TOTAL WEB PRESENCE LOCAL INTERNET MARKETING MADE EASY

Save this PDF as:
 WORD  PNG  TXT  JPG

Size: px
Start display at page:

Download "TOTAL WEB PRESENCE LOCAL INTERNET MARKETING MADE EASY"

Transcription

1 TOTAL WEB PRESENCE LOCAL INTERNET MARKETING MADE EASY A million-dollar entrepreneur shares 3 Sneaky Ways to make your offline business visible in an online world Michelle Chance-Sangthong

2 INTRODUCTION If you feel as though your local business has been left behind by the dot-com explosion, you re not alone. Small businesses are losing opportunities every day because their brick and mortar storefronts have become invisible in the brave new online world. As an Internet marketing expert who s sold more than $5 million in retail goods online, I have developed an array of tools that get businesses back on the radar screens of potential customers. I ve helped dozens of entrepreneurs leverage the Web to grow their offline businesses. In this book, I share 3 Sneaky Ways to make YOUR business visible on the Internet. (Heads up: it s not all about your website.) By following the simple steps you ll learn in these pages, you will build a deeper connection with your existing customers. More importantly, you ll find new customers in less time than you could have imagined. Not sure if online marketing will work for your offline business? Meet Nickee, the owner of a local pet sitting service. Like most pet sitters, Nickee used to get the majority of her new business from referrals. After utilizing just one of the sneaky techniques in my Total Web Presence strategy, her business grew so rapidly that she couldn t make time for a vacation for two years! It s been nearly five years since I worked with Nickee, and 80% of her new customers still come from the Web.

3 Will the 3 Sneaky Ways work for your business? Absolutely! And if a pet sitter can grow her customer base year after year by using only a third of what you re about to learn, think about what you can do with the whole enchilada. Get started today! Every hour you wait puts you further behind your competition. You ve got my word on it: if you implement these 3 Sneaky Ways, your visibility online will improve, and so will your business. It s all about Total Web Presence, which I ll explain in Chapter 1. Experts predict that the vast majority of businesses that don t have some type of online presence will be out of business in five years. Don t let your business be one of them; start putting the 3 Sneaky Ways to work today!

4 CHAPTER 1 : WHAT IS TOTAL WEB PRESENCE & WHY DO I NEED IT? Let s start with a little visualization. Close your eyes, take a deep breath, and imagine someone typing your product or service into a search engine like Google. When this imaginary person hits search, your company immediately pops up. In fact, it s listed more than once on the first page of search results! Now, open your eyes and remember what you just visualized. Because, my friend, you just saw the Holy Grail of Internet marketing. It s called Total Web Presence. And if you want to remain competitive, it s time to create those results for real. In your imaginary search, your business came up several times in the SERPS (that s Search Engine Results Pages to the uninitiated). What did those listings say? Let s see one of them was probably a listing for your website. Another may have been a video you posted to YouTube. Still others might be a note from your Facebook Page or your Google Plus page. You could easily show up in four or five listings that are all about the product or service you sell by leveraging Web channels outside of your own website. Total Web Presence is simply the sum total of all the channels you use to reach potential customers. And the goal of having a TWP is for your business to dominate search results wherever your future customers are looking. It may seem a little egotistical to want to be everywhere on the Internet. But when you show up all over, you become larger than life in the mind of your future customer, and that s exactly what you want. You may be thinking that this won t work for your kind of business. But I m here to tell you that if you offer products and services people might search the Web to find, it will work for you.

5 Consider the Yellow Pages. If you re over 30, you might remember the days when the Yellow Pages were the first thing you looked for when you wanted to find a business. (I mean the big, heavy book that got dropped off on your front porch every year or two, not the online version!) In the Yellow Pages, ads were designed to make the biggest advertiser stand out. Predictably, businesses with large, eyecatching ads got more telephone calls from prospective customers than little businesses with regular listings. The whole process worked so well that each year advertisers went bigger and bigger -- that s how they got more attention. Marketers have done the same thing for years in traditional media. Big corporations like McDonald s and Nike spend millions of dollars annually to place ads everywhere potential customers might see them billboards, television, sponsorships, even blimps. The rest of us, however, have these pesky little things called budget limits. We simply can t afford to advertise on such a large scale. On the Internet, though, we have a chance to level the playing field. The Web is the great equalizer for small businesses. It gives the rest of us a chance to connect with customers for much less money -- and in a much more targeted way -- than traditional advertising. And all we have to do is show up where our customers are looking. In years past, that meant Google or other search engines. Today, it means social media, too. Showing up everywhere gives you credibility, which is exactly what you want. You want prospective customers to see you as the credible source, solution or choice for people looking for your service or product. Many people tell me that because their customer base is local, they don't need to have a Web presence. I couldn t disagree more!

