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1 Total Building Solutions for Data Centers The next generation of intelligence usa.siemens.com/datacenters

2 Executive Summary Data center managers need to be able to leverage information to make their operations work better, ensure business continuity, and increase profitability. A system that is able to integrate information from all of the data center s sub-systems IT hardware and software, power and energy management, fire safety and security, and automation into a common, centrally-monitored comprehensive solution can reduce energy use, streamline maintenance, enable a higher level of agility, and enhance ROI. Most importantly, data center uptime, reliability, and efficiency can be optimized. Integration provides the links between various control and management systems, allowing sharing of information for calculating power usage effectiveness (PUE), the understanding of server utilization, and the collection of energy procurement information amongst work flow management, maintenance management software, and equipment optimization software. An integrated data center management system helps bridge the gap between IT managers, the facility management team, and even colocation service providers and their customers, resulting in improved productivity, energy savings, and a more reliable data center. A growing number of data center managers are using Data Center Infrastructure Management (DCIM) as an integrated, one-view tool to monitor and manage these and other aspects of their data centers. Challenged with the daunting task of determining what is best for their facility, data center and IT managers may want to seek help from industry experts. They can partner with a consultant or solutions provider who is aware of the issues of risk, and has a breadth of solutions, knowledge, proven experience, and a vision for the future. 2

3 Background Today, technology is rapidly evolving and, along with industry trends, data center managers have more to manage than ever before. Faced with increasingly complex systems, huge data growth, and energy efficiency requirements, they need tools to organize and leverage all of this information to make their business work better and smarter. Today s data center managers are bridging the gap between IT and facilities management through the use of DCIM. This paper focuses on the building management aspects of data center integration. A robustly integrated building management system (BMS) provides agility in a critical, fast-paced, technology-driven environment, and it is a key building block for further integration to IT. BMS are becoming quite complex with multiple systems converging, from HVAC and air quality systems, energy management systems, and fire safety and security systems. Goals might include: Maximize uptime and reliability Reduce energy usage Maintain a high level of physical security Provide very early warning fire detection and quick response Provide quick access to real-time data to improve data center performance Systems and technologies to meet these goals might include: DCIM for asset management, workflow management, Computational Fluid Dynamics (CFD), and more Real-time, user-friendly, customizable dashboards and tools Demand Response and smart grid Alternative energy demands or green technology demands, such as solar power Mobile devices and demand for mobile applications Convergence of IP, bringing integration of data systems together more rapidly Dynamic cooling optimization Power management, metering, smart racks Clean agent fire suppression Intelligent video surveillance These systems and demands, together with rapid change and convergence, are driving new solutions in building management systems of data centers. Challenges Huge data growth Need for agility to address increasing densities and high refresh rates IT Transformation (e.g., hybrid strategies and cloud computing) Secure and resilient facilities Improved energy efficiency IT and facility management convergence 3

4 Building on Today s Capabilities The common denominator is that the tools for managing these different sources of information are remarkably similar. For example, it is possible to pull information from all independent building systems building automation, power distribution, fire safety, and security systems into a Command and Control center. From there, data center managers have the ability to centrally monitor the entire facility through an integrated system. Building system capabilities often include: Event management Graphics Scheduling Preventative maintenance scheduling Reporting History and trends Data integration Ability to integrate with third party and related systems or equipment, such as CRACs, CRAHs, and server racks Client access and user management Power monitoring and management Logic engines Integration with LED signage and other mass notification modalities How can you optimize these capabilities into an intelligent, manageable system? The common denominator is that the tools for managing these different sources of information are remarkably similar. For example, it is possible to pull information from all independent building systems building automation, fire safety, and security systems into a Command and Control center. From there, data center managers have the ability to centrally monitor the entire facility through an integrated system. The benefits of an integrated building system or total building solution are realized in three main areas: uptime, efficiency, and system consolidation. Ensure Facility Uptime Monitor and manage for reliable access to power Provide transparency for mission critical facilities Protect facility and data from fire and physical security threats Meet business requirements 4

