningsområden Bli mer industrikunniga 32

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