6 For one thing, businesses today are expected to have a website. A website is the virtual front desk of your company; it shows you are a going concern. Even more importantly, a well-done website will help customers find you. Believe me, they are not going to find you in the Yellow Pages. While it used to be one of the main ways for people to generate business, today it s a dinosaur big, heavy and extinct. There s a good reason for this. Why would anyone want to look through actual pages with teeny-tiny print when they can go to the Internet and search for exactly what they want and find it in the flash of an eye? People today are on the go. They want to research products and services online, and they re looking for instant gratification. Your potential customers go to the Web to find services, get directions to shops and restaurants, and read reviews of products they might want to buy. They search the Web on their desktops, their laptops, their ipads and other tablets. And they search on their mobile phones. When I do seminars about Total Web Presence, I ask audience members to raise their hands if they used their phone that day for something other than a phone call. Every time, almost every hand in the room goes up. Those people with their hands up are the consumers of today. Their call minutes are low and their data usage is at an all-time high because of texting, social media and search. Nowadays, a mobile device is a computer and camera that you can also use to make a phone call! If you re still wondering whether customers really use the Web to find a business like yours, stop wondering. They probably do.

7 Whether you provide a service or sell products, you ll find that most of your customers come either from direct referrals or from searching the Internet. If I want some cupcakes for my next office party or need my windows washed, I may ask around for recommendations. But I m just as likely to head straight for my computer. There was a time when I believed the everyone needs a website rule did not apply to convenience stores or gas stations, but mobile devices have changed that. Now, when my friends and I travel, we search for nearest gas station on our phones. Trust me when I say that people are probably searching for your business, too. Are there exceptions to this? Sure. If you re looking for, say, a psychologist, you will probably ask your doctor or friends for a referral. But if you re like most of us, once you get the referral, you ll look the doc up online -- even if it s only to get directions or find out their office hours. Now that you have a better understanding of WHY you need a Total Web Presence, we ll talk about some specific ways you can create one and make it work for you.

Why Your Local Business Needs a Website

Why Your Local Business Needs a Website Why Your Local Business Needs a Website Let's face it; times have changed and the way people look for new products and services has changed. Think about it when was the last time you picked up a phone

More information

The Power of Relationships

The Power of Relationships The Power of Relationships How to build long-lasting customer relationships to help you do more business 2014 Copyright Constant Contact, Inc. 14-3931 v1.0 Helping Small Business Do More Business When

More information

Brought to you by. Technology changes fast. From new apps to digital marketing, it can feel impossible to keep up.

Brought to you by. Technology changes fast. From new apps to digital marketing, it can feel impossible to keep up. 1 Brought to you by Technology changes fast. From new apps to digital marketing, it can feel impossible to keep up. At The Paperless Agent, our mission is to help real estate professionals from all experience

More information

Why Your Business Needs a Website: Ten Reasons. Contact Us: 727.542.3592 Info@intensiveonlinemarketers.com

Why Your Business Needs a Website: Ten Reasons. Contact Us: 727.542.3592 Info@intensiveonlinemarketers.com Why Your Business Needs a Website: Ten Reasons Contact Us: 727.542.3592 Info@intensiveonlinemarketers.com Reason 1: Does Your Competition Have a Website? As the owner of a small business, you understand

More information

By: Jason Livingston

By: Jason Livingston This booklet reveals... (and how to fix it) By: Jason Livingston Jason@Local-Search-Pros.com http://local-search-pros.com The 7 REASONS Why Internet Lead Generation For Small Businesses FAIL Brought to

More information

7 Secrets To Websites That Sell. By Alex Nelson

7 Secrets To Websites That Sell. By Alex Nelson 7 Secrets To Websites That Sell By Alex Nelson Website Secret #1 Create a Direct Response Website Did you know there are two different types of websites? It s true. There are branding websites and there

More information

Lesson One: The Bible An Adventurous Book

Lesson One: The Bible An Adventurous Book Lesson One: The Bible An Adventurous Book Teacher Goals Teach kids history of the Bible and how it wasn t always in English. Talk about how the Bible is an adventurous book, how some people have risked

More information

A Business Owner s Guide to: Pay-Per-Click

A Business Owner s Guide to: Pay-Per-Click A Business Owner s Guide to: Pay-Per-Click A Business Owner s Guide to: Pay-Per-Click In today s world, the most important business tool you have when it comes to attracting new customers is the Internet.

More information

Chapter 1: Learning the basics of a Google AdWords Campaign

Chapter 1: Learning the basics of a Google AdWords Campaign HOWT OS ETUP GOOGL EADWORDS F ORYOURBARORREST AURANT Chapter 1: Learning the basics of a Google AdWords Campaign First, Create a Killer Keyword List Before you even jump into the AdWords interface, you

More information

Internet Marketing Rules!

