The New World of Data

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1 The New World of Data IOT + Big Data + Cloud Denny Lee Principal Program Manager Lead SQL Customer Advisory Team

2 The Evolving Field of Data Management

3 Agenda Internet of Things (IOT) Big Data IOT + Big Data + Cloud

4 Scenarios: How Data is Changing the World

5 Business

6 Finance

7 Science

8 City Governance

9

10 Sustainability

11 Internet of Things (IoT) RFID The basic idea of the IOT is that virtually every physical thing in this world can feature tiny computers that are connected to the Internet (ITU, 2005). When they do so, they are often called smart things, because they can act smarter than things that have not been tagged Prof. Elgar Fleisch, ETH, Zurich

12 Internet vs. Internet of Things

13 Microsoft Offerings for Embedded Devices Windows Embedde d Standard Windows Embedde d Compact.NET Microframewor k

14 Windows Embedded

15 IoT and Information Analysis Example: presence-based advertising and coupons based on consumer s location Example: intruder detection combining video, audio, vibration and other technologies into a modern surveillance system Example: continuous monitoring of chronic diseases to help doctors determine best treatments

16 Putting IoT to Work: Automation & Control Example: Continuous, precise adjustments in manufacturing lines Example: Datacenter management to optimize energy, storage and processor utilization, Example: Collision avoidance system to sense objects and automatically apply breaks

17 Big Data

18 Big Data: 4 Vs Volume Velocity Variety Variability

19 The Knowledge Hierarchy We want to turn Signal into Value

20 The Knowledge Hierarchy Validation Question Not interesting Worth asking again? Make it repeatable Bring it to production

21 The Knowledge Hierarchy We want to turn Signal into Value Validation Question Not interesting Worth asking again? Make it repeatable Bring it to production

22 The True Big Data Objective

23 The True Big Data Objective Find New Value Reduce Time to Value

24 The Big Data Approach Existing systems enable sensemaking over modeled data There is tremendous potential value in making sense of ambient data Turning Signal into Value

25 Putting it Together: IOT, Big Data, Cloud

26 Cloud Optimize Every Business

27 Big Data Platform in Windows Azure Windows Azure Platform

28 Microsoft StreamInsight Near real-time complex event processing

29 Hadoop at Microsoft HDFS HiveQL PigLatin.Net/C#/F# Map/Reduce

30 Output Adapter Output Adapter Web Role Worker Role Event Collector Event Collector Event Collector Data Acquisition Real-time data processing and analytics Input Adapter StreamInsight + Hadoop Delivering insights to users Event Dispatcher push SQL Azure pull StreamInsight / Hadoop Data Service pull pull Large number of sensors Silverlight Client 1 Silverlight Client 2 Clients

31 Monitoring Service Deployment Service Authentication Authorization StreamInsight / Hadoop State Engine State Engine Event Collection and Event Collection and Event Replay Replay Collection and Replay Referencing Data Service Multiple Client Support

32 Monitoring Service Deployment Service Authentication Authorization StreamInsight / Hadoop State Engine State Engine Event Collection and Event Collection and Event Replay Replay Collection and Replay Referencing Data Service Multiple Client Support

33 Payload Def1 Output3 Output2 Payload Def2 Output1 Monitoring Service Deployment Service Authentication StreamInsight / Hadoop State Engine State Engine Authorization Event Collection and Event Collection and Event Replay Replay Collection and Replay Referencing Data Service Multiple Client Support

34 Payload Def1 Output3 Output2 Payload Def2 Output1 Monitoring Service Deployment Service Authentication StreamInsight / Hadoop State Engine State Engine Authorization Event Collection and Event Collection and Event Replay Replay Collection and Replay Referencing Data Service Multiple Client Support

35 Open Problems for Research

36 Additional Resources

37 Q & A

38 Microsoft Asia-Pacific Research and Development Group Largest, most comprehensive R&D base for Microsoft outside of US 4,000+ developers and researchers Beijing, Shanghai, Shenzhen, Taipei, Hong Kong, Tokyo, Seoul, Five Focus Areas: Search Technology Center (STCA): Search, Ads Server & Tools (STB): Private & Public Clouds Office: Productivity & Communications MACH: Hardware & Embedded ATC: Emerging Market Solutions

39 Microsoft Asia-Pacific Research and Development Group Asia has become an important R&D base for the company. The expanded charter underscores Microsoft s continued confidence in the talent pool and innovation capacity in the region. Steve Ballmer, CEO Microsoft Corporation

40 Server & Tools Business China At A Glance Business Platform Server & Cloud Management & Security Commerce Winterop Engineering

41 We Are Hiring!! Full-time employees Interns (summer or other times) Shanghai / Beijing If you re interested, send to Bess Zhou or Rita Zhuang or Prakash Sundaresan

42

43 Microsoft Commercial Cloud Services

44 Microsoft Big Data Solution

45 Output Adapter Output Adapter CitySense Architecture Web Role Worker Role Data Acquisition Real-time data processing and analytics Event Collector Event Collector Event Collector Input Adapter StreamInsight App Delivering insights to users Event Dispatcher push SQL Azure pull StreamInsight (Austin) Data Service pull pull Large number of sensors Silverlight Client 1 Silverlight Client 2 Clients

46 Hadoop Architecture

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