Choosing an online backup tool? Why speed should be a key consideration

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1 Whitepaper Choosing an online backup tool? Why speed should be a key consideration Introduction When a managed service provider (MSP) or an IT support company comes to choosing an online backup tool, there are several criteria to consider: price, ease of use, trust in the vendor and, of course, speed. Speed is arguably the most important issue when it comes to backup, perhaps second only to reliability. Backup isn t just about storing copies of your customers data; it s really more about what happens when you need to restore it and your ability to recover your customers business. You see, the more often you back up, the more up to date the data is when the time comes to restore it. Much of this is driven by the backup window, which is the time it takes to perform a backup without impacting system and network performance. Performance degradation is one reason backups are usually done during off-peak hours. When backups take time, they burden the IT department that has to manage them. And they tax the network that supports the backups. Time definitely impacts and perhaps even dictates backup behavior. Due to the state of most backup solutions, few businesses back up as often as they should. This is particularly true for shops that still use tape. Here, if you do one incremental backup daily, you are believed to be doing well. If you have a serious crash, a full day s data could be lost. And restoring from tape could take at least that long. Possibly longer. And if you are still on tape, all those incremental or differential backups still require a heap of tapes, all of which have to be mounted, copied to, stored and managed. In a LogicNow survey of 200 IT professionals at small to mid-sized businesses, people were asked how often they backed up business data: 32% of respondents admitted to not carrying out daily backups as they do not believe it to be an efficient use of their time 9% claim not to have room for their backups 31% wish their backups were more efficient This is due in part to the sheer size of some backups but it is also due to the fact that some still use tape, which is a difficult, unwieldy, unreliable, and time-consuming way to do backup. Or simply put, backups are too big and take too long.

2 Speed solves everything If you can optimize the selection of data, as well as minimize the time it takes to perform the backup, without compromising an ability to protect your customers data, applications, and systems, high-speed backup can fundamentally change how you protect your customers data and positively impact the cost to do so. MAX Backup employs a number of cutting-edge technologies to achieve blazing backup and restore speeds that revolutionize the selection of what should be backed up and how quickly backups occur, increasing the frequency of backup to ensure your data is as fresh as possible. The most efficient backup You only want to backup what s changed. So MAX Backup uses several methods to establish exactly which files have been modified and then exactly what s changed within those files. With intelligent reviewing of file structures and file system metadata, as well as its Backup Accelerator technology, which actively monitors files larger than 1GB, MAX Backup speeds up the process of identifying what files have been changed, leaving backup windows to focus on actual backups. This helps keep backup windows short, allowing for more frequent backups, if needed. Once data is selected for backup, MAX Backup s True Delta technology enables the deepest deduplication of the backup data possible today, reducing the raw backup data size to as small as possible. MAX Backup uses several methods to establish exactly which files have been modified and then exactly what s changed within those files. Other backup solutions will send over the complete file even if a single number or letter was altered in that file, regardless of the file size. MAX Backup only sends the changed blocks of data, deduplicates the data to ensure data is only sent once.

3 And to complete the trifecta of speedy backups, MAX Backup compresses and stores data at super-high density, far higher than with traditional, file, or other block-level backup tools. In fact. In fact, MAX Backup compression is in the order of 8-10 times. You can reduce backup amounts by a minimum of 99.5%. And for Microsoft Exchange, you can expect MAX Backup s deep duplication to reduce backup amounts by as much as 98%. Simply put, the less data you have to send over the network for backup, the faster your backup will be. This massive data reduction opens up a whole new world of possibilities. Using MAX Backup s on-premise storage, the Local Speed Vault (LSV) along with its cloud-based storage in a hybrid-cloud configuration, you can back up far faster and far more often. Backups simultaneously go to the cloud and to the LSV. When the LSV finishes, the job it is marked complete and MAX Backup automatically completes the synchronization to the cloud for you, further shortening backup windows. The best news is that this performance opens up a revolutionary way to do backup. It means that hybridcloud backup is not only workable; it is now the preferred method of data protection. The availability of bandwidth is greater in today s networks by several degrees compared to a few years ago. Coupled with True Delta and compression, you can now move large sets of backup data over IP networks right out to the cloud. Comprehensive backup coverage MAX Backup intelligently integrates with the applications, operating systems, and virtualization platforms your customers use every day, including: Windows OS X Linux VMware Microsoft Hyper-V It can seamlessly protect: Network shares Sharepoint SQL Server Slow restore speed kills Shops that use tape are in tough shape. If you are forced to recover from tape, you could be looking at recovery times of a day to a full week to get all your data back because tape is a slow, non-linear media. And it only contains data. In the event of a major incident, you will be forced to rebuild and reconfigure servers for your client before all the data can be poured back in. MySQL Exchange Oracle

4 Because of it s deep deduplication, MAX Backup can restore over 5GB per minute Instead of taking hours, or far longer, most restores will take just minutes. And because MAX Backup allows such control, more restores are fast and easy even your customers can do their own restores. MAX Backup also offers several options to speed up the recovery process. For those customers with short recovery times, MAX Backup supports imagebased backup using both public and private cloudbased recovery targets to recover entire servers and infrastructures virtually. For the most critical systems, MAX Backup also supports creating a Standby Image an always-ready virtual machine backup lying in wait on the LSV. And since 99% of all restores involve the recovery of a small group of files, end users can use a standard web browser to find and restore the files themselves. With True Delta the restore is more or less instant. Conclusion Keeping pace in today s digital world requires a need for speed and flexibility especially when it comes to backing up business intelligence on behalf of your customers. Fast backup means you can schedule backups as your customers business imperatives demand. That means their data can be current when it comes time to recover. The speed of restoration is just as pressing an issue. When awaiting recovery, chances are your customers are not working at full capacity or maybe not even working at all. Want to know more? Do you need more information about our MAX Backup or do you want to start a 30-day trial today? Contact our sales team: UK: +44 (0) US: +1 (919) APAC: +61 (8) Online backup eliminates these hassles commonly associated with slower methods. It also gives you control over what you back up and when you do it.

5 Connect with us! Please get in touch if you have any questions about any of our services. UK: +44 (0) US: +1 (919) APAC: +61 (8) plus.google.com/+maxfocus/posts DISCLAIMER 2015 LogicNow Ltd. All rights reserved. All product and company names herein may be trademarks of their respective owners. The information and content in this document is provided for informational purposes only and is provided as is with no warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose, and non-infringement. LogicNow is not liable for any damages, including any consequential damages, of any kind that may result from the use of this document. The information is obtained from publicly available sources. Though reasonable effort has been made to ensure the accuracy of the data provided, LogicNow makes no claim, promise or guarantee about the completeness, accuracy, recency or adequacy of information and is not responsible for misprints, out-of-date information, or errors. LogicNow makes no warranty, express or implied, and assumes no legal liability or responsibility for the accuracy or completeness of any information contained in this document. If you believe there are any factual errors in this document, please contact us and we will review your concerns as soon as practical.

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