Internet Marketing Rules! Internet Marketing Rules! A Playbook of Game Changing Strategies for Marketing Your Business Online by Lane Jones, Content Strategist Internet Marketing Rules! Game Changing Strategies for Marketing Your

More information

California Treasures High-Frequency Words Scope and Sequence K-3

California Treasures High-Frequency Words Scope and Sequence K-3 California Treasures High-Frequency Words Scope and Sequence K-3 Words were selected using the following established frequency lists: (1) Dolch 220 (2) Fry 100 (3) American Heritage Top 150 Words in English

More information

TECHNOLOGY BUSINESS COMMENTS. How have businesses been using new technology? TECHNOLOGY USED TOP MENTIONS*

TECHNOLOGY BUSINESS COMMENTS. How have businesses been using new technology? TECHNOLOGY USED TOP MENTIONS* BUSINESS COMMENTS We started using the cellphone with Internet access and the mobile applications. Our customers can contact us at any time. They can go directly to the manager, and they don t have to

More information

The Marketer s Guide To Building Multi-Channel Campaigns

The Marketer s Guide To Building Multi-Channel Campaigns The Marketer s Guide To Building Multi-Channel Campaigns Introduction Marketing is always changing. Currently there s a shift in the way we talk to customers and potential customers. Specifically, where

More information

Advertise With BizPin 365

Advertise With BizPin 365 Advertise With BizPin 365 BizPin 365 provides a unique opportunity for national advertisers looking to connect with small businesses across South Africa and other parts of Africa. Our dedication to helping

More information

The Five Biggest MISSED Internet Marketing Opportunities Most Lawyers Don't Know About

The Five Biggest MISSED Internet Marketing Opportunities Most Lawyers Don't Know About The Five Biggest MISSED Internet Marketing Opportunities Most Lawyers Don't Know About Many lawyers and other professionals equate internet marketing with Search Engine Optimization (SEO). And while SEO

More information

THE SME S GUIDE TO COST-EFFECTIVE WEBSITE MARKETING

THE SME S GUIDE TO COST-EFFECTIVE WEBSITE MARKETING THE SME S GUIDE TO COST-EFFECTIVE WEBSITE MARKETING Learn how to set your website up to convert visitors into sales and drive traffic to your website using online advertising. A publication by: Introduction

More information

Planning a Successful Facebook Fan Promotion

Planning a Successful Facebook Fan Promotion Planning a Successful Facebook Fan Promotion 10 things you need to do to make your campaign a success 2014 Copyright Constant Contact, Inc. 14-3931 v1.0 Helping Small Business Do More Business What is

More information

Bank $21,000 a month with CPA

Bank $21,000 a month with CPA Bank $21,000 a month with CPA By: Andrew Gotti I will show you the best group of people to target with your offers. Firstly, I would like to thank all of you for purchasing my short guide. I will show

More information

BIG TRENDS FOR SMALL BUSINESS

BIG TRENDS FOR SMALL BUSINESS BIG TRENDS FOR SMALL BUSINESS New technology that means business Today, if you tell someone you ll be in touch, they may not only ask when but how. Business owners have more communications channels at

More information

ONLINE. e-series. Does Google AdWords. really work?

ONLINE. e-series. Does Google AdWords. really work? ONLINE e-series Does Google AdWords really work? ON THIS ISSUE... 1. Introduction 2. What is Google AdWords? 3. Let s get a few common misconceptions out of the way first 3.1 "AdWords is about the quest

More information

Planning a Responsive Website

Planning a Responsive Website Planning a Responsive Website Planning a website is important for both web designers and website owners. Planning your website before you start building it can save you time, keep your site code more accurate

More information

Terminology and Scripts: what you say will make a difference in your success

Terminology and Scripts: what you say will make a difference in your success Terminology and Scripts: what you say will make a difference in your success Terminology Matters! Here are just three simple terminology suggestions which can help you enhance your ability to make your

More information

HAS PROFOUNDLY CHANGED THE WAY AMERICANS SHOP...

HAS PROFOUNDLY CHANGED THE WAY AMERICANS SHOP... The Internet HAS PROFOUNDLY CHANGED THE WAY AMERICANS SHOP...... a fact that has opened up new possibilities for advertising your business. As consumers continue to turn to online sources in the process

More information

Customer Referral Programs A How-To Guide to Help You Generate Better Sales Leads

Customer Referral Programs A How-To Guide to Help You Generate Better Sales Leads Customer Referral Programs A How-To Guide to Help You Generate Better Sales Leads Whatare Customer Referral Programs? Customer referral programs are a simple, low cost and effective marketing strategy,

More information

Courtesy of: VREB Virtual Real Estate Brokerage

Courtesy of: VREB Virtual Real Estate Brokerage Courtesy of: VREB Virtual Real Estate Brokerage Why Go Mobile? In today s world almost every industry is becoming more mobile friendly because of the huge increase in tablet and smart phone usage. The

More information

Why Social Media Marketing?

Why Social Media Marketing? OMG LOL Why Social Media Marketing? 10 ways social media can help grow your business 2013 Constant Contact, Inc. 11-2286 BEST PRACTICES Guide Social Media MARKETING If you re a business owner, chances

More information

Fill Your Sales Pipeline With Business That You Don t Have to Work For

Fill Your Sales Pipeline With Business That You Don t Have to Work For Sparta Success Systems Presents: Turn Your Website Into A Lead Generation Machine! Fill Your Sales Pipeline With Business That You Don t Have to Work For 508-243-6257 www.spartasuccess.com http://activerain.com/blogs/spartasuccess

More information

Buyer Lead Conversion Plan

Buyer Lead Conversion Plan Buyer Lead Conversion Plan Respond effectively to your new buyer leads whether they are from Trulia, or other internet sources. This plan is based on best practices, tips and email scripts shared by top