5 An integrated building management system helps you to predict and prevent problems. You ll have the ability to: Monitor system status and performance from workstation Initiate a faster maintenance response to system troubles Quickly and proactively determine where service is required You can avoid or manage the leading causes of downtime, including power quality, equipment failure and optimal cooling control. What does a total building solution provide? It integrates all building sub-systems and can include some or all of the following: Building Automation (HVAC) Physical Security Fire Safety and Security Power Monitoring (EPMS) Metering Open Protocols - BACnet, Modbus, SNMP, etc. Reduce operating and capital costs Proactively avoid equipment malfunctions and interruptions Monitor system status and performance from workstation Extend facility life cycle Allow for future expansion requirements Not only does this approach help to drastically reduce costs - from initial construction or retrofit to energy usage, operations, and maintenance - but it also helps to improve energy efficiency; helps to provide a safer environment; and enables smarter, faster business decisions, based on actionable information and intelligent control. (See Figure 1.) System consolidation Integrated building automation, security, and fire alarm systems can reduce the cost of multiple front ends, maintenance, and training. Operators can have visibility into all systems and common reporting through a single user interface. Offers one view dashboards/tools Creates transparency to monitor, measure and manage Lighting Eliminates cost of duplicate front-end equipment Efficiency Simplifies operator access to multiple What can an Intelligent Building Platform do for you? Achieve precision control of indoor systems space conditions National Facilities Consolidates Management facility & information Technology using Share data points to calculate power a single user interface March for monitoring, 2013 usage effectiveness (PUE) commanding, Baltimore and Convention management Center Highlights The benefits of an integrated building system, or total building solution, are realized in three main areas: uptime, efficiency, and system consolidation. Uptime/Reliability Reduce Costs Initial Construction or Retrofit Energy Usage Operations or Maintenance Bridging the gap between IT and Facilities Management Energy Efficiency and Sustainability Actionable Information Intelligent Control Figure 1. Total Building Solution 5

6 Overall, integration drives efficiencies and reduces overhead to help meet data center energy goals and align the data center with pending legislation and reporting requirements Benefits of an Integrated Building System With a common front-end/user interface and intelligent interaction between automation and the fire and security systems, an integrated system can better service the needs of the data center. For example, if you have a security system with a camera and bring up a real-time feed, the system can provide a visual confirmation that there is truly an alarm condition, so you respond accordingly. A common interface also serves to streamline management of the systems by providing a single point of access for building sub-systems. Overall, integration drives efficiencies and reduces the overhead to help optimize energy efficiency. Not only does an integrated system service the needs of the building better, but it also helps to reduce labor and maintenance costs for operating the building. There is also an automatic interaction between systems. For example, the system integrates early warning fire detection, evacuation and detection systems into a single safety solution with centralized supervision and alarm handling. In addition, the use of clean agent suppression protects your data from fire and smoke damage without harming sensitive electronic equipment. Approach to Integration: What is the best path? The rise of technologies like automation, analytics, and the Internet of Things is closing the long-standing gap between IT and facilities management. Savvy IT and business execs are seizing the opportunity presented by that convergence, creating a holistic framework that can be brought to bear on shared goals from boosting revenue growth to driving operational efficiencies. For an existing building with disparate systems provided by multiple vendors, you will need some type of higher level system that can interface with these building sub-systems from either a Command and Control platform or a system that can integrate these sub-systems through standard open protocols, such as BACnet, OLE for Process Control (OPC), SNMP (Simple Network Management Protocol), and Open Network Video Interface Forum (ONVIF). Also needed is systems support for building automation, lighting, fire safety, access control, video management, and power management (metering/ power quality). The advantage of new construction is that the overall system can be more tightly integrated from the beginning. By selecting the products and system at the beginning of the project, the integrated building solution can be defined from the ground up, from the system design process with consistent naming conventions to wiring on a common backbone and sharing infrastructure, such as an Ethernet network. Future Possibilities Alignment and a long-term partnership between facilities and IT have great potential to transform a host of facilitiescentric functions within the enterprise. For example, data centers are primary energy consumers. With a unified view, organizations can more readily optimize energy consumption in a number of ways, from dynamically provisioning servers to respond to changing business requirements, to intelligently balancing workloads to optimize consumption while controlling costs. Similarly, by integrating building automation capabilities into the overall IP-based IT architecture, building managers and IT managers can centrally access, monitor and troubleshoot specific building systems and controls using the same familiar Web-based technologies. As enterprise integration becomes more software based, it provides even greater flexibility with the ability to integrate other sub-systems and information, such as weather data, energy procurement information (energy pricing or demand requirements), maintenance management software, and equipment optimization software. In addition, DCIM bridges the gap between IT and facility management providing data center managers with one-view of the entire data center, 6

