The leading resource and authority for customer relationship and experience management. Broaden Your Horizon and Build Associations. crmasia.

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1 The leading resource and authority for customer relationship and experience management Broaden Your Horizon and Build Associations crmasia.org

2 CRMAA (Customer Relationship Academy of Asia) is helping vice presidents, directors, managers and supervisors of customer relationship and customer services departments succeed. We provide our members i.e professionals working for top Fortune/Forbes 1000 companies with the tools, knowledge and business solutions that they need to increase customer relationships and take their teams to the next level of performance. Members view CRMAA as an investment in their continued professional development. From access to the latest knowledge resources and tools to networking with a diverse group of industry professionals, being part of the CRMAA community will help you grow. CRMAA is my vital authority and advisor on how business and the consumer are changing, offering the practical steps I need to take for our marketing operations to stay on top of these waves of change. CRMAA further provides venues that enable me to network with other Marketing affairs leaders to address elevating the customer experience with our brands. Aman Grover, L e a d O n l i n e B u s i n e s s, BHARTI AIRTEL, LTD Get Involved Maximize your membership ROI by getting involved: J o i n a committee W r i t e an article for CRMAA S u b m i t a whitepaper/ research S e r v i c e s of CRM Audit tool

3 The Services You ll Get When you join CRMAA, you re joining more than an association. Our unique offerings and services and processes taps into the depth of industry knowledge in your firm, in an effective way to bring real value to your CRM strategies and efforts. The key to your growth and success relies on having CRM strategy that produces results. Using real metrics and proven methods for customer acquisitions and retention, CRMAA helps you to reach the next level. Lt. Gen. Sudhir Sharma, Chairman, MITKAT ADVISORY

4 CRMAA AUDIT Tools that You ll Access At CRMAA we support our client companies by providing tools and trainings focused at delivering superior customer relationships possible. CRM Audit CRMAA s newest benefit for clients, the CRM Audit Tool, is revolutionizing the way companies assess, benchmark and optimize their CRM strategy & operations.crmaa Audit Tool includes following deliverables. [CRMAA] Audit is a very exciting tool because it takes a hard look at your C R M strategy/ policy, at your people, at your processes and your p e r f o r m a n c e, and gives you that objective view of how you re performing in these areas. It clearly calls out specific steps, advice and suggestions about how you can use the best possible CRM strategy for your customers. Virender Jeet Singh, National Head, Learning & Service Delivery, NISSANMOTORS

5 CRMAA Accreditation Standards & Certification The International CRM Standards (ICRMS) is an initiative led by CRMAA. The ICRMS for organizations has been framed and determined as both an acknowledgement of improvement made till date by the organizations in relation to standards of CRM excellence, and also as a benchmark for others to pursue. Get in on the P.CRM advantage Ensure you`re seen as a Professional- (P.CRM) Participate in ongoing upgrades available only to P.CRM alumni.

6 You ll Learn So Much CRMAA is the leading resource for professional development and education within the customer relationship profession. With a full array of offerings, you and your team can stay on top of the latest technology, trends and developments in the industry. CONFERENCES AND WORKSHOP Customer care professionals from around the world gather at CRMAA s events to learn shared and be inspired. From breakthrough keynote presenters to innovators and solution providers, each event delivers invaluable networking, knowledge and best practices. ONLINE COURSES CRMAA offers an assortment of online courses that allow you to learn from the convenience of your own computer and on a schedule that works best for you. WEBINARS CRMAA webinars are free to corporate members and cover timely and relevant topics for CRM professionals. LEARNING PORTAL Members can conveniently access online courses, educational webinars and conference session recordings though C R M A A s Learning Portal. CRMAA has been a primary source for knowledge, research, benchmarking and inspiration. The organization and its membership deliver a world class environment of continuous and flexible learning through strategic programs, products and initiatives. Amit Gupta, Managing Director, HEENA INDUSTRIES.

7 The Resources You ll Access As a CRMAA member, you ll gain access to a vast portal of information that will help you expand your ability to deliver all aspects of customer relationship management. CUSTOMER RELATIONSHIP MANAGEMENT (CRM) ARTICLES Experts review on a range of relevant CRM issues, trends and best practices. WHITE PAPERS CRMAA and its partners regularly develop case studies, benchmark reports and general research on key topics and trends facing the customer relationship m a n a g e m e n t profession. NEWS & EVENTS This is your go-to resource for CRM industry news, trends, CRM events a c r o s s t h e g l o b e.. TRENDING TOPICS Our daily live feed of posts keeps you in touch with the pulse of CRM from a variety of voices and viewpoints. CRM LEARNING PORTAL Members can conveniently access online courses, educational webinars and conference session recordings. Whether you are a single-branded domestic company or a large multi-branded global organization, you have the opportunity to work together to help advance the customer relationship profession. That s the power of CRMAA. Anuj singla, CEO, ADVENT OILFIELD SERVICES

8 Join CRMAA Today! Just as you re there for your customers, CRMAA will be here for you to enhance your member experience and help ensure your business success. Corporate/ Institutional Membership Each membership Organizations that prefer to further adopt the latest development in the arena Of CRM in their respective sphere are welcome to join CRMAA as our Corporate/ Institutional Member. It includes: Networking privilege & access to elite management organizations Nomination of the members on leadership council of CRMAA All benefits of professional/ Individual membership Professional/ Individual Membership This membership package benefits Professional and Researchers who provide leading-edge products, services and support to those involved in CRM discipline. It includes: Access to doctoral workshops with leading scholars of international repute Access to CRMAA`s industry whitepapers/ research papers/ case studies Regular Notification from CRMAA for workshops, conferences, academic events Discount on participation fees, annual conference fees and regional events Please Contact CRMAA for Membership Opportunities crmasia.org

9 Our Members CRMAA members include leading companies, solution providers and societies for the customer care and engagement profession. Here s a sampling of our members: We d love you to join our community of members. Join CRMAA today at crmasia.org CRM ACADEMY OF ASIA 2 nd Floor, L4/17, DLF Phase II Gurgaon, Haryana India TELEPHONE: +91 (124) FAX: +91 (124) info@crmasia.org

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