More information

Earn Money Sharing YouTube Videos

Earn Money Sharing YouTube Videos Earn Money Sharing YouTube Videos Get Started FREE! Make money every time you share a video, also make money every time the videos you have shared get watched! Unleash The Viral Power of Social Media To

More information

WSI White Paper. Prepared by: Drew Himel Internet Consultant, WSI

WSI White Paper. Prepared by: Drew Himel Internet Consultant, WSI Online Video Marketing How video is changing the way we find prospects and convert sales online WSI White Paper Prepared by: Drew Himel Internet Consultant, WSI Introduction Video is fast becoming one

More information

Exploring Media. Time. Activity Overview. Activity Objectives. Materials Needed. Trainer s Preparation. 30 minutes

Exploring Media. Time. Activity Overview. Activity Objectives. Materials Needed. Trainer s Preparation. 30 minutes Exploring Media Time 30 minutes Activity Overview This module provides an introduction into how the curriculum defines media and its purposes. Activities allow participants to brainstorm the many types

More information

Where's Gone? LEAD GENERATION PRINTABLE WORKBOOK

Where's Gone? LEAD GENERATION PRINTABLE WORKBOOK Have you ever stopped to think why you are in business? Good question, isn t it? But before we take a closer look at this, spend a few moments now thinking about what you believe your reasons to be. Jot

More information

Britepaper. How to grow your business through events 10 easy steps

Britepaper. How to grow your business through events 10 easy steps Britepaper How to grow your business through events 10 easy steps 1 How to grow your business through events 10 easy steps As a small and growing business, hosting events on a regular basis is a great

More information

cprax Internet Marketing

cprax Internet Marketing cprax Internet Marketing cprax Internet Marketing (800) 937-2059 www.cprax.com Table of Contents Introduction... 3 What is Digital Marketing Exactly?... 3 7 Digital Marketing Success Strategies... 4 Top

More information

webinars creating blog posts customer quotes CONTENT MARKETING for MINISTRIES video tutorials lead strategy inform sharing A publication of

webinars creating blog posts customer quotes CONTENT MARKETING for MINISTRIES video tutorials lead strategy inform sharing A publication of creating webinars customer quotes blog posts CONTENT MARKETING for MINISTRIES 1 1 video tutorials lead strategy sharing inform A publication of Content Marketing 101 Whether you ve attended a webinar,

More information

Marketing Report for Schools Looking for ex-london Parents

Marketing Report for Schools Looking for ex-london Parents Marketing Report for Schools Looking for ex-london Parents How Can You Attract Parents Moving From London? No doubt you are well known in your local area with a great reputation, and the chances are you

More information

A quick giude to... Affiliate program

A quick giude to... Affiliate program A quick giude to... Affiliate program In this guide... Learn how to get started as a GetResponse Affiliate, how to manage your account and how to make the most of your advertising efforts. Table of Contents

More information

Create Your Own $1 Million Message Elevator Pitch Template Workbook

Create Your Own $1 Million Message Elevator Pitch Template Workbook Create Your Own $1 Million Message Elevator Pitch Template Workbook E-Learning Marketing System The volume of content in this program can be overwhelming You have no idea where to go what to do or how

More information

LIBERTY NATIONAL LIFE LAPTOP PRESENTATION SCRIPTS

LIBERTY NATIONAL LIFE LAPTOP PRESENTATION SCRIPTS Presentation Tips Remember 40% of the presentation is Rapport Building! When you walk into the home, don t start closing right away! Go slow, build rapport first. The clients buy you first, then the Company,

More information

Telemarketing Selling Script for Mobile Websites

Telemarketing Selling Script for Mobile Websites Telemarketing Selling Script for Mobile Websites INTRODUCTION - - - - - - - To person who answers phone - - - - - - - Record name of company, phone Good Morning (or Good Afternoon) I would like to speak

More information

The Next Step in Viral Facebook Marketing

The Next Step in Viral Facebook Marketing The Next Step in Viral Facebook Marketing 1 The Next Step in Viral Facebook Marketing by Chris Munch of Munchweb.com Copyright Munchweb.com. All Right Reserved. This work cannot be copied, re-published,

More information

Create a free CRM with Google Apps

Create a free CRM with Google Apps Create a free CRM with Google Apps By Richard Ribuffo Contents Introduction, pg. 2 Part One: Getting Started, pg. 3 Creating Folders, pg. 3 Clients, pg. 4 Part Two: Google Forms, pg. 6 Creating The Form,

More information

THE 5 P s OF MARKETING. The 5 P s OF MARKETING

THE 5 P s OF MARKETING. The 5 P s OF MARKETING THE 5 P s OF MARKETING ASSESSING YOUR MARKET IS THE ESSENCE OF MARKETING The age old question for any seller of goods is the same What do my buyers want? Where do they want it? How many, how fast? How

More information

The Top 5 Lessons Every Small Business Owner Needs to Learn to be Successful in Today s Unforgiving Business Climate TOP