7 making it possible to see and do so much more, including spotting and generating an alert ticket if a particular rack or area of the data center is overheating. It will also track problem resolution. The future will also see growth in the implementation of predictive modeling that will help facilities managers see that a particular area may overheat and shifting of the workload should be considered. Data from multiple sources will be integrated to show what is happening. Problems will be resolved more quickly, resulting in overall efficiency gains. As outlined below, lack of integration of critical facility systems often leads to inefficiencies resulting in energy waste, reduced productivity and a lack of visibility into systems and operations. Energy waste Unreported building issues are not fixed Building cools or heats beyond requirements Power usage effectiveness (PUE) degrades Reduced productivity Equipment malfunctions and interruptions Workflow management and tracking is sub-par Lack of Visibility Inefficient resource allocation Higher costs For example, DCIM systems can provide operational cost information to allow decision-makers to quickly assess a decision s impact on the bottom line. DCIM systems also support green initiatives with energy efficiency dashboards and enable data center managers to meet business growth initiatives with the ability to deploy IT assets in less time. Communication tools are still evolving and can include web pages, mobile apps, mass notification systems, , and more. The ultimate result is improved reliability, uptime and efficiency due to better integration between IT infrastructure and facility systems. Practical Advice on How to Get Started Given that IT and facilities have traditionally been worlds apart, companies may find it advantageous to bring in a technology partner fluent in both disciplines to serve as a mediator. Such a partner, with domain expertise across IT, data center management, building automation, and security and safety systems, can be an effective resource for developing a roadmap for holistic IT/facilities management integration. Look for a partner or solutions provider who has a breadth of solutions, proven experience in this area, and a vision for the future. You need someone who is aware of the issues of risk versus ease of accessibility. About the Authors Jay Hendrix is the Portfolio Manager for the North American Datacenter CoC team for Siemens, Industry, Inc. He and his team are also responsible for Datacenter Clarity LC, Siemens DCIM management solution. Jay has over 25 years experience in product management, controls installation, wireless, and technical integration. He holds a B. S. in Electrical Engineering Technology from Purdue University and an MBA from DePaul University. He is a LEED Green Associate. Scott McCauley has worked in several Sales, Operations, and Branch Management roles within the Building Technologies Division of Siemens Industry, Inc., for over 16 years. Currently, Scott is the National Business Manager for the Siemens BT Service Business Line. He supports the Southeast United States for building automation, fire, security, mechanical, and electrical service offerings. Scott is NICET IV Certified in Fire Alarm Specialty. Max McLeod has extensive experience in the Fire, Security, and Life Safety industries and has worked for Siemens Industry, Inc., for the past 23 years. His positions with the company include field experience as both a Field Engineer and Operations Manager, as well as positions within corporate. Max is currently the Manager of National Solutions Business Development at Siemens. He is also President of the Alabama AFAA and a member of NFPA, SFPE, SAME, and AFAA. He is a Project Manager and NICET IV Certified. Tom Rule is the Business Line Manager for software applications and tools for the Control Products and Systems Business Unit of the Siemens Industry, Inc., Building Technologies Division. Tom has over 20 years of building automation, fire safety, security, and integrated systems experience, working in roles as a Facility Manager, Technical Support Engineer, and Product Manager for single-discipline and integrated control systems. About Siemens Industry, Inc. The Building Technologies Division of Siemens Industry, Inc., is the world leader in the market for safe and secure, energy-efficient, and environment-friendly buildings and infrastructures. As a technology partner, service provider, system integrator, and product vendor, Siemens has offerings for safety and security, as well as building automation; heating, ventilation, and air conditioning (HVAC); and energy management. For more information, visit siemens.com/buildingtechnologies 7

8 Siemens Industry, Inc. Building Technologies Division 1000 Deerfield Parkway Buffalo Grove, IL Tel: (847) Fax: (847) The information in this document contains general descriptions of technical options available, which do not always have to be present in individual cases. The required features should therefore be specified in each individual case at the time of closing the contract Siemens Industry, Inc. (09/2015) Part# 153-SBT-057 Answers for infrastructure. Our world is undergoing changes that force us to think in new ways: demographic change, urbanization, global warming, and resource shortages. Maximum efficiency has top priority and not only where energy is concerned. In addition, we need to increase comfort for the well-being of users. Also, our need for safety and security is constantly growing. For our customers, success is defined by how well they manage these challenges. Siemens has the answers. We are the trusted technology partner for energy-efficient, safe, and secure buildings and infrastructure.

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