The Top 5 Lessons Every Small Business Owner Needs to Learn to be Successful in Today s Unforgiving Business Climate TOP 5The TOP LESSONS EVERY SMALL BUSINESS OWNER NEEDS TO LEARN TO BE SUCCESSFUL IN TODAY S UNFORGIVING BUSINESS CLIMATE Lessons learned Change happens to you or with you We ve been working with small businesses

More information

Use This Outside-the-box Marketing Idea To Get Outside-the-park Results

Use This Outside-the-box Marketing Idea To Get Outside-the-park Results Use This Outside-the-box Marketing Idea To Get Outside-the-park Results By Geoffery Moore The Power of Marketing Ice-breakers Suppose you are having a social gathering in your home, but people are not

More information

CONTENTS WHAT IS ONLINE MARKETING? WHY IT'S IMPORTANT HOW TO GET STARTED // TRADITIONAL MARKETING // TYPES OF ONLINE MARKETING

CONTENTS WHAT IS ONLINE MARKETING? WHY IT'S IMPORTANT HOW TO GET STARTED // TRADITIONAL MARKETING // TYPES OF ONLINE MARKETING CONTENTS WHAT IS ONLINE MARKETING? // TRADITIONAL MARKETING // TYPES OF ONLINE MARKETING // MARKETING TYPE PROS AND CONS WHY IT'S IMPORTANT // NEW BUSINESS GENERATION // CUSTOMER RELATIONSHIP DEVELOPMENT

More information

We are here to help you...

We are here to help you... We are here to help you... Hi Scott Wilson here the Founder of Digital Influence. I just wanted to say thanks for taking the time to read this short report. As a business owner that has been lucky enough

More information

THE 10 MOST POWERFUL CHANGES THAT WILL INCREASE SALES IN YOUR COMPANY IMMEDIATELY!

THE 10 MOST POWERFUL CHANGES THAT WILL INCREASE SALES IN YOUR COMPANY IMMEDIATELY! THE 10 MOST POWERFUL CHANGES THAT WILL INCREASE SALES IN YOUR COMPANY IMMEDIATELY! LEADS X CONVERSIONS = SALES Most companies put all their efforts into generating more leads to generate more sales. In

More information

Profitable vs. Profit-Draining Local Business Websites

Profitable vs. Profit-Draining Local Business Websites By: Peter Slegg (01206) 433886 07919 921263 www.besmartmedia.com peter@besmartmedia.com Phone: 01206 433886 www.besmartmedia.com Page 1 What is the Difference Between a Profitable and a Profit-Draining

More information

Email Marketing: How to Create an Instant Flow of NEW and REPEAT Customers with Your Website

Email Marketing: How to Create an Instant Flow of NEW and REPEAT Customers with Your Website Email Marketing: How to Create an Instant Flow of NEW and REPEAT Customers with Your Website What is Email Marketing and How Can it Help Your Business? You are about to discover how your website produce

More information

Reputation Marketing

Reputation Marketing Reputation Marketing Reputation Marketing Welcome to our training, We will show you step-by-step how to dominate your market online. We re the nation s leading experts in local online marketing. The proprietary

More information

6 BEST SOCIAL SELLING TECHNIQUES TO HELP YOU MOVE THE CONVERSATION NEEDLE

6 BEST SOCIAL SELLING TECHNIQUES TO HELP YOU MOVE THE CONVERSATION NEEDLE 6 BEST SOCIAL SELLING TECHNIQUES TO HELP YOU MOVE THE CONVERSATION NEEDLE Sponsored by: Follow us on: JACK KOSAKOWSKI Jack Kosakowski covers Buffer, Crowdfire App and Hootsuite. Here is his LinkedIn profile

More information

7 Ways To Explode Your Profits as a Tint Professional and Change your Life Forever!

7 Ways To Explode Your Profits as a Tint Professional and Change your Life Forever! WINDOW FILM CUTTING SYSTEM 7 Ways To Explode Your Profits as a Tint Professional and Change your Life Forever! 2012 Tint Tek The automobile window tinting industry is a highly profitable trade and, for

More information

Email Marketing Now let s get started on probably the most important part probably it is the most important part of this system and that s building your e-mail list. The money is in the list, the money

More information

STRATEGY MARKETING. Target MANAGEMENT VISION. Effective app store marketing strategies for your mobile VoIP app

STRATEGY MARKETING. Target MANAGEMENT VISION. Effective app store marketing strategies for your mobile VoIP app STRATEGY Target MARKETING MANAGEMENT VISION Effective app store marketing strategies for your mobile VoIP app 01 Effective app store marketing strategies for your mobile VoIP app These days it's not enough

More information

How to create even more authority and presence using the web. Your ultimate weapon to getting and sustaining change.

How to create even more authority and presence using the web. Your ultimate weapon to getting and sustaining change. Change Management Consultant Guide Bonus ebook How to create even more authority and presence using the web Your ultimate weapon to getting and sustaining change 1 Stuart Corrigan Vanguard Scotland Ltd

More information

Holy Family Canossian College Second Term Test 2002-2003 Form 1 English

Holy Family Canossian College Second Term Test 2002-2003 Form 1 English 1 Holy Family Canossian College Second Term Test 2002-2003 Form 1 English Time allowed: 40 mins Full marks: 70 Instructions: 1. Read all the questions carefully and write your answers CLEARLY on the answer

More information

Courtesy of D W A R D M A R K E T I N G. www.dwardmarketing.com. david@dwardmarketing.com (413) 306-4500

Courtesy of D W A R D M A R K E T I N G. www.dwardmarketing.com. david@dwardmarketing.com (413) 306-4500 Courtesy of D. W A R D M A R K E T I N G www.dwardmarketing.com david@dwardmarketing.com (413) 306-4500 Introduction As a business owner, you may have been hearing about this internet thing called Google

More information

MOBILE MARKETING. A guide to how you can market your business to mobile phone users. 2 April 2012 Version 1.0

MOBILE MARKETING. A guide to how you can market your business to mobile phone users. 2 April 2012 Version 1.0 MOBILE MARKETING A guide to how you can market your business to mobile phone users 2 April 2012 Version 1.0 Contents Contents 2 Introduction 3 Skill Level 3 Terminology 3 Video Tutorials 4 What is Mobile

More information

Your Portfolio. A portfolio shows examples of your work and may include the following items from events you have planned, or been involved with:

Your Portfolio. A portfolio shows examples of your work and may include the following items from events you have planned, or been involved with: Your Portfolio A portfolio shows examples of your work and may include the following items from events you have planned, or been involved with: photographs of the event collateral materials from the event

More information

OVERVIEW OF INTERNET MARKETING

OVERVIEW OF INTERNET MARKETING OVERVIEW OF INTERNET MARKETING Introduction to the various ways in which you can market your business online 2 April 2012 Version 1.0 Contents Contents 2 Introduction 4 Skill Level 4 Terminology 4 What

More information

REPUTATION MANAGEMENT SURVIVAL GUIDE. A BEGINNER S GUIDE for managing your online reputation to promote your local business.

REPUTATION MANAGEMENT SURVIVAL GUIDE. A BEGINNER S GUIDE for managing your online reputation to promote your local business. REPUTATION MANAGEMENT SURVIVAL GUIDE A BEGINNER S GUIDE for managing your online reputation to promote your local business. About Main Street Hub: Main Street Hub is the voice for more local businesses

More information

Created by: Hector "H.R" Ramos

Created by: Hector H.R Ramos Created by: Hector "H.R" Ramos 20 Ways To Promote Your Beats Online 1. Send An Email To Your Subscribers. Email is the HOLY GRAIL of selling beats online. It allows you to build instant momentum to EVERY

More information

Developing a mobile strategy. How to make the most of new online opportunities

Developing a mobile strategy. How to make the most of new online opportunities Developing a mobile strategy How to make the most of new online opportunities Contents 3 Executive summary 4 The mobile opportunity 5 A strategic approach 7 Mobile transactions 9 Key takeouts 10 About

More information

Don t spend another dollar on your marketing and advertising until you have read through

Don t spend another dollar on your marketing and advertising until you have read through Don t spend another dollar on your marketing and advertising until you have read through You ve developed great products and services and sold them as well as anyone. That s why you re in business. Now

More information

Understanding Options: Calls and Puts

Understanding Options: Calls and Puts 2 Understanding Options: Calls and Puts Important: in their simplest forms, options trades sound like, and are, very high risk investments. If reading about options makes you think they are too risky for

More information

WHAT IS THE COST OF VIDEO PRODUCTION FOR THE WEB?

WHAT IS THE COST OF VIDEO PRODUCTION FOR THE WEB? WHAT IS THE COST OF VIDEO PRODUCTION FOR THE WEB? AN ARTICLE FROM HINGE WRITTEN BY: LEE W. FREDERIKSEN, Ph. D. In the past, professional-grade video has been an expensive proposition. Shooting, editing

More information

Scripts. WARM MARKET (someone you know of ) CALL BACK SCRIPT (POSTCARDS, ProSTEP, COLD CALLS) SCHEDULE THE LIVE PRESENTATION CALL

Scripts. WARM MARKET (someone you know of ) CALL BACK SCRIPT (POSTCARDS, ProSTEP, COLD CALLS) SCHEDULE THE LIVE PRESENTATION CALL Scripts WARM MARKET (someone you know of ) Hi ( ) listen, a group of professionals recently showed me how to cut my taxes by 50%, are you open to that? (If yes schedule the Live Presentation Call.) CALL

More information

Conducting Virtual Meetings

Conducting Virtual Meetings Page 1 oovoo Chat & Video Conferencing Information gathered by, International Faculty 2013 Faculty Training General Information What can I do with oovoo? oovoo offers free high quality video chat and instant

More information

College Students Vs. Student Discounts - It Doesn t Have to be This Hard

College Students Vs. Student Discounts - It Doesn t Have to be This Hard College Students Vs. Student Discounts - It Doesn t Have to be This Hard SheerID www.sheerid.com 855-743-3743 info@sheerid.com With over 20 million students enrolled in college, and with spending power

More information

Cash Flow Exclusive / September 2015

Cash Flow Exclusive / September 2015 Ralf Bieler Co-Founder, President, CEO Cash Flow Exclusive, LLC My 2 Cents on The Best Zero-Cost Strategy to Improve Your Business To achieve better business results you don t necessarily need to have

More information

Best practices to optimize CPG digital targeting

Best practices to optimize CPG digital targeting Best practices to optimize CPG digital targeting Digital targeting has evolved That was then Until recently, digital marketing tactics have largely focused on scale and placement: advertisers served content

More information

Discover The Benefits Of SEO & Search Marketing

Discover The Benefits Of SEO & Search Marketing Discover The Benefits Of SEO & Search Marketing Central Ohio SEO http://centralohioseo.com I. What is Search Engine Optimization II. The benefits to quality seo services III. Our SEO strategy at Central

More information

Newspaper Multiplatform Usage

Newspaper Multiplatform Usage Newspaper Multiplatform Usage Results from a study conducted for NAA by Frank N. Magid Associates, 2012 1 Research Objectives Identify typical consumer behavior patterns and motivations regarding content,

More information

HEALTHCARE MARKETING TRENDS 800.258.0702 IMPLEMENTING DISRUPTIVE TRENDS TO YOUR MEDICAL PRACTICE. HealthCareMarketingGroup.com

HEALTHCARE MARKETING TRENDS 800.258.0702 IMPLEMENTING DISRUPTIVE TRENDS TO YOUR MEDICAL PRACTICE. HealthCareMarketingGroup.com 2016 HEALTHCARE MARKETING TRENDS IMPLEMENTING DISRUPTIVE TRENDS TO YOUR MEDICAL PRACTICE To continue to thrive in the competitive marketplace, you need to employ every tool at your command. Your current

More information

A Guide to Social Media Marketing for Contractors

A Guide to Social Media Marketing for Contractors A Guide to Social Media Marketing for Contractors Belynda Holt Pinto, Director of Operations Mike Holt Enterprises The way companies market their services is in transition, and keeping up with those changes

More information

Kickass Offline Profits Imran Naseem http://www.imrannaseem.com

Kickass Offline Profits Imran Naseem http://www.imrannaseem.com Kickass Offline Profits Imran Naseem http://www.imrannaseem.com Let s get right into with this report. Everyone knows that there is a TON of money to be made in the offline niche. I am also going to assume

More information

The FACTS About Consumer Internet Usage

The FACTS About Consumer Internet Usage By: Steve Boxall WebPresence4U www.webpresence4u.co.uk 0844 357 5729 steveb@webpresence4u.co.uk The FACTS About Consumer Internet Usage WebPresence4U Customer Getting Services 0844 357 5729 www.webpresence4u.co.uk

More information

The Beginner s Guide to Local Internet Marketing

The Beginner s Guide to Local Internet Marketing The Beginner s Guide to Local Internet Marketing Presented By: Ponte Marketing Local Marketing in 2013 Not too long ago it used to be really simple to market your business.but pretty expensive. You had

More information

VIDEO TRANSCRIPT: Content Marketing Analyzing Your Efforts 1. Content Marketing - Analyzing Your Efforts:

VIDEO TRANSCRIPT: Content Marketing Analyzing Your Efforts 1. Content Marketing - Analyzing Your Efforts: VIDEO TRANSCRIPT: Content Marketing Analyzing Your Efforts 1 Content Marketing - Analyzing Your Efforts: This is a transcript of a presentation originally given live at the Growth Powered by Risdall Fall

More information

THE 10 IDEAS BEHIND FOREX TRADING

THE 10 IDEAS BEHIND FOREX TRADING ForeMart THINK BIG. TRADE FOREX FOREX MARKET: THE 10 IDEAS BEHIND FOREX TRADING The 10 IDEAS Behind Fore Trading Risk Warning Foreign echange is highly speculative and comple in nature, and may not be

More information

Monetizing Mobile. How Broadcasters Can Generate Revenue With Mobile Apps. 2016 jācapps

Monetizing Mobile. How Broadcasters Can Generate Revenue With Mobile Apps. 2016 jācapps Monetizing Mobile How Broadcasters Can Generate Revenue With Mobile Apps 2016 jācapps Contents Mobile Revenue Growth 4 5 Principles for Monetizing Mobile. 6 1: An Ad is Not an Ad 7 2: Embrace What Differentiates

More information

6 Steps To Success With Your Web Agent Solutions Website

6 Steps To Success With Your Web Agent Solutions Website 6 Steps To Success With Your Web Agent Solutions Website By Jay Kinder and Michael Reese Introduction Congratulations on your decision to join the Web Agent Solutions family. It s an enormously effective

More information

The Moving Average. 2004 W. R. Booker II. All rights reserved forever and ever. And ever.

The Moving Average. 2004 W. R. Booker II. All rights reserved forever and ever. And ever. The Moving Average By Rob Booker 2004 W. R. Booker II. All rights reserved forever and ever. And ever. The information contained in this ebook is designed to teach you methods of watching forex quotes

More information

Evaluating a CATW Writing Sample

Evaluating a CATW Writing Sample 1 Reading and Writing Center Kingsborough Community College Evaluating a CATW Writing Sample The CUNY Assessment Test in Writing (CATW)--Abridged Guide #2 Adapted from the Student Handbook/ Office of Assessment/

More information

Marketing Secrets Revealed. How to Become the Number One Company In Your Industry In One Year

Marketing Secrets Revealed. How to Become the Number One Company In Your Industry In One Year Marketing Secrets Revealed How to Become the Number One Company In Your Industry In One Year INVEST 12 MINUTES OF YOUR TIME TO READ THROUGH THIS BROCHURE AND I GUARANTEE YOU WILL LEARN SOME GENUINE MARKETING

More information

How Mobile Shopping Drives Omnichannel Conversions

How Mobile Shopping Drives Omnichannel Conversions Whitepaper How Mobile Shopping Drives Omnichannel Conversions The Evolving Path to Purchase Table of Contents Introduction 1 How Consumers Engage with Mobile 3 Consumer Expectations for Mobile Experience

More information

About the Free Report: DSI Media Three basic selling website styles: Direct Sales Educational or Informational + Sales: (Point of Presence (POP

About the Free Report: DSI Media Three basic selling website styles: Direct Sales Educational or Informational + Sales: (Point of Presence (POP About the Free Report: This Free Report is designed to provide you with information you can use to enhance your internet presence. The report will help you determine what kind of website you have or need,

More information

10 Quick-Start Tips For Amazon FBA

10 Quick-Start Tips For Amazon FBA 10 Quick-Start Tips For Amazon FBA Exclusively for YOU! Written By: Jessica Larrew Find me at: www.jessicalarrew.com & www.abctrainingvideos.com You are welcome to give away this report. However, this

More information

For More Free Marketing Information, Tips & Advice, visit www.lgx.im

For More Free Marketing Information, Tips & Advice, visit www.lgx.im For More Free Marketing Information, Tips & Advice, visit www.lgx.im DISCLAIMER AND/OR LEGAL NOTICES The information presented in this E Book represents the views of the publisher as of the date of publication.

More information

Top Practices To Boost Your Law Firm Leads

Top Practices To Boost Your Law Firm Leads Top Practices To Boost Your Law Firm Leads Boost Your Leads It doesn t matter the legal field you specialize in personal injury, bankruptcy, real estate, family law you probably don t have the time to

More information

Google Places Optimization (FAQ)

Google Places Optimization (FAQ) Google Places Optimization (FAQ) 1. What is local Search? Local search is any search aimed at finding something within a specific geographic area like hotel in Los Angles. Most of the time Google delivers

More information

SEARCH ENGINE MARKETING 101. A Beginners Guide to Search Engine Marketing

SEARCH ENGINE MARKETING 101. A Beginners Guide to Search Engine Marketing SEARCH ENGINE MARKETING 101 A Beginners Guide to Search Engine Marketing June 2015 What is Search Engine Marketing? You ve heard the word before or simply the term SEM. Your co-workers mention it. You

More information

THE COMMUNITY MANAGER PROGRAMME BROCHURE

THE COMMUNITY MANAGER PROGRAMME BROCHURE digital mums THE COMMUNITY MANAGER PROGRAMME BROCHURE About Digital Mums Digital Mums are a new kind of social media solution. We take the natural talents and skills of mothers, add some innovative social

More information

Get New Customers With YouTube Advertising

Get New Customers With YouTube Advertising Get New Customers With YouTube Advertising What We Do We produce a 30 second video We find your target audience We keep you informed with reports Free of Charge We ensure that the right people see your

More information

Ten top tips for social media success

Ten top tips for social media success Ten top tips for social media success 1. Conversation is king The key to how you should behave within a social environment is the word social. This means it is not a one-way street. It is not a place for

More information

Will video change the way we work?

Will video change the way we work? Will video change the way we work? Business video. A fad or a real shift in how we can work? 42% of companies are using video conferencing 1. And we re expecting its use to grow 15% each year over the

More information

Full Service B2B Marketing and Communications for Life Science, High Tech, Software and Healthcare Companies

Full Service B2B Marketing and Communications for Life Science, High Tech, Software and Healthcare Companies ceocfointerviews.com All rights reserved! Issue: August 24, 2015 The Most Powerful Name in Corporate News Full Service B2B Marketing and Communications for Life Science, High Tech, Software and Healthcare

More information

What did you have for breakfast this morning? Do you know where the things you ate and drank were produced or grown?

What did you have for breakfast this morning? Do you know where the things you ate and drank were produced or grown? 1 warmer a) b) is made up of the two English words: fair + trade fair (adjective) to treat people equally trade (noun) the activities of buying and selling Read the labels in the clothes you are wearing

More information

Amp Up Your Email Marketing with Social Media

Amp Up Your Email Marketing with Social Media Amp Up Your Email Marketing with Social Media Social Media www.constantcontact.com 1-866-876-8464 INSIGHT PROVIDED BY 2011 Constant Contact, Inc. 10-1722 Great Together Social media networks such as Facebook,

More information